The following table provides summary statistics for permanent job vacancies with a requirement for Marketing Strategy skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing Strategy over the 3 months to 23 June 2017 with a comparison to the same period in the previous 2 years.

Marketing Strategy
UK
3 months to
23 Jun 2017
Same period 2016 Same period 2015
Rank 711 659 730
Rank change year-on-year -52 +71  
Permanent jobs citing Marketing Strategy 159 257 260
As % of all permanent IT jobs advertised in the UK 0.18% 0.26% 0.23%
As % of the Processes & Methodologies category 0.20% 0.29% 0.27%
Number of salaries quoted 130 213 173
Median salary £45,000 £52,500 £45,000
Median salary % change year-on-year -14.28% +16.66%  
90% offered a salary of more than £25,500 £31,500 £23,950
10% offered a salary of more than £67,750 £96,500 £76,750
UK excluding London median salary £39,000 £50,000 £35,000
% change year-on-year -22.00% +42.85%  

Marketing Strategy is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process and methodology skills.

Process & Methodology Skills
UK
Permanent job vacancies with a requirement for process and methodology skills 79960 87478 97573
As % of all permanent IT job vacancies advertised in the UK 89.72% 88.95% 88.00%
Number of salaries quoted 64514 73057 79746
Median salary £50,000 £50,000 £50,000
90% offered a salary of more than £32,500 £32,500 £31,500
10% offered a salary of more than £80,000 £75,000 £77,500
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year - +2.27%  

Marketing Strategy
Job Vacancy Trend

The job posting trend of jobs advertised citing Marketing Strategy as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Marketing Strategy in the UK

Marketing Strategy
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy.

Salary trend for Marketing Strategy in the UK

Marketing Strategy
Salary Histogram

The salary distribution of IT jobs citing Marketing Strategy over the 3 months to 23 June 2017.

Salary histogram for Marketing Strategy in the UK

Marketing Strategy
Top 30 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Strategy within the UK over the 3 months to 23 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -40 156 £45,000 -14.28% 31
London -51 86 £52,500 -4.54% 15
South East +43 32 £50,000 +25.00% 5
East of England +5 23 £26,000 -48.00% 5
Essex +7 13 £25,500 -49.00%
Buckinghamshire +12 10 £48,750 +21.87%
City of London +23 9 £50,000 -25.92%
Billericay - 9 £25,500 -
Berkshire +24 8 £50,000 -23.07% 2
Hertfordshire -8 8 £39,000 -17.89% 1
Broxbourne - 7 £39,000 -
Oxfordshire +23 6 £60,000 +20.00%
East Midlands +16 6 £45,000 -42.30%
Leicester - 5 £45,000 -
Aylesbury - 5 £50,000 -
Leicestershire - 5 £45,000 -
Yorkshire +3 4 £23,750 -60.41% 1
Croydon - 4 £52,500 -
Surrey +29 3 £47,500 - 2
West Yorkshire +7 3 £22,500 -62.50%
Leeds +5 3 £22,500 -70.00%
West Sussex +5 3 £43,750 +32.57%
Manchester -27 3 £26,500 -37.64%
North West -51 3 £26,500 -33.75% 1
Reading +25 2 - -
South West +11 2 - -
Oxford +5 2 £75,000 +50.00%
Somerset -5 2 - -
Clevedon - 2 - -
Bedfordshire - 2 - - 2

For the 6 months to 23 June 2017, IT jobs citing Marketing Strategy also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Marketing Strategy.

1 397 (100.00%) Marketing
2 164 (41.31%) Analytics
3 130 (32.75%) Digital Marketing
4 121 (30.48%) Analytical Skills
5 108 (27.20%) SEO
6 101 (25.44%) Social Media
7 86 (21.66%) Finance
8 75 (18.89%) Google
9 73 (18.39%) Advertising
10 72 (18.14%) CRM
11 71 (17.88%) Pay per click
12 60 (15.11%) Microsoft Excel
13 56 (14.11%) B2B
14 55 (13.85%) Adobe
14 55 (13.85%) Google Analytics
14 55 (13.85%) User Experience
15 52 (13.10%) Agile Software Development
16 51 (12.85%) HTML
17 49 (12.34%) Degree
18 43 (10.83%) SQL
19 42 (10.58%) SAS
20 41 (10.33%) Retail
21 38 (9.57%) Lead Generation
22 37 (9.32%) E-Commerce
23 35 (8.82%) Email Marketing
24 34 (8.56%) Actionable Insight
24 34 (8.56%) HTML5
25 33 (8.31%) Web Analytics
26 32 (8.06%) Product Marketing
26 32 (8.06%) Telecoms

