Period
to 21 November 2018

The table below provides summary statistics for permanent job vacancies with a requirement for knowledge and experience of Salesforce Marketing Cloud products and/or services. Included is a benchmarking guide to the salaries offered in vacancies that have cited Salesforce Marketing Cloud over the 6 months to 21 November 2018 with a comparison to the same period in the previous 2 years.

The figures below represent the IT labour market in general and are not representative of salaries within Salesforce Marketing Cloud (formerly ExactTarget).

Salesforce Marketing Cloud
UK
6 months to
21 Nov 2018
Same period 2017 Same period 2016
Rank 962 1090 1172
Rank change year-on-year +128 +82 +47
Permanent jobs citing Salesforce Marketing Cloud 179 112 81
As % of all permanent IT jobs advertised in the UK 0.11% 0.062% 0.043%
As % of the Vendors category 0.26% 0.14% 0.098%
Number of salaries quoted 133 75 61
UK median annual salary £60,000 £55,000 £50,000
Median salary % change year-on-year +9.09% +10.00% -23.08%
10th Percentile £24,517 £30,000 £31,250
90th Percentile £90,000 £75,000 £76,250
UK excluding London median annual salary £60,000 £30,000 £50,000
% change year-on-year +100.00% -40.00% -9.09%

Salesforce Marketing Cloud is in the Vendor Products and Services category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for knowledge or experience of vendor products and services.

All Vendors
UK
Permanent vacancies with a requirement for knowledge or experience of vendor products and services 69,471 80,420 82,974
As % of all permanent IT jobs advertised in the UK 42.59% 44.41% 43.92%
Number of salaries quoted 53,768 62,189 67,035
UK median annual salary £50,000 £47,500 £46,000
Median salary % change year-on-year +5.26% +3.26% +2.22%
10th Percentile £27,500 £26,250 £26,250
90th Percentile £80,000 £75,000 £75,000
UK excluding London median annual salary £45,000 £42,500 £42,500
% change year-on-year +5.88% - +3.66%

Salesforce Marketing Cloud
Job Vacancy Trend

Job postings citing Salesforce Marketing Cloud as a percentage of all IT jobs advertised.

Job vacancy trend for Salesforce Marketing Cloud in the UK

Salesforce Marketing Cloud
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Salesforce Marketing Cloud.

Salary trend for Salesforce Marketing Cloud in the UK

Salesforce Marketing Cloud
Salary Histogram

The salary distribution of IT jobs citing Salesforce Marketing Cloud over the 6 months to 21 November 2018.

Salary histogram for Salesforce Marketing Cloud in the UK

Salesforce Marketing Cloud
Top 9 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Salesforce Marketing Cloud within the UK over the 6 months to 21 November 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +114 163 £61,250 +11.36% 54
London +93 134 £70,000 +16.67% 45
UK excluding London +80 29 £60,000 +100.00% 11
East of England +48 14 £80,000 - 2
South East +22 7 £60,000 +100.00% 2
North of England +21 3 £42,500 +51.79% 1
South West +15 3 £60,000 +100.00% 4
North West +10 3 £42,500 +51.79%
Wales - 2 £32,500 - 2

For the 6 months to 21 November 2018, IT jobs citing Salesforce Marketing Cloud also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads with a requirement for Salesforce Marketing Cloud.

1 172 (96.09%) Salesforce.com
2 167 (93.30%) Marketing
3 61 (34.08%) Adobe
4 58 (32.40%) Marketing Automation
5 53 (29.61%) Agile Software Development
6 50 (27.93%) Finance
7 47 (26.26%) HTML
8 44 (24.58%) CRM
9 34 (18.99%) SQL
9 34 (18.99%) CSS
9 34 (18.99%) Marketo
10 32 (17.88%) Stakeholder Management
11 31 (17.32%) Salesforce Service Cloud
12 29 (16.20%) JavaScript
13 27 (15.08%) Oracle
14 26 (14.53%) Email Marketing
14 26 (14.53%) Eloqua
15 24 (13.41%) Adobe Experience Manager
16 23 (12.85%) IBM
17 21 (11.73%) Digital Marketing
17 21 (11.73%) Analytics
17 21 (11.73%) Campaign Management
17 21 (11.73%) Pardot
17 21 (11.73%) HTML5
18 20 (11.17%) Silverpop
18 20 (11.17%) Marketing Technology
19 19 (10.61%) Apex Code
20 18 (10.06%) Line Management
20 18 (10.06%) PRINCE2
21 17 (9.50%) Programme Management

