Period
to 24 November 2017

The following table provides summary statistics for permanent job vacancies advertised in the South East with a requirement for Marketing Strategy skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing Strategy over the 6 months to 24 November 2017 with a comparison to the same period in the previous 2 years.

Marketing Strategy
England > South East
6 months to
24 Nov 2017
Same period 2016 Same period 2015
Rank 482 501 551
Rank change year-on-year +19 +50 -25
Permanent jobs citing Marketing Strategy 55 92 98
As % of all permanent IT jobs advertised in the South East 0.18% 0.26% 0.23%
As % of the Processes & Methodologies category 0.20% 0.30% 0.26%
Number of salaries quoted 39 46 76
South East median annual salary £47,500 £50,000 £35,000
Median salary % change year-on-year -5.00% +42.86% -17.65%
10th Percentile £30,250 £31,000 £19,500
90th Percentile £100,000 £115,000 £78,125
England median annual salary £40,000 £47,500 £42,500
% change year-on-year -15.79% +11.76% -5.56%

Marketing Strategy is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South East with a requirement for process or methodology skills.

All Process and Methodology Skills
South East
Permanent vacancies with a requirement for process or methodology skills 26983 30553 37260
As % of all permanent IT jobs advertised in the South East 87.47% 87.40% 86.98%
Number of salaries quoted 22199 25337 30803
South East median annual salary £45,000 £45,000 £45,000
10th Percentile £27,500 £27,500 £26,250
90th Percentile £68,750 £68,750 £67,500
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +5.56%

Marketing Strategy
Job Vacancy Trend in the South East

Job postings citing Marketing Strategy as a percentage of all IT jobs advertised in the South East.

Job vacancy trend for Marketing Strategy in the South East

Marketing Strategy
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy in the South East.

Salary trend for Marketing Strategy in the South East

Marketing Strategy
Salary Histogram in the South East

The salary distribution of IT jobs citing Marketing Strategy in the South East over the 6 months to 24 November 2017.

Salary histogram for Marketing Strategy in the South East

Marketing Strategy
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Strategy within the South East region over the 6 months to 24 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Thames Valley 0 36 £43,750 -20.45% 5
Berkshire +8 21 £40,000 -46.13% 3
Buckinghamshire +18 12 £48,750 +7.73% 1
Hampshire +8 9 £39,750 - 2
East Sussex -3 5 £100,000 +90.48%
Surrey +6 4 £38,250 -19.47% 2
Oxfordshire -9 3 £40,000 -20.00% 1
West Sussex +1 1 - -
Marketing Strategy
England

For the 6 months to 24 November 2017, IT jobs citing Marketing Strategy also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South East region with a requirement for Marketing Strategy.

1 55 (100.00%) Marketing
2 28 (50.91%) B2B
3 27 (49.09%) Social Media
4 19 (34.55%) Analytics
4 19 (34.55%) Digital Marketing
5 18 (32.73%) CRM
6 13 (23.64%) SEO
7 12 (21.82%) E-Commerce
7 12 (21.82%) HTML
7 12 (21.82%) B2C
7 12 (21.82%) Blog
7 12 (21.82%) Google
7 12 (21.82%) Marketing Analytics
8 11 (20.00%) Twitter
8 11 (20.00%) Telecoms
9 10 (18.18%) Advertising
9 10 (18.18%) Salesforce.com
9 10 (18.18%) B2B Marketing
10 9 (16.36%) Project Management
10 9 (16.36%) CSS
11 8 (14.55%) Photoshop
11 8 (14.55%) Retail
11 8 (14.55%) Degree
11 8 (14.55%) Email Marketing
11 8 (14.55%) Integrated Marketing
11 8 (14.55%) Marketo
11 8 (14.55%) Marketing Automation
12 7 (12.73%) Analytical Skills
12 7 (12.73%) Lead Generation
12 7 (12.73%) Behavioural Change

