Customer Insight Job Trends in the South East

Customer Insight
England > South East

The table below provides summary statistics and salary benchmarking for jobs advertised in the South East requiring Customer Insight skills. It covers permanent job vacancies from the 6 months leading up to 14 January 2026, with comparisons to the same periods in the previous two years.

6 months to
14 Jan 2026
Same period 2025 Same period 2024
Rank 244 293 286
Rank change year-on-year +49 -7 -11
Permanent jobs citing Customer Insight 26 13 9
As % of all permanent jobs in the South East 0.25% 0.14% 0.10%
As % of the Processes & Methodologies category 0.31% 0.16% 0.12%
Number of salaries quoted 10 4 3
10th Percentile £28,500 £49,500 -
25th Percentile £29,188 £50,625 -
Median annual salary (50th Percentile) £33,750 £55,000 £60,000
Median % change year-on-year -38.64% -8.33% -25.00%
75th Percentile £46,250 £61,250 £65,000
90th Percentile £50,375 £65,750 £68,000
England median annual salary £48,750 £62,500 £57,250
% change year-on-year -22.00% +9.17% -4.58%

All Process & Methodology Skills
South East

Customer Insight falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the South East.

Permanent vacancies with a requirement for process or methodology skills 8,324 7,915 7,772
As % of all permanent jobs advertised in the South East 80.21% 88.16% 88.29%
Number of salaries quoted 4,975 3,773 5,421
10th Percentile £27,750 £33,000 £30,000
25th Percentile £34,250 £45,000 £38,500
Median annual salary (50th Percentile) £50,000 £58,500 £52,500
Median % change year-on-year -14.53% +11.43% -4.55%
75th Percentile £65,000 £75,000 £67,500
90th Percentile £80,000 £85,000 £80,000
England median annual salary £55,000 £60,000 £60,000
% change year-on-year -8.33% - -4.00%

Customer Insight
Job Vacancy Trend in the South East

Historical trend showing the proportion of permanent IT job postings citing Customer Insight relative to all permanent IT jobs advertised in the South East.

Customer Insight job vacancy trend in the South East

Customer Insight
Salary Trend in the South East

Salary distribution trend for jobs in the South East citing Customer Insight.

Salary distribution trend for jobs in the South East citing Customer Insight

Customer Insight
Salary Histogram in the South East

Salary distribution for jobs citing Customer Insight in the South East over the 6 months to 14 January 2026.

Salary histogram for Customer Insight in the South East

Customer Insight
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Customer Insight within the South East region over the 6 months to 14 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Thames Valley +19 13 £32,000 -41.82% 17
Berkshire -3 6 - - 12
Surrey - 5 - - 4
Buckinghamshire - 4 £29,000 - 2
Oxfordshire +19 3 £38,750 -29.55% 3
Kent -15 3 - - 3
West Sussex - 2 £32,500 - 3
East Sussex +5 1 £50,000 - 3
Hampshire - 1 £52,500 - 4
Middlesex - 1 - -
Customer Insight
England