Salesforce Marketing Cloud
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 24 (13.41%) Adobe Experience Manager
2 10 (5.59%) SAS
3 8 (4.47%) Drupal
3 8 (4.47%) EPiServer
4 4 (2.23%) CMS
Applications
1 9 (5.03%) Photoshop
2 7 (3.91%) Adobe Creative Suite
3 5 (2.79%) Microsoft Excel
4 1 (0.56%) SPSS
Business Applications
1 26 (14.53%) Eloqua
2 16 (8.94%) Unica
3 13 (7.26%) Adobe Campaign
4 5 (2.79%) FastStats
4 5 (2.79%) FastStats PeopleStage
5 3 (1.68%) Radian6
6 2 (1.12%) Salesforce.com CRM
Cloud Services
1 31 (17.32%) Salesforce Service Cloud
2 20 (11.17%) Silverpop
3 11 (6.15%) SaaS
4 10 (5.59%) MailChimp
5 9 (5.03%) Google Analytics
6 7 (3.91%) Salesforce Sales Cloud
7 6 (3.35%) Responsys
8 3 (1.68%) GitHub
9 2 (1.12%) Amazon AWS
9 2 (1.12%) Force.com
10 1 (0.56%) Boomi
10 1 (0.56%) CallidusCloud
10 1 (0.56%) CloudSense
10 1 (0.56%) G Suite
10 1 (0.56%) Heroku
10 1 (0.56%) iPaaS
10 1 (0.56%) PaaS
10 1 (0.56%) ServiceMax
10 1 (0.56%) Veeva
Communications & Networking
1 13 (7.26%) SMS
2 2 (1.12%) Internet
3 1 (0.56%) DNS
3 1 (0.56%) HTTP
3 1 (0.56%) HTTPS
Database & Business Intelligence
1 6 (3.35%) Relational Database
1 6 (3.35%) SQL Server
2 5 (2.79%) DB2
2 5 (2.79%) NoSQL
2 5 (2.79%) Oracle Reports
3 2 (1.12%) Data Warehouse
4 1 (0.56%) Pentaho
4 1 (0.56%) Power BI
4 1 (0.56%) SQL Server Analysis Services
4 1 (0.56%) SQL Server Integration Services
4 1 (0.56%) SQL Server Reporting Services
Development Applications
1 9 (5.03%) JIRA
2 7 (3.91%) Dreamweaver
3 3 (1.68%) Git (software)
3 3 (1.68%) gulp
3 3 (1.68%) Oracle APEX
3 3 (1.68%) Sublime Text
3 3 (1.68%) Visual Studio
3 3 (1.68%) Visual Studio Code
General
1 167 (93.30%) Marketing
2 50 (27.93%) Finance
3 15 (8.38%) Retail
4 11 (6.15%) Telecoms
5 9 (5.03%) Automotive
6 4 (2.23%) Legal
7 3 (1.68%) Banking
7 3 (1.68%) Electronics
8 2 (1.12%) Advertising
8 2 (1.12%) Pharmaceutical
9 1 (0.56%) Games
9 1 (0.56%) Law
Job Titles
1 32 (17.88%) Consultant
2 26 (14.53%) Salesforce Consultant
3 25 (13.97%) Developer
3 25 (13.97%) Marketing Consultant
4 21 (11.73%) Cloud Consultant
5 17 (9.50%) Programme Manager
6 16 (8.94%) Architect
7 12 (6.70%) Analyst
7 12 (6.70%) Salesforce Analyst
8 11 (6.15%) Administrator
8 11 (6.15%) Campaign Executive
8 11 (6.15%) Salesforce Administrator
9 10 (5.59%) Cloud Administrator
9 10 (5.59%) Marketing Administrator
9 10 (5.59%) Solutions Architect
9 10 (5.59%) Team Leader
10 9 (5.03%) Front End Developer (Client-Side Developer)
