The following table provides summary statistics for permanent job vacancies with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 3 months to 27 June 2017 with a comparison to the same period in the previous 2 years.

Digital Marketing
UK
3 months to
27 Jun 2017
Same period 2016 Same period 2015
Rank 180 278 254
Rank change year-on-year +98 -24  
Permanent jobs citing Digital Marketing 1697 1140 1452
As % of all permanent IT jobs advertised in the UK 1.90% 1.16% 1.33%
As % of the Processes & Methodologies category 2.12% 1.30% 1.51%
Number of salaries quoted 1289 985 1126
Median salary £45,000 £45,000 £40,000
Median salary % change year-on-year - +12.49%  
90% offered a salary of more than £27,500 £27,500 £25,000
10% offered a salary of more than £72,600 £70,000 £65,000
UK excluding London median salary £42,500 £40,000 £40,000
% change year-on-year +6.25% -  

Digital Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process and methodology skills.

Process & Methodology Skills
UK
Permanent job vacancies with a requirement for process and methodology skills 79998 87554 96376
As % of all permanent IT job vacancies advertised in the UK 89.73% 88.92% 88.08%
Number of salaries quoted 64425 73206 78779
Median salary £50,000 £50,000 £50,000
90% offered a salary of more than £32,500 £32,500 £31,500
10% offered a salary of more than £80,000 £75,000 £77,500
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year - +2.27%  

Digital Marketing
Job Vacancy Trend

The job posting trend of jobs advertised citing Digital Marketing as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Digital Marketing in the UK

Digital Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing.

Salary trend for Digital Marketing in the UK

Digital Marketing
Salary Histogram

The salary distribution of IT jobs citing Digital Marketing over the 3 months to 27 June 2017.

Salary histogram for Digital Marketing in the UK

Digital Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the UK over the 3 months to 27 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +94 1645 £45,000 - 309
London +38 546 £52,500 +5.00% 121
South West +90 357 £45,000 - 51
South East +33 255 £40,000 +6.66% 46
Bristol +50 191 £45,000 - 23
North West +45 164 £42,500 +21.42% 27
Manchester +48 137 £46,000 +15.00% 21
East of England +69 126 £35,000 +7.69% 26
Yorkshire +47 87 £37,500 +11.11% 14
Gloucestershire +31 84 £47,500 -13.63% 6
Berkshire +57 82 £45,000 -5.26% 8
Cambridgeshire +41 79 £35,000 +29.62% 8
West Yorkshire +48 68 £40,000 +6.66% 10
Hampshire +28 59 £32,500 -13.33% 7
Leeds +35 54 £45,000 +20.00% 8
City of London +29 50 £50,000 +25.00% 17
East Midlands +39 44 £38,000 +16.92% 11
Wiltshire +38 41 £45,000 -12.62% 15
Cheltenham +36 38 £47,500 -17.39%
West Midlands +12 38 £30,000 -29.41% 11
Cambridge +17 36 £35,000 -9.09% 3
Surrey +8 34 £41,500 +10.66% 11
Newbury +12 27 £40,000 - 3
North East - 24 £27,500 - 3
Birmingham +26 21 £30,000 -27.27% 3
Farnborough +21 21 £32,500 -40.90% 1
Oxfordshire +15 20 £35,000 -41.66%
Essex +14 20 £35,500 +23.47% 7
Gloucester +12 20 £60,000 +14.28%
Buckinghamshire +6 20 £38,750 -8.82% 8

For the 6 months to 27 June 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Digital Marketing.