Customer Insight
Co-Occurring Skills & Capabilities in the South East by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 3 (11.54%) CMS
2 1 (3.85%) Apache Airflow
2 1 (3.85%) Confluence
Applications
1 4 (15.38%) Microsoft Office
2 3 (11.54%) Microsoft Excel
Business Applications
1 3 (11.54%) Dynamics CRM
Cloud Services
1 9 (34.62%) Azure
2 8 (30.77%) AWS
2 8 (30.77%) GCP
3 3 (11.54%) dbt
3 3 (11.54%) Power Platform
3 3 (11.54%) SaaS
3 3 (11.54%) Snowflake
4 2 (7.69%) Adobe Analytics
4 2 (7.69%) Amazon SageMaker
4 2 (7.69%) Azure DevOps
4 2 (7.69%) Azure Machine Learning
4 2 (7.69%) Dynamics 365
4 2 (7.69%) Figma
4 2 (7.69%) Fivetran
4 2 (7.69%) GitHub
4 2 (7.69%) GitHub Actions
4 2 (7.69%) Google Analytics
4 2 (7.69%) Google Data Studio
Communications & Networking
1 2 (7.69%) Broadband
Database & Business Intelligence
1 8 (30.77%) Data Warehouse
2 3 (11.54%) Power BI
2 3 (11.54%) Power Query
3 2 (7.69%) Amazon Redshift
3 2 (7.69%) BigQuery
3 2 (7.69%) Looker
3 2 (7.69%) Metadata
3 2 (7.69%) SQL Server
3 2 (7.69%) Tableau
4 1 (3.85%) QGIS
Development Applications
1 3 (11.54%) Git
General
1 15 (57.69%) Marketing
2 14 (53.85%) Social Skills
3 11 (42.31%) Analytical Skills
4 6 (23.08%) Law
5 4 (15.38%) Pharmaceutical
5 4 (15.38%) Presentation Skills
6 3 (11.54%) Finance
7 2 (7.69%) Games
7 2 (7.69%) Retail
8 1 (3.85%) Organisational Skills
Job Titles
1 9 (34.62%) Senior
2 6 (23.08%) Architect
2 6 (23.08%) Data Architect
2 6 (23.08%) Senior Architect
2 6 (23.08%) Senior Data Architect
3 5 (19.23%) Analyst
4 3 (11.54%) Customer Analyst
5 2 (7.69%) Business Intelligence Analyst
5 2 (7.69%) Designer
5 2 (7.69%) Digital Designer
5 2 (7.69%) Sales Engineer
6 1 (3.85%) Content Designer
6 1 (3.85%) Data Engineer
6 1 (3.85%) Data Science Engineer
6 1 (3.85%) Data Scientist
6 1 (3.85%) Digital Content Designer
6 1 (3.85%) Senior Content Designer
6 1 (3.85%) Senior Data Scientist
6 1 (3.85%) Senior Digital Content Designer
6 1 (3.85%) Senior Digital Designer
Libraries, Frameworks & Software Standards
1 3 (11.54%) Hugging Face
1 3 (11.54%) scikit-learn
2 2 (7.69%) NumPy
2 2 (7.69%) Pandas
3 1 (3.85%) GeoPandas
3 1 (3.85%) MapLibre
3 1 (3.85%) NetworkX
3 1 (3.85%) PostGIS
3 1 (3.85%) Streamlit
3 1 (3.85%) TensorFlow
Miscellaneous
1 4 (15.38%) Life Science
2 3 (11.54%) FMCG
2 3 (11.54%) NHS
3 2 (7.69%) Blog
3 2 (7.69%) Social Media
4 1 (3.85%) Marketing Technology
Processes & Methodologies
1 11 (42.31%) AI
2 10 (38.46%) Continuous Improvement
2 10 (38.46%) Machine Learning
3 9 (34.62%) Analytics
3 9 (34.62%) Data Pipeline
4 8 (30.77%) Customer Experience
4 8 (30.77%) Data Science
4 8 (30.77%) ETL
4 8 (30.77%) Roadmaps
5 7 (26.92%) Data Engineering
5 7 (26.92%) Data Governance
5 7 (26.92%) Data Modelling
5 7 (26.92%) Data Strategy
5 7 (26.92%) Mentoring
6 6 (23.08%) Actionable Insight
6 6 (23.08%) Business Intelligence
6 6 (23.08%) CRM
6 6 (23.08%) Data Architecture
6 6 (23.08%) Data Integration
6 6 (23.08%) Digital Marketing
Programming Languages
1 7 (26.92%) SQL
2 4 (15.38%) Python
3 2 (7.69%) Data Analysis Expressions
4 1 (3.85%) Scala
Qualifications
1 8 (30.77%) Degree
2 1 (3.85%) Security Cleared
Quality Assurance & Compliance
1 6 (23.08%) Data Quality
2 1 (3.85%) Accessibility
2 1 (3.85%) Actionable Recommendations
2 1 (3.85%) WCAG
Systems Management
1 1 (3.85%) Argo
Vendors
1 4 (15.38%) Google
2 3 (11.54%) SAP
3 2 (7.69%) Adobe
3 2 (7.69%) Alteryx
3 2 (7.69%) HubSpot
3 2 (7.69%) OpenAI
3 2 (7.69%) Salesforce
3 2 (7.69%) Talend
3 2 (7.69%) Zoho
4 1 (3.85%) Mapbox