Period
to 21 April 2018

The following table provides summary statistics for permanent job vacancies with a requirement for B2C skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited B2C over the 6 months to 21 April 2018 with a comparison to the same period in the previous 2 years.

B2C (Business-to-Consumer)
UK
6 months to
21 Apr 2018
Same period 2017 Same period 2016
Rank 545 535 552
Rank change year-on-year -10 +17 +48
Permanent jobs citing B2C 877 839 1,015
As % of all permanent IT jobs advertised in the UK 0.49% 0.49% 0.50%
As % of the Processes & Methodologies category 0.54% 0.54% 0.55%
Number of salaries quoted 680 670 894
UK median annual salary £55,000 £60,000 £57,500
Median salary % change year-on-year -8.33% +4.35% +4.55%
10th Percentile £32,500 £31,250 £32,500
90th Percentile £88,750 £82,500 £88,750
UK excluding London median annual salary £45,000 £50,000 £52,500
% change year-on-year -10.00% -4.76% +16.67%

B2C is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process or methodology skills.

All Process and Methodology Skills
UK
Permanent vacancies with a requirement for process or methodology skills 161,258 154,906 183,888
As % of all permanent IT jobs advertised in the UK 90.84% 90.43% 89.94%
Number of salaries quoted 130,650 127,515 152,786
UK median annual salary £50,000 £47,500 £47,500
Median salary % change year-on-year +5.26% - +5.56%
10th Percentile £29,127 £27,875 £27,500
90th Percentile £81,250 £78,750 £77,500
UK excluding London median annual salary £45,000 £42,500 £42,500
% change year-on-year +5.88% - +5.66%

B2C
Job Vacancy Trend

Job postings citing B2C as a percentage of all IT jobs advertised.

Job vacancy trend for B2C in the UK

B2C
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C.

Salary trend for B2C in the UK

B2C
Salary Histogram

The salary distribution of IT jobs citing B2C over the 6 months to 21 April 2018.

Salary histogram for B2C in the UK

B2C
Top 15 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing B2C within the UK over the 6 months to 21 April 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -1 855 £55,000 -8.33% 105
London -30 512 £62,500 +4.17% 62
UK excluding London +30 352 £45,000 -10.00% 45
South East +42 148 £50,000 -0.50% 17
North of England +7 74 £50,000 +11.11% 7
Midlands +35 67 £40,000 -20.00% 6
North West +16 52 £50,000 +17.65% 4
West Midlands +17 44 £27,500 -42.41% 3
East of England -57 33 £50,000 -4.76% 4
East Midlands +19 23 £42,000 -16.00% 3
Yorkshire +16 21 £35,000 -56.25% 3
Wales +16 12 £45,000 +76.47% 1
South West -10 11 £65,000 -38.10% 8
Scotland -39 7 £57,500 +76.92% 2
North East -26 1 £40,000 +23.08%

For the 6 months to 21 April 2018, IT jobs citing B2C also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads with a requirement for B2C.

1 467 (53.25%) B2B
2 423 (48.23%) Agile Software Development
3 287 (32.73%) E-Commerce
4 207 (23.60%) Marketing
5 177 (20.18%) .NET
6 168 (19.16%) JavaScript
7 155 (17.67%) C#
8 153 (17.45%) Retail
9 145 (16.53%) SQL
10 138 (15.74%) HTML
11 120 (13.68%) CSS
12 119 (13.57%) Java
12 119 (13.57%) Finance
13 110 (12.54%) MVC
14 107 (12.20%) User Experience
15 103 (11.74%) Analytical Skills
16 100 (11.40%) Scrum
17 97 (11.06%) hybris
18 94 (10.72%) Project Management
19 93 (10.60%) CRM
20 91 (10.38%) ASP.NET
21 90 (10.26%) Degree
22 86 (9.81%) SQL Server
23 85 (9.69%) Problem-Solving
24 81 (9.24%) SAP
24 81 (9.24%) DevOps
25 76 (8.67%) Analytics
26 75 (8.55%) SAP Hybris
27 72 (8.21%) Digital Marketing
28 70 (7.98%) Stakeholder Management

