Marketing Automation
UK
The table below provides summary statistics for permanent job vacancies requiring Marketing Automation skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Marketing Automation over the 6 months leading up to 16 July 2025, comparing them to the same period in the previous two years.
| 6 months to 16 Jul 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 634 | 835 | 786 |
| Rank change year-on-year | +201 | -49 | +308 |
| Permanent jobs citing Marketing Automation | 101 | 51 | 114 |
| As % of all permanent jobs advertised in the UK | 0.17% | 0.049% | 0.13% |
| As % of the Processes & Methodologies category | 0.19% | 0.060% | 0.14% |
| Number of salaries quoted | 36 | 46 | 61 |
| 10th Percentile | £31,500 | £31,250 | £45,000 |
| 25th Percentile | £35,000 | £32,500 | £52,500 |
| Median annual salary (50th Percentile) | £40,000 | £53,750 | £65,000 |
| Median % change year-on-year | -25.58% | -17.31% | - |
| 75th Percentile | £57,500 | £66,563 | £85,000 |
| 90th Percentile | £72,500 | £86,250 | £100,000 |
| UK excluding London median annual salary | £37,500 | £47,500 | £52,500 |
| % change year-on-year | -21.05% | -9.52% | +9.38% |
All Process and Methodology Skills
UK
Marketing Automation falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills.
| Permanent vacancies with a requirement for process or methodology skills | 53,906 | 85,087 | 81,457 |
| As % of all permanent jobs advertised in the UK | 89.73% | 82.48% | 95.47% |
| Number of salaries quoted | 28,389 | 58,040 | 52,423 |
| 10th Percentile | £27,500 | £30,000 | £33,750 |
| 25th Percentile | £38,000 | £40,000 | £45,000 |
| Median annual salary (50th Percentile) | £55,000 | £55,000 | £60,249 |
| Median % change year-on-year | - | -8.71% | +0.42% |
| 75th Percentile | £74,258 | £72,500 | £80,000 |
| 90th Percentile | £95,000 | £92,500 | £100,000 |
| UK excluding London median annual salary | £50,000 | £50,000 | £55,000 |
| % change year-on-year | - | -9.09% | +4.76% |
Marketing Automation
Job Vacancy Trend
Job postings citing Marketing Automation as a proportion of all IT jobs advertised.
Marketing Automation
Salary Trend
3-month moving average salary quoted in jobs citing Marketing Automation.
Marketing Automation
Salary Histogram
Salary distribution for jobs citing Marketing Automation over the 6 months to 16 July 2025.
Marketing Automation
Top 13 Job Locations
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Automation within the UK over the 6 months to 16 July 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| England | +200 | 101 | £40,000 | -25.58% | 177 |
| UK excluding London | +201 | 77 | £37,500 | -21.05% | 55 |
| South East | +107 | 35 | £40,000 | -47.54% | 28 |
| London | +117 | 24 | £57,750 | +0.43% | 136 |
| Work from Home | +104 | 17 | £35,000 | -22.22% | 100 |
| Midlands | +87 | 17 | £52,500 | -23.64% | 13 |
| North of England | +54 | 16 | £37,500 | +7.14% | 10 |
| Yorkshire | +50 | 11 | £37,500 | +7.14% | 2 |
| West Midlands | +76 | 9 | £52,500 | -43.24% | 9 |
| East Midlands | +49 | 8 | £52,500 | +16.67% | 4 |
| South West | +98 | 7 | £30,250 | -43.72% | 3 |
| North West | +7 | 5 | £33,000 | -30.53% | 6 |
| East of England | +37 | 2 | - | - | 2 |
Marketing Automation
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories: