The following table provides summary statistics for permanent job vacancies with a requirement for Search Engine Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Search Engine Marketing over the 3 months to 29 March 2017 with a comparison to the same period in the previous 2 years.

Search Engine Marketing
UK
3 months to
29 Mar 2017
Same period 2016 Same period 2015
Rank 840 946 921
Rank change year-on-year +106 -25  
Permanent jobs citing Search Engine Marketing 12 4 33
As % of all permanent IT jobs advertised in the UK 0.014% 0.004% 0.031%
As % of the Processes & Methodologies category 0.016% 0.004% 0.035%
Number of salaries quoted 7 4 22
Median salary £35,000 £32,500 £35,000
Median salary % change year-on-year +7.69% -7.14%  
UK excluding London median salary £35,000 £25,000 £35,000
% change year-on-year +40.00% -28.57%  

Search Engine Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process and methodology skills.

Process & Methodology Skills
UK
Permanent job vacancies with a requirement for process and methodology skills 76116 92469 93160
As % of all permanent IT job vacancies advertised in the UK 89.12% 88.57% 87.00%
Number of salaries quoted 62627 76549 75387
Median salary £50,000 £50,000 £50,000
90% offered a salary of more than £32,500 £32,500 £31,500
10% offered a salary of more than £77,500 £75,000 £75,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

Search Engine Marketing
Job Vacancy Trend

The job posting trend of jobs advertised citing Search Engine Marketing as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Search Engine Marketing in the UK

Search Engine Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Search Engine Marketing.

Salary trend for Search Engine Marketing in the UK

Search Engine Marketing
Top 13 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Search Engine Marketing within the UK over the 3 months to 29 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +81 11 £35,000 +7.69% 6
South East - 6 £35,000 -
East Midlands - 4 - - 1
Leicester - 4 - -
Leicestershire - 4 - -
Buckinghamshire - 4 £35,000 -
Oxfordshire - 2 £25,000 -
Henley-on-Thames - 2 £25,000 -
Cardiff - 1 £30,000 -
South Wales - 1 £30,000 -
Coventry - 1 - -
West Midlands - 1 - - 1
Wales - 1 £30,000 -

For the 6 months to 29 March 2017, IT jobs citing Search Engine Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Search Engine Marketing.

1 27 (100.00%) Marketing
2 26 (96.30%) SEO
3 22 (81.48%) Pay per click
3 22 (81.48%) Social Media
4 15 (55.56%) Digital Marketing
5 12 (44.44%) Analytics
6 10 (37.04%) Degree
7 8 (29.63%) Web Development
7 8 (29.63%) HTML
8 7 (25.93%) SQL
8 7 (25.93%) CRM
8 7 (25.93%) E-Commerce
8 7 (25.93%) Content Management
9 6 (22.22%) Affiliate Marketing
9 6 (22.22%) Web Analytics
9 6 (22.22%) MS Excel
9 6 (22.22%) CSS
9 6 (22.22%) Business Intelligence
10 5 (18.52%) Content Marketing
11 4 (14.81%) A/B Testing
11 4 (14.81%) Marketing Automation
11 4 (14.81%) Marketing Analytics
11 4 (14.81%) User Experience
11 4 (14.81%) Analytical Skills
11 4 (14.81%) Adobe Analytics
11 4 (14.81%) Social Media Marketing
11 4 (14.81%) B2B
11 4 (14.81%) Microsoft
11 4 (14.81%) BusinessObjects
11 4 (14.81%) Cognizant

