Period
to 13 November 2018

The following table provides summary statistics for permanent job vacancies with a requirement for Personalization skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Personalization over the 6 months to 13 November 2018 with a comparison to the same period in the previous 2 years.

Personalization
UK
6 months to
13 Nov 2018
Same period 2017 Same period 2016
Rank 860 869 909
Rank change year-on-year +9 +40 +156
Permanent jobs citing Personalization 283 327 321
As % of all permanent IT jobs advertised in the UK 0.17% 0.18% 0.17%
As % of the Processes & Methodologies category 0.19% 0.20% 0.19%
Number of salaries quoted 199 199 254
UK median annual salary £60,000 £50,000 £55,000
Median salary % change year-on-year +20.00% -9.09% -4.35%
10th Percentile £30,750 £29,200 £33,900
90th Percentile £88,000 £82,500 £79,850
UK excluding London median annual salary £50,000 £42,500 £46,000
% change year-on-year +17.65% -7.61% -10.24%

Personalization is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process or methodology skills.

All Process and Methodology Skills
UK
Permanent vacancies with a requirement for process or methodology skills 148,395 164,307 171,199
As % of all permanent IT jobs advertised in the UK 91.12% 91.51% 90.93%
Number of salaries quoted 118,077 129,932 142,355
UK median annual salary £50,000 £50,000 £48,000
Median salary % change year-on-year - +4.17% +1.05%
10th Percentile £29,000 £28,250 £27,500
90th Percentile £84,250 £80,000 £78,750
UK excluding London median annual salary £45,000 £42,500 £42,500
% change year-on-year +5.88% - -

Personalization
Job Vacancy Trend

Job postings citing Personalization as a percentage of all IT jobs advertised.

Job vacancy trend for Personalization in the UK

Personalization
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Personalization.

Salary trend for Personalization in the UK

Personalization
Salary Histogram

The salary distribution of IT jobs citing Personalization over the 6 months to 13 November 2018.

Salary histogram for Personalization in the UK

Personalization
Top 15 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Personalization within the UK over the 6 months to 13 November 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +6 279 £60,000 +20.00% 48
UK excluding London +45 165 £50,000 +17.65% 23
London +4 116 £62,500 +4.17% 25
South East +39 64 £66,250 +26.19% 6
Midlands +42 54 £55,000 +46.67% 6
West Midlands +62 46 £55,000 +46.67% 1
North of England +61 34 £46,250 +19.35% 10
North West +19 22 £33,750 -20.59% 4
Yorkshire +31 10 £48,750 +30.00% 4
East Midlands -2 8 £45,000 +20.00% 5
East of England -12 6 £60,000 +96.72% 1
South West +1 3 £50,000 +66.67%
Scotland - 3 £46,500 -
North East +3 2 - - 2
Wales +7 1 £24,000 -43.53%

For the 6 months to 13 November 2018, IT jobs citing Personalization also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads with a requirement for Personalization.

1 113 (39.93%) Marketing
2 112 (39.58%) Agile Software Development
3 102 (36.04%) E-Commerce
4 95 (33.57%) Analytics
5 84 (29.68%) User Experience
6 74 (26.15%) Retail
7 53 (18.73%) Mobile App
8 50 (17.67%) Data Science
9 49 (17.31%) HTML
10 48 (16.96%) JavaScript
10 48 (16.96%) Machine Learning
11 47 (16.61%) Finance
12 44 (15.55%) Digital Marketing
13 43 (15.19%) CRM
14 42 (14.84%) Python
15 41 (14.49%) Analytical Skills
16 40 (14.13%) CSS
17 38 (13.43%) SQL
18 37 (13.07%) Software Engineering
19 34 (12.01%) Content Management
19 34 (12.01%) Social Media
20 33 (11.66%) JIRA
20 33 (11.66%) QA
20 33 (11.66%) A/B Testing
21 32 (11.31%) Web Development
21 32 (11.31%) Degree
22 30 (10.60%) Continuous Improvement
23 28 (9.89%) SDLC
23 28 (9.89%) Statistics
23 28 (9.89%) Scrum

