Business-to-Business (B2B)
UK

The following table provides summary statistics for permanent job vacancies with a requirement for B2B skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited B2B over the 6 months to 27 April 2024 with a comparison to the same period in the previous 2 years.

6 months to
27 Apr 2024
Same period 2023 Same period 2022
Rank 248 259 222
Rank change year-on-year +11 -37 +33
Permanent jobs citing B2B 1,142 1,486 2,892
As % of all permanent jobs advertised in the UK 1.16% 1.42% 1.88%
As % of the Processes & Methodologies category 1.35% 1.48% 1.96%
Number of salaries quoted 822 951 1,099
10th Percentile £25,775 £35,483 £33,700
25th Percentile £29,000 £46,570 £45,000
Median annual salary (50th Percentile) £47,500 £60,000 £61,000
Median % change year-on-year -20.83% -1.64% +10.91%
75th Percentile £71,233 £78,125 £82,500
90th Percentile £93,750 £95,000 £100,000
UK excluding London median annual salary £37,500 £52,500 £52,500
% change year-on-year -28.57% - +5.00%

All Process and Methodology Skills
UK

B2B is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 84,305 100,095 147,310
As % of all permanent jobs advertised in the UK 85.99% 95.64% 95.57%
Number of salaries quoted 59,591 58,745 83,129
10th Percentile £29,000 £34,000 £33,500
25th Percentile £40,000 £45,000 £43,750
Median annual salary (50th Percentile) £55,000 £62,000 £60,000
Median % change year-on-year -11.29% +3.33% +9.09%
75th Percentile £72,500 £82,500 £80,000
90th Percentile £92,500 £100,000 £96,250
UK excluding London median annual salary £50,000 £55,000 £52,500
% change year-on-year -9.09% +4.76% +9.38%

B2B
Job Vacancy Trend

Job postings citing B2B as a proportion of all IT jobs advertised.

Job vacancy trend for B2B in the UK

B2B
Salary Trend

3-month moving average salary quoted in jobs citing B2B.

Salary trend for B2B in the UK

B2B
Salary Histogram

Salary distribution for jobs citing B2B over the 6 months to 27 April 2024.

Salary histogram for B2B in the UK

B2B
Top 17 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing B2B within the UK over the 6 months to 27 April 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +23 1,057 £45,000 -25.00% 793
UK excluding London +29 856 £37,500 -28.57% 467
Work from Home -42 402 £49,302 -14.26% 379
London -68 239 £71,842 +10.53% 349
South East -29 216 £37,500 -25.00% 123
Midlands +97 183 £36,500 -27.00% 76
South West +68 182 £38,000 -4.50% 64
North of England +77 162 £41,234 -31.28% 147
West Midlands +109 140 £35,000 -30.00% 52
North West +14 80 £37,500 -31.82% 90
Yorkshire +106 66 £41,500 -44.67% 44
East of England -14 66 £40,500 -29.57% 36
East Midlands -3 43 £57,500 +15.00% 24
Scotland -62 41 £32,500 -13.33% 25
North East +10 16 £37,500 -60.53% 15
Wales +6 5 £52,500 +31.25% 10
Northern Ireland +25 1 - - 6

