The following table provides summary statistics for permanent job vacancies with a requirement for Search Engine Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Search Engine Marketing over the 3 months to 26 June 2017 with a comparison to the same period in the previous 2 years.

Search Engine Marketing
UK
3 months to
26 Jun 2017
Same period 2016 Same period 2015
Rank 865 922 962
Rank change year-on-year +57 +40  
Permanent jobs citing Search Engine Marketing 9 11 22
As % of all permanent IT jobs advertised in the UK 0.010% 0.011% 0.020%
As % of the Processes & Methodologies category 0.011% 0.013% 0.023%
Number of salaries quoted 8 9 13
Median salary £37,500 £27,500 £40,000
Median salary % change year-on-year +36.36% -31.25%  
90% offered a salary of more than £26,750 £22,500 £29,600
10% offered a salary of more than £39,000 £40,500 £65,000
UK excluding London median salary £26,250 £25,000 £40,000
% change year-on-year +5.00% -37.50%  

Search Engine Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process and methodology skills.

Process & Methodology Skills
UK
Permanent job vacancies with a requirement for process and methodology skills 80257 86320 97586
As % of all permanent IT job vacancies advertised in the UK 89.74% 88.92% 88.04%
Number of salaries quoted 64749 72153 79773
Median salary £50,000 £50,000 £50,000
90% offered a salary of more than £32,500 £32,500 £31,500
10% offered a salary of more than £79,000 £75,000 £77,500
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year - +2.27%  

Search Engine Marketing
Job Vacancy Trend

The job posting trend of jobs advertised citing Search Engine Marketing as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Search Engine Marketing in the UK

Search Engine Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Search Engine Marketing.

Salary trend for Search Engine Marketing in the UK

Search Engine Marketing
Salary Histogram

The salary distribution of IT jobs citing Search Engine Marketing over the 3 months to 26 June 2017.

Salary histogram for Search Engine Marketing in the UK

Search Engine Marketing
Top 7 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Search Engine Marketing within the UK over the 3 months to 26 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +38 9 £37,500 +17.18% 2
London +25 6 £37,500 +7.14% 1
Henley-on-Thames - 2 £26,250 -
Oxfordshire - 2 £26,250 -
South East - 2 £26,250 -
West Midlands +14 1 - - 1
Halesowen - 1 - -

For the 6 months to 26 June 2017, IT jobs citing Search Engine Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Search Engine Marketing.

1 21 (100.00%) Marketing
2 19 (90.48%) SEO
3 18 (85.71%) Pay per click
4 15 (71.43%) Analytics
5 13 (61.90%) Social Media
6 12 (57.14%) Digital Marketing
7 8 (38.10%) Business Intelligence
8 7 (33.33%) HTML
8 7 (33.33%) Google
8 7 (33.33%) Google Analytics
9 6 (28.57%) AdWords
10 5 (23.81%) A/B Testing
10 5 (23.81%) Online Marketing
10 5 (23.81%) Web Analytics
10 5 (23.81%) Web Development
10 5 (23.81%) Degree
10 5 (23.81%) Microsoft Excel
10 5 (23.81%) Project Management
10 5 (23.81%) E-Commerce
10 5 (23.81%) Content Management
11 4 (19.05%) Data Analysis
11 4 (19.05%) Business Analysis
11 4 (19.05%) Brio
11 4 (19.05%) Web Design
11 4 (19.05%) Microsoft
11 4 (19.05%) BusinessObjects
11 4 (19.05%) Cognizant
11 4 (19.05%) MicroStrategy
11 4 (19.05%) Internet
11 4 (19.05%) WebTrends

Search Engine Marketing
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (4.76%) WordPress
Applications
1 5 (23.81%) Microsoft Excel
2 4 (19.05%) Microsoft Office
Business Applications
1 4 (19.05%) WebTrends
2 3 (14.29%) SAP Oil and Gas
Cloud Services
1 7 (33.33%) Google Analytics
2 6 (28.57%) AdWords
3 4 (19.05%) Adobe Analytics
Communications & Networking
1 4 (19.05%) Internet
Database & Business Intelligence
1 4 (19.05%) BusinessObjects
General
1 21 (100.00%) Marketing
2 3 (14.29%) Electronics
2 3 (14.29%) Finance
2 3 (14.29%) Manufacturing
2 3 (14.29%) Telecoms
3 1 (4.76%) Games
3 1 (4.76%) Mandarin Language
3 1 (4.76%) Retail
Job Titles
1 5 (23.81%) Marketing Executive
1 5 (23.81%) Marketing Specialist
1 5 (23.81%) PPC Specialist
2 4 (19.05%) Consultant
2 4 (19.05%) Digital Executive
2 4 (19.05%) Digital Marketing Executive
2 4 (19.05%) Digital Marketing Specialist
2 4 (19.05%) Marketing Consultant
2 4 (19.05%) PPC Consultant
2 4 (19.05%) SEO Consultant
2 4 (19.05%) SEO Specialist
3 1 (4.76%) Analyst
3 1 (4.76%) Developer
3 1 (4.76%) Digital Analyst
3 1 (4.76%) Front End Developer (Client-Side Developer)
3 1 (4.76%) Front End Web Developer (Client-Side Developer)
3 1 (4.76%) Marketing Analyst
3 1 (4.76%) SEO Executive
3 1 (4.76%) SEO Manager
3 1 (4.76%) Web Developer
Libraries, Frameworks & Software Standards
1 7 (33.33%) HTML
2 3 (14.29%) CSS
3 1 (4.76%) CSS3
3 1 (4.76%) HTML5
Miscellaneous
1 13 (61.90%) Social Media
2 1 (4.76%) Analytical Skills
2 1 (4.76%) BBC
2 1 (4.76%) User Experience
Processes & Methodologies
1 19 (90.48%) SEO
2 18 (85.71%) Pay per click
3 15 (71.43%) Analytics
4 12 (57.14%) Digital Marketing
5 8 (38.10%) Business Intelligence
6 5 (23.81%) A/B Testing
6 5 (23.81%) Content Management
6 5 (23.81%) E-Commerce
6 5 (23.81%) Online Marketing
6 5 (23.81%) Project Management
6 5 (23.81%) Web Analytics
6 5 (23.81%) Web Development
7 4 (19.05%) Business Analysis
7 4 (19.05%) Data Analysis
7 4 (19.05%) Data Strategy
7 4 (19.05%) Market Research
7 4 (19.05%) Marketing Analytics
7 4 (19.05%) Marketing Automation
7 4 (19.05%) Social Media Marketing
7 4 (19.05%) Web Design
Programming Languages
1 4 (19.05%) C
1 4 (19.05%) SQL
2 1 (4.76%) JavaScript
2 1 (4.76%) PHP
Qualifications
1 5 (23.81%) Degree
Vendors
1 7 (33.33%) Google
2 4 (19.05%) Brio
2 4 (19.05%) Cognizant
2 4 (19.05%) Cognos
2 4 (19.05%) Coremetrics
2 4 (19.05%) Microsoft
2 4 (19.05%) MicroStrategy
2 4 (19.05%) Omniture
3 3 (14.29%) SAP
4 1 (4.76%) Progress
Great Haywood, Staffordshire
Recruitment Genius
Posted: 5 days ago
City, London
Hotels.com
Salary: Competitive
Posted: 17 days ago