Marketing Strategy
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (1.82%) CMS
1 1 (1.82%) SharePoint
Applications
1 8 (14.55%) Photoshop
2 6 (10.91%) Microsoft PowerPoint
3 5 (9.09%) Microsoft Excel
4 4 (7.27%) Adobe Illustrator
5 3 (5.45%) InDesign
6 1 (1.82%) Microsoft Office
Business Applications
1 5 (9.09%) Eloqua
2 4 (7.27%) Dynamics CRM
Cloud Services
1 7 (12.73%) Google Analytics
2 6 (10.91%) AdWords
3 5 (9.09%) SaaS
4 2 (3.64%) Google Tag Manager
5 1 (1.82%) Adobe Creative Cloud
Communications & Networking
1 5 (9.09%) Internet
2 2 (3.64%) DOCSIS
2 2 (3.64%) DVB
2 2 (3.64%) HbbTV
2 2 (3.64%) PPP
3 1 (1.82%) Intranet
3 1 (1.82%) Wireless
Database & Business Intelligence
1 2 (3.64%) MySQL
2 1 (1.82%) RDBMS
2 1 (1.82%) Relational Database
General
1 55 (100.00%) Marketing
2 11 (20.00%) Telecoms
3 10 (18.18%) Advertising
4 8 (14.55%) Retail
5 6 (10.91%) Brand Awareness
6 4 (7.27%) Finance
7 3 (5.45%) Banking
8 1 (1.82%) Electronics
8 1 (1.82%) Manufacturing
8 1 (1.82%) Pharmaceutical
Job Titles
1 17 (30.91%) Marketing Manager
2 7 (12.73%) Marketing Executive
3 5 (9.09%) Developer
3 5 (9.09%) Digital Executive
3 5 (9.09%) Digital Marketing Executive
3 5 (9.09%) Digital Marketing Manager
3 5 (9.09%) Marketing Director
4 4 (7.27%) Consultant
4 4 (7.27%) Insight Manager
4 4 (7.27%) Strategy Manager
5 3 (5.45%) Head of Marketing
5 3 (5.45%) Insight Consultant
5 3 (5.45%) Project Manager
5 3 (5.45%) Strategy Consultant
6 2 (3.64%) Analytics Developer
6 2 (3.64%) Digital Analytics Developer
6 2 (3.64%) Digital Developer
6 2 (3.64%) Digital Project Manager
6 2 (3.64%) HTML Developer
6 2 (3.64%) Marketing Campaign Manager
Libraries, Frameworks & Software Standards
1 12 (21.82%) HTML
2 9 (16.36%) CSS
3 4 (7.27%) CSS3
3 4 (7.27%) HTML5
4 2 (3.64%) AngularJS
4 2 (3.64%) jQuery
4 2 (3.64%) Middleware
4 2 (3.64%) React
5 1 (1.82%) .NET
Miscellaneous
1 27 (49.09%) Social Media
2 12 (21.82%) Blog
3 7 (12.73%) Analytical Skills
4 2 (3.64%) IPTV
4 2 (3.64%) STB
4 2 (3.64%) Tandem
4 2 (3.64%) User Experience
5 1 (1.82%) Analytical Mindset
5 1 (1.82%) FMCG
5 1 (1.82%) Management Information System
5 1 (1.82%) Marketing Technology
5 1 (1.82%) Mobile App
Operating Systems
1 2 (3.64%) Android
1 2 (3.64%) Linux
Processes & Methodologies
1 28 (50.91%) B2B
2 19 (34.55%) Analytics
2 19 (34.55%) Digital Marketing
3 18 (32.73%) CRM
4 13 (23.64%) SEO
5 12 (21.82%) B2C
5 12 (21.82%) E-Commerce
5 12 (21.82%) Marketing Analytics
6 10 (18.18%) B2B Marketing
7 9 (16.36%) Project Management
8 8 (14.55%) Email Marketing
8 8 (14.55%) Integrated Marketing
8 8 (14.55%) Marketing Automation
9 7 (12.73%) Behavioural Change
9 7 (12.73%) Lead Generation
9 7 (12.73%) Statistical Analysis
10 6 (10.91%) Innovative Thinking
11 5 (9.09%) Content Development
11 5 (9.09%) Data Strategy
11 5 (9.09%) Demand Generation
Programming Languages
1 3 (5.45%) JavaScript
2 2 (3.64%) C
2 2 (3.64%) PHP
3 1 (1.82%) C#
Qualifications
1 8 (14.55%) Degree
Vendors
1 12 (21.82%) Google
2 11 (20.00%) Twitter
3 10 (18.18%) Salesforce.com
4 8 (14.55%) Marketo
5 5 (9.09%) Facebook
6 4 (7.27%) Pardot
7 3 (5.45%) Adobe
7 3 (5.45%) HubSpot
8 2 (3.64%) Optimizely
8 2 (3.64%) Selligent
9 1 (1.82%) Capita
9 1 (1.82%) SAP