Period
to 21 June 2018

The table below provides summary statistics for contract job vacancies with a requirement for knowledge and experience of Salesforce Marketing Cloud products and/or services. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Salesforce Marketing Cloud over the 6 months to 21 June 2018 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

The figures below represent the IT contractor job market in general and are not representative of contractor rates within Salesforce Marketing Cloud (formerly ExactTarget).

Salesforce Marketing Cloud
UK
6 months to
21 Jun 2018
Same period 2017 Same period 2016
Rank 786 791 864
Rank change year-on-year +5 +73 -36
Contract jobs citing Salesforce Marketing Cloud 93 55 35
As % of all contract IT jobs advertised in the UK 0.093% 0.060% 0.033%
As % of the Vendors category 0.22% 0.14% 0.074%
Number of daily rates quoted 59 31 30
UK median daily rate £470 £450 £450
Median daily rate % change year-on-year +4.44% - +28.57%
10th Percentile £299 £213 £257
90th Percentile £628 £588 £650
UK excluding London median daily rate £500 £375 £409
% change year-on-year +33.33% -8.26% +133.57%
Number of hourly rates quoted 1 0 0
UK median hourly rate £32.50 - -
UK excluding London median hourly rate £32.50 - -

Salesforce Marketing Cloud is in the Vendor Products and Services category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for knowledge or experience of vendor products and services.

All Vendors
UK
Contract vacancies with a requirement for knowledge or experience of vendor products and services 41,776 40,197 47,299
As % of all contract IT jobs advertised in the UK 41.76% 44.09% 44.33%
Number of daily rates quoted 25,937 24,600 28,877
UK median daily rate £450 £425 £413
Median daily rate % change year-on-year +5.88% +3.03% +3.13%
10th Percentile £250 £250 £244
90th Percentile £625 £600 £588
UK excluding London median daily rate £413 £400 £388
% change year-on-year +3.13% +3.23% +3.33%
Number of hourly rates quoted 1,521 1,415 1,636
UK median hourly rate £17.50 £17.25 £18.50
Median hourly rate % change year-on-year +1.45% -6.76% +5.71%
10th Percentile £10.75 £10.50 £10.23
90th Percentile £47.50 £47.50 £47.19
UK excluding London median hourly rate £16.00 £16.47 £18.00
% change year-on-year -2.82% -8.53% +5.88%

Salesforce Marketing Cloud
Job Vacancy Trend

Job postings citing Salesforce Marketing Cloud as a percentage of all IT jobs advertised.

Job vacancy trend for Salesforce Marketing Cloud in the UK

Salesforce Marketing Cloud
Contractor Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Salesforce Marketing Cloud.

Contractor daily rate trend for Salesforce Marketing Cloud in the UK

Salesforce Marketing Cloud
Contractor Daily Rate Histogram

The daily rate distribution of IT jobs citing Salesforce Marketing Cloud over the 6 months to 21 June 2018.

Contractor daily rate histogram for Salesforce Marketing Cloud in the UK

Salesforce Marketing Cloud
Contractor Hourly Rate Trend

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Salesforce Marketing Cloud.

Contractor hourly rate trend for Salesforce Marketing Cloud in the UK

Salesforce Marketing Cloud
Top 9 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Salesforce Marketing Cloud within the UK over the 6 months to 21 June 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -11 93 £470 +4.44% 17
London -8 68 £450 -10.00% 13
UK excluding London +11 24 £500 +33.33% 4
South East -2 20 £500 +11.11% 1
East of England - 2 £375 - 2
North West -8 1 £525 +40.00% 1
Midlands -12 1 - -
North of England -31 1 £525 +40.00% 1
West Midlands - 1 - -

For the 6 months to 21 June 2018, IT contractor jobs citing Salesforce Marketing Cloud also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads with a requirement for Salesforce Marketing Cloud.

1 90 (96.77%) Salesforce.com
1 90 (96.77%) Marketing
2 38 (40.86%) SQL
3 29 (31.18%) CRM
4 25 (26.88%) HTML
5 24 (25.81%) CSS
6 17 (18.28%) Salesforce Service Cloud
7 14 (15.05%) Analytics
8 12 (12.90%) SMS
9 11 (11.83%) Mason
9 11 (11.83%) Agile Software Development
9 11 (11.83%) Eloqua
10 10 (10.75%) Marketing Automation
10 10 (10.75%) JavaScript
11 9 (9.68%) SAP
11 9 (9.68%) Oracle
11 9 (9.68%) Email Marketing
12 8 (8.60%) User Acceptance Testing
12 8 (8.60%) Adobe
12 8 (8.60%) Workflow
13 7 (7.53%) Social Studio
13 7 (7.53%) Problem-Solving
13 7 (7.53%) Migration
14 6 (6.45%) Retail
14 6 (6.45%) Salesforce Sales Cloud
14 6 (6.45%) Campaign Management
14 6 (6.45%) Pardot
15 5 (5.38%) Analytical Skills
15 5 (5.38%) Adobe Experience Manager
15 5 (5.38%) Apex Code

Salesforce Marketing Cloud
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (5.38%) Adobe Experience Manager
2 2 (2.15%) CMS
2 2 (2.15%) Sitecore CMS
2 2 (2.15%) Umbraco
3 1 (1.08%) EPiServer
3 1 (1.08%) SAS
Applications
1 3 (3.23%) Microsoft Excel
2 1 (1.08%) Adobe Creative Suite
2 1 (1.08%) Photoshop
Business Applications
1 11 (11.83%) Eloqua
2 7 (7.53%) Social Studio
3 3 (3.23%) Adobe Campaign
3 3 (3.23%) Salesforce.com CRM
4 1 (1.08%) Dynamics CRM
4 1 (1.08%) Radian6
4 1 (1.08%) Temenos T24
Cloud Services
1 17 (18.28%) Salesforce Service Cloud
2 6 (6.45%) Salesforce Sales Cloud
3 5 (5.38%) Google Analytics
4 4 (4.30%) Heroku
5 3 (3.23%) Veeva
6 2 (2.15%) Amazon AWS
6 2 (2.15%) Amazon EC2
6 2 (2.15%) Amazon S3
6 2 (2.15%) Microsoft Azure
6 2 (2.15%) PaaS
6 2 (2.15%) Responsys
Communications & Networking
1 12 (12.90%) SMS
2 4 (4.30%) FTP
3 1 (1.08%) CTI
Database & Business Intelligence
1 2 (2.15%) SQL Server
2 1 (1.08%) Big Data
2 1 (1.08%) BusinessObjects Business Intelligence
Development Applications
1 3 (3.23%) Git (software)
2 2 (2.15%) Moq
2 2 (2.15%) NUnit
2 2 (2.15%) Visual Studio Team System
3 1 (1.08%) Bitbucket
3 1 (1.08%) Dreamweaver
3 1 (1.08%) Jenkins
3 1 (1.08%) JIRA
3 1 (1.08%) Travis CI
General
1 90 (96.77%) Marketing
2 6 (6.45%) Retail
3 4 (4.30%) Banking
3 4 (4.30%) Finance
4 3 (3.23%) French Language
4 3 (3.23%) Pharmaceutical
5 2 (2.15%) Back Office
5 2 (2.15%) Telecoms
6 1 (1.08%) Financial Institution
6 1 (1.08%) Retail Banking
Job Titles
1 18 (19.35%) Consultant
2 17 (18.28%) Marketing Consultant
2 17 (18.28%) Salesforce Consultant
3 15 (16.13%) Cloud Consultant
4 12 (12.90%) Analyst
4 12 (12.90%) Developer
5 11 (11.83%) Architect
6 10 (10.75%) Business Analyst
6 10 (10.75%) Cloud Specialist
6 10 (10.75%) Marketing Specialist
6 10 (10.75%) Salesforce Architect
6 10 (10.75%) Salesforce Specialist
7 8 (8.60%) Administrator
7 8 (8.60%) Salesforce Administrator
8 7 (7.53%) Marketing Manager
8 7 (7.53%) Salesforce Business Analyst
9 6 (6.45%) Cloud Architect
9 6 (6.45%) Project Manager
9 6 (6.45%) Salesforce Analyst
9 6 (6.45%) Technical Consultant
Libraries, Frameworks & Software Standards
1 25 (26.88%) HTML
2 24 (25.81%) CSS
3 11 (11.83%) Mason
4 4 (4.30%) Oracle Fusion
4 4 (4.30%) Visualforce
5 3 (3.23%) .NET
6 2 (2.15%) .NET Core
6 2 (2.15%) ASP.NET
6 2 (2.15%) ASP.NET Core
6 2 (2.15%) ASP.NET MVC
6 2 (2.15%) ASP.NET MVC 5
6 2 (2.15%) ASP.NET Web API
6 2 (2.15%) REST
6 2 (2.15%) RESTful
6 2 (2.15%) SOAP
6 2 (2.15%) WCF
6 2 (2.15%) Web Services
6 2 (2.15%) WPF
7 1 (1.08%) Gherkin
7 1 (1.08%) HTML5
Miscellaneous
1 5 (5.38%) Analytical Skills
2 4 (4.30%) Management Information System
2 4 (4.30%) User Experience
3 3 (3.23%) Algorithms
4 2 (2.15%) Life Science
4 2 (2.15%) Marketing Technology
4 2 (2.15%) Self-Motivation
4 2 (2.15%) Social Media
5 1 (1.08%) Computer Science
5 1 (1.08%) Data Structures
5 1 (1.08%) Digital Media
5 1 (1.08%) Equities
5 1 (1.08%) Fixed Income
5 1 (1.08%) IVR
5 1 (1.08%) Mobile App
5 1 (1.08%) Virtual Team
Processes & Methodologies
1 29 (31.18%) CRM
2 14 (15.05%) Analytics
3 11 (11.83%) Agile Software Development
4 10 (10.75%) Marketing Automation
5 9 (9.68%) Email Marketing
6 8 (8.60%) User Acceptance Testing
6 8 (8.60%) Workflow
7 7 (7.53%) Migration
7 7 (7.53%) Problem-Solving
8 6 (6.45%) Campaign Management
9 5 (5.38%) Incident Management
9 5 (5.38%) Project Management
9 5 (5.38%) Stakeholder Management
10 4 (4.30%) Data Management
10 4 (4.30%) Data Migration
10 4 (4.30%) Digital Marketing
10 4 (4.30%) ITIL
10 4 (4.30%) Microservices
10 4 (4.30%) Problem Management
10 4 (4.30%) Scrum
Programming Languages
1 38 (40.86%) SQL
2 10 (10.75%) JavaScript
3 5 (5.38%) Apex Code
3 5 (5.38%) Python
4 3 (3.23%) C
5 2 (2.15%) C#
6 1 (1.08%) Java
6 1 (1.08%) SOQL
Qualifications
1 5 (5.38%) Degree
2 2 (2.15%) Microsoft Certification
3 1 (1.08%) Computer Science Degree
3 1 (1.08%) SAFe Agilist
Quality Assurance & Compliance
1 3 (3.23%) GDPR
1 3 (3.23%) QA
2 1 (1.08%) Actionable Recommendations
Systems Management
1 1 (1.08%) Single Sign-On
Vendors
1 90 (96.77%) Salesforce.com
2 9 (9.68%) Oracle
2 9 (9.68%) SAP
3 8 (8.60%) Adobe
4 6 (6.45%) Pardot
5 5 (5.38%) Google
5 5 (5.38%) Microsoft
6 4 (4.30%) Verint
7 3 (3.23%) Informatica
8 2 (2.15%) Marketo
8 2 (2.15%) Sitecore
8 2 (2.15%) Tableau
9 1 (1.08%) Cognizant
9 1 (1.08%) Conga
9 1 (1.08%) DocuSign
9 1 (1.08%) Pega
9 1 (1.08%) Tealium
9 1 (1.08%) Temenos