Period
to 22 January 2018

The following table provides summary statistics for permanent job vacancies with a requirement for B2C skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited B2C over the 6 months to 22 January 2018 with a comparison to the same period in the previous 2 years.

B2C (Business-to-Consumer)
UK
6 months to
22 Jan 2018
Same period 2017 Same period 2016
Rank 545 508 571
Rank change year-on-year -37 +63 -11
Permanent jobs citing B2C 810 869 958
As % of all permanent IT jobs advertised in the UK 0.47% 0.50% 0.46%
As % of the Processes & Methodologies category 0.52% 0.56% 0.52%
Number of salaries quoted 623 703 830
UK median annual salary £55,000 £60,000 £55,000
Median salary % change year-on-year -8.33% +9.09% -
10th Percentile £32,500 £35,000 £32,500
90th Percentile £87,500 £85,000 £85,000
UK excluding London median annual salary £48,750 £53,250 £50,000
% change year-on-year -8.45% +6.50% +5.26%

B2C is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process or methodology skills.

All Process and Methodology Skills
UK
Permanent vacancies with a requirement for process or methodology skills 155,849 156,291 185,435
As % of all permanent IT jobs advertised in the UK 89.86% 89.54% 88.88%
Number of salaries quoted 125,378 129,131 153,692
UK median annual salary £50,000 £48,750 £47,500
Median salary % change year-on-year +2.56% +2.63% +5.56%
10th Percentile £28,750 £28,250 £27,500
90th Percentile £80,000 £79,000 £77,500
UK excluding London median annual salary £45,000 £42,500 £42,500
% change year-on-year +5.88% - +6.25%

B2C
Job Vacancy Trend

Job postings citing B2C as a percentage of all IT jobs advertised.

Job vacancy trend for B2C in the UK

B2C
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C.

Salary trend for B2C in the UK

B2C
Salary Histogram

The salary distribution of IT jobs citing B2C over the 6 months to 22 January 2018.

Salary histogram for B2C in the UK

B2C
Top 14 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing B2C within the UK over the 6 months to 22 January 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -24 797 £55,000 -8.33% 137
London -33 479 £60,000 -4.00% 87
UK excluding London -29 305 £48,750 -8.45% 52
South East +2 141 £50,000 -13.04% 18
North of England -12 62 £45,000 - 9
Midlands +23 58 £28,000 -44.00% 8
West Midlands +21 48 £27,500 -38.89% 4
North West +14 39 £50,000 +37.93% 6
East of England -9 29 £50,000 -2.44% 10
Yorkshire -2 16 £50,000 -31.03% 2
East Midlands +14 10 £35,000 -30.00% 4
South West -13 10 £40,000 - 5
North East -12 7 £40,000 +14.29% 1
Wales +14 5 £95,000 +272.55% 1

For the 6 months to 22 January 2018, IT jobs citing B2C also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for B2C.

1 436 (53.83%) B2B
2 393 (48.52%) Agile Software Development
3 261 (32.22%) E-Commerce
4 208 (25.68%) Marketing
5 207 (25.56%) Retail
6 175 (21.60%) JavaScript
7 157 (19.38%) .NET
8 148 (18.27%) HTML
9 145 (17.90%) Finance
10 128 (15.80%) CSS
11 127 (15.68%) SQL
12 120 (14.81%) C#
12 120 (14.81%) hybris
13 119 (14.69%) Java
13 119 (14.69%) Scrum
14 112 (13.83%) MVC
15 111 (13.70%) User Experience
16 102 (12.59%) SAP
17 96 (11.85%) CRM
18 95 (11.73%) Degree
18 95 (11.73%) Analytical Skills
19 84 (10.37%) Project Management
20 81 (10.00%) SAP Hybris
21 79 (9.75%) Software Engineering
22 75 (9.26%) Spring
22 75 (9.26%) ASP.NET
22 75 (9.26%) Oracle
23 73 (9.01%) TDD
23 73 (9.01%) DevOps
23 73 (9.01%) Amazon AWS

