The following table provides summary statistics for permanent job vacancies with a requirement for Marketing Strategy skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing Strategy over the 3 months to 22 March 2017 with a comparison to the same period in the previous 2 years.

3 months to
22 Mar 2017
Same period 2016 Same period 2015
Marketing Strategy
UK
Rank 628 751 681
Rank change year-on-year +123 -70  
Permanent jobs citing Marketing Strategy 237 190 286
As % of all permanent IT jobs advertised in the UK 0.28% 0.19% 0.27%
As % of the Processes & Methodologies category 0.32% 0.21% 0.31%
Number of salaries quoted 186 149 188
Median salary £48,750 £52,500 £45,000
Median salary % change year-on-year -7.14% +16.66%  
90% offered a salary of more than £21,450 £30,000 £25,350
10% offered a salary of more than £67,500 £80,000 £67,500
UK excluding London median salary £37,500 £52,500 £32,500
% change year-on-year -28.57% +61.53%  

Marketing Strategy is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process and methodology skills.

Process & Methodology Skills
UK
Permanent job vacancies with a requirement for process and methodology skills 74701 90545 91461
As % of all permanent IT job vacancies advertised in the UK 89.04% 88.48% 87.02%
Number of salaries quoted 61327 74932 73985
Median salary £50,000 £50,000 £49,000
Median salary % change year-on-year - +2.04%  
90% offered a salary of more than £32,500 £32,500 £31,500
10% offered a salary of more than £77,500 £75,000 £75,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

Marketing Strategy
Job Vacancy Trend

The job posting trend of jobs advertised citing Marketing Strategy as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Marketing Strategy in the UK

Marketing Strategy
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy.

Salary trend for Marketing Strategy in the UK

Marketing Strategy
Salary Histogram

The salary distribution of IT jobs citing Marketing Strategy over the 3 months to 22 March 2017.

Salary histogram for Marketing Strategy in the UK

Marketing Strategy
Top 30 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Strategy within the UK over the 3 months to 22 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +152 229 £48,750 -7.14% 38
London +101 127 £55,000 +10.00% 26
South East +55 35 £57,750 -3.75% 9
North West -6 25 £60,000 +73.91% 1
Berkshire +42 23 £68,750 -14.06% 4
Yorkshire +29 15 £36,000 +20.00%
Manchester -17 15 £60,000 +179.06%
Reading +40 12 - -
East of England +36 12 £38,750 +55.00% 2
Chorley - 9 £21,500 -
Lancashire - 9 £21,500 -
East Midlands -2 8 £45,000 -14.28%
City of London +36 7 £50,000 -4.76% 8
Kent +28 7 £19,000 -15.55%
South West +18 7 £36,000 -
Maidstone - 7 £19,000 -
West Yorkshire +12 6 £36,000 +20.00%
Leicestershire - 6 £45,000 -
Leicester - 6 £45,000 -
Bedfordshire - 6 £100,000 -
Wiltshire +22 4 £36,000 -
North Yorkshire +9 4 £35,000 +27.27%
Bradford - 4 £36,000 -
Bradford-on-Avon - 4 £36,000 -
Harrogate - 4 £35,000 -
Colchester - 4 £17,000 -
Luton - 4 £100,000 -
Essex - 4 £17,000 -
Hull +4 3 £40,000 -
East Yorkshire -4 3 £40,000 -

Marketing Strategy
Top 30 Related IT Skills

For the 6 months to 22 March 2017, IT jobs citing Marketing Strategy also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Marketing Strategy.

1 436 (100.00%) Marketing
2 160 (36.70%) Analytics
3 151 (34.63%) Digital Marketing
4 120 (27.52%) SEO
5 111 (25.46%) Finance
6 110 (25.23%) Analytical Skills
7 104 (23.85%) Social Media
8 100 (22.94%) Google
9 88 (20.18%) Pay per click
10 83 (19.04%) Degree
11 69 (15.83%) Google Analytics
12 67 (15.37%) SQL
13 66 (15.14%) CRM
14 64 (14.68%) Advertising
15 61 (13.99%) HTML
16 58 (13.30%) B2B
17 55 (12.61%) Telecoms
18 48 (11.01%) E-Commerce
19 47 (10.78%) User Experience
20 46 (10.55%) Product Marketing
21 45 (10.32%) Retail
22 44 (10.09%) SAS
22 44 (10.09%) Project Management
23 42 (9.63%) Content Marketing
24 41 (9.40%) HTML5
25 40 (9.17%) R
26 39 (8.94%) AdWords
27 38 (8.72%) Adobe
27 38 (8.72%) CSS
28 36 (8.26%) Agile Software Development