B2B
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 33 (2.89%) CMS
2 31 (2.71%) SharePoint
3 30 (2.63%) Microsoft Exchange
4 22 (1.93%) WordPress
5 10 (0.88%) Confluence
6 8 (0.70%) Anypoint
6 8 (0.70%) Oracle SOA Suite
6 8 (0.70%) WebSphere
7 5 (0.44%) BizTalk Server
8 4 (0.35%) Apache Spark
8 4 (0.35%) SAS
9 3 (0.26%) Adobe Experience Manager
9 3 (0.26%) CloudStack
9 3 (0.26%) Drupal
9 3 (0.26%) IIS
10 2 (0.18%) Apache
10 2 (0.18%) ArcGIS
10 2 (0.18%) Joomla!
10 2 (0.18%) Magnolia
10 2 (0.18%) Umbraco
Applications
1 90 (7.88%) Microsoft Office
2 47 (4.12%) Microsoft Excel
3 22 (1.93%) Adobe Creative Suite
4 20 (1.75%) Microsoft PowerPoint
5 14 (1.23%) Photoshop
6 13 (1.14%) Adobe Illustrator
7 11 (0.96%) InDesign
8 8 (0.70%) Adobe After Effects
9 7 (0.61%) Microsoft Project
10 5 (0.44%) Adobe Premiere
11 4 (0.35%) SPSS
12 3 (0.26%) Sketch
13 2 (0.18%) Adobe XD
13 2 (0.18%) Avid Media Composer
13 2 (0.18%) Final Cut Pro
13 2 (0.18%) Notion
14 1 (0.088%) Adobe Captivate
14 1 (0.088%) Chatbot
14 1 (0.088%) Trello
Business Applications
1 52 (4.55%) Salesforce CRM
2 29 (2.54%) Shopify
3 20 (1.75%) Magento
4 6 (0.53%) Dynamics CRM
4 6 (0.53%) SAP GTS
5 4 (0.35%) NetSuite
6 3 (0.26%) JDE EnterpriseOne
6 3 (0.26%) Oracle ERP
6 3 (0.26%) Oracle Receivables
6 3 (0.26%) SAP CRM
6 3 (0.26%) SAP CX
7 2 (0.18%) CA PPM
8 1 (0.088%) Yoast SEO
Cloud Services
1 144 (12.61%) SaaS
2 96 (8.41%) Azure
3 77 (6.74%) AWS
4 51 (4.47%) Microsoft 365
5 35 (3.06%) Power Platform
6 24 (2.10%) Figma
7 21 (1.84%) Entra ID
8 19 (1.66%) GitHub
9 16 (1.40%) Google Analytics
10 15 (1.31%) OneDrive
11 13 (1.14%) Dynamics 365
11 13 (1.14%) GCP
12 10 (0.88%) Azure Logic Apps
12 10 (0.88%) Cloud Computing
12 10 (0.88%) Google Ads
13 9 (0.79%) GitHub Actions
14 8 (0.70%) Azure Monitor
14 8 (0.70%) Microsoft Purview
14 8 (0.70%) Snowflake
15 7 (0.61%) Miro
Communications & Networking
1 49 (4.29%) WAN
2 44 (3.85%) 5G
3 38 (3.33%) SD-WAN
4 31 (2.71%) Firewall
5 28 (2.45%) VPN
6 23 (2.01%) Internet
7 21 (1.84%) Wireless
8 19 (1.66%) DNS
9 15 (1.31%) Extranet
10 14 (1.23%) Wi-Fi
11 13 (1.14%) Broadband
12 11 (0.96%) LAN
12 11 (0.96%) Structured Cabling
12 11 (0.96%) TCP/IP
13 9 (0.79%) HTTP
14 7 (0.61%) Intranet
14 7 (0.61%) SMTP
14 7 (0.61%) VLAN
15 6 (0.53%) Bluetooth
15 6 (0.53%) DHCP
Database & Business Intelligence
1 32 (2.80%) Power BI
2 24 (2.10%) SQL Server
3 16 (1.40%) MySQL
4 15 (1.31%) NoSQL
4 15 (1.31%) PostgreSQL
5 13 (1.14%) Redis
6 10 (0.88%) Tableau
7 9 (0.79%) MS Access
8 6 (0.53%) Big Data
9 4 (0.35%) Amazon RDS
9 4 (0.35%) Data Lake
9 4 (0.35%) Data Warehouse
9 4 (0.35%) SQL Server Integration Services
9 4 (0.35%) SQL Server Reporting Services
10 2 (0.18%) Crystal Reports
10 2 (0.18%) DB2
10 2 (0.18%) DTS
10 2 (0.18%) DynamoDB
10 2 (0.18%) GIS
10 2 (0.18%) MongoDB
Development Applications
1 34 (2.98%) JIRA
2 29 (2.54%) Git
3 25 (2.19%) Visual Studio
4 13 (1.14%) LabVIEW
5 8 (0.70%) Jenkins