B2C
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 46 (5.68%) CMS
2 33 (4.07%) Confluence
3 22 (2.72%) WebSphere
4 13 (1.60%) WordPress
5 12 (1.48%) SharePoint
6 11 (1.36%) Apache
7 10 (1.23%) Tomcat
8 9 (1.11%) Elasticsearch
8 9 (1.11%) Oracle SOA Suite
8 9 (1.11%) SAS
9 8 (0.99%) EPiServer
9 8 (0.99%) IIS
9 8 (0.99%) WebLogic
10 6 (0.74%) Exchange Server 2010
10 6 (0.74%) Exchange Server 2013
10 6 (0.74%) MS Exchange
11 5 (0.62%) Apache Solr
11 5 (0.62%) JBoss
11 5 (0.62%) OpenROAD
11 5 (0.62%) Oracle Workflow
Applications
1 25 (3.09%) InVision
2 18 (2.22%) Microsoft Excel
3 13 (1.60%) Microsoft Office
4 7 (0.86%) Microsoft Project
5 6 (0.74%) Microsoft PowerPoint
6 5 (0.62%) MS Visio
6 5 (0.62%) Photoshop
7 2 (0.25%) Adobe Illustrator
8 1 (0.12%) Adobe After Effects
8 1 (0.12%) Adobe Premiere
8 1 (0.12%) Final Cut Pro
8 1 (0.12%) HipChat
8 1 (0.12%) Mingle
8 1 (0.12%) OmniGraffle
Business Applications
1 81 (10.00%) SAP Hybris
2 26 (3.21%) Magento
3 18 (2.22%) Payment Gateway
4 13 (1.60%) Dynamics CRM
5 8 (0.99%) Eloqua
6 6 (0.74%) Adobe Campaign
6 6 (0.74%) SAP CRM
7 5 (0.62%) Salesforce.com CRM
8 4 (0.49%) Unit4 Business World
9 3 (0.37%) SAP BRIM
9 3 (0.37%) SAP SD
10 2 (0.25%) Dynamics AX
11 1 (0.12%) Dynamics NAV
11 1 (0.12%) Exchequer
11 1 (0.12%) Infor CloudSuite
11 1 (0.12%) Infor CloudSuite Industrial (formerly SyteLine)
11 1 (0.12%) Infor M3
11 1 (0.12%) SAP Business One
11 1 (0.12%) SAP ERP
11 1 (0.12%) SAP S/4HANA
Cloud Services
1 73 (9.01%) Amazon AWS
2 44 (5.43%) Microsoft Azure
3 24 (2.96%) SaaS
4 17 (2.10%) Google Analytics
5 14 (1.73%) IaaS
6 13 (1.60%) PaaS
7 11 (1.36%) AdWords
8 9 (1.11%) Google Cloud Platform
9 8 (0.99%) Cloud Computing
10 7 (0.86%) Office 365
11 6 (0.74%) Salesforce Sales Cloud
11 6 (0.74%) Salesforce Service Cloud
12 4 (0.49%) Akamai
12 4 (0.49%) Force.com
13 3 (0.37%) GitHub
14 2 (0.25%) Amazon EC2
14 2 (0.25%) Amazon S3
14 2 (0.25%) Azure Machine Learning
14 2 (0.25%) Responsys
14 2 (0.25%) Silverpop
Communications & Networking
1 21 (2.59%) SMS
2 17 (2.10%) Internet
3 10 (1.23%) Intranet
3 10 (1.23%) SAN
4 9 (1.11%) Broadband
5 7 (0.86%) Firewall
6 5 (0.62%) Extranet
7 3 (0.37%) Ethernet
7 3 (0.37%) F5 BIG-IP GTM
7 3 (0.37%) F5 BIG-IP LTM
7 3 (0.37%) LAN
7 3 (0.37%) NAS
7 3 (0.37%) WAN
8 2 (0.25%) DNS
8 2 (0.25%) HTTP
8 2 (0.25%) HTTPS
8 2 (0.25%) Network Security
8 2 (0.25%) PuTTY
8 2 (0.25%) SSL
8 2 (0.25%) VoIP
Database & Business Intelligence
1 72 (8.89%) SQL Server
2 47 (5.80%) NoSQL
3 35 (4.32%) MySQL
4 34 (4.20%) MongoDB
5 31 (3.83%) Big Data
6 29 (3.58%) Relational Database
7 15 (1.85%) Endeca
8 11 (1.36%) Redis
9 10 (1.23%) RDBMS
10 9 (1.11%) Data Warehouse
11 8 (0.99%) Oracle Database
12 7 (0.86%) Apache Cassandra
12 7 (0.86%) PostgreSQL
13 6 (0.74%) Power BI
13 6 (0.74%) SQL Server Reporting Services
14 5 (0.62%) Amazon Redshift