Marketing Strategy
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 44 (10.09%) SAS
2 14 (3.21%) CMS
2 14 (3.21%) WordPress
3 4 (0.92%) Apache Spark
4 2 (0.46%) IIS
5 1 (0.23%) Elasticsearch
5 1 (0.23%) JBoss
5 1 (0.23%) nginx
5 1 (0.23%) Tomcat
Applications
1 31 (7.11%) MS Excel
2 22 (5.05%) SPSS
3 21 (4.82%) MS Office
4 16 (3.67%) MS PowerPoint
5 14 (3.21%) Photoshop
6 9 (2.06%) Adobe Illustrator
7 6 (1.38%) InDesign
8 2 (0.46%) GIMP
9 1 (0.23%) Spreadsheet
Business Applications
1 3 (0.69%) Adobe Campaign
1 3 (0.69%) Data Workbench
1 3 (0.69%) Salesforce.com CRM
2 2 (0.46%) Eloqua
2 2 (0.46%) FastStats
2 2 (0.46%) SAP Oil and Gas
3 1 (0.23%) Sage X3
3 1 (0.23%) Unica
3 1 (0.23%) WebTrends
Cloud Services
1 69 (15.83%) Google Analytics
2 39 (8.94%) AdWords
3 15 (3.44%) Amazon AWS
4 13 (2.98%) SaaS
5 9 (2.06%) Adobe Analytics
6 7 (1.61%) Cloud Computing
7 4 (0.92%) MailChimp
7 4 (0.92%) Oracle CX
8 1 (0.23%) BlueKai
8 1 (0.23%) Google Tag Manager
8 1 (0.23%) Microsoft Azure
8 1 (0.23%) Responsys
Communications & Networking
1 18 (4.13%) DOCSIS
1 18 (4.13%) DVB
1 18 (4.13%) HbbTV
2 13 (2.98%) DLNA
3 5 (1.15%) DWDM
3 5 (1.15%) Internet
3 5 (1.15%) MPLS
4 4 (0.92%) Intranet
5 2 (0.46%) Broadband
5 2 (0.46%) GoToMeeting
5 2 (0.46%) Wireless
6 1 (0.23%) DNS
6 1 (0.23%) HTTP
6 1 (0.23%) MVNO
6 1 (0.23%) PPP
6 1 (0.23%) SMS
6 1 (0.23%) VoIP
Database & Business Intelligence
1 21 (4.82%) Big Data
2 11 (2.52%) Base SAS
2 11 (2.52%) MongoDB
3 10 (2.29%) NoSQL
3 10 (2.29%) SQL Server
4 9 (2.06%) Hadoop
5 8 (1.83%) BusinessObjects
6 7 (1.61%) Data Warehouse
6 7 (1.61%) Looker
6 7 (1.61%) SAS EBI
7 6 (1.38%) Data Mining
7 6 (1.38%) Relational Database
8 4 (0.92%) Spotfire
9 3 (0.69%) Text Mining
10 2 (0.46%) SQL Server Integration Services
10 2 (0.46%) SQL Server Reporting Services
11 1 (0.23%) Crystal Reports
11 1 (0.23%) DB2
11 1 (0.23%) HBase
11 1 (0.23%) SQL Server 2012
Development Applications
1 2 (0.46%) Dreamweaver
1 2 (0.46%) Git (software)
1 2 (0.46%) Jenkins
2 1 (0.23%) Bower
2 1 (0.23%) Bundler
2 1 (0.23%) Firebug
2 1 (0.23%) Gerrit
2 1 (0.23%) GitLab
2 1 (0.23%) Grunt
2 1 (0.23%) gulp
2 1 (0.23%) JIRA
2 1 (0.23%) Visual Studio
General
1 436 (100.00%) Marketing
2 111 (25.46%) Finance
3 64 (14.68%) Advertising
4 55 (12.61%) Telecoms
5 45 (10.32%) Retail
6 25 (5.73%) Brand Awareness
7 18 (4.13%) Banking
7 18 (4.13%) Legal
8 13 (2.98%) Manufacturing
9 11 (2.52%) Games
10 8 (1.83%) Corporate Banking
10 8 (1.83%) Private Banking
11 7 (1.61%) Electronics
11 7 (1.61%) Publishing
12 6 (1.38%) German Language
13 5 (1.15%) Pharmaceutical
14 4 (0.92%) Billing
15 3 (0.69%) French Language
15 3 (0.69%) Multimedia
15 3 (0.69%) Spanish Language
Job Titles
1 108 (24.77%) Marketing Manager
2 58 (13.30%) Analyst
3 36 (8.26%) Developer
4 28 (6.42%) Senior Manager
5 25 (5.73%) Senior Analyst
6 24 (5.50%) Product Manager
7 23 (5.28%) Marketing Executive
8 18 (4.13%) Digital Executive
8 18 (4.13%) Digital Marketing Manager