B2C
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 53 (6.04%) CMS
2 15 (1.71%) WordPress
3 13 (1.48%) WebSphere
4 10 (1.14%) Confluence
5 9 (1.03%) SAS
6 8 (0.91%) Sitecore CMS
7 5 (0.57%) Elasticsearch
7 5 (0.57%) WebSphere Application Server
8 4 (0.46%) Apache Solr
8 4 (0.46%) EPiServer
8 4 (0.46%) IIS
8 4 (0.46%) Umbraco
9 3 (0.34%) JBoss
9 3 (0.34%) Tomcat
10 2 (0.23%) Apache
10 2 (0.23%) OpenStack
10 2 (0.23%) SharePoint
11 1 (0.11%) Adobe Experience Manager
11 1 (0.11%) Exchange Server 2013
11 1 (0.11%) MS Exchange
Applications
1 14 (1.60%) Microsoft Excel
2 9 (1.03%) Microsoft PowerPoint
3 8 (0.91%) InVision
4 7 (0.80%) Microsoft Office
5 6 (0.68%) Microsoft Project
6 5 (0.57%) MS Visio
7 3 (0.34%) Adobe Illustrator
7 3 (0.34%) Photoshop
8 1 (0.11%) HipChat
8 1 (0.11%) Mingle
Business Applications
1 75 (8.55%) SAP Hybris
2 17 (1.94%) Dynamics CRM
3 13 (1.48%) Adobe Campaign
4 12 (1.37%) Magento
5 11 (1.25%) Eloqua
5 11 (1.25%) Salesforce.com CRM
6 5 (0.57%) SAP CRM
7 4 (0.46%) Payment Gateway
7 4 (0.46%) Unit4 Business World
8 3 (0.34%) Dynamics AX
8 3 (0.34%) SAP BRIM
8 3 (0.34%) SAP SD
9 1 (0.11%) Infor CloudSuite
9 1 (0.11%) Infor CloudSuite Industrial (formerly SyteLine)
9 1 (0.11%) Infor M3
9 1 (0.11%) SessionCam
9 1 (0.11%) Shopify
Cloud Services
1 67 (7.64%) Amazon AWS
2 53 (6.04%) Microsoft Azure
3 34 (3.88%) SaaS
4 25 (2.85%) Google Analytics
5 15 (1.71%) PaaS
6 10 (1.14%) IaaS
7 9 (1.03%) AdWords
8 7 (0.80%) Adobe Creative Cloud
9 6 (0.68%) Office 365
10 5 (0.57%) Akamai
10 5 (0.57%) G Suite
10 5 (0.57%) Google Cloud Platform
10 5 (0.57%) Google Tag Manager
10 5 (0.57%) Serverless
10 5 (0.57%) Slack
11 3 (0.34%) Responsys
11 3 (0.34%) Silverpop
12 2 (0.23%) Cloud Computing
13 1 (0.11%) Adobe Analytics
13 1 (0.11%) GitHub
Communications & Networking
1 20 (2.28%) Internet
2 19 (2.17%) HTTP
2 19 (2.17%) SMS
3 13 (1.48%) Broadband
4 8 (0.91%) DMZ
4 8 (0.91%) LAN
5 7 (0.80%) SSH
6 6 (0.68%) Firewall
7 5 (0.57%) Intranet
7 5 (0.57%) Telnet
7 5 (0.57%) VPN
8 2 (0.23%) ADSL
8 2 (0.23%) DNS
8 2 (0.23%) PuTTY
8 2 (0.23%) SMTP
8 2 (0.23%) SNMP
9 1 (0.11%) SAN
9 1 (0.11%) VoIP
9 1 (0.11%) xDSL
Database & Business Intelligence
1 86 (9.81%) SQL Server
2 38 (4.33%) NoSQL
3 34 (3.88%) Big Data
4 27 (3.08%) MySQL
5 26 (2.96%) MongoDB
6 19 (2.17%) Relational Database
7 12 (1.37%) SQL Server 2016
8 11 (1.25%) Data Warehouse
9 9 (1.03%) Apache Cassandra
10 7 (0.80%) Redis
11 6 (0.68%) Cosmos DB
11 6 (0.68%) Power BI
11 6 (0.68%) QlikView
11 6 (0.68%) SQL Server 2008
11 6 (0.68%) SQL Server 2012
12 4 (0.46%) Amazon Redshift
12 4 (0.46%) Data Lake
12 4 (0.46%) GIS
12 4 (0.46%) Looker
13 3 (0.34%) Enterprise Data Warehouse
Development Applications
1 47 (5.36%) JIRA
