Period
to 17 January 2019

The following table provides summary statistics for permanent job vacancies with a requirement for Personalization skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Personalization over the 6 months to 17 January 2019 with a comparison to the same period in the previous 2 years.

Personalization
UK
6 months to
17 Jan 2019
Same period 2018 Same period 2017
Rank 885 926 882
Rank change year-on-year +41 -44 +128
Permanent jobs citing Personalization 220 253 308
As % of all permanent IT jobs advertised in the UK 0.15% 0.15% 0.17%
As % of the Processes & Methodologies category 0.16% 0.16% 0.19%
Number of salaries quoted 150 163 230
UK median annual salary £60,000 £52,500 £60,000
Median salary % change year-on-year +14.29% -12.50% -
10th Percentile £34,875 £29,750 £34,000
90th Percentile £90,125 £82,500 £81,375
UK excluding London median annual salary £50,000 £37,500 £47,500
% change year-on-year +33.33% -21.05% -5.00%

Personalization is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process or methodology skills.

All Process and Methodology Skills
UK
Permanent vacancies with a requirement for process or methodology skills 138,598 159,025 162,437
As % of all permanent IT jobs advertised in the UK 91.69% 91.81% 91.33%
Number of salaries quoted 109,286 127,729 134,362
UK median annual salary £52,500 £50,000 £47,500
Median salary % change year-on-year +5.00% +5.26% -
10th Percentile £30,000 £28,500 £27,651
90th Percentile £85,000 £80,000 £78,750
UK excluding London median annual salary £45,000 £45,000 £42,500
% change year-on-year - +5.88% -

Personalization
Job Vacancy Trend

Job postings citing Personalization as a percentage of all IT jobs advertised.

Job vacancy trend for Personalization in the UK

Personalization
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Personalization.

Salary trend for Personalization in the UK

Personalization
Salary Histogram

The salary distribution of IT jobs citing Personalization over the 6 months to 17 January 2019.

Salary histogram for Personalization in the UK

Personalization
Top 13 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Personalization within the UK over the 6 months to 17 January 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +46 218 £60,000 +14.29% 40
UK excluding London +88 119 £50,000 +33.33% 15
London -12 99 £62,500 +4.17% 26
Midlands +55 53 £50,000 +33.33% 2
West Midlands +70 41 £65,000 +52.94% 1
South East +27 28 £47,500 -9.52% 4
South West +24 22 £50,000 +58.73% 3
North of England +36 12 £47,500 +11.76% 5
East Midlands +8 12 £45,000 +20.00% 1
North West +30 6 £41,250 - 4
Yorkshire +26 6 £52,500 +10.53% 1
East of England +16 2 £51,250 +73.73%
Scotland - 2 - - 1

For the 6 months to 17 January 2019, IT jobs citing Personalization also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads with a requirement for Personalization.

1 83 (37.73%) Agile Software Development
2 73 (33.18%) E-Commerce
3 71 (32.27%) User Experience
4 68 (30.91%) Analytics
5 66 (30.00%) Marketing
6 53 (24.09%) Machine Learning
7 43 (19.55%) Retail
8 40 (18.18%) HTML
8 40 (18.18%) CSS
9 38 (17.27%) SQL
10 37 (16.82%) JavaScript
11 34 (15.45%) Degree
11 34 (15.45%) Mobile App
12 32 (14.55%) JIRA
12 32 (14.55%) Data Science
13 31 (14.09%) Software Engineering
14 28 (12.73%) CMS
15 27 (12.27%) QA
15 27 (12.27%) A/B Testing
16 26 (11.82%) Analytical Skills
16 26 (11.82%) Content Management
16 26 (11.82%) Finance
17 25 (11.36%) XML
17 25 (11.36%) B2B
18 24 (10.91%) Python
18 24 (10.91%) CRM
19 23 (10.45%) Microsoft
19 23 (10.45%) jQuery
20 22 (10.00%) Web Analytics
20 22 (10.00%) AngularJS