9 17 (3.90%) Marketing Director
10 16 (3.67%) Consultant
10 16 (3.67%) Front End Developer (Client-Side Developer)
10 16 (3.67%) Head of Marketing
10 16 (3.67%) Insight Analyst
10 16 (3.67%) Marketing Analyst
11 15 (3.44%) Senior Marketing Manager
12 13 (2.98%) Campaign Executive
12 13 (2.98%) PPC Executive
12 13 (2.98%) Senior Marketing Analyst
13 12 (2.75%) Marketing Specialist
Libraries, Frameworks & Software Standards
1 61 (13.99%) HTML
2 41 (9.40%) HTML5
3 38 (8.72%) CSS
4 25 (5.73%) AngularJS
5 20 (4.59%) jQuery
5 20 (4.59%) Middleware
6 13 (2.98%) HEVC
6 13 (2.98%) PlayReady
7 11 (2.52%) .NET
7 11 (2.52%) Node.js
7 11 (2.52%) React
8 9 (2.06%) Dojo
8 9 (2.06%) Ember.js
8 9 (2.06%) MEAN Stack
9 6 (1.38%) XML
10 5 (1.15%) Natural Language Processing
11 4 (0.92%) CSS3
12 3 (0.69%) JSON
12 3 (0.69%) Twitter Bootstrap
13 2 (0.46%) SOAP
Miscellaneous
1 110 (25.23%) Analytical Skills
2 104 (23.85%) Social Media
3 47 (10.78%) User Experience
4 22 (5.05%) Blog
5 21 (4.82%) Digital Media
6 20 (4.59%) STB
7 18 (4.13%) IPTV
8 17 (3.90%) Mobile App
9 16 (3.67%) Data Centre
10 15 (3.44%) Over-the-Top Content
11 13 (2.98%) iPad
11 13 (2.98%) MPEG
12 11 (2.52%) Video Conferencing
13 10 (2.29%) Computer Science
14 8 (1.83%) Foreign Exchange (FX)
14 8 (1.83%) Management Information System
14 8 (1.83%) New Media
14 8 (1.83%) Online Banking
14 8 (1.83%) Smartphone
15 7 (1.61%) Algorithms
Operating Systems
1 29 (6.65%) Linux
2 21 (4.82%) Android
3 3 (0.69%) Apple iOS
4 2 (0.46%) Unix
5 1 (0.23%) Ubuntu
Processes & Methodologies
1 160 (36.70%) Analytics
2 151 (34.63%) Digital Marketing
3 120 (27.52%) SEO
4 88 (20.18%) Pay per click
5 66 (15.14%) CRM
6 58 (13.30%) B2B
7 48 (11.01%) E-Commerce
8 46 (10.55%) Product Marketing
9 44 (10.09%) Project Management
10 42 (9.63%) Content Marketing
11 36 (8.26%) Agile Software Development
12 35 (8.03%) Lead Generation
13 33 (7.57%) Content Marketing Strategy
14 32 (7.34%) B2B Marketing
15 31 (7.11%) Web Analytics
16 30 (6.88%) Actionable Insight
16 30 (6.88%) Online Marketing
17 28 (6.42%) Business Development
18 26 (5.96%) B2C
18 26 (5.96%) Predictive Modelling
Programming Languages
1 67 (15.37%) SQL
2 40 (9.17%) R
3 35 (8.03%) JavaScript
4 19 (4.36%) Python
5 17 (3.90%) Java
6 14 (3.21%) Scala
7 12 (2.75%) VBA
8 9 (2.06%) ECMAScript
9 5 (1.15%) C#
10 3 (0.69%) T-SQL
11 2 (0.46%) C
11 2 (0.46%) C++
11 2 (0.46%) ES6
11 2 (0.46%) PHP
11 2 (0.46%) PL/SQL
12 1 (0.23%) Data Mining Extensions (DMX)
12 1 (0.23%) Julia
12 1 (0.23%) VB
Qualifications
1 83 (19.04%) Degree
2 20 (4.59%) MBA
3 6 (1.38%) PMI Certification
4 4 (0.92%) PhD
5 3 (0.69%) CISSP
5 3 (0.69%) CLAS
5 3 (0.69%) SC Cleared
5 3 (0.69%) Security Cleared
6 2 (0.46%) Postgraduate
7 1 (0.23%) Analytics IQ
7 1 (0.23%) ISEB
Quality Assurance & Compliance
1 3 (0.69%) Cyber Essentials
1 3 (0.69%) ISO/IEC 27001
2 2 (0.46%) Data Quality
3 1 (0.23%) PMO
3 1 (0.23%) QA
System Software
1 10 (2.29%) Docker
2 1 (0.23%) HDFS
Systems Management
1 1 (0.23%) Ansible
Vendors
1 100 (22.94%) Google
2 38 (8.72%) Adobe
3 28 (6.42%) Microsoft
4 25 (5.73%) Salesforce.com
5 24 (5.50%) Twitter
6 15 (3.44%) Apple
6 15 (3.44%) Roku
7 13 (2.98%) Nagra
7 13 (2.98%) Verimatrix
8 11 (2.52%) Facebook
8 11 (2.52%) Humax
9 10 (2.29%) IBM
9 10 (2.29%) Marketo
9 10 (2.29%) Oracle
9 10 (2.29%) Tableau
10 7 (1.61%) Cognizant
10 7 (1.61%) SAP
10 7 (1.61%) Snowplow
11 6 (1.38%) Sophos
12 5 (1.15%) HP
London
ReThink Recruitment
Salary: £35000 - £50000 per annum + Benefits
Posted: 18 hours ago
London
Salt
Salary: £100000 - £120000 per annum
Posted: 17 hours ago
Newbury, Berkshire
Vodafone
Posted: Yesterday
London
TDA Group
Salary: £75000 - £90000 per annum + bonus & benefits
Posted: 18 hours ago
City, London
MBR Partners Limited
Posted: 2 days ago
London
People Source Consulting
Salary: £50000 - £65000 per annum + equity
Posted: Yesterday
London
Parallel Consulting
Salary: £30000 - £35000 per annum + bonus + benefits
Posted: 2 days ago
Brighton, East Sussex
FPSG Connect
Posted: 6 days ago
London
Wiser Digital
Salary: £40,000 - £60,000 per year
Posted: 7 days ago
City, London
ANSON MCCADE
Salary: £45,000- £58,000 plus an incredible package
Posted: 6 days ago
London
Venturi
Salary: Benefits
Posted: 10 hours ago
Hertfordshire
Logic Engagements Ltd
Posted: 5 days ago
Newbury, Berkshire
Vodafone
Posted: 6 days ago
London
Stott & May
Salary: £25000 - £35000 per annum + bonus & Benefits
Posted: 6 days ago
City, London
ANSON MCCADE
Salary: £45,000- £58,000 plus an incredible package
Posted: 6 days ago
Banbury, Oxfordshire
Bluetownonline
Posted: 5 days ago
Broxbourne, Hertfordshire
Understanding Recruitment
Salary: £35000.00 per annum
Posted: 6 days ago
City, London
Harrington Starr
Salary: £65000 - £75000 per annum + plus package and bonus
Posted: 16 hours ago
London
Joseph Harry Ltd
Salary: £60000 - £70000 per annum + 25% bonus + 10% pension
Posted: Yesterday
London
Mason Frank International
Salary: £40000 per annum
Posted: 16 days ago
South East London
Stepstone
Salary: Competitive Salary plus generous benefits
Posted: 12 days ago
Havant, Hampshire
Stepstone
Salary: Competitive Salary plus generous benefits
Posted: 12 days ago
Newbury, Berkshire
Vodafone
Posted: 6 days ago
London
Recruitment Genius Ltd
Salary: £26000 - £28000 per annum
Posted: 20 days ago
Havant, Hampshire
Jobsite
Salary: Competitive Salary plus Generous Benefits (pro-rata)
Posted: 12 days ago
Liverpool, Merseyside
Applause IT Innovation
Salary: £20000 - £22000 per annum + + Great Benefits
Posted: 2 days ago
London
Wiser Digital
Salary: £35,000 - £45,000 per year
Posted: 16 days ago
West Sussex
Churchill Frank
Salary: £50000 - £60000 per annum
Posted: 20 days ago
Edinburgh
Churchill Frank
Salary: £50000 - £55000 per annum
Posted: 21 days ago
Berkshire
EXCELerate
Salary: Up to £35,000 per annum OTE + Health Insurance, Pension
Posted: 14 hours ago