2 43 (4.90%) Git (software)
3 20 (2.28%) Jenkins
4 16 (1.82%) Visual Studio
5 13 (1.48%) Jasmine
5 13 (1.48%) Mocha
5 13 (1.48%) Selenium
6 11 (1.25%) Cucumber
7 10 (1.14%) Subversion
7 10 (1.14%) Team Foundation Server
8 9 (1.03%) Grunt
8 9 (1.03%) gulp
9 8 (0.91%) Axure RP
9 8 (0.91%) Xcode
10 7 (0.80%) Calabash
10 7 (0.80%) webpack
11 6 (0.68%) git-flow
11 6 (0.68%) JUnit
12 4 (0.46%) HP UFT
12 4 (0.46%) Visual Studio Team System
General
1 207 (23.60%) Marketing
2 153 (17.45%) Retail
3 119 (13.57%) Finance
4 56 (6.39%) Games
5 35 (3.99%) Advertising
6 29 (3.31%) Telecoms
7 21 (2.39%) Electronics
8 18 (2.05%) Back Office
8 18 (2.05%) Banking
9 16 (1.82%) Publishing
10 14 (1.60%) Billing
11 12 (1.37%) Mandarin Language
12 11 (1.25%) Legal
13 9 (1.03%) Brand Awareness
14 4 (0.46%) Law
14 4 (0.46%) Manufacturing
15 3 (0.34%) Financial Institution
15 3 (0.34%) Interactive Media
16 2 (0.23%) Front Office
17 1 (0.11%) Pharmaceutical
Job Titles
1 248 (28.28%) Developer
2 95 (10.83%) Architect
3 81 (9.24%) .NET Developer
4 76 (8.67%) Analyst
5 61 (6.96%) Senior Developer
6 59 (6.73%) Product Manager
7 58 (6.61%) Java Developer
8 46 (5.25%) Business Analyst
9 43 (4.90%) C# Developer
10 35 (3.99%) C# .NET Developer
11 34 (3.88%) Consultant
12 31 (3.53%) E-Commerce Manager
13 30 (3.42%) Marketing Manager
13 30 (3.42%) Project Manager
14 29 (3.31%) Senior .NET Developer
14 29 (3.31%) Solutions Architect
15 27 (3.08%) Hybris Architect
16 26 (2.96%) Senior Manager
17 25 (2.85%) Development Manager
17 25 (2.85%) Lead Developer
Libraries, Frameworks & Software Standards
1 177 (20.18%) .NET
2 138 (15.74%) HTML
3 120 (13.68%) CSS
4 91 (10.38%) ASP.NET
5 70 (7.98%) AngularJS
6 63 (7.18%) Web Services
7 55 (6.27%) Spring
8 54 (6.16%) jQuery
9 47 (5.36%) HTML5
10 46 (5.25%) RESTful
11 40 (4.56%) ASP.NET MVC
11 40 (4.56%) React
12 36 (4.10%) REST
13 33 (3.76%) J2EE
14 32 (3.65%) ASP.NET Web API
15 30 (3.42%) XML
16 29 (3.31%) Angular 2
16 29 (3.31%) CSS3
16 29 (3.31%) Node.js
17 23 (2.62%) Hibernate
Miscellaneous
1 107 (12.20%) User Experience
2 103 (11.74%) Analytical Skills
3 68 (7.75%) Greenfield Project
4 47 (5.36%) Enterprise Software
4 47 (5.36%) Mobile App
5 45 (5.13%) iPad
6 38 (4.33%) Computer Science
7 37 (4.22%) Fintech
8 33 (3.76%) Social Media
9 14 (1.60%) Digital Media
10 13 (1.48%) Hybrid Cloud
10 13 (1.48%) Management Information System
11 12 (1.37%) Public Cloud
11 12 (1.37%) Virtual Team
12 11 (1.25%) Cloud Native
13 10 (1.14%) BBC
13 10 (1.14%) Mobile Payment
13 10 (1.14%) Mobile Wallet
13 10 (1.14%) Self-Motivation
14 8 (0.91%) iSeries
Operating Systems
1 41 (4.68%) Linux
2 27 (3.08%) Apple iOS
3 21 (2.39%) Android
4 18 (2.05%) Windows
5 7 (0.80%) CentOS
5 7 (0.80%) Unix
6 3 (0.34%) Mac OS X
