Campaign Management Contracts

Campaign Management
UK

The table below provides summary statistics for contract job vacancies requiring Campaign Management skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Campaign Management over the 6 months leading up to 30 April 2025, comparing them to the same period in the previous two years.

6 months to
30 Apr 2025
Same period 2024 Same period 2023
Rank 481 576 700
Rank change year-on-year +95 +124 +115
Contract jobs citing Campaign Management 38 24 13
As % of all contract jobs advertised in the UK 0.13% 0.055% 0.022%
As % of the Processes & Methodologies category 0.14% 0.064% 0.024%
Number of daily rates quoted 18 13 6
10th Percentile £195 £212 £206
25th Percentile £217 £370 £350
Median daily rate (50th Percentile) £335 £498 £525
Median % change year-on-year -32.66% -5.24% +27.27%
75th Percentile £488 £600 £653
90th Percentile £611 £620 £750
UK excluding London median daily rate £243 £600 £525
% change year-on-year -59.58% +14.29% -
Number of hourly rates quoted 3 1 3
10th Percentile £25.28 - -
25th Percentile £26.07 £41.50 -
Median hourly rate £28.15 £44.00 £35.00
Median % change year-on-year -36.02% +25.71% -
75th Percentile £36.33 £46.50 -
90th Percentile £40.78 - -
UK excluding London median hourly rate - - £35.00

All Process and Methodology Skills
UK

Campaign Management falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 26,551 37,621 53,662
As % of all contract IT jobs advertised in the UK 90.82% 86.30% 89.91%
Number of daily rates quoted 17,137 24,254 37,244
10th Percentile £308 £300 £325
25th Percentile £413 £413 £438
Median daily rate (50th Percentile) £521 £525 £550
Median % change year-on-year -0.86% -4.55% +4.76%
75th Percentile £630 £638 £650
90th Percentile £744 £750 £750
UK excluding London median daily rate £481 £500 £500
% change year-on-year -3.80% - +5.26%
Number of hourly rates quoted 1,071 2,437 1,746
10th Percentile £14.70 £12.75 £11.00
25th Percentile £18.50 £16.00 £16.25
Median hourly rate £29.00 £35.50 £37.30
Median % change year-on-year -18.31% -4.83% +49.20%
75th Percentile £62.00 £59.95 £65.00
90th Percentile £75.00 £72.50 £75.00
UK excluding London median hourly rate £27.94 £36.50 £36.00
% change year-on-year -23.45% +1.39% +80.00%

Campaign Management
Job Vacancy Trend

Job postings citing Campaign Management as a proportion of all IT jobs advertised.

Job vacancy trend for Campaign Management in the UK

Campaign Management
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Campaign Management.

Daily rate trend for Campaign Management in the UK

Campaign Management
Daily Rate Histogram

Daily rate distribution for jobs citing Campaign Management over the 6 months to 30 April 2025.

Daily rate histogram for Campaign Management in the UK

Campaign Management
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Campaign Management.

Hourly rate trend for Campaign Management in the UK

Campaign Management
Hourly Rate Histogram

Hourly rate distribution of jobs citing Campaign Management over the 6 months to 30 April 2025.

Hourly rate histogram for Campaign Management in the UK

Campaign Management
Top 7 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Campaign Management within the UK over the 6 months to 30 April 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +77 37 £335 -38.95% 106
London +46 29 £335 -38.95% 85
Work from Home +57 13 £338 -35.71% 37
UK excluding London +58 8 £243 -59.58% 25
West Midlands - 4 - - 1
Midlands - 4 - - 3
South East - 4 £243 - 4