1 2645 (100.00%) Marketing
2 1413 (53.42%) Finance
3 1277 (48.28%) Business Intelligence
4 1256 (47.49%) Telecoms
5 1244 (47.03%) Programme Management
6 1242 (46.96%) Manufacturing
7 1241 (46.92%) SAP
8 1239 (46.84%) Electronics
9 1230 (46.50%) SAP Oil and Gas
10 744 (28.13%) HTML
11 726 (27.45%) Agile Software Development
12 715 (27.03%) JavaScript
13 659 (24.91%) CSS
14 596 (22.53%) SQL
15 538 (20.34%) Analytics
16 454 (17.16%) Java
17 453 (17.13%) E-Commerce
18 382 (14.44%) Degree
19 373 (14.10%) Google
20 371 (14.03%) .NET
21 369 (13.95%) Linux
22 354 (13.38%) SQL Server
23 344 (13.01%) C#
24 335 (12.67%) SEO
25 332 (12.55%) PHP
26 331 (12.51%) Python
27 330 (12.48%) MVC
27 330 (12.48%) Web Development
28 309 (11.68%) Scrum
29 297 (11.23%) TDD

Digital Marketing
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 238 (9.00%) CMS
2 117 (4.42%) WordPress
3 80 (3.02%) Apache Spark
4 74 (2.80%) Tomcat
5 70 (2.65%) Mule
6 62 (2.34%) Umbraco
7 57 (2.16%) Apache
8 55 (2.08%) Confluence
9 54 (2.04%) Drupal
9 54 (2.04%) Mule ESB
10 53 (2.00%) JBoss
11 42 (1.59%) IIS
12 38 (1.44%) Sitecore CMS
13 20 (0.76%) Elasticsearch
13 20 (0.76%) Sitefinity
14 19 (0.72%) MS Exchange
15 18 (0.68%) Adobe Experience Manager
15 18 (0.68%) SharePoint
16 17 (0.64%) SAS
17 15 (0.57%) nginx
Applications
1 150 (5.67%) Microsoft Excel
2 119 (4.50%) Microsoft Office
3 80 (3.02%) Microsoft PowerPoint
4 67 (2.53%) Photoshop
5 51 (1.93%) Adobe Illustrator
6 47 (1.78%) Adobe Creative Suite
7 25 (0.95%) FileZilla
7 25 (0.95%) Microsoft Project
8 20 (0.76%) InDesign
9 7 (0.26%) MS Visio
10 6 (0.23%) InVision
10 6 (0.23%) OmniGraffle
10 6 (0.23%) SPSS
10 6 (0.23%) UXPin
11 5 (0.19%) RoboHelp
12 4 (0.15%) Adobe After Effects
12 4 (0.15%) Adobe Premiere
13 2 (0.076%) Acrobat
13 2 (0.076%) Adobe Captivate
14 1 (0.038%) Spreadsheet
Business Applications
1 1230 (46.50%) SAP Oil and Gas
2 70 (2.65%) Adobe Campaign
3 52 (1.97%) Eloqua
4 41 (1.55%) Magento
5 26 (0.98%) Dynamics CRM
6 10 (0.38%) Unica
6 10 (0.38%) WebTrends
7 8 (0.30%) Revive Adserver
7 8 (0.30%) Unit4 Business World
8 6 (0.23%) Payment Gateway
9 4 (0.15%) Dynamics AX
10 3 (0.11%) Exchequer
10 3 (0.11%) Sprinklr
11 2 (0.076%) Salesforce.com CRM
11 2 (0.076%) SAP ERP
11 2 (0.076%) SDL Web 8
12 1 (0.038%) Dynamics NAV
12 1 (0.038%) NetSuite
12 1 (0.038%) Oracle Applications
12 1 (0.038%) Oracle CRM
Cloud Services
1 295 (11.15%) Amazon AWS
2 216 (8.17%) Google Analytics
3 175 (6.62%) Microsoft Azure
4 153 (5.78%) SaaS
5 87 (3.29%) AdWords
6 75 (2.84%) Amazon EC2
6 75 (2.84%) Google Cloud Platform
7 48 (1.81%) GitHub
8 40 (1.51%) Adobe Analytics
9 34 (1.29%) Google Tag Manager
10 28 (1.06%) IaaS
11 22 (0.83%) AWS CloudFormation
12 21 (0.79%) Cloud Computing
13 17 (0.64%) Office 365
14 15 (0.57%) PaaS
15 11 (0.42%) Amazon SQS
15 11 (0.42%) Google Play
16 9 (0.34%) Heroku
17 8 (0.30%) MailChimp
18 4 (0.15%) Trello
Communications & Networking
1 47 (1.78%) Internet
2 41 (1.55%) HTTP
3 39 (1.47%) DNS
4 34 (1.29%) VPN
5 32 (1.21%) FTP
6 30 (1.13%) TCP/IP
6 30 (1.13%) WAN
7 29 (1.10%) Firewall
8 26 (0.98%) SMTP
9 25 (0.95%) LAN
10 21 (0.79%) MPLS
11 18 (0.68%) Intranet
12 17 (0.64%) DHCP
13 16 (0.60%) VLAN
14 14 (0.53%) AMQP
15 13 (0.49%) Cisco ASA
16 11 (0.42%) Cisco PIX
16 11 (0.42%) Remote Desktop
16 11 (0.42%) SAN
17 10 (0.38%) SSL
Database & Business Intelligence
1 354 (13.38%) SQL Server
2 222 (8.39%) MySQL
3 146 (5.52%) Relational Database
4 132 (4.99%) Big Data
5 123 (4.65%) NoSQL
6 122 (4.61%) MongoDB
7 85 (3.21%) PostgreSQL
8 84 (3.18%) Hadoop
9 83 (3.14%) Amazon DynamoDB
10 65 (2.46%) Data Warehouse
11 58 (2.19%) Oracle Database
12 51 (1.93%) RDBMS
12 51 (1.93%) SQL Server 2012
13 50 (1.89%) SQL Server Integration Services
14 43 (1.63%) SQL Server 2008
15 38 (1.44%) Apache Cassandra
16 33 (1.25%) SQL Server Reporting Services
17 31 (1.17%) Redis
18 30 (1.13%) SQL Server Analysis Services
19 25 (0.95%) Data Mining
Development Applications
1 296 (11.19%) Git (software)
2 190 (7.18%) JIRA
3 119 (4.50%) JUnit
4 99 (3.74%) Jenkins
5 65 (2.46%) IntelliJ
6 64 (2.42%) Visual Studio
7 63 (2.38%) Subversion
8 62 (2.34%) Atlassian Bamboo
9 52 (1.97%) Grunt
10 50 (1.89%) gulp
11 47 (1.78%) Team Foundation Server
12 40 (1.51%) Selenium
13 38 (1.44%) Bitbucket
14 35 (1.32%) Cucumber
14 35 (1.32%) Maven
15 34 (1.29%) Mercurial
16 21 (0.79%) Eclipse
17 20 (0.76%) SQL Server Management Studio (SSMS)
18 16 (0.60%) TeamCity
19 14 (0.53%) WebDriver
General
1 2645 (100.00%) Marketing
2 1413 (53.42%) Finance
3 1256 (47.49%) Telecoms
4 1242 (46.96%) Manufacturing
5 1239 (46.84%) Electronics
6 202 (7.64%) Retail
7 172 (6.50%) Advertising
8 91 (3.44%) Games
9 55 (2.08%) Banking
10 52 (1.97%) Legal
11 42 (1.59%) Publishing
12 33 (1.25%) Multimedia
13 32 (1.21%) Back Office
14 27 (1.02%) Financial Institution
15 21 (0.79%) Automotive
16 18 (0.68%) French Language
17 17 (0.64%) Pharmaceutical
18 14 (0.53%) Military
19 12 (0.45%) Brand Awareness
20 8 (0.30%) German Language
Job Titles
1 923 (34.90%) Developer
2 221 (8.36%) Analyst
3 186 (7.03%) Front End Developer (Client-Side Developer)
4 176 (6.65%) .NET Developer
5 156 (5.90%) Senior Developer
6 153 (5.78%) Architect
7 147 (5.56%) Web Developer
8 138 (5.22%) Java Developer
9 136 (5.14%) C# Developer
10 131 (4.95%) JavaScript Developer
11 129 (4.88%) PHP Developer
12 125 (4.73%) DevOps Engineer
13 122 (4.61%) Marketing Manager
14 103 (3.89%) C# .NET Developer
15 96 (3.63%) Project Manager
16 88 (3.33%) Consultant
17 78 (2.95%) Administrator
17 78 (2.95%) Software Developer
18 75 (2.84%) Linux Engineer
19 72 (2.72%) Full Stack Developer
Libraries, Frameworks & Software Standards
1 744 (28.13%) HTML
2 659 (24.91%) CSS
3 371 (14.03%) .NET
4 278 (10.51%) jQuery
5 247 (9.34%) XML
6 246 (9.30%) AngularJS
7 238 (9.00%) Web Services
8 217 (8.20%) JSON
9 206 (7.79%) HTML5
10 182 (6.88%) REST
11 166 (6.28%) ASP.NET
12 152 (5.75%) Spring
13 139 (5.26%) SOAP
14 133 (5.03%) CSS3
15 132 (4.99%) RESTful
16 106 (4.01%) ASP.NET MVC
17 102 (3.86%) Node.js
18 99 (3.74%) Hibernate
19 98 (3.71%) Apache Camel
20 88 (3.33%) JPA
Miscellaneous
1 293 (11.08%) Social Media
2 286 (10.81%) Analytical Skills
3 284 (10.74%) User Experience
4 127 (4.80%) Mobile App
5 107 (4.05%) Computer Science
6 59 (2.23%) Fintech
7 53 (2.00%) Enterprise Software
8 49 (1.85%) Management Information System
9 47 (1.78%) Algorithms
10 46 (1.74%) Greenfield Project
11 45 (1.70%) Blog
12 42 (1.59%) Digital Media
13 37 (1.40%) Public Cloud
14 31 (1.17%) FMCG
14 31 (1.17%) SWIFT
15 26 (0.98%) e-Learning
15 26 (0.98%) Linux Command Line
16 24 (0.91%) N-Tier
17 23 (0.87%) Data Centre
18 22 (0.83%) iPad
Operating Systems
1 369 (13.95%) Linux
2 220 (8.32%) Windows
3 83 (3.14%) Unix
4 48 (1.81%) Android
5 43 (1.63%) Apple iOS
6 31 (1.17%) Windows Server
7 19 (0.72%) Red Hat Enterprise Linux
8 16 (0.60%) CentOS
8 16 (0.60%) Windows Server 2012
9 15 (0.57%) Windows Server 2008
10 14 (0.53%) Ubuntu
10 14 (0.53%) Windows Server 2003
11 13 (0.49%) Mac OS X
12 11 (0.42%) Windows 10
13 9 (0.34%) Windows 7
13 9 (0.34%) Windows Mobile
14 7 (0.26%) Windows Phone
15 6 (0.23%) Solaris
16 4 (0.15%) CoreOS
17 3 (0.11%) Windows 8
Processes & Methodologies
1 1277 (48.28%) Business Intelligence
2 1244 (47.03%) Programme Management
3 726 (27.45%) Agile Software Development
4 538 (20.34%) Analytics
5 453 (17.13%) E-Commerce
6 335 (12.67%) SEO
7 330 (12.48%) MVC
7 330 (12.48%) Web Development
8 309 (11.68%) Scrum
9 297 (11.23%) TDD
10 217 (8.20%) DevOps
11 215 (8.13%) Project Management
12 195 (7.37%) OO
13 189 (7.15%) Content Management
14 188 (7.11%) Front End Development
15 186 (7.03%) Pay per click
16 176 (6.65%) CRM
17 168 (6.35%) Software Engineering
18 163 (6.16%) BDD
19 159 (6.01%) Open Source
Programming Languages
1 715 (27.03%) JavaScript
2 596 (22.53%) SQL
3 454 (17.16%) Java
4 344 (13.01%) C#
5 332 (12.55%) PHP
6 331 (12.51%) Python
7 137 (5.18%) C++
7 137 (5.18%) Ruby
8 112 (4.23%) T-SQL
9 69 (2.61%) R
10 65 (2.46%) Shell Script
11 59 (2.23%) Go
12 57 (2.16%) Bash Shell
12 57 (2.16%) Perl
13 46 (1.74%) C
14 29 (1.10%) PowerShell
15 26 (0.98%) VBScript
16 24 (0.91%) XAML
17 23 (0.87%) MATLAB
18 19 (0.72%) PL/SQL
