Period
to 28 July 2021

The table below provides summary statistics for permanent job vacancies advertised in London with a requirement for knowledge and experience of Salesforce Marketing Cloud products and/or services. Included is a benchmarking guide to the salaries offered in vacancies that have cited Salesforce Marketing Cloud over the 6 months to 28 July 2021 with a comparison to the same period in the previous 2 years.

The figures below represent the IT labour market in general and are not representative of salaries within Salesforce Marketing Cloud (formerly ExactTarget).

Salesforce Marketing Cloud
England > London
6 months to
28 Jul 2021
Same period 2020 Same period 2019
Rank 590 516 676
Rank change year-on-year -74 +160 +5
Permanent jobs citing Salesforce Marketing Cloud 90 37 85
As % of all permanent jobs advertised in London 0.20% 0.13% 0.15%
As % of the Vendors category 0.55% 0.32% 0.37%
Number of salaries quoted 66 33 60
10th Percentile £51,250 £43,250 £44,875
25th Percentile £52,500 £52,500 £50,000
Median annual salary (50th Percentile) £66,250 £57,500 £60,000
Median % change year-on-year +15.22% -4.17% -7.69%
75th Percentile £89,375 £67,500 £77,500
90th Percentile £95,625 £81,500 £85,000
England median annual salary £65,000 £65,000 £60,000
% change year-on-year - +8.33% -

Salesforce Marketing Cloud is in the Vendor Products and Services category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for knowledge or experience of vendor products and services advertised in London.

All Vendors
London
Permanent vacancies with a requirement for knowledge or experience of vendor products and services 16,309 11,392 23,093
As % of all permanent IT jobs advertised in London 36.24% 39.47% 40.37%
Number of salaries quoted 10,559 8,887 18,202
10th Percentile £38,750 £37,000 £32,500
25th Percentile £50,000 £47,500 £43,750
Median annual salary (50th Percentile) £65,000 £65,000 £60,000
Median % change year-on-year - +8.33% +4.35%
75th Percentile £83,750 £83,750 £77,500
90th Percentile £100,000 £100,000 £95,000
England median annual salary £54,500 £53,500 £50,000
% change year-on-year +1.87% +7.00% -

Salesforce Marketing Cloud
Job Vacancy Trend in London

Job postings citing Salesforce Marketing Cloud as a proportion of all IT jobs advertised in London.

Job vacancy trend for Salesforce Marketing Cloud in London

Salesforce Marketing Cloud
Salary Trend in London

3-month moving average salary quoted in jobs citing Salesforce Marketing Cloud in London.

Salary trend for Salesforce Marketing Cloud in London

Salesforce Marketing Cloud
Salary Histogram in London

Salary distribution for jobs citing Salesforce Marketing Cloud in London over the 6 months to 28 July 2021.

Salary histogram for Salesforce Marketing Cloud in London

Salesforce Marketing Cloud
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Salesforce Marketing Cloud within the London region over the 6 months to 28 July 2021. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West London - 4 £47,500 - 1
Central London -6 1 £72,500 +38.10% 4
Salesforce Marketing Cloud
England

For the 6 months to 28 July 2021, IT jobs citing Salesforce Marketing Cloud also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the London region with a requirement for Salesforce Marketing Cloud.

1 90 (100.00%) Salesforce.com
1 90 (100.00%) Marketing
2 38 (42.22%) Social Skills
3 34 (37.78%) CRM
4 28 (31.11%) Adobe
4 28 (31.11%) Marketing Technology
4 28 (31.11%) Analytics
5 25 (27.78%) SQL
6 24 (26.67%) Presales
7 21 (23.33%) ETL
8 18 (20.00%) Campaign Management
9 17 (18.89%) Visualisation
9 17 (18.89%) Data Visualisation
9 17 (18.89%) Business Intelligence
9 17 (18.89%) HTML
10 16 (17.78%) IBM
10 16 (17.78%) Tableau
10 16 (17.78%) Power BI
10 16 (17.78%) Power Platform
11 15 (16.67%) Acoustics
11 15 (16.67%) Apteco
11 15 (16.67%) Target Operating Model
11 15 (16.67%) Data Engineering
11 15 (16.67%) SaaS
11 15 (16.67%) FastStats
11 15 (16.67%) SWOT Analysis
11 15 (16.67%) Database Marketing
11 15 (16.67%) GAP Analysis
11 15 (16.67%) Workflow
11 15 (16.67%) Asset Management