6 3 (0.26%) eggPlant
6 3 (0.26%) webpack
7 2 (0.18%) Bower
7 2 (0.18%) gulp
7 2 (0.18%) Moq
8 1 (0.088%) Bitbucket
8 1 (0.088%) Grunt
8 1 (0.088%) Octopus Deploy
8 1 (0.088%) PHPUnit
8 1 (0.088%) SQL Server Management Studio (SSMS)
8 1 (0.088%) TeamCity
General
1 431 (37.74%) Social Skills
2 326 (28.55%) Marketing
3 161 (14.10%) Finance
4 130 (11.38%) Analytical Skills
4 130 (11.38%) Retail
5 107 (9.37%) Telecoms
6 82 (7.18%) Organisational Skills
7 66 (5.78%) Inclusion and Diversity
8 56 (4.90%) Presentation Skills
9 42 (3.68%) Legal
10 34 (2.98%) Brand Awareness
11 29 (2.54%) Electronics
12 23 (2.01%) Law
13 22 (1.93%) Games
14 20 (1.75%) Publishing
15 17 (1.49%) Advertising
15 17 (1.49%) Banking
15 17 (1.49%) German Language
16 11 (0.96%) French Language
16 11 (0.96%) Manufacturing
Job Titles
1 129 (11.30%) Senior
2 122 (10.68%) Developer
3 91 (7.97%) Development Manager
4 77 (6.74%) Business Development Manager
4 77 (6.74%) Business Manager
5 74 (6.48%) Lead
6 54 (4.73%) Analyst
7 48 (4.20%) Project Manager
8 46 (4.03%) Designer
9 38 (3.33%) Junior
9 38 (3.33%) Product Manager
10 37 (3.24%) Consultant
11 36 (3.15%) Software Engineer
12 31 (2.71%) Account Manager
13 29 (2.54%) Business Development Executive
14 28 (2.45%) Senior Developer
14 28 (2.45%) Senior Manager
15 27 (2.36%) Project Consultant
15 27 (2.36%) Sales Executive
15 27 (2.36%) Senior Software Engineer
Libraries, Frameworks & Software Standards
1 52 (4.55%) HTML
2 41 (3.59%) .NET
3 40 (3.50%) React
4 35 (3.06%) CSS
5 23 (2.01%) JSON
5 23 (2.01%) XML
6 22 (1.93%) EDI
7 21 (1.84%) Web Services
8 17 (1.49%) Laravel
9 14 (1.23%) Node.js
10 13 (1.14%) AngularJS
10 13 (1.14%) ASP.NET
11 12 (1.05%) EDIFACT
11 12 (1.05%) Kafka
12 10 (0.88%) Middleware
12 10 (0.88%) REST
12 10 (0.88%) Sass
12 10 (0.88%) SOAP
13 9 (0.79%) Lightning Web Components
13 9 (0.79%) Spring Boot
Miscellaneous
1 114 (9.98%) Self-Motivation
2 67 (5.87%) Driving Licence
3 63 (5.52%) Social Media
4 47 (4.12%) Product Ownership
5 36 (3.15%) GNSS
6 30 (2.63%) Blog
7 22 (1.93%) Graphic Design
8 20 (1.75%) Credit Risk
9 19 (1.66%) Management Information System
9 19 (1.66%) Onboarding
10 14 (1.23%) Animation
10 14 (1.23%) Greenfield Project
10 14 (1.23%) Mobile App
11 13 (1.14%) Data Centre
12 12 (1.05%) Client/Server
12 12 (1.05%) EPoS
12 12 (1.05%) Tandem
13 11 (0.96%) Analytical Mindset
14 10 (0.88%) FPGA
15 8 (0.70%) Photography
Operating Systems
1 79 (6.92%) Windows
2 62 (5.43%) Linux
3 21 (1.84%) Unix
4 17 (1.49%) Windows Server
5 16 (1.40%) Android
6 12 (1.05%) Ubuntu
7 8 (0.70%) Apple iOS
7 8 (0.70%) Debian
8 3 (0.26%) Red Hat Enterprise Linux
8 3 (0.26%) SUSE
8 3 (0.26%) SUSE Linux Enterprise Server
8 3 (0.26%) VMS
9 1 (0.088%) Windows 10
9 1 (0.088%) Windows Server 2008
Processes & Methodologies
1 190 (16.64%) CRM
2 180 (15.76%) Agile
3 169 (14.80%) Business Development
4 167 (14.62%) Project Management
5 160 (14.01%) Problem-Solving
