Data Strategy Job Trends in the South East

Data Strategy
England > South East

The table below provides summary statistics and salary benchmarking for jobs advertised in the South East requiring Data Strategy skills. It covers permanent job vacancies from the 6 months leading up to 30 December 2025, with comparisons to the same periods in the previous two years.

6 months to
30 Dec 2025
Same period 2024 Same period 2023
Rank 176 224 204
Rank change year-on-year +48 -20 +101
Permanent jobs citing Data Strategy 91 74 67
As % of all permanent jobs in the South East 0.88% 0.80% 0.86%
As % of the Processes & Methodologies category 1.08% 0.92% 0.96%
Number of salaries quoted 31 39 43
10th Percentile - £73,250 £53,000
25th Percentile £20,000 £80,125 £62,500
Median annual salary (50th Percentile) £55,000 £90,000 £80,000
Median % change year-on-year -38.89% +12.50% +13.48%
75th Percentile £95,000 £98,750 £88,750
90th Percentile £127,500 £103,750 £94,000
England median annual salary £82,500 £84,335 £75,000
% change year-on-year -2.18% +12.45% -3.23%

All Process & Methodology Skills
South East

Data Strategy falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the South East.

Permanent vacancies with a requirement for process or methodology skills 8,408 8,070 6,985
As % of all permanent jobs advertised in the South East 80.93% 87.58% 89.83%
Number of salaries quoted 4,990 3,994 4,923
10th Percentile £27,750 £32,750 £30,000
25th Percentile £34,250 £44,027 £39,085
Median annual salary (50th Percentile) £50,000 £57,500 £53,500
Median % change year-on-year -13.04% +7.48% -2.73%
75th Percentile £65,000 £75,000 £67,500
90th Percentile £80,000 £85,000 £82,000
England median annual salary £55,000 £60,000 £60,000
% change year-on-year -8.33% - -4.00%

Data Strategy
Job Vacancy Trend in the South East

Historical trend showing the proportion of permanent IT job postings citing Data Strategy relative to all permanent IT jobs advertised in the South East.

Data Strategy job vacancy trend in the South East

Data Strategy
Salary Trend in the South East

Salary distribution trend for jobs in the South East citing Data Strategy.

Salary distribution trend for jobs in the South East citing Data Strategy

Data Strategy
Salary Histogram in the South East

Salary distribution for jobs citing Data Strategy in the South East over the 6 months to 30 December 2025.

Salary histogram for Data Strategy in the South East

Data Strategy
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Data Strategy within the South East region over the 6 months to 30 December 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Thames Valley +45 66 £48,000 -46.67% 81
Berkshire +47 55 £59,750 -17.59% 55
Buckinghamshire +4 11 £34,500 -62.19% 17
Kent - 9 £102,500 - 15
Hampshire +17 6 £20,000 -77.78% 27
Middlesex - 6 - -
Surrey -16 3 £58,750 -32.86% 19
East Sussex +10 1 £50,000 -43.04% 8
Data Strategy
England