14 5 (0.62%) Data Mining
15 4 (0.49%) Cosmos DB
15 4 (0.49%) Looker
15 4 (0.49%) QlikView
Development Applications
1 70 (8.64%) JIRA
2 58 (7.16%) Git (software)
3 39 (4.81%) Jenkins
4 24 (2.96%) Axure RP
5 18 (2.22%) Team Foundation Server
6 16 (1.98%) Grunt
7 15 (1.85%) gulp
8 14 (1.73%) Visual Studio
9 10 (1.23%) Cucumber
9 10 (1.23%) Jasmine
10 9 (1.11%) webpack
10 9 (1.11%) Xcode
11 8 (0.99%) Calabash
11 8 (0.99%) Mocha
11 8 (0.99%) Selenium
12 7 (0.86%) EasyMock
12 7 (0.86%) jMock
12 7 (0.86%) JSUnit
12 7 (0.86%) Mockito
13 6 (0.74%) Subversion
General
1 208 (25.68%) Marketing
2 207 (25.56%) Retail
3 145 (17.90%) Finance
4 54 (6.67%) Games
5 39 (4.81%) Telecoms
6 37 (4.57%) Banking
7 24 (2.96%) Billing
7 24 (2.96%) Electronics
8 23 (2.84%) Advertising
9 14 (1.73%) Back Office
10 13 (1.60%) Mandarin Language
11 8 (0.99%) Law
11 8 (0.99%) Legal
12 6 (0.74%) Manufacturing
12 6 (0.74%) Publishing
13 5 (0.62%) Brand Awareness
13 5 (0.62%) Retail Finance
14 4 (0.49%) Front Office
15 3 (0.37%) Interactive Media
16 2 (0.25%) German Language
Job Titles
1 227 (28.02%) Developer
2 96 (11.85%) Architect
3 87 (10.74%) Analyst
4 64 (7.90%) Java Developer
5 55 (6.79%) .NET Developer
6 47 (5.80%) Business Analyst
6 47 (5.80%) Product Manager
7 43 (5.31%) Hybris Architect
8 42 (5.19%) Senior Developer
9 38 (4.69%) SAP Architect
9 38 (4.69%) Solutions Architect
10 36 (4.44%) JavaScript Developer
11 35 (4.32%) Front End Developer (Client-Side Developer)
12 32 (3.95%) Designer
13 30 (3.70%) Agile Developer
13 30 (3.70%) C# Developer
13 30 (3.70%) E-Commerce Developer
14 28 (3.46%) Project Manager
15 26 (3.21%) HTML Developer
15 26 (3.21%) SAP Developer
Libraries, Frameworks & Software Standards
1 157 (19.38%) .NET
2 148 (18.27%) HTML
3 128 (15.80%) CSS
4 75 (9.26%) ASP.NET
4 75 (9.26%) Spring
5 54 (6.67%) jQuery
5 54 (6.67%) Web Services
6 49 (6.05%) AngularJS
7 44 (5.43%) RESTful
8 43 (5.31%) ASP.NET MVC
9 42 (5.19%) HTML5
10 37 (4.57%) J2EE
11 36 (4.44%) React
11 36 (4.44%) XML
12 35 (4.32%) Node.js
13 31 (3.83%) ASP.NET Web API
14 29 (3.58%) REST
15 27 (3.33%) Hibernate
16 25 (3.09%) Sass
17 24 (2.96%) CSS3
Miscellaneous
1 111 (13.70%) User Experience
2 95 (11.73%) Analytical Skills
3 65 (8.02%) iPad
4 64 (7.90%) Computer Science
5 55 (6.79%) Greenfield Project
6 43 (5.31%) Mobile App
7 40 (4.94%) Enterprise Software
8 38 (4.69%) Fintech
9 32 (3.95%) Social Media
10 25 (3.09%) Management Information System
11 18 (2.22%) BBC
12 15 (1.85%) Digital Media
13 13 (1.60%) Hybrid Cloud
14 11 (1.36%) Client/Server
14 11 (1.36%) Virtual Team
15 10 (1.23%) FMCG
15 10 (1.23%) Mobile Games
16 9 (1.11%) Blog
17 7 (0.86%) Over-the-Top Content
18 6 (0.74%) Online Gambling
Operating Systems
1 54 (6.67%) Linux
2 36 (4.44%) Windows
3 28 (3.46%) Apple iOS
4 17 (2.10%) Android
5 9 (1.11%) Unix