Personalization
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 25 (8.83%) CMS
2 14 (4.95%) Apache Spark
3 13 (4.59%) SAS
4 9 (3.18%) Adobe Experience Manager
5 8 (2.83%) WordPress
6 7 (2.47%) Apache
6 7 (2.47%) Oracle Workflow
7 6 (2.12%) SharePoint
8 5 (1.77%) Apache Solr
9 3 (1.06%) Skype for Business
10 2 (0.71%) Confluence
10 2 (0.71%) IIS
10 2 (0.71%) nginx
10 2 (0.71%) WebSphere
11 1 (0.35%) Marvel
11 1 (0.35%) Moodle
11 1 (0.35%) Sitecore CMS
11 1 (0.35%) Umbraco
Applications
1 13 (4.59%) SPSS
2 6 (2.12%) Microsoft Excel
3 3 (1.06%) Microsoft PowerPoint
3 3 (1.06%) Microsoft Project
4 2 (0.71%) Adobe Creative Suite
4 2 (0.71%) Adobe Illustrator
4 2 (0.71%) InVision
4 2 (0.71%) MS Visio
4 2 (0.71%) Photoshop
5 1 (0.35%) Flinto
5 1 (0.35%) Microsoft Office
Business Applications
1 7 (2.47%) Payment Gateway
2 6 (2.12%) Oracle ERP
3 5 (1.77%) Oracle Payables
3 5 (1.77%) Oracle Receivables
4 4 (1.41%) Oracle Applications
4 4 (1.41%) Oracle EBS
5 3 (1.06%) Oracle Payroll
6 2 (0.71%) Eloqua
6 2 (0.71%) Magento
6 2 (0.71%) Oracle EBS R12
7 1 (0.35%) Oracle HRMS
Cloud Services
1 24 (8.48%) Amazon AWS
2 19 (6.71%) SaaS
3 18 (6.36%) Google Analytics
4 16 (5.65%) Microsoft Azure
5 14 (4.95%) Adobe Analytics
6 8 (2.83%) PaaS
7 7 (2.47%) Office 365
8 5 (1.77%) Cloud Computing
8 5 (1.77%) Cortana Intelligence Suite
8 5 (1.77%) TestFlight
9 4 (1.41%) GitHub
9 4 (1.41%) IaaS
10 3 (1.06%) AdWords
10 3 (1.06%) Google Cloud Platform
11 2 (0.71%) Amazon EMR
11 2 (0.71%) Amazon Kinesis
11 2 (0.71%) Amazon S3
11 2 (0.71%) Google Tag Manager
11 2 (0.71%) npm
11 2 (0.71%) Slack
Communications & Networking
1 24 (8.48%) Internet
2 7 (2.47%) Broadband
2 7 (2.47%) Wi-Fi
3 4 (1.41%) DNS
3 4 (1.41%) Firewall
3 4 (1.41%) LAN
4 3 (1.06%) HTTP
4 3 (1.06%) Skype
4 3 (1.06%) Unified Communications
4 3 (1.06%) VoIP
4 3 (1.06%) WAN
5 1 (0.35%) Software-Defined Networking
5 1 (0.35%) SSL
5 1 (0.35%) VPN
Database & Business Intelligence
1 26 (9.19%) Big Data
2 14 (4.95%) Hadoop
3 11 (3.89%) Oracle BI Publisher
4 9 (3.18%) Oracle Reports
5 6 (2.12%) Data Lake
6 5 (1.77%) Data Warehouse
7 4 (1.41%) MySQL
7 4 (1.41%) Relational Database
8 3 (1.06%) Amazon Redshift
8 3 (1.06%) HBase
8 3 (1.06%) PostgreSQL
8 3 (1.06%) Text Mining
9 2 (0.71%) Apache Cassandra
9 2 (0.71%) BigQuery
9 2 (0.71%) BusinessObjects
9 2 (0.71%) Impala
9 2 (0.71%) Parquet
9 2 (0.71%) QlikView
9 2 (0.71%) SAS Enterprise Miner
9 2 (0.71%) Sqoop
Development Applications
1 33 (11.66%) JIRA
2 10 (3.53%) Grunt
2 10 (3.53%) Oracle Forms
3 8 (2.83%) Axure RP
3 8 (2.83%) Jenkins
3 8 (2.83%) TeamCity
4 7 (2.47%) Git (software)
5 6 (2.12%) Atlassian Bamboo
5 6 (2.12%) Maven
5 6 (2.12%) Oracle APEX
5 6 (2.12%) SonarQube
6 4 (1.41%) gulp
6 4 (1.41%) Subversion
7 3 (1.06%) JMeter
7 3 (1.06%) Selenium
7 3 (1.06%) WebDriver
8 2 (0.71%) git-flow
8 2 (0.71%) Octopus Deploy
8 2 (0.71%) webpack
9 1 (0.35%) Visual Studio Team System
General
1 113 (39.93%) Marketing
2 74 (26.15%) Retail
3 47 (16.61%) Finance
4 14 (4.95%) Banking
5 13 (4.59%) Publishing
6 12 (4.24%) Telecoms
7 6 (2.12%) Games
7 6 (2.12%) Law
7 6 (2.12%) Legal
8 5 (1.77%) Investment Banking
9 3 (1.06%) Advertising
10 2 (0.71%) Aerospace
10 2 (0.71%) Automotive
10 2 (0.71%) Manufacturing
11 1 (0.35%) Back Office
11 1 (0.35%) Electronics
Job Titles
1 41 (14.49%) Developer
2 38 (13.43%) Architect
3 27 (9.54%) Solutions Architect
4 26 (9.19%) Product Manager
4 26 (9.19%) Product Owner
5 19 (6.71%) Data Scientist
6 16 (5.65%) Senior Data Scientist
7 12 (4.24%) Designer
8 11 (3.89%) Project Manager
9 10 (3.53%) Consultant
10 9 (3.18%) Full Stack Developer
10 9 (3.18%) UX Designer
11 8 (2.83%) Analyst
11 8 (2.83%) Senior Developer
12 7 (2.47%) Front End Developer (Client-Side Developer)
12 7 (2.47%) Oracle Developer
13 6 (2.12%) Digital Project Manager
13 6 (2.12%) ERP Developer
13 6 (2.12%) JavaScript Engineer
13 6 (2.12%) Search Manager
Libraries, Frameworks & Software Standards
1 49 (17.31%) HTML
2 40 (14.13%) CSS
3 21 (7.42%) AngularJS
3 21 (7.42%) jQuery
4 19 (6.71%) Natural Language Processing
5 16 (5.65%) .NET
5 16 (5.65%) TensorFlow
6 15 (5.30%) React
7 12 (4.24%) HTML5
8 11 (3.89%) CSS3
8 11 (3.89%) XML
9 9 (3.18%) D3.js
9 9 (3.18%) LDAP
10 8 (2.83%) Node.js
10 8 (2.83%) Redux
11 7 (2.47%) RESTful
11 7 (2.47%) Twitter Bootstrap
11 7 (2.47%) Web Services
12 6 (2.12%) Handlebars
12 6 (2.12%) SOAP
Miscellaneous
1 84 (29.68%) User Experience
2 53 (18.73%) Mobile App
3 41 (14.49%) Analytical Skills
4 34 (12.01%) Social Media
5 25 (8.83%) Computer Science
6 16 (5.65%) Internet of Things
7 14 (4.95%) Management Information System
8 11 (3.89%) Algorithms
9 10 (3.53%) Client/Server
10 8 (2.83%) Greenfield Project
11 7 (2.47%) Credit Risk
12 6 (2.12%) Enterprise Software
12 6 (2.12%) PMI
12 6 (2.12%) Replication
12 6 (2.12%) Taxonomies
13 5 (1.77%) Data Protection Act
13 5 (1.77%) Self-Motivation
14 3 (1.06%) Public Cloud
14 3 (1.06%) Robotics
14 3 (1.06%) Smartphone
Operating Systems
1 10 (3.53%) Unix
2 9 (3.18%) Linux
3 8 (2.83%) Windows
4 5 (1.77%) Windows Server
5 4 (1.41%) Windows 10
5 4 (1.41%) Windows 7
6 3 (1.06%) Android
6 3 (1.06%) Apple iOS
7 2 (0.71%) CentOS
7 2 (0.71%) Red Hat Enterprise Linux
8 1 (0.35%) VMS
8 1 (0.35%) Windows 8
Processes & Methodologies
1 112 (39.58%) Agile Software Development
2 102 (36.04%) E-Commerce
3 95 (33.57%) Analytics
4 50 (17.67%) Data Science
5 48 (16.96%) Machine Learning
6 44 (15.55%) Digital Marketing
7 43 (15.19%) CRM
8 37 (13.07%) Software Engineering
9 34 (12.01%) Content Management
10 33 (11.66%) A/B Testing
11 32 (11.31%) Web Development
12 30 (10.60%) Continuous Improvement
13 28 (9.89%) Business Intelligence
13 28 (9.89%) Scrum
13 28 (9.89%) SDLC
13 28 (9.89%) Statistics
14 25 (8.83%) Continuous Delivery
14 25 (8.83%) Web Analytics
15 24 (8.48%) Prototyping
16 23 (8.13%) Project Management
Programming Languages
1 48 (16.96%) JavaScript
2 42 (14.84%) Python
3 38 (13.43%) SQL
4 22 (7.77%) R
5 19 (6.71%) Java
6 14 (4.95%) C#
7 11 (3.89%) Scala
8 8 (2.83%) PL/SQL
9 5 (1.77%) Java 8
10 4 (1.41%) Bash Shell
10 4 (1.41%) PHP
11 3 (1.06%) Apple Swift
11 3 (1.06%) PowerShell
11 3 (1.06%) Ruby
12 2 (0.71%) ES6
13 1 (0.35%) C++
13 1 (0.35%) Clojure
13 1 (0.35%) Go
Qualifications
1 32 (11.31%) Degree
2 23 (8.13%) PhD
3 8 (2.83%) Master's Degree
4 6 (2.12%) Numerate Degree
4 6 (2.12%) PMI Certification
5 5 (1.77%) APMP
6 3 (1.06%) Computer Science Degree
7 1 (0.35%) Citrix Certification
7 1 (0.35%) Postgraduate
7 1 (0.35%) PRINCE2 Certification
7 1 (0.35%) VCP6
7 1 (0.35%) VMware Certified Professional (VCP)
Quality Assurance & Compliance
1 33 (11.66%) QA
2 11 (3.89%) GDPR
3 5 (1.77%) PSD2
System Software
1 10 (3.53%) Docker
2 8 (2.83%) VMware Infrastructure
3 5 (1.77%) Varnish
4 4 (1.41%) Active Directory
4 4 (1.41%) XenDesktop
5 3 (1.06%) Apache Flume
5 3 (1.06%) HDFS
5 3 (1.06%) XenApp
6 1 (0.35%) vSphere
Systems Management
1 6 (2.12%) Single Sign-On
2 5 (1.77%) HockeyApp
2 5 (1.77%) Kubernetes
3 3 (1.06%) Microsoft Intune
3 3 (1.06%) SCCM
4 2 (0.71%) Marathon
4 2 (0.71%) Oozie
5 1 (0.35%) AirWatch
5 1 (0.35%) Ansible
5 1 (0.35%) Opscode Chef
5 1 (0.35%) Puppet
5 1 (0.35%) Salt
5 1 (0.35%) ThinApp
Vendors
1 26 (9.19%) Adobe
2 21 (7.42%) Google
2 21 (7.42%) Microsoft
3 16 (5.65%) Oracle
4 15 (5.30%) Optimizely
5 11 (3.89%) hybris
6 8 (2.83%) VMware
7 7 (2.47%) Citrix
8 6 (2.12%) SAP
9 4 (1.41%) Facebook
9 4 (1.41%) Ivanti
9 4 (1.41%) PayPal
9 4 (1.41%) Pega
9 4 (1.41%) Salesforce.com
9 4 (1.41%) Sitecore
9 4 (1.41%) Tableau
9 4 (1.41%) WorldPay
10 3 (1.06%) IBM
11 2 (0.71%) Atlassian
11 2 (0.71%) Intershop