Marketing Strategy
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 42 (10.58%) SAS
2 9 (2.27%) WordPress
3 7 (1.76%) CMS
4 5 (1.26%) Apache Spark
5 2 (0.50%) Elasticsearch
6 1 (0.25%) Adobe Experience Manager
Applications
1 60 (15.11%) Microsoft Excel
2 31 (7.81%) Photoshop
3 26 (6.55%) Adobe Illustrator
4 24 (6.05%) Microsoft PowerPoint
5 21 (5.29%) Microsoft Office
6 17 (4.28%) SPSS
7 6 (1.51%) InDesign
8 2 (0.50%) Adobe Creative Suite
8 2 (0.50%) GIMP
9 1 (0.25%) Adobe After Effects
Business Applications
1 6 (1.51%) Dynamics CRM
2 4 (1.01%) Eloqua
3 3 (0.76%) SAP Oil and Gas
4 1 (0.25%) Magento
4 1 (0.25%) Salesforce.com CRM
4 1 (0.25%) Shopify
Cloud Services
1 55 (13.85%) Google Analytics
2 29 (7.30%) AdWords
3 17 (4.28%) SaaS
4 16 (4.03%) Adobe Analytics
5 10 (2.52%) Amazon AWS
6 4 (1.01%) MailChimp
6 4 (1.01%) Oracle CX
7 2 (0.50%) Cloud Computing
8 1 (0.25%) Adobe Creative Cloud
8 1 (0.25%) Dynamics 365
8 1 (0.25%) Google Tag Manager
8 1 (0.25%) IaaS
8 1 (0.25%) Salesforce Sales Cloud
Communications & Networking
1 14 (3.53%) DOCSIS
1 14 (3.53%) DVB
1 14 (3.53%) HbbTV
2 9 (2.27%) DLNA
3 3 (0.76%) Internet
3 3 (0.76%) Wireless
4 2 (0.50%) HTTP
5 1 (0.25%) DNS
5 1 (0.25%) MVNO
5 1 (0.25%) PPP
Database & Business Intelligence
1 15 (3.78%) Big Data
1 15 (3.78%) Data Mining
2 11 (2.77%) Hadoop
3 9 (2.27%) MongoDB
3 9 (2.27%) SQL Server
4 6 (1.51%) Base SAS
4 6 (1.51%) Data Warehouse
5 5 (1.26%) NoSQL
6 4 (1.01%) BusinessObjects
6 4 (1.01%) Looker
6 4 (1.01%) Relational Database
6 4 (1.01%) SAS EBI
6 4 (1.01%) Text Mining
7 3 (0.76%) Apache Hive
7 3 (0.76%) RDBMS
8 2 (0.50%) CouchDB
8 2 (0.50%) HBase
8 2 (0.50%) MySQL
9 1 (0.25%) SQL Server Integration Services
9 1 (0.25%) SQL Server Reporting Services
Development Applications
1 9 (2.27%) Balsamiq Mockups
2 3 (0.76%) Git (software)
3 2 (0.50%) Dreamweaver
3 2 (0.50%) Jenkins
3 2 (0.50%) JIRA
General
1 397 (100.00%) Marketing
2 86 (21.66%) Finance
3 73 (18.39%) Advertising
4 41 (10.33%) Retail
5 32 (8.06%) Telecoms
6 29 (7.30%) Banking
7 24 (6.05%) Corporate Banking
7 24 (6.05%) Private Banking
8 18 (4.53%) Brand Awareness
9 13 (3.27%) German Language
10 10 (2.52%) Manufacturing
11 9 (2.27%) Legal
12 5 (1.26%) Games
12 5 (1.26%) Publishing
13 4 (1.01%) Billing
14 3 (0.76%) Electronics
15 2 (0.50%) Financial Institution
16 1 (0.25%) Automotive
16 1 (0.25%) Multimedia
16 1 (0.25%) Pharmaceutical
Job Titles
1 78 (19.65%) Marketing Manager
2 70 (17.63%) Analyst
3 36 (9.07%) Developer
4 27 (6.80%) Marketing Executive
5 26 (6.55%) Senior Analyst
6 24 (6.05%) Senior Manager
7 22 (5.54%) Insight Analyst
8 20 (5.04%) Front End Developer (Client-Side Developer)
9 19 (4.79%) Consultant
10 18 (4.53%) Marketing Director
11 17 (4.28%) Marketing Analyst
12 14 (3.53%) Product Manager
12 14 (3.53%) Senior Marketing Analyst
13 13 (3.27%) Head of Marketing
14 12 (3.02%) Digital Marketing Manager
