Social Media
England > West Midlands
The table below looks at the prevalence of the term Social Media in permanent job vacancies in the West Midlands. Included is a benchmarking guide to the salaries offered in vacancies that cited Social Media over the 6 months leading up to 15 January 2026, comparing them to the same period in the previous two years.
| 6 months to 15 Jan 2026 |
Same period 2025 | Same period 2024 | |
|---|---|---|---|
| Rank | 119 | 175 | 147 |
| Rank change year-on-year | +56 | -28 | +96 |
| Permanent jobs citing Social Media | 59 | 23 | 31 |
| As % of all permanent jobs in the West Midlands | 1.11% | 0.55% | 0.83% |
| As % of the Miscellaneous category | 3.03% | 1.50% | 2.35% |
| Number of salaries quoted | 53 | 15 | 28 |
| 10th Percentile | £26,375 | £24,000 | £25,000 |
| 25th Percentile | £27,694 | £30,000 | £28,500 |
| Median annual salary (50th Percentile) | £39,000 | £40,000 | £35,000 |
| Median % change year-on-year | -2.50% | +14.29% | -17.65% |
| 75th Percentile | - | £57,000 | £35,750 |
| 90th Percentile | - | £58,800 | £42,175 |
| England median annual salary | £35,000 | £30,000 | £40,000 |
| % change year-on-year | +16.67% | -25.00% | -28.57% |
All Generic Skills
West Midlands
Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills in the West Midlands.
| Permanent vacancies with a requirement for generic IT skills | 1,949 | 1,529 | 1,318 |
| As % of all permanent jobs advertised in the West Midlands | 36.75% | 36.84% | 35.09% |
| Number of salaries quoted | 679 | 616 | 1,091 |
| 10th Percentile | £26,375 | £32,500 | £27,000 |
| 25th Percentile | £36,250 | £42,004 | £35,000 |
| Median annual salary (50th Percentile) | £50,000 | £55,000 | £50,000 |
| Median % change year-on-year | -9.09% | +10.00% | -6.54% |
| 75th Percentile | £67,500 | £67,875 | £65,000 |
| 90th Percentile | £80,000 | £77,500 | £75,000 |
| England median annual salary | £55,000 | £60,000 | £60,000 |
| % change year-on-year | -8.33% | - | -7.69% |
Social Media
Job Vacancy Trend in the West Midlands
Historical trend showing the proportion of permanent IT job postings citing Social Media relative to all permanent IT jobs advertised in the West Midlands.
Social Media
Salary Trend in the West Midlands
Salary distribution trend for jobs in the West Midlands citing Social Media.
Social Media
Salary Histogram in the West Midlands
Salary distribution for jobs citing Social Media in the West Midlands over the 6 months to 15 January 2026.
Social Media
Job Locations in the West Midlands
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the West Midlands region over the 6 months to 15 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| Worcestershire | - | 24 | £39,000 | - | 6 |
| Staffordshire | +11 | 23 | £27,034 | -9.89% | 5 |
| Warwickshire | - | 2 | £27,000 | - | 1 |
| Herefordshire | - | 2 | - | - | |
| Birmingham | +21 | 1 | £42,500 | +21.43% | 3 |
| Solihull | 0 | 1 | £40,000 | -30.43% | |
| Shropshire | - | 1 | £31,500 | - | 4 |
| Social Media England |
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Social Media
Co-Occurring Skills & Capabilities in the West Midlands by Category
The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category: