The following table provides summary statistics for permanent job vacancies advertised in the South East with a requirement for Pay per click skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Pay per click over the 3 months to 26 March 2017 with a comparison to the same period in the previous 2 years.

3 months to
26 Mar 2017
Same period 2016 Same period 2015
Pay per click (PPC)
England / South East
Rank 365 412 393
Rank change year-on-year +47 -19  
Permanent jobs citing Pay per click 30 43 63
As % of all permanent IT jobs advertised in the South East 0.20% 0.22% 0.31%
As % of the Processes & Methodologies category 0.24% 0.26% 0.36%
Number of salaries quoted 24 40 45
Median salary £33,000 £32,500 £30,000
Median salary % change year-on-year +1.53% +8.33%  
90% offered a salary of more than £19,000 £24,000 £23,200
10% offered a salary of more than £43,500 £55,500 £52,500
UK excluding London median salary £36,000 £31,250 £30,000
% change year-on-year +15.20% +4.16%  

Pay per click is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South East with a requirement for process and methodology skills.

Process & Methodology Skills
South East
Permanent job vacancies with a requirement for process and methodology skills 12730 16774 17676
As % of all permanent IT job vacancies advertised in the South East 86.02% 87.11% 85.82%
Number of salaries quoted 10442 14131 14083
Median salary £47,500 £47,500 £45,000
Median salary % change year-on-year - +5.55%  
90% offered a salary of more than £31,000 £30,000 £30,000
10% offered a salary of more than £67,500 £67,500 £70,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

Pay per click
Job Vacancy Trend in the South East

The job posting trend of jobs advertised in the South East citing Pay per click as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Pay per click in the South East

Pay per click
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click in the South East.

Salary trend for Pay per click in the South East

Pay per click
Salary Histogram in the South East

The salary distribution of IT jobs citing Pay per click in the South East over the 3 months to 26 March 2017.

Salary histogram for Pay per click in the South East

Pay per click
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the South East region over the 3 months to 26 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Kent +20 7 £19,000 -20.83%
Buckinghamshire +7 6 £35,000 +27.27% 1
Oxfordshire +7 5 £28,750 -52.08%
Hampshire +28 4 £30,000 -29.41% 2
Surrey +33 3 £37,500 +15.38% 1
East Sussex - 3 £37,500 - 1
Berkshire +32 1 £80,000 +33.33%
West Sussex +11 1 - - 1
Pay per click
England

Pay per click
Top 30 Related IT Skills in the South East

For the 6 months to 26 March 2017, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South East region with a requirement for Pay per click.

1 102 (98.08%) Marketing
2 92 (88.46%) SEO
3 91 (87.50%) Digital Marketing
4 75 (72.12%) Social Media
5 67 (64.42%) Analytics
6 65 (62.50%) Lead Generation
7 57 (54.81%) E-Commerce
8 54 (51.92%) Google
9 52 (50.00%) Google Analytics
10 43 (41.35%) Advertising
11 40 (38.46%) Email Marketing
12 35 (33.65%) Display Advertising
13 26 (25.00%) Web Analytics
14 23 (22.12%) Degree
15 22 (21.15%) Digital Media
15 22 (21.15%) A/B Testing
15 22 (21.15%) User Experience
16 21 (20.19%) Digital Analytics
17 20 (19.23%) AdWords
17 20 (19.23%) Adobe
18 18 (17.31%) Web Development
19 17 (16.35%) Online Marketing
20 14 (13.46%) Marketing Strategy
21 13 (12.50%) Data Analysis
22 12 (11.54%) Creative Problem-Solving
23 11 (10.58%) Conversion Rate Optimisation
23 11 (10.58%) Continuous Improvement
23 11 (10.58%) Content Management
24 10 (9.62%) Personalization
24 10 (9.62%) Actionable Insight

Pay per click
Top Related IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (5.77%) CMS
2 1 (0.96%) ExpressionEngine
2 1 (0.96%) SharePoint
2 1 (0.96%) WordPress
Applications
1 6 (5.77%) MS Excel
1 6 (5.77%) MS PowerPoint
2 2 (1.92%) Photoshop
3 1 (0.96%) Adobe Creative Suite
3 1 (0.96%) Adobe Illustrator
3 1 (0.96%) InDesign
Business Applications
1 1 (0.96%) Dynamics CRM
1 1 (0.96%) Salesforce.com CRM
Cloud Services
1 52 (50.00%) Google Analytics
2 20 (19.23%) AdWords
3 9 (8.65%) Adobe Analytics
4 1 (0.96%) SaaS
Communications & Networking
1 2 (1.92%) Internet
Database & Business Intelligence
1 1 (0.96%) RDBMS
1 1 (0.96%) Relational Database
Development Applications
1 2 (1.92%) Git (software)
2 1 (0.96%) Dreamweaver
2 1 (0.96%) Subversion
General
1 102 (98.08%) Marketing
2 43 (41.35%) Advertising
3 6 (5.77%) Finance
4 2 (1.92%) Banking
4 2 (1.92%) Telecoms
5 1 (0.96%) Brand Awareness
5 1 (0.96%) Retail
Job Titles
1 17 (16.35%) Marketing Executive
2 16 (15.38%) Developer
3 14 (13.46%) Marketing Manager
4 13 (12.50%) Web Developer
5 12 (11.54%) Digital Marketing Manager
5 12 (11.54%) Senior Developer
5 12 (11.54%) Senior Web Developer
6 11 (10.58%) PPC Executive
6 11 (10.58%) PPC Manager
7 10 (9.62%) Conversion Manager
7 10 (9.62%) Search Marketing Executive
7 10 (9.62%) Senior Marketing Executive
8 9 (8.65%) Online Trading Manager
8 9 (8.65%) Senior Manager
9 8 (7.69%) Senior Digital Marketing Manager
9 8 (7.69%) Senior Marketing Manager
10 7 (6.73%) Marketing Assistant
11 5 (4.81%) Digital Executive
12 4 (3.85%) Digital Marketing Executive
13 3 (2.88%) Digital Marketing Specialist
Libraries, Frameworks & Software Standards
1 9 (8.65%) HTML
2 3 (2.88%) CSS
3 1 (0.96%) CSS3
3 1 (0.96%) Flash
3 1 (0.96%) HTML5
3 1 (0.96%) jQuery
3 1 (0.96%) REST
3 1 (0.96%) Sass
Miscellaneous
1 75 (72.12%) Social Media
2 22 (21.15%) Digital Media
2 22 (21.15%) User Experience
3 9 (8.65%) Analytical Skills
4 3 (2.88%) Blog
4 3 (2.88%) Computer Science
5 1 (0.96%) Mobile App
Operating Systems
1 2 (1.92%) Mac OS X
2 1 (0.96%) Android
2 1 (0.96%) Apple iOS
Processes & Methodologies
1 92 (88.46%) SEO
2 91 (87.50%) Digital Marketing
3 67 (64.42%) Analytics
4 65 (62.50%) Lead Generation
5 57 (54.81%) E-Commerce
6 40 (38.46%) Email Marketing
7 35 (33.65%) Display Advertising
8 26 (25.00%) Web Analytics
9 22 (21.15%) A/B Testing
10 21 (20.19%) Digital Analytics
11 18 (17.31%) Web Development
12 17 (16.35%) Online Marketing
13 14 (13.46%) Marketing Strategy
14 13 (12.50%) Data Analysis
15 12 (11.54%) Creative Problem-Solving
16 11 (10.58%) Content Management
16 11 (10.58%) Continuous Improvement
16 11 (10.58%) Conversion Rate Optimisation
17 10 (9.62%) Actionable Insight
17 10 (9.62%) Personalization
Programming Languages
1 3 (2.88%) JavaScript
2 2 (1.92%) C++
2 2 (1.92%) Java
3 1 (0.96%) PHP
3 1 (0.96%) SQL
Qualifications
1 23 (22.12%) Degree
Quality Assurance & Compliance
1 1 (0.96%) QA
Vendors
1 54 (51.92%) Google
2 20 (19.23%) Adobe
3 10 (9.62%) Monetate
3 10 (9.62%) Optimizely
4 8 (7.69%) Twitter
5 6 (5.77%) Microsoft
6 5 (4.81%) DoubleClick
6 5 (4.81%) Salesforce.com
7 4 (3.85%) Sophos
8 1 (0.96%) Facebook
8 1 (0.96%) Marketo
8 1 (0.96%) Yahoo!
Billingshurst, West Sussex
RecruitmentRevolution.com Limited
Salary: From £25,000 to £28,000 per annum + Benefits
Posted: Yesterday
Milton Keynes
Mason Frank International
Posted: 4 days ago
Brighton, East Sussex
I4 Recruitment
Salary: £45k - 65k per year
Posted: 3 days ago
Havant, Hampshire
Jobsite
Salary: Competitive Salary plus Generous Benefits
Posted: 8 days ago
Havant, Hampshire
Jobsite
Salary: Competitive Salary plus Generous Benefits
Posted: 10 days ago
Leatherhead
Recruitment Genius Ltd
Salary: £30000 - £33000 per annum
Posted: 12 days ago