Personalization
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 28 (12.73%) CMS
2 10 (4.55%) Apache Solr
2 10 (4.55%) SAS
3 8 (3.64%) Apache Spark
3 8 (3.64%) WordPress
4 7 (3.18%) Adobe Experience Manager
5 6 (2.73%) Oracle Workflow
6 5 (2.27%) Apache
6 5 (2.27%) WebSphere
7 2 (0.91%) Confluence
7 2 (0.91%) nginx
7 2 (0.91%) Skype for Business
7 2 (0.91%) Umbraco
8 1 (0.45%) IIS
8 1 (0.45%) Kentico
8 1 (0.45%) Marvel
8 1 (0.45%) SharePoint
8 1 (0.45%) Sitecore CMS
Applications
1 10 (4.55%) SPSS
2 9 (4.09%) Microsoft Office
3 3 (1.36%) Adobe Creative Suite
4 2 (0.91%) Adobe Illustrator
4 2 (0.91%) InVision
4 2 (0.91%) Microsoft Excel
4 2 (0.91%) Photoshop
5 1 (0.45%) Flinto
5 1 (0.45%) Microsoft PowerPoint
5 1 (0.45%) Microsoft Project
Business Applications
1 5 (2.27%) Magento
1 5 (2.27%) Oracle ERP
1 5 (2.27%) Payment Gateway
2 4 (1.82%) Oracle Payables
2 4 (1.82%) Oracle Receivables
3 3 (1.36%) Oracle Applications
3 3 (1.36%) Oracle EBS
3 3 (1.36%) Oracle Payroll
4 2 (0.91%) Dynamics CRM
5 1 (0.45%) BPCS
5 1 (0.45%) Hyperion Planning
5 1 (0.45%) Oracle EBS R12
5 1 (0.45%) Oracle HRMS
Cloud Services
1 20 (9.09%) Amazon AWS
2 15 (6.82%) SaaS
3 11 (5.00%) Google Analytics
3 11 (5.00%) Microsoft Azure
3 11 (5.00%) TestFlight
4 8 (3.64%) Adobe Analytics
5 6 (2.73%) Google Play
5 6 (2.73%) iTunes
6 5 (2.27%) Office 365
7 4 (1.82%) AWS Lambda
7 4 (1.82%) Google Cloud Platform
7 4 (1.82%) Serverless
8 3 (1.36%) AdWords
9 2 (0.91%) Cloud Computing
9 2 (0.91%) Cortana Intelligence Suite
9 2 (0.91%) GitHub
9 2 (0.91%) npm
10 1 (0.45%) Azure Active Directory
10 1 (0.45%) Google Tag Manager
10 1 (0.45%) Heroku
Communications & Networking
1 12 (5.45%) Internet
2 11 (5.00%) Broadband
3 3 (1.36%) DNS
3 3 (1.36%) Firewall
3 3 (1.36%) LAN
3 3 (1.36%) Unified Communications
3 3 (1.36%) Wi-Fi
4 2 (0.91%) Skype
4 2 (0.91%) VoIP
4 2 (0.91%) WAN
5 1 (0.45%) HTTP
5 1 (0.45%) SSL
Database & Business Intelligence
1 16 (7.27%) Big Data
2 10 (4.55%) Data Lake
3 9 (4.09%) Oracle BI Publisher
4 8 (3.64%) Hadoop
5 7 (3.18%) SQL Server
6 6 (2.73%) Oracle Reports
7 5 (2.27%) Data Warehouse
7 5 (2.27%) NoSQL
8 4 (1.82%) Apache Hive
8 4 (1.82%) BigQuery
8 4 (1.82%) Data Mart
8 4 (1.82%) HBase
9 3 (1.36%) MySQL
9 3 (1.36%) PostgreSQL
10 2 (0.91%) BusinessObjects
10 2 (0.91%) QlikView
10 2 (0.91%) SAS Enterprise Miner
11 1 (0.45%) Essbase
11 1 (0.45%) Oracle BI EE
Development Applications