Data Strategy
Co-Occurring Skills & Capabilities in the South East by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 2 (2.20%) Microsoft Excel
Business Applications
1 23 (25.27%) SAP S/4HANA
2 1 (1.10%) Dynamics CRM
2 1 (1.10%) SAP MDG
Cloud Services
1 33 (36.26%) Azure
2 20 (21.98%) AWS
2 20 (21.98%) GCP
3 15 (16.48%) Collibra
4 10 (10.99%) Power Platform
5 1 (1.10%) Azure Data Factory
5 1 (1.10%) Azure Synapse Analytics
5 1 (1.10%) iPaaS
5 1 (1.10%) SaaS
Database & Business Intelligence
1 24 (26.37%) Data Warehouse
2 13 (14.29%) Data Lake
3 12 (13.19%) Metadata
4 9 (9.89%) Power BI
5 5 (5.49%) SQL Server
6 3 (3.30%) Azure SQL Database
7 2 (2.20%) Oracle Database
7 2 (2.20%) Relational Database
7 2 (2.20%) Star Schema
8 1 (1.10%) SAP Data Services
General
1 50 (54.95%) Social Skills
2 38 (41.76%) Finance
3 31 (34.07%) Marketing
4 19 (20.88%) Law
5 13 (14.29%) Analytical Skills
6 10 (10.99%) Inclusion and Diversity
7 7 (7.69%) Manufacturing
8 6 (6.59%) Influencing Skills
9 4 (4.40%) Banking
10 1 (1.10%) Digital Health
10 1 (1.10%) Organisational Skills
10 1 (1.10%) Retail
Job Titles
1 35 (38.46%) Senior
2 24 (26.37%) Lead
3 21 (23.08%) Architect
3 21 (23.08%) Data Architect
4 19 (20.88%) Senior Architect
4 19 (20.88%) Senior Data Architect
5 16 (17.58%) Senior Manager
6 15 (16.48%) Data Model Manager
7 5 (5.49%) Head of IT
8 4 (4.40%) Data Engineer
9 3 (3.30%) Head of Engineering
10 2 (2.20%) Azure Architect
10 2 (2.20%) Azure Data Architect
10 2 (2.20%) E-Commerce Architect
11 1 (1.10%) Data Migration Lead
11 1 (1.10%) Digital Programme Manager
11 1 (1.10%) Digital Transformation
11 1 (1.10%) Power BI Developer
11 1 (1.10%) SAP Data Migration Lead
11 1 (1.10%) Transformation Manager
Libraries, Frameworks & Software Standards
1 10 (10.99%) FHIR
Miscellaneous
1 11 (12.09%) Management Information System
2 10 (10.99%) Algorithms
2 10 (10.99%) Blog
2 10 (10.99%) Life Science
2 10 (10.99%) Omics
3 6 (6.59%) Data Centre
3 6 (6.59%) Onboarding
3 6 (6.59%) Self-Motivation
4 5 (5.49%) Legacy Systems
5 3 (3.30%) Enterprise Software
6 1 (1.10%) Cloud Native
6 1 (1.10%) Greenfield Project
6 1 (1.10%) Marketing Technology
6 1 (1.10%) PropTech
Processes & Methodologies
1 50 (54.95%) Data Architecture
1 50 (54.95%) Data Governance
2 42 (46.15%) AI
2 42 (46.15%) Data Science
3 40 (43.96%) Data Modelling
4 33 (36.26%) Data Engineering
5 32 (35.16%) Machine Learning
6 31 (34.07%) ETL
7 30 (32.97%) Analytics
8 28 (30.77%) Decision-Making
9 27 (29.67%) Data Pipeline
9 27 (29.67%) Mentoring
10 25 (27.47%) Data Integration
11 24 (26.37%) Continuous Improvement
12 22 (24.18%) Problem-Solving
12 22 (24.18%) Roadmaps
13 21 (23.08%) Customer Insight
13 21 (23.08%) Strategic Roadmap
14 20 (21.98%) ERP
14 20 (21.98%) Visualisation
Programming Languages
1 12 (13.19%) SQL
2 6 (6.59%) Python
Qualifications
1 49 (53.85%) Degree
2 10 (10.99%) PhD
3 5 (5.49%) Master's Degree
4 2 (2.20%) CISSP
4 2 (2.20%) MCSE
4 2 (2.20%) Microsoft Certification
4 2 (2.20%) OCP
4 2 (2.20%) Oracle Certification
5 1 (1.10%) DV Cleared
5 1 (1.10%) Security Cleared
Quality Assurance & Compliance
1 28 (30.77%) Data Quality
2 12 (13.19%) Accessibility
3 10 (10.99%) CDISC
3 10 (10.99%) GxP
3 10 (10.99%) HL7
4 7 (7.69%) GDPR
5 2 (2.20%) QA
6 1 (1.10%) California Consumer Privacy Act
Vendors
1 23 (25.27%) SAP
2 8 (8.79%) Microsoft
3 2 (2.20%) Cognos
3 2 (2.20%) Databricks
3 2 (2.20%) IFS
3 2 (2.20%) Oracle