6 3 (0.34%) Red Hat Enterprise Linux
6 3 (0.34%) Windows Phone
7 2 (0.23%) VMS
8 1 (0.11%) Solaris
8 1 (0.11%) Windows Server 2008
8 1 (0.11%) Windows Server 2012
8 1 (0.11%) Windows XP
Processes & Methodologies
1 467 (53.25%) B2B
2 423 (48.23%) Agile Software Development
3 287 (32.73%) E-Commerce
4 110 (12.54%) MVC
5 100 (11.40%) Scrum
6 94 (10.72%) Project Management
7 93 (10.60%) CRM
8 85 (9.69%) Problem-Solving
9 81 (9.24%) DevOps
10 76 (8.67%) Analytics
11 72 (8.21%) Digital Marketing
12 70 (7.98%) Stakeholder Management
13 68 (7.75%) Software Engineering
14 65 (7.41%) SDLC
15 61 (6.96%) TDD
15 61 (6.96%) Web Development
16 56 (6.39%) Front End Development
16 56 (6.39%) Microservices
17 55 (6.27%) Business Intelligence
18 53 (6.04%) Continuous Improvement
Programming Languages
1 168 (19.16%) JavaScript
2 155 (17.67%) C#
3 145 (16.53%) SQL
4 119 (13.57%) Java
5 27 (3.08%) Groovy
6 26 (2.96%) PHP
7 25 (2.85%) Python
8 16 (1.82%) Scala
9 12 (1.37%) Apple Swift
9 12 (1.37%) R
10 11 (1.25%) T-SQL
11 10 (1.14%) C
11 10 (1.14%) Ruby
12 9 (1.03%) ES6
13 8 (0.91%) PL/SQL
14 7 (0.80%) Bash Shell
15 6 (0.68%) Objective-C
16 5 (0.57%) Apex Code
16 5 (0.57%) Perl
16 5 (0.57%) PowerShell
Qualifications
1 90 (10.26%) Degree
2 13 (1.48%) Computer Science Degree
3 6 (0.68%) ISEB
4 5 (0.57%) MBA
5 4 (0.46%) PhD
5 4 (0.46%) Security Cleared
5 4 (0.46%) TOGAF Certification
6 3 (0.34%) ACCA
6 3 (0.34%) APMP
6 3 (0.34%) HNC
6 3 (0.34%) HND
7 2 (0.23%) PMP
7 2 (0.23%) PRINCE2 Practitioner
8 1 (0.11%) CCNP
8 1 (0.11%) CIMA
8 1 (0.11%) Cisco Certification
8 1 (0.11%) CISSP
8 1 (0.11%) GIAC
8 1 (0.11%) Microsoft Certification
8 1 (0.11%) SSCP
Quality Assurance & Compliance
1 68 (7.75%) QA
2 18 (2.05%) SLA
3 8 (0.91%) Data Quality
4 7 (0.80%) PMO
5 6 (0.68%) GDPR
6 1 (0.11%) COBIT
6 1 (0.11%) ISO/IEC 27001
6 1 (0.11%) PCI DSS
6 1 (0.11%) PMBOK
System Software
1 25 (2.85%) Docker
2 6 (0.68%) Hyper-V
3 3 (0.34%) VMware Infrastructure
4 2 (0.23%) iptables
4 2 (0.23%) KVM
4 2 (0.23%) QEMU
5 1 (0.11%) Active Directory
5 1 (0.11%) Virtual Desktop
Systems Management
1 14 (1.60%) Single Sign-On
2 8 (0.91%) Kubernetes
3 7 (0.80%) Opscode Chef
4 5 (0.57%) Grafana
4 5 (0.57%) Prometheus
5 4 (0.46%) Ansible
6 2 (0.23%) Puppet
7 1 (0.11%) Opsview
7 1 (0.11%) Plesk
7 1 (0.11%) Terraform
Vendors
1 97 (11.06%) hybris
2 81 (9.24%) SAP
3 60 (6.84%) Microsoft
4 52 (5.93%) Salesforce.com
5 44 (5.02%) Oracle
6 40 (4.56%) Google
7 24 (2.74%) Adobe
8 19 (2.17%) Twitter
9 15 (1.71%) Intel
9 15 (1.71%) Sitecore
9 15 (1.71%) Xamarin
10 14 (1.60%) IBM
11 13 (1.48%) ATG
11 13 (1.48%) Marketo
12 10 (1.14%) AppDynamics
13 9 (1.03%) Demandware
13 9 (1.03%) Tableau
14 8 (0.91%) Informatica
14 8 (0.91%) VMware
15 6 (0.68%) Red Hat