1 32 (14.55%) JIRA
2 13 (5.91%) Git (software)
3 10 (4.55%) Axure RP
4 9 (4.09%) Grunt
4 9 (4.09%) Subversion
5 7 (3.18%) Visual Studio
6 6 (2.73%) Appium
6 6 (2.73%) Cucumber
6 6 (2.73%) Genymotion
6 6 (2.73%) Oracle Forms
6 6 (2.73%) Selenium
6 6 (2.73%) TeamCity
6 6 (2.73%) UI Automator
6 6 (2.73%) Xcode
7 5 (2.27%) Atlassian Bamboo
7 5 (2.27%) Jenkins
7 5 (2.27%) Maven
7 5 (2.27%) Oracle APEX
7 5 (2.27%) SonarQube
8 4 (1.82%) gulp
General
1 66 (30.00%) Marketing
2 43 (19.55%) Retail
3 26 (11.82%) Finance
4 16 (7.27%) Telecoms
5 11 (5.00%) Publishing
6 9 (4.09%) Banking
7 2 (0.91%) Automotive
7 2 (0.91%) Games
8 1 (0.45%) Advertising
8 1 (0.45%) Electronics
8 1 (0.45%) Legal
8 1 (0.45%) Manufacturing
Job Titles
1 36 (16.36%) Developer
2 26 (11.82%) Architect
3 19 (8.64%) Product Owner
4 17 (7.73%) QA Engineer
5 15 (6.82%) Data Scientist
5 15 (6.82%) Senior Data Scientist
5 15 (6.82%) Solutions Architect
6 12 (5.45%) Consultant
6 12 (5.45%) Designer
6 12 (5.45%) Product Manager
7 11 (5.00%) Applications Engineer
7 11 (5.00%) Mobile Engineer
7 11 (5.00%) UX Designer
8 10 (4.55%) Analyst
8 10 (4.55%) Data Architect
8 10 (4.55%) Project Manager
9 9 (4.09%) .NET Developer
10 8 (3.64%) JavaScript Engineer
11 7 (3.18%) Front End Developer (Client-Side Developer)
11 7 (3.18%) Technical Manager
Libraries, Frameworks & Software Standards
1 40 (18.18%) CSS
1 40 (18.18%) HTML
2 25 (11.36%) XML
3 23 (10.45%) jQuery
4 22 (10.00%) AngularJS
5 16 (7.27%) .NET
5 16 (7.27%) React
6 15 (6.82%) JSON
7 11 (5.00%) Natural Language Processing
8 10 (4.55%) ASP.NET
8 10 (4.55%) CSS3
8 10 (4.55%) HTML5
9 8 (3.64%) Web Services
10 7 (3.18%) Ajax
10 7 (3.18%) D3.js
10 7 (3.18%) LDAP
11 6 (2.73%) REST
11 6 (2.73%) TensorFlow
12 5 (2.27%) Handlebars
12 5 (2.27%) JAX-RS
Miscellaneous
1 71 (32.27%) User Experience
2 34 (15.45%) Mobile App
3 26 (11.82%) Analytical Skills
4 11 (5.00%) Social Media
5 10 (4.55%) Client/Server
6 6 (2.73%) Algorithms
6 6 (2.73%) Credit Risk
6 6 (2.73%) Enterprise Software
6 6 (2.73%) Internet of Things
6 6 (2.73%) PMI
7 5 (2.27%) Data Protection Act
7 5 (2.27%) Replication
7 5 (2.27%) Taxonomies
8 4 (1.82%) Greenfield Project
8 4 (1.82%) Management Information System
9 3 (1.36%) Contactless
9 3 (1.36%) EPoS
9 3 (1.36%) Robotics
10 2 (0.91%) Smartcard
10 2 (0.91%) Smartphone
Operating Systems
1 9 (4.09%) Windows
2 7 (3.18%) Unix
3 6 (2.73%) Linux
4 4 (1.82%) Windows 10
4 4 (1.82%) Windows Server
5 3 (1.36%) Android
5 3 (1.36%) Apple iOS
5 3 (1.36%) Windows 7
6 1 (0.45%) Windows 8
Processes & Methodologies
1 83 (37.73%) Agile Software Development
2 73 (33.18%) E-Commerce
3 68 (30.91%) Analytics
4 53 (24.09%) Machine Learning
5 32 (14.55%) Data Science
6 31 (14.09%) Software Engineering
7 27 (12.27%) A/B Testing
8 26 (11.82%) Content Management
9 25 (11.36%) B2B
10 24 (10.91%) CRM
11 22 (10.00%) Web Analytics
12 21 (9.55%) Business Intelligence
12 21 (9.55%) Visualisation
13 20 (9.09%) Statistics
14 19 (8.64%) Continuous Delivery
14 19 (8.64%) Digital Marketing
15 18 (8.18%) Continuous Improvement
15 18 (8.18%) Scrum
16 17 (7.73%) Front End Development
16 17 (7.73%) Mathematics
Programming Languages
1 38 (17.27%) SQL
2 37 (16.82%) JavaScript
3 24 (10.91%) Python
4 20 (9.09%) R
5 12 (5.45%) Java
6 9 (4.09%) C#
7 5 (2.27%) PL/SQL
8 4 (1.82%) Java 8
8 4 (1.82%) PHP
9 3 (1.36%) Apple Swift
10 2 (0.91%) Bash Shell
10 2 (0.91%) ES6
10 2 (0.91%) PowerShell
11 1 (0.45%) Clojure
11 1 (0.45%) Go
11 1 (0.45%) Ruby
Qualifications
1 34 (15.45%) Degree
2 15 (6.82%) PhD
3 12 (5.45%) PMI Certification
4 8 (3.64%) PRINCE2 Certification
5 7 (3.18%) Master's Degree
6 6 (2.73%) ISEB
6 6 (2.73%) ISTQB
6 6 (2.73%) Numerate Degree
6 6 (2.73%) PMP
7 2 (0.91%) CCA
7 2 (0.91%) Computer Science Degree
8 1 (0.45%) Citrix Certification
8 1 (0.45%) PRINCE2 Practitioner
8 1 (0.45%) VCP6
8 1 (0.45%) VMware Certified Professional (VCP)
Quality Assurance & Compliance
1 27 (12.27%) QA
2 6 (2.73%) GDPR
3 4 (1.82%) PCI DSS
System Software
1 7 (3.18%) VMware Infrastructure
2 6 (2.73%) VirtualBox
3 4 (1.82%) Docker
3 4 (1.82%) HDFS
3 4 (1.82%) Varnish
4 3 (1.36%) Active Directory
4 3 (1.36%) XenDesktop
5 2 (0.91%) XenApp
6 1 (0.45%) vSphere
Systems Management
1 11 (5.00%) HockeyApp
2 5 (2.27%) Single Sign-On
3 3 (1.36%) Kubernetes
4 2 (0.91%) Marathon
4 2 (0.91%) Microsoft Intune
4 2 (0.91%) SCCM
5 1 (0.45%) AirWatch
5 1 (0.45%) ThinApp
Vendors
1 23 (10.45%) Microsoft
2 21 (9.55%) Google
3 20 (9.09%) Adobe
4 14 (6.36%) Oracle
5 12 (5.45%) hybris
6 10 (4.55%) Optimizely
7 7 (3.18%) VMware
8 6 (2.73%) Citrix
9 5 (2.27%) Intershop
9 5 (2.27%) Salesforce.com
10 4 (1.82%) Ivanti
10 4 (1.82%) Sitecore
11 3 (1.36%) Facebook
12 2 (0.91%) Hotjar
12 2 (0.91%) SAP
12 2 (0.91%) Tableau
13 1 (0.45%) Foundry
13 1 (0.45%) Hyperion
13 1 (0.45%) IBM
13 1 (0.45%) Sage