14 12 (3.02%) SQL Analyst
15 11 (2.77%) Digital Executive
15 11 (2.77%) Senior Insight Analyst
16 10 (2.52%) Data Scientist
16 10 (2.52%) Marketing Assistant
Libraries, Frameworks & Software Standards
1 51 (12.85%) HTML
2 34 (8.56%) HTML5
3 32 (8.06%) CSS
4 25 (6.30%) AngularJS
5 24 (6.05%) jQuery
6 15 (3.78%) Middleware
7 9 (2.27%) HEVC
7 9 (2.27%) PlayReady
8 7 (1.76%) Node.js
9 6 (1.51%) .NET
9 6 (1.51%) React
10 5 (1.26%) Dojo
10 5 (1.26%) Ember.js
10 5 (1.26%) MEAN Stack
10 5 (1.26%) Natural Language Processing
11 2 (0.50%) Akka
11 2 (0.50%) CSS3
11 2 (0.50%) Play Framework
11 2 (0.50%) REST
11 2 (0.50%) Twitter Bootstrap
Miscellaneous
1 121 (30.48%) Analytical Skills
2 101 (25.44%) Social Media
3 55 (13.85%) User Experience
4 25 (6.30%) Blog
5 24 (6.05%) Online Banking
6 23 (5.79%) Mobile App
7 18 (4.53%) Digital Media
8 15 (3.78%) Foreign Exchange (FX)
8 15 (3.78%) STB
9 14 (3.53%) FMCG
9 14 (3.53%) IPTV
10 11 (2.77%) Over-the-Top Content
10 11 (2.77%) Video Conferencing
11 9 (2.27%) iPad
11 9 (2.27%) Management Information System
11 9 (2.27%) MPEG
12 8 (2.02%) New Media
13 6 (1.51%) Fintech
14 5 (1.26%) Algorithms
14 5 (1.26%) Data Centre
Operating Systems
1 20 (5.04%) Linux
2 15 (3.78%) Android
3 2 (0.50%) Unix
4 1 (0.25%) Ubuntu
Processes & Methodologies
1 164 (41.31%) Analytics
2 130 (32.75%) Digital Marketing
3 108 (27.20%) SEO
4 72 (18.14%) CRM
5 71 (17.88%) Pay per click
6 56 (14.11%) B2B
7 52 (13.10%) Agile Software Development
8 38 (9.57%) Lead Generation
9 37 (9.32%) E-Commerce
10 35 (8.82%) Email Marketing
11 34 (8.56%) Actionable Insight
12 33 (8.31%) Web Analytics
13 32 (8.06%) Product Marketing
14 31 (7.81%) B2B Marketing
15 30 (7.56%) B2C
15 30 (7.56%) Business Intelligence
15 30 (7.56%) Data Analysis
15 30 (7.56%) Marketing Analytics
15 30 (7.56%) Wireframes
16 29 (7.30%) Marketing Automation
Programming Languages
1 43 (10.83%) SQL
2 32 (8.06%) JavaScript
3 23 (5.79%) R
4 17 (4.28%) Python
5 15 (3.78%) Java
6 12 (3.02%) Scala
6 12 (3.02%) VBA
7 5 (1.26%) ECMAScript
8 4 (1.01%) C
8 4 (1.01%) C++
9 3 (0.76%) PHP
10 1 (0.25%) C#
10 1 (0.25%) Data Mining Extensions (DMX)
10 1 (0.25%) Julia
10 1 (0.25%) MATLAB
Qualifications
1 49 (12.34%) Degree
2 12 (3.02%) MBA
3 7 (1.76%) Numerate Degree
4 4 (1.01%) PhD
4 4 (1.01%) PMI Certification
4 4 (1.01%) SC Cleared
4 4 (1.01%) Security Cleared
5 3 (0.76%) CISSP
5 3 (0.76%) CLAS
5 3 (0.76%) ISEB
5 3 (0.76%) ISO 27001 Lead Auditor
6 1 (0.25%) CHECK Team Leader
Quality Assurance & Compliance
1 3 (0.76%) Cyber Essentials
1 3 (0.76%) ISO/IEC 27001
2 1 (0.25%) Data Quality
System Software
1 7 (1.76%) Docker
2 3 (0.76%) HDFS
Vendors
1 75 (18.89%) Google
2 55 (13.85%) Adobe
3 30 (7.56%) Microsoft
4 19 (4.79%) Twitter
5 17 (4.28%) Salesforce.com
6 12 (3.02%) SAP
7 11 (2.77%) Apple
7 11 (2.77%) Marketo
8 10 (2.52%) Roku
9 9 (2.27%) Humax