6 153 (13.40%) Customer Service
7 140 (12.26%) B2C
8 136 (11.91%) Decision-Making
9 116 (10.16%) B2B Sales
10 104 (9.11%) E-Commerce
11 89 (7.79%) Customer Experience
12 75 (6.57%) Computer Science
13 74 (6.48%) Software Engineering
14 72 (6.30%) Roadmaps
14 72 (6.30%) Test Automation
14 72 (6.30%) Value Proposition
15 66 (5.78%) Digital Marketing
16 65 (5.69%) ERP
17 64 (5.60%) Project Delivery
18 62 (5.43%) User Experience
Programming Languages
1 84 (7.36%) SQL
2 71 (6.22%) Python
3 67 (5.87%) JavaScript
4 44 (3.85%) C++
5 36 (3.15%) C
6 34 (2.98%) PHP
7 24 (2.10%) C#
7 24 (2.10%) Java
7 24 (2.10%) Perl
8 23 (2.01%) MATLAB
9 22 (1.93%) VB
10 20 (1.75%) Bash
11 18 (1.58%) TypeScript
12 17 (1.49%) Go
13 15 (1.31%) T-SQL
14 12 (1.05%) R
15 10 (0.88%) RPG
15 10 (0.88%) VB.NET
15 10 (0.88%) VBA
16 9 (0.79%) PowerShell
Qualifications
1 281 (24.61%) Degree
2 32 (2.80%) Computer Science Degree
3 28 (2.45%) HND
4 18 (1.58%) Master's Degree
5 11 (0.96%) MBA
6 8 (0.70%) Microsoft Certification
7 7 (0.61%) A+ Certification
8 6 (0.53%) CISSP
8 6 (0.53%) CompTIA Security+
8 6 (0.53%) MCSA
8 6 (0.53%) PMP
9 5 (0.44%) Security Cleared
10 4 (0.35%) CEH
10 4 (0.35%) SC Cleared
11 3 (0.26%) ISEB
11 3 (0.26%) ISTQB
12 2 (0.18%) PMI Certification
13 1 (0.088%) CCNA
13 1 (0.088%) CCNP
13 1 (0.088%) Cisco Certification
Quality Assurance & Compliance
1 63 (5.52%) SLA
2 37 (3.24%) PMO
3 31 (2.71%) QA
4 15 (1.31%) GDPR
5 13 (1.14%) Accessibility
6 8 (0.70%) IFRS
7 7 (0.61%) Cyber Essentials
7 7 (0.61%) Data Quality
7 7 (0.61%) ISO 9001
8 5 (0.44%) HIPAA
9 3 (0.26%) JTAG
10 2 (0.18%) ISO/IEC 27001
10 2 (0.18%) ISO/IEC 27002 (supersedes ISO/IEC 17799)
11 1 (0.088%) Actionable Recommendations
11 1 (0.088%) PCI DSS
System Software
1 29 (2.54%) Active Directory
2 23 (2.01%) Docker
3 14 (1.23%) Embedded Firmware
3 14 (1.23%) Firmware
4 13 (1.14%) Virtual Machines
5 7 (0.61%) VMware Infrastructure
6 3 (0.26%) Ceph
6 3 (0.26%) Gluster
6 3 (0.26%) Hyper-V
6 3 (0.26%) KVM
6 3 (0.26%) oVirt
6 3 (0.26%) VMware Server
6 3 (0.26%) VMware Workstation
7 1 (0.088%) Virtual Desktop
Systems Management
1 19 (1.66%) Kubernetes
2 17 (1.49%) Microsoft Intune
3 4 (0.35%) Ansible
4 3 (0.26%) Graylog
4 3 (0.26%) Observium
4 3 (0.26%) Prometheus
4 3 (0.26%) Puppet
4 3 (0.26%) ZABBIX
5 2 (0.18%) Terraform
6 1 (0.088%) Autotask
6 1 (0.088%) Backup Exec
6 1 (0.088%) Jamf Pro
6 1 (0.088%) Microsoft Data Protection Manager
6 1 (0.088%) Nagios
6 1 (0.088%) SCCM
6 1 (0.088%) SCDPM
Vendors
1 166 (14.54%) Microsoft
2 117 (10.25%) Salesforce
3 68 (5.95%) SAP
4 46 (4.03%) Adobe
5 34 (2.98%) Google
6 19 (1.66%) Oracle
7 15 (1.31%) HubSpot
8 14 (1.23%) Cisco
9 13 (1.14%) IBM
10 11 (0.96%) Cadence
11 10 (0.88%) Apple
11 10 (0.88%) Computacenter
11 10 (0.88%) MuleSoft
12 8 (0.70%) Apttus
12 8 (0.70%) Virgin Media
12 8 (0.70%) VMware
13 7 (0.61%) Green Hills
13 7 (0.61%) JD Edwards
13 7 (0.61%) Motorola
13 7 (0.61%) Xilinx