Period
to 18 October 2017

The median annual salary for a Marketing Director was £95,000 in advertised job vacancies during the 6 months to 18 October 2017.

The first table below provides salary benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Marketing Director
UK
6 months to
18 Oct 2017
Same period 2016 Same period 2015
Rank 1130 1165 1268
Rank change year-on-year +35 +103 +6
Permanent jobs requiring a Marketing Director 33 52 47
As % of all permanent IT jobs advertised in the UK 0.019% 0.027% 0.022%
As % of the Job Titles category 0.020% 0.028% 0.022%
Number of salaries quoted 27 33 36
UK median annual salary £95,000 £92,500 £80,000
Median salary % change year-on-year +2.70% +15.63% +25.49%
10th Percentile £66,500 £55,000 £36,250
90th Percentile £126,750 £180,000 £117,500
UK excluding London median annual salary £100,000 £90,000 £70,000
% change year-on-year +11.11% +28.57% -6.67%

The following table is for comparison with the above and includes summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

All Permanent IT Job Vacancies
UK
Permanent vacancies in the UK with a recognized job title 167288 184870 210158
% of permanent IT jobs with a recognized job title 95.79% 96.44% 96.49%
Number of salaries quoted 134009 154979 174143
UK median annual salary £48,000 £47,500 £45,000
Median salary % change year-on-year +1.05% +5.56% -
10th Percentile £27,500 £26,750 £26,250
90th Percentile £78,750 £77,500 £75,000
UK excluding London median annual salary £42,500 £42,500 £40,000
% change year-on-year - +6.25% -

Marketing Director
Job Vacancy Trend

Job postings that featured Marketing Director in the job title as a percentage of all IT jobs advertised.

Job vacancy trend for Marketing Director in the UK

Marketing Director
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Director.

Salary trend for Marketing Director in the UK

Marketing Director
Salary Histogram

The salary distribution of IT jobs citing Marketing Director over the 6 months to 18 October 2017.

Salary histogram for Marketing Director in the UK

Marketing Director
Top 4 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Director within the UK over the 6 months to 18 October 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +56 33 £95,000 +2.70% 2
London -17 26 £75,000 -25.00% 1
South East +67 7 £100,000 +11.11%
UK excluding London +66 7 £100,000 +11.11%

Marketing Director Skill Set
Top 30 Co-occurring IT Skills

For the 6 months to 18 October 2017, Marketing Director job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads featuring Marketing Director in the job title.

1 33 (100.00%) Marketing
2 25 (75.76%) Digital Marketing
3 21 (63.64%) Analytics
4 14 (42.42%) SEO
4 14 (42.42%) Advertising
5 13 (39.39%) Social Media
6 11 (33.33%) Marketing Strategy
6 11 (33.33%) B2B
7 10 (30.30%) Google Analytics
7 10 (30.30%) Google
7 10 (30.30%) Analytical Skills
8 9 (27.27%) Brand Awareness
8 9 (27.27%) Lead Generation
8 9 (27.27%) Pay per click
8 9 (27.27%) Degree
9 8 (24.24%) Finance
9 8 (24.24%) Project Management
9 8 (24.24%) AdWords
10 7 (21.21%) B2B Marketing
11 6 (18.18%) Fintech
11 6 (18.18%) Marketing Analytics
11 6 (18.18%) Agile Software Development
11 6 (18.18%) E-Commerce
12 5 (15.15%) Business Intelligence
12 5 (15.15%) Microsoft
12 5 (15.15%) CRM
12 5 (15.15%) Internet
12 5 (15.15%) Programme Management
12 5 (15.15%) Business Analysis
12 5 (15.15%) Electronics

Marketing Director Skill Set
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (9.09%) Apache Spark
Applications
1 4 (12.12%) Microsoft Excel
Business Applications
1 1 (3.03%) Unica
Cloud Services
1 10 (30.30%) Google Analytics
2 8 (24.24%) AdWords
3 1 (3.03%) Dynamics 365
3 1 (3.03%) SaaS
Communications & Networking
1 5 (15.15%) Internet
Database & Business Intelligence
1 5 (15.15%) Big Data
2 3 (9.09%) Apache Hive
2 3 (9.09%) BigQuery
General
1 33 (100.00%) Marketing
2 14 (42.42%) Advertising
3 9 (27.27%) Brand Awareness
4 8 (24.24%) Finance
5 5 (15.15%) Electronics
5 5 (15.15%) Telecoms
6 4 (12.12%) Manufacturing
7 3 (9.09%) Retail
8 1 (3.03%) Pharmaceutical
Libraries, Frameworks & Software Standards
1 3 (9.09%) Play Framework
2 1 (3.03%) AngularJS
2 1 (3.03%) Backbone.js
2 1 (3.03%) Node.js
Miscellaneous
1 13 (39.39%) Social Media
2 10 (30.30%) Analytical Skills
3 6 (18.18%) Fintech
4 5 (15.15%) Blog
5 3 (9.09%) Digital Media
5 3 (9.09%) Enterprise Software
6 2 (6.06%) Marketing Technology
7 1 (3.03%) Computer Science
Processes & Methodologies
1 25 (75.76%) Digital Marketing
2 21 (63.64%) Analytics
3 14 (42.42%) SEO
4 11 (33.33%) B2B
4 11 (33.33%) Marketing Strategy
5 9 (27.27%) Lead Generation
5 9 (27.27%) Pay per click
6 8 (24.24%) Project Management
7 7 (21.21%) B2B Marketing
8 6 (18.18%) Agile Software Development
8 6 (18.18%) E-Commerce
8 6 (18.18%) Marketing Analytics
9 5 (15.15%) Business Analysis
9 5 (15.15%) Business Intelligence
9 5 (15.15%) CRM
9 5 (15.15%) Email Marketing
9 5 (15.15%) Online Marketing
9 5 (15.15%) Programme Management
9 5 (15.15%) User Stories
9 5 (15.15%) Web Marketing
Programming Languages
1 3 (9.09%) Python
1 3 (9.09%) R
1 3 (9.09%) Scala
1 3 (9.09%) SQL
Qualifications
1 9 (27.27%) Degree
2 1 (3.03%) Computer Science Degree
2 1 (3.03%) MBA
Quality Assurance & Compliance
1 3 (9.09%) Actionable Recommendations
Vendors
1 10 (30.30%) Google
2 5 (15.15%) Microsoft
3 4 (12.12%) SAP
4 3 (9.09%) Salesforce.com
5 1 (3.03%) Adobe
5 1 (3.03%) Alterian
5 1 (3.03%) Dell
5 1 (3.03%) Intel
5 1 (3.03%) Marketo
5 1 (3.03%) Twitter