Period
to 21 October 2018

The following table provides summary statistics for permanent job vacancies with a requirement for B2C skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited B2C over the 6 months to 21 October 2018 with a comparison to the same period in the previous 2 years.

B2C (Business-to-Consumer)
UK
6 months to
21 Oct 2018
Same period 2017 Same period 2016
Rank 523 549 515
Rank change year-on-year +26 -34 +67
Permanent jobs citing B2C 857 856 1,008
As % of all permanent IT jobs advertised in the UK 0.52% 0.49% 0.53%
As % of the Processes & Methodologies category 0.58% 0.54% 0.58%
Number of salaries quoted 639 650 806
UK median annual salary £60,000 £57,500 £60,000
Median salary % change year-on-year +4.35% -4.17% +9.09%
10th Percentile £34,900 £35,000 £31,250
90th Percentile £92,500 £87,500 £86,250
UK excluding London median annual salary £45,000 £50,000 £48,500
% change year-on-year -10.00% +3.09% +3.19%

B2C is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process or methodology skills.

All Process and Methodology Skills
UK
Permanent vacancies with a requirement for process or methodology skills 148,908 159,518 173,686
As % of all permanent IT jobs advertised in the UK 91.04% 91.56% 90.90%
Number of salaries quoted 118,438 125,808 144,551
UK median annual salary £50,000 £50,000 £48,500
Median salary % change year-on-year - +3.09% +2.11%
10th Percentile £29,000 £28,250 £27,500
90th Percentile £83,750 £80,000 £78,750
UK excluding London median annual salary £45,000 £42,500 £42,500
% change year-on-year +5.88% - -

B2C
Job Vacancy Trend

Job postings citing B2C as a percentage of all IT jobs advertised.

Job vacancy trend for B2C in the UK

B2C
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C.

Salary trend for B2C in the UK

B2C
Salary Histogram

The salary distribution of IT jobs citing B2C over the 6 months to 21 October 2018.

Salary histogram for B2C in the UK

B2C
Top 15 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing B2C within the UK over the 6 months to 21 October 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +35 837 £62,500 +8.70% 144
London +37 548 £70,000 +16.67% 70
UK excluding London +21 303 £45,000 -10.00% 80
South East -29 97 £45,000 -18.18% 20
North of England +58 71 £47,500 +5.56% 21
North West +45 57 £53,500 +33.75% 10
Midlands +44 50 £60,000 +23.08% 15
East of England +25 41 £42,500 -15.00% 6
South West +18 32 £40,000 - 12
West Midlands +29 26 £55,000 +15.79% 8
East Midlands +16 24 £60,000 - 7
Scotland +19 16 £33,500 +24.07%
Yorkshire +21 12 £31,000 -38.00% 10
Wales +1 2 £28,750 -36.11% 5
North East -20 2 £19,500 -56.67% 1

For the 6 months to 21 October 2018, IT jobs citing B2C also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads with a requirement for B2C.

1 460 (53.68%) B2B
2 422 (49.24%) Agile Software Development
3 299 (34.89%) E-Commerce
4 218 (25.44%) Marketing
5 170 (19.84%) Finance
6 155 (18.09%) .NET
7 132 (15.40%) SQL
8 131 (15.29%) JavaScript
9 130 (15.17%) Microservices
10 129 (15.05%) Analytical Skills
11 126 (14.70%) Scrum
11 126 (14.70%) Retail
12 123 (14.35%) User Experience
13 122 (14.24%) HTML
14 119 (13.89%) C#
15 118 (13.77%) Degree
16 113 (13.19%) Microsoft Azure
17 110 (12.84%) Microsoft
18 106 (12.37%) Analytics
19 102 (11.90%) Java
19 102 (11.90%) Problem-Solving
20 95 (11.09%) Stakeholder Management
20 95 (11.09%) QA
21 94 (10.97%) CSS
22 93 (10.85%) TDD
23 87 (10.15%) DevOps
23 87 (10.15%) Greenfield Project
24 83 (9.68%) hybris
24 83 (9.68%) MVC
25 81 (9.45%) Continuous Improvement