9 9 (2.27%) Nagra
9 9 (2.27%) Verimatrix
10 8 (2.02%) HubSpot
11 7 (1.76%) Facebook
11 7 (1.76%) Oracle
12 6 (1.51%) Pardot
13 5 (1.26%) IBM
13 5 (1.26%) Tableau
14 4 (1.01%) Hootsuite
14 4 (1.01%) Snowplow
Central London / West End
The Change Partners Recruitment
Salary: From £55,000 to £65,000 per annum + benefits
Posted: 3 hours ago
Cheshire
ECOM
Salary: £20000 - £30000 per annum + Salary Based on Experience
Posted: Yesterday
London
Argyll Scott Technology
Salary: PACKAGE
Posted: Yesterday
London
Salt
Salary: £55000.00 - £65000.00 per annum + Equity + Bonus + Bens
Posted: 2 days ago
North London
Energize Recruitment Solutions Ltd
Salary: £40000 - £60000 per annum + Benefits
Posted: 3 days ago
Luton, Bedfordshire
Harvey Nash plc
Salary: £40000 - £43000 per annum
Posted: 3 days ago
Harrogate, North Yorkshire
Marmion Recruitment
Salary: From £35,000 to £45,000 per annum + Quarterly Bonuses
Posted: 3 days ago
London
Searchability
Salary: £40000 per annum
Posted: 4 days ago
Newmarket, Suffolk
Recruitment Genius
Posted: 3 days ago
London
Handle Recruitment Limited
Posted: 4 days ago
London
Talent Point Ltd
Salary: £40000.00 - £45000.00 per annum
Posted: 1 hour ago
Coventry, Warwickshire
Barclays
Posted: 2 days ago
Central London / West End
myBench Ltd
Salary: From £40,000 to £45,000 per annum
Posted: 4 days ago
Birmingham
Searchability
Salary: £30000 - £40000 per annum
Posted: 7 days ago
Stratford-upon-Avon
Searchability
Salary: £20000 - £27000 per annum
Posted: 7 days ago
London
Churchill Frank
Salary: £40000 - £45000 per annum
Posted: 7 days ago
London
Searchability
Salary: £55000 per annum
Posted: 4 days ago
London
Joseph Harry Ltd
Salary: £55000 - £65000 per annum + 25% bonus + 10% pension
Posted: 2 days ago
London
Joseph Harry Ltd
Salary: £40000 - £55000 per annum + 25% bonus + 10% pension
Posted: 2 days ago
Staines
Centrica
Salary: Package circa: £80,000 including Travel/Car allowance, Pension, bonus, Flexible benefits and 25 days annual leave, as well as the opportunity for flexible working.
Posted: 10 days ago
London
Talent Point Ltd
Salary: £60000 - £90000 per annum + bonus + package
Posted: Yesterday
Luton
TUI Group Careers
Salary: Competitive
Posted: 4 days ago
Slough England
Creation Recruitment
Salary: £60,000 - £65,000 per year
Posted: 15 days ago
Birmingham, West Midlands (County)
Act Talent
Salary: From £30,000 to £35,000 per annum DOE
Posted: 3 days ago
Maidstone, Kent
Act Talent
Salary: From £30,000 to £35,000 per annum DOE
Posted: 3 days ago
Hertfordshire
Prospectus
Salary: £25000.00 per annum + + Uncapped Commission
Posted: 8 days ago
London
Energize Recruitment Solutions Ltd
Salary: £40000 per annum
Posted: 21 days ago
Slough England
Recruitment Revolution Limited
Salary: Up to £37,000 + Benefits
Posted: 23 days ago
London
Talent Point
Salary: £60000 - £90000 per annum + bonus + package
Posted: 10 days ago