Qualifications
1 382 (14.44%) Degree
2 105 (3.97%) Computer Science Degree
3 76 (2.87%) Security Cleared
4 32 (1.21%) ISEB
5 31 (1.17%) SC Cleared
6 28 (1.06%) PhD
7 19 (0.72%) PRINCE2 Practitioner
8 18 (0.68%) CISSP
8 18 (0.68%) ISTQB
9 16 (0.60%) Cisco Certification
10 13 (0.49%) CISM
11 12 (0.45%) Master's Degree
11 12 (0.45%) Numerate Degree
12 11 (0.42%) CCNA
13 10 (0.38%) CCSA
14 9 (0.34%) PMI Certification
15 7 (0.26%) APMP
16 6 (0.23%) DV Cleared
16 6 (0.23%) ISTQB Foundation Certification
17 5 (0.19%) CISA
Quality Assurance & Compliance
1 81 (3.06%) QA
2 22 (0.83%) SLA
3 21 (0.79%) ISO/IEC 27001
4 17 (0.64%) PCI DSS
5 15 (0.57%) Data Quality
6 12 (0.45%) ISO/IEC 27002 (supersedes ISO/IEC 17799)
6 12 (0.45%) PMO
7 6 (0.23%) Actionable Recommendations
8 4 (0.15%) DO-254
8 4 (0.15%) GCP
8 4 (0.15%) WCAG
9 2 (0.076%) COBIT
9 2 (0.076%) NIST 800
9 2 (0.076%) WAI
10 1 (0.038%) Basel III
10 1 (0.038%) GDPR
10 1 (0.038%) SEPA
10 1 (0.038%) TARGET2
10 1 (0.038%) TickIT
System Software
1 151 (5.71%) Docker
2 51 (1.93%) Active Directory
3 37 (1.40%) VMware Infrastructure
4 23 (0.87%) Hyper-V
5 16 (0.60%) etcd
5 16 (0.60%) flannel
6 14 (0.53%) Virtual Machines
6 14 (0.53%) XenApp
7 12 (0.45%) KVM
8 11 (0.42%) Terminal Services
8 11 (0.42%) VMware ESXi
8 11 (0.42%) VMware Workstation
8 11 (0.42%) XenServer
9 9 (0.34%) NFS
9 9 (0.34%) Squid
10 8 (0.30%) Samba
11 7 (0.26%) vCloud
11 7 (0.26%) vSphere
12 4 (0.15%) Firmware
12 4 (0.15%) Microsoft App-V
Systems Management
1 128 (4.84%) Puppet
2 117 (4.42%) Ansible
3 99 (3.74%) Opscode Chef
4 88 (3.33%) Kubernetes
5 36 (1.36%) Terraform
6 29 (1.10%) Mesos
7 22 (0.83%) Grafana
8 21 (0.79%) Systems Management Server (SMS)
8 21 (0.79%) ZABBIX
9 20 (0.76%) Failover Clustering
9 20 (0.76%) Nagios
10 19 (0.72%) Prometheus
11 18 (0.68%) Salt
12 17 (0.64%) Consul
13 16 (0.60%) Sysdig
14 15 (0.57%) Kibana
14 15 (0.57%) logstash
14 15 (0.57%) WSUS
14 15 (0.57%) Zipkin
15 9 (0.34%) SCCM
Vendors
1 1241 (46.92%) SAP
2 373 (14.10%) Google
3 257 (9.72%) Microsoft
4 217 (8.20%) Adobe
5 165 (6.24%) Oracle
6 78 (2.95%) VMware
7 76 (2.87%) Twitter
8 67 (2.53%) Salesforce.com
9 63 (2.38%) Apple
10 61 (2.31%) Facebook
11 53 (2.00%) Sitecore
12 40 (1.51%) Zend
13 39 (1.47%) Salesforce Marketing Cloud
14 38 (1.44%) Cognizant
15 31 (1.17%) Cisco
16 27 (1.02%) DoubleClick
17 25 (0.95%) PayPal
18 24 (0.91%) Optimizely
19 23 (0.87%) Atlassian
19 23 (0.87%) Tableau
Manchester, Lancashire
People Source Consulting
Salary: £30000 - £50000 per annum + Fantastic Benefits Package
Posted: 30 minutes ago
Bristol, Avon
People Source Consulting
Salary: £40000 - £70000 per annum + Benefits
Posted: 1 hour ago
London
Digital Gurus
Salary: £26000 - £35000 per annum + Benefits
Posted: 14 minutes ago
Luton, Bedfordshire
Harvey Nash plc
Salary: £40000 - £43000 per annum
Posted: 3 hours ago
London
Searchability
Salary: £40000 per annum
Posted: 3 hours ago
London
Searchability
Salary: £32000 per annum
Posted: 3 hours ago
London
People Source Consulting
Salary: £42000 - £60000 per annum + bonus + benefits
Posted: Yesterday
Stockport, Cheshire
D4 Digital Recruitment
Salary: From £35,000 to £45,000 per annum Phone, Laptop and Holidays
Posted: 5 hours ago
London
People Source Consulting
Salary: £60000 - £70000 per annum + car allowance + bonus
Posted: 21 hours ago
West London
Opus Resourcing Ltd
Salary: £30000 - £50000 per annum + benefits
Posted: 1 hour ago
St. Neots, Cambridgeshire
People Source Consulting
Salary: £25000 - £27000 per annum + Benefits Package
Posted: Yesterday
Northampton, Northamptonshire
Redrock Consulting Ltd
Salary: £28000 - £35000 per annum + benefits
Posted: 2 hours ago
London
Austin Fraser
Salary: £50000.00 - £60000.00 per annum
Posted: 20 hours ago
City, London
Montash
Salary: From £70,000 to £80,000 per annum + 10% Bonus + Pensions + Healthcare
Posted: 22 hours ago
Gloucestershire
People Source Consulting
Salary: £45000 - £60000 per annum + Benefits
Posted: Yesterday
City, London
Montash
Salary: From £70,000 to £80,000 per annum +10% Bonus + Pensions + healthcare +
Posted: 22 hours ago
Stratford-Upon-Avon, Warwickshire
Searchability
Salary: £20000 - £27000 per annum
Posted: Yesterday
Manchester, Lancashire
D4 Digital Recruitment
Salary: From £35,000 to £45,000 per annum Phone, Laptop, Holidays plus more
Posted: 5 hours ago
Chester, Cheshire
Searchability
Salary: £30000 per annum
Posted: 3 hours ago
Bolton, Lancashire
Searchability
Salary: £18000 per annum
Posted: 3 hours ago
Gloucestershire
People Source Consulting
Salary: £70000 per annum
Posted: Yesterday
London
People Source Consulting
Salary: £62000 - £72000 per annum + bonus + benefits
Posted: Yesterday
Peterborough, Cambridgeshire
Uniting Ambition
Salary: £35k - 40k per year
Posted: Yesterday
City, London
Montash
Salary: From £90,000 to £100,000 per annum + 10% Bonus + Pensions + Healthcare
Posted: 20 hours ago
Birmingham, West Midlands (County)
Searchability
Salary: £30000 - £40000 per annum
Posted: Yesterday
Leicestershire
Searchability
Salary: £30000 - £45000 per annum
Posted: Yesterday
East London
Freshtechit
Salary: From £70,000 to £90,000 per annum
Posted: 22 hours ago
South West London
Understanding Recruitment
Salary: £40000 - £45000 per annum + benefits
Posted: Yesterday
Birmingham, West Midlands (County)
Searchability
Salary: £20000 - £35000 per annum
Posted: Yesterday
Somerset
ISL
Salary: £30000 - £50000 per annum
Posted: Yesterday