B2C
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 64 (7.47%) CMS
2 50 (5.83%) Sitecore CMS
3 18 (2.10%) Confluence
4 17 (1.98%) Elasticsearch
5 16 (1.87%) Apache
6 11 (1.28%) JBoss
6 11 (1.28%) WordPress
7 9 (1.05%) WebSphere
8 7 (0.82%) OpenStack
8 7 (0.82%) WebSphere Application Server
9 5 (0.58%) Adobe Experience Manager
9 5 (0.58%) Kentico
9 5 (0.58%) WebLogic
10 4 (0.47%) Oracle SOA Suite
10 4 (0.47%) Umbraco
11 3 (0.35%) Drupal
11 3 (0.35%) SharePoint
12 2 (0.23%) Mendix
12 2 (0.23%) Tomcat
13 1 (0.12%) Amazon Alexa
Applications
1 16 (1.87%) Microsoft Excel
2 12 (1.40%) Adobe Illustrator
2 12 (1.40%) Microsoft PowerPoint
3 10 (1.17%) Microsoft Project
3 10 (1.17%) Photoshop
4 8 (0.93%) Microsoft Office
5 7 (0.82%) MS Visio
6 6 (0.70%) InVision
7 5 (0.58%) Chatbot
7 5 (0.58%) InDesign
8 1 (0.12%) Adobe Creative Suite
8 1 (0.12%) Spreadsheet
Business Applications
1 57 (6.65%) SAP Hybris
2 16 (1.87%) Magento
3 7 (0.82%) Dynamics AX
4 4 (0.47%) Dynamics NAV
5 3 (0.35%) Adobe Campaign
5 3 (0.35%) SAP GRC
6 2 (0.23%) Eloqua
6 2 (0.23%) Salesforce.com CRM
6 2 (0.23%) SAP CRM
7 1 (0.12%) Dynamics CRM
7 1 (0.12%) NetSuite
7 1 (0.12%) Oracle EBS R12
7 1 (0.12%) Oracle Procure-to-Pay
7 1 (0.12%) Payment Gateway
7 1 (0.12%) SDL Web 8
7 1 (0.12%) Shopify
Cloud Services
1 113 (13.19%) Microsoft Azure
2 79 (9.22%) Amazon AWS
3 47 (5.48%) Google Analytics
4 40 (4.67%) SaaS
5 19 (2.22%) Azure Active Directory
6 10 (1.17%) Google Tag Manager
7 9 (1.05%) IaaS
7 9 (1.05%) PaaS
8 7 (0.82%) Cloud Computing
9 6 (0.70%) AdWords
9 6 (0.70%) GitHub
10 5 (0.58%) Google Cloud Platform
10 5 (0.58%) OpenShift
10 5 (0.58%) Serverless
11 4 (0.47%) Office 365
11 4 (0.47%) Responsys
12 3 (0.35%) Adobe Analytics
12 3 (0.35%) npm
12 3 (0.35%) Trello
12 3 (0.35%) Yarn
Communications & Networking
1 11 (1.28%) HTTP
2 7 (0.82%) Broadband
3 6 (0.70%) Internet
3 6 (0.70%) Reverse Proxy
3 6 (0.70%) SMS
3 6 (0.70%) SSH
4 5 (0.58%) Firewall
4 5 (0.58%) Telnet
5 4 (0.47%) ISDN
5 4 (0.47%) VPN
6 3 (0.35%) FTP
6 3 (0.35%) Intranet
6 3 (0.35%) MPLS
6 3 (0.35%) PBX
6 3 (0.35%) TCP/IP
7 2 (0.23%) DNS
7 2 (0.23%) Skype
8 1 (0.12%) Extranet
8 1 (0.12%) SAN
8 1 (0.12%) Wi-Fi
Database & Business Intelligence
1 78 (9.10%) SQL Server
2 47 (5.48%) MySQL
3 39 (4.55%) NoSQL
4 31 (3.62%) MongoDB
5 26 (3.03%) Big Data
6 20 (2.33%) Data Warehouse
7 18 (2.10%) Relational Database
8 15 (1.75%) PostgreSQL
9 13 (1.52%) SQL Server 2016
10 11 (1.28%) RDBMS
11 10 (1.17%) Redis
12 6 (0.70%) Apache Cassandra
12 6 (0.70%) Cosmos DB
13 5 (0.58%) Power BI
14 4 (0.47%) Neo4j
15 3 (0.35%) BigQuery
16 2 (0.23%) Mixpanel
16 2 (0.23%) SAP HANA
17 1 (0.12%) Amazon DynamoDB
17 1 (0.12%) Blockchain
Development Applications
1 50 (5.83%) Git (software)
2 31 (3.62%) JIRA
3 26 (3.03%) TeamCity
4 22 (2.57%) Jenkins
5 19 (2.22%) Team Foundation Server
6 18 (2.10%) JUnit
7 13 (1.52%) Mockito
8 10 (1.17%) Eclipse
9 9 (1.05%) Maven
10 8 (0.93%) Gradle
10 8 (0.93%) IntelliJ
10 8 (0.93%) PHPUnit
11 7 (0.82%) Axure RP
12 6 (0.70%) git-flow
12 6 (0.70%) Selenium
12 6 (0.70%) WebDriver
12 6 (0.70%) webpack
13 5 (0.58%) gulp
13 5 (0.58%) Jasmine
13 5 (0.58%) Xcode
General
1 218 (25.44%) Marketing
2 170 (19.84%) Finance
3 126 (14.70%) Retail
4 40 (4.67%) Games
5 27 (3.15%) Advertising
6 22 (2.57%) Telecoms
7 14 (1.63%) Banking
8 12 (1.40%) Automotive
8 12 (1.40%) Law
9 11 (1.28%) Back Office
9 11 (1.28%) French Language
10 10 (1.17%) Electronics
11 6 (0.70%) Spanish Language
12 5 (0.58%) German Language
13 4 (0.47%) Legal
13 4 (0.47%) Publishing
14 3 (0.35%) Italian Language
15 2 (0.23%) Digital Economy
15 2 (0.23%) Retail Finance
16 1 (0.12%) Avionics
Job Titles
1 211 (24.62%) Developer
2 79 (9.22%) Product Manager
3 73 (8.52%) .NET Developer
4 72 (8.40%) E-Commerce Manager
5 66 (7.70%) Analyst
6 64 (7.47%) Senior Developer
7 62 (7.23%) Architect
8 55 (6.42%) Delivery Manager
9 48 (5.60%) Senior Manager
10 44 (5.13%) Business Analyst
11 42 (4.90%) Java Developer
12 39 (4.55%) Technical Manager
13 38 (4.43%) Technical Delivery Manager
14 37 (4.32%) C# Developer
14 37 (4.32%) Enterprise Architect
15 34 (3.97%) Senior .NET Developer
16 32 (3.73%) C# .NET Developer
17 30 (3.50%) Product Owner
18 29 (3.38%) Digital Delivery Manager
18 29 (3.38%) Senior Product Manager
Libraries, Frameworks & Software Standards
1 155 (18.09%) .NET
2 122 (14.24%) HTML
3 94 (10.97%) CSS
4 72 (8.40%) Web Services
5 61 (7.12%) AngularJS
6 56 (6.53%) REST
7 52 (6.07%) Spring
8 45 (5.25%) .NET Core
9 39 (4.55%) Node.js
9 39 (4.55%) React
10 38 (4.43%) Vue.js
11 37 (4.32%) RESTful
12 36 (4.20%) ASP.NET
13 34 (3.97%) HTML5
13 34 (3.97%) jQuery
14 31 (3.62%) Spring Boot
15 25 (2.92%) ASP.NET Web API
15 25 (2.92%) JSON
16 24 (2.80%) SOAP
16 24 (2.80%) XML
Miscellaneous
1 129 (15.05%) Analytical Skills
2 123 (14.35%) User Experience
3 87 (10.15%) Greenfield Project
4 52 (6.07%) Virtual Team
5 48 (5.60%) Computer Science
6 41 (4.78%) Fintech
7 35 (4.08%) Social Media
8 33 (3.85%) iPad
8 33 (3.85%) Mobile App
9 26 (3.03%) Enterprise Software
10 24 (2.80%) Mobile Games
11 22 (2.57%) FMCG
11 22 (2.57%) Self-Motivation
12 21 (2.45%) Social Gaming
13 15 (1.75%) CESG
13 15 (1.75%) New Media
14 12 (1.40%) Driving Licence
15 7 (0.82%) Digital Media
16 6 (0.70%) Over-the-Top Content
17 5 (0.58%) Blog
Operating Systems
1 44 (5.13%) Linux
2 39 (4.55%) Apple iOS
3 34 (3.97%) Android
4 17 (1.98%) Unix
5 8 (0.93%) Red Hat Enterprise Linux
6 6 (0.70%) Windows
7 3 (0.35%) CentOS
8 1 (0.12%) VMS
8 1 (0.12%) Windows Server
8 1 (0.12%) Windows Server 2008
8 1 (0.12%) Windows Server 2012
Processes & Methodologies
1 460 (53.68%) B2B
2 422 (49.24%) Agile Software Development
3 299 (34.89%) E-Commerce
4 130 (15.17%) Microservices
5 126 (14.70%) Scrum
6 106 (12.37%) Analytics
7 102 (11.90%) Problem-Solving
8 95 (11.09%) Stakeholder Management
9 93 (10.85%) TDD
10 87 (10.15%) DevOps
11 83 (9.68%) MVC
12 81 (9.45%) Continuous Improvement
13 79 (9.22%) Software Engineering
14 74 (8.63%) Product Management
15 71 (8.28%) Project Management
16 68 (7.93%) Content Management
17 57 (6.65%) Web Development
18 52 (6.07%) Asset Management
19 51 (5.95%) Creative Thinking
20 49 (5.72%) Mentoring
Programming Languages
1 132 (15.40%) SQL
2 131 (15.29%) JavaScript
3 119 (13.89%) C#
4 102 (11.90%) Java
5 40 (4.67%) PHP
6 31 (3.62%) Python
7 18 (2.10%) Ruby
8 15 (1.75%) Java 8
9 11 (1.28%) C
10 10 (1.17%) Groovy
11 9 (1.05%) PHP 5
12 6 (0.70%) Kotlin
12 6 (0.70%) Objective-C
12 6 (0.70%) T-SQL
13 5 (0.58%) C++
13 5 (0.58%) Perl
13 5 (0.58%) R
13 5 (0.58%) TypeScript
14 4 (0.47%) Go
14 4 (0.47%) VB.NET
Qualifications
1 118 (13.77%) Degree
2 31 (3.62%) Computer Science Degree
3 19 (2.22%) Microsoft Certification
4 18 (2.10%) MCITP
4 18 (2.10%) MCSE
5 10 (1.17%) PMP
6 9 (1.05%) Master's Degree
7 6 (0.70%) Oracle Certification
8 5 (0.58%) ISEB
8 5 (0.58%) MBA
8 5 (0.58%) OCP
8 5 (0.58%) PhD
9 4 (0.47%) ISTQB
9 4 (0.47%) Numerate Degree
10 2 (0.23%) ISTQB Foundation Certification
10 2 (0.23%) ITIL Certification
10 2 (0.23%) PMI Certification
10 2 (0.23%) SAP Certification
11 1 (0.12%) AWS Certification
11 1 (0.12%) CISSP
Quality Assurance & Compliance
1 95 (11.09%) QA
2 18 (2.10%) GDPR
3 15 (1.75%) Data Quality
4 10 (1.17%) PMO
5 7 (0.82%) SLA
6 2 (0.23%) PCI DSS
7 1 (0.12%) COBIT
7 1 (0.12%) ISO/IEC 27001
System Software
1 32 (3.73%) Docker
2 19 (2.22%) Active Directory
3 7 (0.82%) VMware Infrastructure
4 3 (0.35%) Hyper-V
5 1 (0.12%) iptables
5 1 (0.12%) KVM
5 1 (0.12%) Microsoft Virtual Server
5 1 (0.12%) QEMU
5 1 (0.12%) Virtual Servers
Systems Management
1 27 (3.15%) Kubernetes
2 13 (1.52%) Ansible
3 11 (1.28%) Opscode Chef
3 11 (1.28%) Puppet
4 5 (0.58%) Docker Swarm
4 5 (0.58%) Grafana
4 5 (0.58%) Graylog
4 5 (0.58%) Prometheus
5 3 (0.35%) cPanel
5 3 (0.35%) EMC NetWorker
5 3 (0.35%) Kibana
6 2 (0.23%) Terraform
7 1 (0.12%) Forefront Identity Manager
7 1 (0.12%) Packer
Vendors
1 110 (12.84%) Microsoft
2 83 (9.68%) hybris
3 74 (8.63%) Oracle
4 65 (7.58%) SAP
5 57 (6.65%) Google
6 54 (6.30%) Sitecore
7 52 (6.07%) ATG
8 48 (5.60%) Facebook
9 35 (4.08%) Salesforce.com
10 19 (2.22%) Adobe
11 17 (1.98%) Optimizely
11 17 (1.98%) Xamarin
12 16 (1.87%) IBM
13 13 (1.52%) Demandware
14 10 (1.17%) Twitter
15 9 (1.05%) Tableau
15 9 (1.05%) VMware
16 8 (0.93%) AppDynamics
16 8 (0.93%) Dynatrace
17 7 (0.82%) Pardot