Salesforce Marketing Cloud
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (11.11%) CMS
2 5 (5.56%) WordPress
3 4 (4.44%) SharePoint
4 3 (3.33%) Adobe Experience Manager
5 2 (2.22%) Confluence
6 1 (1.11%) Drupal
Applications
1 1 (1.11%) Microsoft Excel
Business Applications
1 15 (16.67%) FastStats
2 10 (11.11%) Social Studio
3 5 (5.56%) Adobe Campaign
3 5 (5.56%) Salesforce.com CRM
4 2 (2.22%) Eloqua
4 2 (2.22%) NetSuite
5 1 (1.11%) Radian6
5 1 (1.11%) Unica
Cloud Services
1 16 (17.78%) Power Platform
2 15 (16.67%) SaaS
3 8 (8.89%) Salesforce Sales Cloud
4 6 (6.67%) Salesforce Service Cloud
5 4 (4.44%) Adobe Creative Cloud
6 3 (3.33%) AWS
6 3 (3.33%) Force.com
7 2 (2.22%) Microsoft 365
7 2 (2.22%) Slack
8 1 (1.11%) Azure
8 1 (1.11%) npm
8 1 (1.11%) Responsys
8 1 (1.11%) Silverpop
8 1 (1.11%) Snowflake
8 1 (1.11%) Veeva
8 1 (1.11%) Yarn
Communications & Networking
1 8 (8.89%) SMS
2 4 (4.44%) Intranet
3 2 (2.22%) FTP
3 2 (2.22%) Network Security
Database & Business Intelligence
1 16 (17.78%) Power BI
1 16 (17.78%) Tableau
2 6 (6.67%) Relational Database
3 2 (2.22%) Data Mining
3 2 (2.22%) Data Warehouse
3 2 (2.22%) Oracle Database
4 1 (1.11%) Big Data
4 1 (1.11%) Hadoop
4 1 (1.11%) NoSQL
4 1 (1.11%) RDBMS
Development Applications
1 5 (5.56%) JIRA
2 2 (2.22%) Git (software)
2 2 (2.22%) Oracle APEX
3 1 (1.11%) Grunt
3 1 (1.11%) gulp
3 1 (1.11%) webpack
General
1 90 (100.00%) Marketing
2 38 (42.22%) Social Skills
3 5 (5.56%) Analytical Skills
3 5 (5.56%) Banking
4 4 (4.44%) Advertising
5 3 (3.33%) Presentation Skills
6 2 (2.22%) Finance
6 2 (2.22%) Inclusion and Diversity
6 2 (2.22%) Retail
Job Titles
1 42 (46.67%) Consultant
2 22 (24.44%) Salesforce Consultant
3 20 (22.22%) Cloud Consultant
3 20 (22.22%) Marketing Consultant
4 15 (16.67%) Solutions Consultant
5 13 (14.44%) Developer
6 12 (13.33%) Architect
7 11 (12.22%) Salesforce Architect
8 9 (10.00%) Cloud Architect
9 4 (4.44%) Marketing Manager
9 4 (4.44%) Salesforce Developer
9 4 (4.44%) Senior Consultant
9 4 (4.44%) Web Developer
10 3 (3.33%) Analyst
10 3 (3.33%) Cloud Developer
10 3 (3.33%) Functional Architect
10 3 (3.33%) Project Manager
10 3 (3.33%) Senior Marketing Consultant
10 3 (3.33%) Solutions Architect
10 3 (3.33%) Technical Architect
Libraries, Frameworks & Software Standards
1 17 (18.89%) HTML
2 12 (13.33%) CSS
3 3 (3.33%) Web Services
4 2 (2.22%) .NET
4 2 (2.22%) REST
4 2 (2.22%) Vue.js
4 2 (2.22%) XML
5 1 (1.11%) AngularJS
5 1 (1.11%) CSS3
5 1 (1.11%) HTML5
5 1 (1.11%) jQuery
5 1 (1.11%) JSON
5 1 (1.11%) Node.js
5 1 (1.11%) React
5 1 (1.11%) Sass
5 1 (1.11%) SOAP
5 1 (1.11%) Twitter Bootstrap
5 1 (1.11%) XSD
Miscellaneous
1 28 (31.11%) Marketing Technology
2 15 (16.67%) Acoustics
3 5 (5.56%) Online Banking
4 2 (2.22%) Enterprise Software
4 2 (2.22%) Virtual Team
5 1 (1.11%) Social Media
Processes & Methodologies
1 34 (37.78%) CRM
2 28 (31.11%) Analytics
3 24 (26.67%) Presales
4 21 (23.33%) ETL
5 18 (20.00%) Campaign Management
6 17 (18.89%) Business Intelligence
6 17 (18.89%) Data Visualisation
6 17 (18.89%) Visualisation
7 15 (16.67%) Asset Management
7 15 (16.67%) Data Engineering
7 15 (16.67%) Database Marketing
7 15 (16.67%) GAP Analysis
7 15 (16.67%) SWOT Analysis
7 15 (16.67%) Target Operating Model
7 15 (16.67%) Workflow
8 14 (15.56%) Project Delivery
9 13 (14.44%) Agile Software Development
9 13 (14.44%) Marketing Automation
9 13 (14.44%) Migration
10 11 (12.22%) Requirements Gathering
Programming Languages
1 25 (27.78%) SQL
2 6 (6.67%) Apex Code
3 4 (4.44%) Java
3 4 (4.44%) JavaScript
3 4 (4.44%) PHP
4 2 (2.22%) C++
4 2 (2.22%) Python
5 1 (1.11%) ES6
Qualifications
1 3 (3.33%) Degree
1 3 (3.33%) PhD
2 2 (2.22%) Master's Degree
3 1 (1.11%) PMI Certification
3 1 (1.11%) PMP
Quality Assurance & Compliance
1 9 (10.00%) QA
2 4 (4.44%) Data Quality
3 2 (2.22%) GDPR
Vendors
1 90 (100.00%) Salesforce.com
2 28 (31.11%) Adobe
3 16 (17.78%) IBM
4 15 (16.67%) Apteco
5 7 (7.78%) Oracle
5 7 (7.78%) Pardot
6 4 (4.44%) Marketo
6 4 (4.44%) Microsoft
7 2 (2.22%) Informatica
7 2 (2.22%) MuleSoft
7 2 (2.22%) SAP
8 1 (1.11%) Acxiom
8 1 (1.11%) Conga
8 1 (1.11%) Google
8 1 (1.11%) Selligent
8 1 (1.11%) Zuora