Business Analyst - Customer Relationship Management (CRM BA)
UK

The median Business Analyst - Customer Relationship Management (CRM BA) salary in the UK is £52,500 per year according to job vacancies posted during the 6 months to 24 April 2024.

The first table below provides salary benchmarking and summary statistics including a comparison to same period in the previous 2 years.

6 months to
24 Apr 2024
Same period 2023 Same period 2022
Rank 884 961 1177
Rank change year-on-year +77 +216 -304
Permanent jobs requiring a CRM Business Analyst 10 24 27
As % of all permanent jobs advertised in the UK 0.010% 0.023% 0.018%
As % of the Job Titles category 0.011% 0.025% 0.018%
Number of salaries quoted 7 22 22
10th Percentile - £47,600 £41,250
25th Percentile £51,250 £50,646 £42,500
Median annual salary (50th Percentile) £52,500 £54,882 £53,750
Median % change year-on-year -4.34% +2.11% +13.16%
75th Percentile £58,125 £57,931 £66,813
90th Percentile £61,250 - £76,500
UK excluding London median annual salary £57,500 £54,882 £45,750
% change year-on-year +4.77% +19.96% -3.68%

All Permanent IT Job Vacancies
UK

The following table is for comparison with the above and includes summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in the UK with a recognized job title 92,682 96,623 147,884
% of permanent jobs with a recognized job title 94.63% 91.57% 96.06%
Number of salaries quoted 66,673 60,571 85,427
10th Percentile £28,500 £32,500 £32,500
25th Percentile £38,500 £45,000 £42,500
Median annual salary (50th Percentile) £53,000 £60,000 £60,000
Median % change year-on-year -11.67% - +9.09%
75th Percentile £71,250 £81,250 £78,750
90th Percentile £90,000 £100,000 £96,250
UK excluding London median annual salary £50,000 £52,500 £50,000
% change year-on-year -4.76% +5.00% +5.26%

CRM Business Analyst
Job Vacancy Trend

Job postings that featured CRM Business Analyst in the job title as a proportion of all IT jobs advertised.

Job vacancy trend for CRM Business Analyst in the UK

CRM Business Analyst
Salary Trend

3-month moving average salary quoted in jobs citing CRM Business Analyst.

Salary trend for CRM Business Analyst in the UK

CRM Business Analyst
Top 6 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing CRM Business Analyst within the UK over the 6 months to 24 April 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +113 10 £52,500 -4.34% 5
Work from Home +94 8 £52,500 -4.34% 1
London +154 5 £52,500 -4.55% 3
UK excluding London +13 4 £57,500 +4.77% 2
South East +21 3 - - 2
East of England - 1 £57,500 -

CRM Business Analyst Skill Set
Top 30 Co-occurring Skills and Capabilities

For the 6 months to 24 April 2024, CRM Business Analyst job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads featuring CRM Business Analyst in the job title.

1 10 (100.00%) CRM
2 5 (50.00%) Business Development
2 5 (50.00%) SAP
3 4 (40.00%) Agile
3 4 (40.00%) Salesforce
3 4 (40.00%) User Stories
3 4 (40.00%) Salesforce CRM
4 3 (30.00%) Salesforce Service Cloud
4 3 (30.00%) JIRA
4 3 (30.00%) SAP BW
4 3 (30.00%) Project Delivery
5 2 (20.00%) Oracle Service Cloud
5 2 (20.00%) B2B
5 2 (20.00%) Telesales
5 2 (20.00%) SAP CRM
6 1 (10.00%) Scrum
6 1 (10.00%) Dynamics CRM
6 1 (10.00%) Migration
6 1 (10.00%) Stakeholder Management
6 1 (10.00%) Use Case
6 1 (10.00%) User Acceptance Testing
6 1 (10.00%) Requirements Engineering
6 1 (10.00%) Degree
6 1 (10.00%) Continuous Improvement
6 1 (10.00%) Process Improvement
6 1 (10.00%) Acceptance Criteria
6 1 (10.00%) Problem-Solving
6 1 (10.00%) ServiceNow
6 1 (10.00%) Analytical Skills
6 1 (10.00%) Translating Business Requirements

CRM Business Analyst Skill Set
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 4 (40.00%) Salesforce CRM
2 2 (20.00%) SAP CRM
3 1 (10.00%) Dynamics CRM
Cloud Services
1 3 (30.00%) Salesforce Service Cloud
2 2 (20.00%) Oracle Service Cloud
Database & Business Intelligence
1 3 (30.00%) SAP BW
Development Applications
1 3 (30.00%) JIRA
General
1 1 (10.00%) Analytical Skills
1 1 (10.00%) Documentation Skills
1 1 (10.00%) Social Skills
Processes & Methodologies
1 10 (100.00%) CRM
2 5 (50.00%) Business Development
3 4 (40.00%) Agile
3 4 (40.00%) User Stories
4 3 (30.00%) Project Delivery
5 2 (20.00%) B2B
5 2 (20.00%) Telesales
6 1 (10.00%) Acceptance Criteria
6 1 (10.00%) Continuous Improvement
6 1 (10.00%) Migration
6 1 (10.00%) Problem-Solving
6 1 (10.00%) Process Improvement
6 1 (10.00%) Requirements Engineering
6 1 (10.00%) Requirements Gathering
6 1 (10.00%) Roadmaps
6 1 (10.00%) Scrum
6 1 (10.00%) Stakeholder Management
6 1 (10.00%) Translating Business Requirements
6 1 (10.00%) Use Case
6 1 (10.00%) User Acceptance Testing
Qualifications
1 1 (10.00%) Degree
Vendors
1 5 (50.00%) SAP
2 4 (40.00%) Salesforce
3 1 (10.00%) ServiceNow