6 7 (0.86%) Windows Server 2008
6 7 (0.86%) Windows Server 2012
7 6 (0.74%) Mac OS X
8 5 (0.62%) Solaris
9 4 (0.49%) CentOS
9 4 (0.49%) Red Hat Enterprise Linux
9 4 (0.49%) Windows Phone
10 3 (0.37%) AIX
10 3 (0.37%) Windows Server 2003
11 1 (0.12%) Windows Server
11 1 (0.12%) Windows XP
Processes & Methodologies
1 436 (53.83%) B2B
2 393 (48.52%) Agile Software Development
3 261 (32.22%) E-Commerce
4 119 (14.69%) Scrum
5 112 (13.83%) MVC
6 96 (11.85%) CRM
7 84 (10.37%) Project Management
8 79 (9.75%) Software Engineering
9 73 (9.01%) DevOps
9 73 (9.01%) TDD
10 63 (7.78%) OO
10 63 (7.78%) Stakeholder Management
11 61 (7.53%) Digital Marketing
12 60 (7.41%) Continuous Integration
13 59 (7.28%) BDD
13 59 (7.28%) Front End Development
13 59 (7.28%) SDLC
14 58 (7.16%) Microservices
15 57 (7.04%) Analytics
16 54 (6.67%) Business Intelligence
Programming Languages
1 175 (21.60%) JavaScript
2 127 (15.68%) SQL
3 120 (14.81%) C#
4 119 (14.69%) Java
5 28 (3.46%) Groovy
6 22 (2.72%) ES6
7 21 (2.59%) PHP
8 16 (1.98%) Apple Swift
9 14 (1.73%) Python
10 13 (1.60%) C
11 11 (1.36%) Objective-C
11 11 (1.36%) R
12 10 (1.23%) Ruby
13 9 (1.11%) PowerShell
13 9 (1.11%) Scala
13 9 (1.11%) T-SQL
14 8 (0.99%) VB
15 3 (0.37%) C++
15 3 (0.37%) Go
16 2 (0.25%) BeanShell
Qualifications
1 95 (11.73%) Degree
2 34 (4.20%) Computer Science Degree
3 6 (0.74%) ISEB
4 5 (0.62%) MBA
4 5 (0.62%) Security Cleared
5 3 (0.37%) Microsoft Certification
6 2 (0.25%) APMP
6 2 (0.25%) CCNP
6 2 (0.25%) CEH
6 2 (0.25%) Cisco Certification
6 2 (0.25%) CISSP
6 2 (0.25%) GIAC
6 2 (0.25%) PhD
6 2 (0.25%) PMP
6 2 (0.25%) PRINCE2 Practitioner
6 2 (0.25%) SSCP
7 1 (0.12%) ACCA
7 1 (0.12%) CIMA
7 1 (0.12%) ISTQB
7 1 (0.12%) MCSA
Quality Assurance & Compliance
1 72 (8.89%) QA
2 14 (1.73%) SLA
3 11 (1.36%) Data Quality
4 5 (0.62%) PMO
5 3 (0.37%) ISO/IEC 27001
5 3 (0.37%) PCI DSS
6 2 (0.25%) GDPR
7 1 (0.12%) COBIT
7 1 (0.12%) PMBOK
System Software
1 19 (2.35%) Docker
2 10 (1.23%) VMware Infrastructure
3 8 (0.99%) Active Directory
4 7 (0.86%) Hyper-V
5 3 (0.37%) Virtual Machines
6 1 (0.12%) Microsoft Virtual Server
6 1 (0.12%) Virtual Desktop
6 1 (0.12%) Virtual Servers
Systems Management
1 12 (1.48%) Opscode Chef
2 6 (0.74%) Ansible
2 6 (0.74%) Kubernetes
2 6 (0.74%) Puppet
3 5 (0.62%) Grafana
3 5 (0.62%) Prometheus
3 5 (0.62%) Terraform
4 4 (0.49%) Graylog
4 4 (0.49%) Packer
5 2 (0.25%) Opsview
6 1 (0.12%) Plesk
Vendors
1 120 (14.81%) hybris
2 102 (12.59%) SAP
3 75 (9.26%) Oracle
4 53 (6.54%) Microsoft
5 36 (4.44%) Salesforce.com
6 34 (4.20%) Google
7 21 (2.59%) IBM
8 17 (2.10%) ATG
8 17 (2.10%) Intel
9 15 (1.85%) Twitter
10 14 (1.73%) Adobe
11 13 (1.60%) Demandware
12 12 (1.48%) Marketo
13 10 (1.23%) Siebel
13 10 (1.23%) Tableau
13 10 (1.23%) VMware
14 9 (1.11%) Sitecore
15 8 (0.99%) Red Hat
16 7 (0.86%) Xamarin
17 6 (0.74%) HubSpot