Search Engine Marketing
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (11.11%) Apache
1 3 (11.11%) CMS
2 1 (3.70%) Adobe Experience Manager
2 1 (3.70%) WordPress
Applications
1 6 (22.22%) MS Excel
2 4 (14.81%) MS Office
3 2 (7.41%) MS PowerPoint
Business Applications
1 4 (14.81%) WebTrends
Cloud Services
1 4 (14.81%) Adobe Analytics
2 2 (7.41%) Google Analytics
Communications & Networking
1 4 (14.81%) HTTP
1 4 (14.81%) Internet
2 3 (11.11%) HTTPS
2 3 (11.11%) SSL
Database & Business Intelligence
1 4 (14.81%) BusinessObjects
2 3 (11.11%) MySQL
3 2 (7.41%) Big Data
General
1 27 (100.00%) Marketing
Job Titles
1 7 (25.93%) Digital Executive
2 4 (14.81%) Digital Marketing Executive
2 4 (14.81%) Marketing Executive
3 3 (11.11%) Account Executive
3 3 (11.11%) Developer
3 3 (11.11%) E-Commerce Manager
3 3 (11.11%) Sales Manager
3 3 (11.11%) SEO Executive
4 2 (7.41%) Consultant
4 2 (7.41%) E-Commerce Marketing Manager
4 2 (7.41%) Full Stack Developer
4 2 (7.41%) Marketing Consultant
4 2 (7.41%) Marketing Manager
4 2 (7.41%) PPC Consultant
4 2 (7.41%) SEO Consultant
4 2 (7.41%) SEO Manager
5 1 (3.70%) Digital Analyst
5 1 (3.70%) Digital Content Manager
5 1 (3.70%) Digital Marketing Analyst
5 1 (3.70%) Front End Developer (Client-Side Developer)
Libraries, Frameworks & Software Standards
1 8 (29.63%) HTML
2 6 (22.22%) CSS
3 3 (11.11%) Ajax
3 3 (11.11%) HTML5
3 3 (11.11%) jQuery
3 3 (11.11%) JSON
3 3 (11.11%) Twitter Bootstrap
3 3 (11.11%) XML
Miscellaneous
1 22 (81.48%) Social Media
2 4 (14.81%) Analytical Skills
2 4 (14.81%) User Experience
3 3 (11.11%) Social Network
4 2 (7.41%) Credit Risk
Processes & Methodologies
1 26 (96.30%) SEO
2 22 (81.48%) Pay per click
3 15 (55.56%) Digital Marketing
4 12 (44.44%) Analytics
5 8 (29.63%) Web Development
6 7 (25.93%) Content Management
6 7 (25.93%) CRM
6 7 (25.93%) E-Commerce
7 6 (22.22%) Affiliate Marketing
7 6 (22.22%) Business Intelligence
7 6 (22.22%) Web Analytics
8 5 (18.52%) Content Marketing
9 4 (14.81%) A/B Testing
9 4 (14.81%) B2B
9 4 (14.81%) Business Analysis
9 4 (14.81%) Market Research
9 4 (14.81%) Marketing Analytics
9 4 (14.81%) Marketing Automation
9 4 (14.81%) Project Management
9 4 (14.81%) Social Media Marketing
Programming Languages
1 7 (25.93%) SQL
2 4 (14.81%) C
2 4 (14.81%) JavaScript
2 4 (14.81%) PHP
Qualifications
1 10 (37.04%) Degree
Vendors
1 4 (14.81%) Brio
1 4 (14.81%) Cognizant
1 4 (14.81%) Cognos
1 4 (14.81%) Coremetrics
1 4 (14.81%) Google
1 4 (14.81%) Microsoft
1 4 (14.81%) MicroStrategy
1 4 (14.81%) Omniture
2 1 (3.70%) Adobe
2 1 (3.70%) Facebook
2 1 (3.70%) Progress
2 1 (3.70%) Twitter
Ipswich, Suffolk
Searchability
Salary: £30000 - £40000 per annum
Posted: 2 days ago
Cambridge, Cambridgeshire
Searchability
Salary: £20000 - £35000 per annum
Posted: 2 days ago
Harlow, Essex
Hot Rec
Salary: £27.5k - 30k per year
Posted: 2 days ago
Northamptonshire
greywood
Salary: £15000 - £25000 per annum + Benefits
Posted: 7 days ago
North West London
West One Recruiters
Salary: From £25,000 to £30,000 per annum
Posted: 6 days ago
Birmingham, West Midlands (County)
Pixel Hires
Salary: From £50,000 to £60,000 per annum + benefits!
Posted: 13 days ago