10 9 (5.03%) Salesforce Architect
10 9 (5.03%) Test Analyst
11 8 (4.47%) Development Analyst
Libraries, Frameworks & Software Standards
1 47 (26.26%) HTML
2 34 (18.99%) CSS
3 21 (11.73%) HTML5
4 13 (7.26%) Visualforce
5 11 (6.15%) CSS3
6 10 (5.59%) XML
7 6 (3.35%) .NET
8 5 (2.79%) AngularJS
8 5 (2.79%) Backbone.js
8 5 (2.79%) React
9 4 (2.23%) Node.js
9 4 (2.23%) Sass
9 4 (2.23%) Susy
9 4 (2.23%) Twitter Bootstrap
10 3 (1.68%) jQuery
10 3 (1.68%) REST
10 3 (1.68%) SOAP
11 2 (1.12%) Middleware
12 1 (0.56%) RESTful
12 1 (0.56%) Web Services
Miscellaneous
1 20 (11.17%) Marketing Technology
2 15 (8.38%) Social Media
3 4 (2.23%) Data Structures
4 3 (1.68%) Analytical Skills
5 2 (1.12%) Computer Science
5 2 (1.12%) User Experience
6 1 (0.56%) Fintech
6 1 (0.56%) Foreign Exchange (FX)
6 1 (0.56%) Management Information System
6 1 (0.56%) PlayStation
Processes & Methodologies
1 58 (32.40%) Marketing Automation
2 53 (29.61%) Agile Software Development
3 44 (24.58%) CRM
4 32 (17.88%) Stakeholder Management
5 26 (14.53%) Email Marketing
6 21 (11.73%) Analytics
6 21 (11.73%) Campaign Management
6 21 (11.73%) Digital Marketing
7 18 (10.06%) Line Management
7 18 (10.06%) PRINCE2
8 17 (9.50%) Programme Management
9 14 (7.82%) Coaching
10 13 (7.26%) E-Commerce
11 12 (6.70%) Change Management
12 11 (6.15%) Presales
12 11 (6.15%) Problem-Solving
13 10 (5.59%) Front End Development
13 10 (5.59%) Project Planning
14 9 (5.03%) Test Strategy
14 9 (5.03%) Waterfall
Programming Languages
1 34 (18.99%) SQL
2 29 (16.20%) JavaScript
3 19 (10.61%) Apex Code
4 6 (3.35%) Java
5 5 (2.79%) PHP
6 1 (0.56%) C#
6 1 (0.56%) Ruby
6 1 (0.56%) SOQL
6 1 (0.56%) T-SQL
Qualifications
1 4 (2.23%) Degree
2 3 (1.68%) PMI Certification
2 3 (1.68%) PMP
3 2 (1.12%) Computer Science Degree
4 1 (0.56%) Master's Degree
4 1 (0.56%) MBA
Quality Assurance & Compliance
1 2 (1.12%) Data Quality
1 2 (1.12%) QA
Systems Management
1 1 (0.56%) HP Quality Center
1 1 (0.56%) WebSphere Cast Iron
Vendors
1 172 (96.09%) Salesforce.com
2 61 (34.08%) Adobe
3 34 (18.99%) Marketo
4 27 (15.08%) Oracle
5 23 (12.85%) IBM
6 21 (11.73%) Pardot
7 12 (6.70%) Apteco
8 11 (6.15%) Google
8 11 (6.15%) Sitecore
9 9 (5.03%) Alterian
10 4 (2.23%) Microsoft
11 3 (1.68%) HubSpot
11 3 (1.68%) Selligent
12 2 (1.12%) Pega
13 1 (0.56%) Apttus
13 1 (0.56%) Callidus
13 1 (0.56%) Dell
13 1 (0.56%) MuleSoft
13 1 (0.56%) Thunderhead
13 1 (0.56%) Zuora