Campaign Management
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (7.89%) CMS
1 3 (7.89%) WordPress
2 2 (5.26%) Adobe Experience Manager
2 2 (5.26%) Drupal
2 2 (5.26%) Sitecore CMS
3 1 (2.63%) SharePoint
Applications
1 5 (13.16%) Microsoft Excel
2 3 (7.89%) Microsoft PowerPoint
3 1 (2.63%) Adobe Illustrator
3 1 (2.63%) Microsoft Project
3 1 (2.63%) Photoshop
Business Applications
1 3 (7.89%) Unica
2 2 (5.26%) Adobe Campaign
Cloud Services
1 5 (13.16%) GCP
2 4 (10.53%) Adobe Analytics
2 4 (10.53%) AWS
2 4 (10.53%) Azure
2 4 (10.53%) Google Analytics
3 2 (5.26%) Asana
4 1 (2.63%) ClickUp
4 1 (2.63%) Entra ID
4 1 (2.63%) Figma
4 1 (2.63%) Power Platform
4 1 (2.63%) Slack
4 1 (2.63%) Smartsheet
Database & Business Intelligence
1 1 (2.63%) Data Warehouse
1 1 (2.63%) Metadata
1 1 (2.63%) Power BI
Development Applications
1 3 (7.89%) JIRA
General
1 33 (86.84%) Marketing
2 16 (42.11%) Advertising
3 12 (31.58%) Finance
3 12 (31.58%) Social Skills
4 11 (28.95%) Analytical Skills
5 6 (15.79%) Brand Awareness
6 5 (13.16%) Public Sector
7 4 (10.53%) Music Industry
8 2 (5.26%) French Language
8 2 (5.26%) German Language
8 2 (5.26%) Legal
8 2 (5.26%) Presentation Skills
9 1 (2.63%) Billing
9 1 (2.63%) Documentation Skills
9 1 (2.63%) Inclusion and Diversity
9 1 (2.63%) Influencing Skills
9 1 (2.63%) Italian Language
9 1 (2.63%) Publishing
Job Titles
1 6 (15.79%) Account Manager
1 6 (15.79%) Campaign Manager
1 6 (15.79%) Senior
1 6 (15.79%) Senior Manager
2 5 (13.16%) Digital Account Manager
2 5 (13.16%) Project Manager
3 4 (10.53%) Client Services Manager
3 4 (10.53%) Development Manager
3 4 (10.53%) Senior Development Manager
4 3 (7.89%) Cloud Specialist
4 3 (7.89%) Marketing Specialist
5 2 (5.26%) Email Marketing Specialist
5 2 (5.26%) Email Specialist
5 2 (5.26%) Marketing Manager
5 2 (5.26%) Marketing Project Manager
5 2 (5.26%) Senior Marketing Manager
5 2 (5.26%) Senior Project Manager
5 2 (5.26%) Trainer
6 1 (2.63%) Head of Marketing
6 1 (2.63%) Senior Campaign Manager
Libraries, Frameworks & Software Standards
1 2 (5.26%) HTML
2 1 (2.63%) CSS
Miscellaneous
1 16 (42.11%) Social Media
2 6 (15.79%) Digital Media
3 1 (2.63%) Data Protection Act
3 1 (2.63%) Enterprise Software
3 1 (2.63%) Management Information System
3 1 (2.63%) Marketing Technology
3 1 (2.63%) Onboarding
3 1 (2.63%) Team-Oriented Environment
3 1 (2.63%) Video on Demand
Processes & Methodologies
1 13 (34.21%) Analytics
2 10 (26.32%) Digital Marketing
2 10 (26.32%) Problem-Solving
3 9 (23.68%) Marketing Automation
3 9 (23.68%) Strategic Planning
4 8 (21.05%) Ad Operations
4 8 (21.05%) Programmatic Advertising
5 7 (18.42%) B2B
5 7 (18.42%) Demand Generation
5 7 (18.42%) Project Management
5 7 (18.42%) Stakeholder Management
6 6 (15.79%) Customer Retention
7 5 (13.16%) CRM
7 5 (13.16%) Customer Engagement
7 5 (13.16%) Display Advertising
8 4 (10.53%) Agile
8 4 (10.53%) Channel Management
8 4 (10.53%) Data Analytics
8 4 (10.53%) Email Marketing
8 4 (10.53%) Performance Metrics
Programming Languages
1 3 (7.89%) Java
Qualifications
1 6 (15.79%) Degree
2 2 (5.26%) Master's Degree
3 1 (2.63%) PMP
Quality Assurance & Compliance
1 6 (15.79%) GDPR
2 1 (2.63%) Accessibility
2 1 (2.63%) ISO/IEC 27001
2 1 (2.63%) PMO
2 1 (2.63%) QA
2 1 (2.63%) Sarbanes-Oxley
Vendors
1 14 (36.84%) Adobe
1 14 (36.84%) Google
2 8 (21.05%) Salesforce
3 4 (10.53%) TikTok
4 3 (7.89%) IBM
5 2 (5.26%) Microsoft
5 2 (5.26%) Sitecore
6 1 (2.63%) comScore
6 1 (2.63%) HubSpot
6 1 (2.63%) Marketo
6 1 (2.63%) Samsung
6 1 (2.63%) ServiceNow