Advertising Job Trends in the North of England

Advertising
England > North of England

The table below looks at the prevalence of the term Advertising in permanent job vacancies in the North of England. Included is a benchmarking guide to the salaries offered in vacancies that cited Advertising over the 6 months leading up to 14 January 2026, comparing them to the same period in the previous two years.

6 months to
14 Jan 2026
Same period 2025 Same period 2024
Rank 157 240 226
Rank change year-on-year +83 -14 +113
Permanent jobs citing Advertising 121 41 65
As % of all permanent jobs in the North of England 1.12% 0.45% 0.76%
As % of the General category 1.85% 0.67% 1.28%
Number of salaries quoted 80 24 62
10th Percentile £25,433 £41,250 £27,335
25th Percentile £30,780 £43,402 £36,250
Median annual salary (50th Percentile) £40,000 £55,750 £42,500
Median % change year-on-year -28.25% +31.18% -26.09%
75th Percentile £59,250 £68,688 £59,063
90th Percentile £68,750 £70,000 £72,433
England median annual salary £45,000 £62,500 £55,000
% change year-on-year -28.00% +13.64% -8.33%

All General Skills
North of England

Advertising falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring general skills in the North of England.

Permanent vacancies with a requirement for general skills 6,535 6,150 5,067
As % of all permanent jobs advertised in the North of England 60.65% 67.64% 59.55%
Number of salaries quoted 3,105 2,489 3,901
10th Percentile £26,500 £30,750 £27,000
25th Percentile £30,000 £40,000 £36,250
Median annual salary (50th Percentile) £45,000 £50,055 £50,000
Median % change year-on-year -10.10% +0.11% -4.76%
75th Percentile £63,750 £66,389 £67,500
90th Percentile £80,339 £81,050 £82,548
England median annual salary £54,500 £60,000 £60,000
% change year-on-year -9.17% - -4.00%

Advertising
Job Vacancy Trend in the North of England

Historical trend showing the proportion of permanent IT job postings citing Advertising relative to all permanent IT jobs advertised in the North of England.

Advertising job vacancy trend in the North of England

Advertising
Salary Trend in the North of England

Salary distribution trend for jobs in the North of England citing Advertising.

Salary distribution trend for jobs in the North of England citing Advertising

Advertising
Salary Histogram in the North of England

Salary distribution for jobs citing Advertising in the North of England over the 6 months to 14 January 2026.

Salary histogram for Advertising in the North of England

Advertising
Job Locations in the North of England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the North of England region over the 6 months to 14 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Yorkshire +36 58 £30,640 -44.28% 14
North West +47 36 £37,500 -31.82% 12
North East +16 27 £41,000 -29.61% 6
Advertising
England

Advertising
Co-Occurring Skills & Capabilities in the North of England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 2 (1.65%) WinCC
2 1 (0.83%) CMS
2 1 (0.83%) WordPress
Applications
1 17 (14.05%) Microsoft Office
2 12 (9.92%) Microsoft Excel
3 7 (5.79%) Microsoft PowerPoint
4 4 (3.31%) Photoshop
5 3 (2.48%) Adobe Creative Suite
5 3 (2.48%) Adobe Premiere
5 3 (2.48%) MS Visio
6 2 (1.65%) Adobe After Effects
6 2 (1.65%) DaVinci Resolve
6 2 (1.65%) Final Cut Pro
7 1 (0.83%) AutoCAD
7 1 (0.83%) MicroStation
Business Applications
1 2 (1.65%) FLEXCUBE
2 1 (0.83%) Magento
Cloud Services
1 22 (18.18%) Azure
2 17 (14.05%) Microsoft 365
3 14 (11.57%) SaaS
4 8 (6.61%) Google Ads
5 6 (4.96%) Power Platform
6 5 (4.13%) Snowflake
7 3 (2.48%) Azure DevOps
7 3 (2.48%) Cloud Computing
7 3 (2.48%) Figma
8 2 (1.65%) Canva
8 2 (1.65%) OCI
9 1 (0.83%) Adobe Analytics
9 1 (0.83%) Azure Data Factory
9 1 (0.83%) GitHub
9 1 (0.83%) Google Analytics
9 1 (0.83%) Microsoft Advertising
9 1 (0.83%) Microsoft Copilot
9 1 (0.83%) Oracle CX
9 1 (0.83%) Oracle Service Cloud
Communications & Networking
1 11 (9.09%) SAN
2 5 (4.13%) Firewall
2 5 (4.13%) VLAN
2 5 (4.13%) VPN
3 3 (2.48%) Ethernet
4 2 (1.65%) Internet
4 2 (1.65%) Profibus
5 1 (0.83%) Wi-Fi
Database & Business Intelligence
1 11 (9.09%) SQL Server
2 6 (4.96%) Looker
2 6 (4.96%) Power BI
3 4 (3.31%) Data Vault
4 1 (0.83%) Data Warehouse
4 1 (0.83%) MongoDB
4 1 (0.83%) MySQL
4 1 (0.83%) PostgreSQL
4 1 (0.83%) RDBMS
4 1 (0.83%) Relational Database
4 1 (0.83%) SQL Server Integration Services
Development Applications
1 7 (5.79%) Bitbucket
2 6 (4.96%) Git
2 6 (4.96%) JIRA
3 5 (4.13%) GitLab
4 1 (0.83%) Jenkins
4 1 (0.83%) Selenium
General
1 37 (30.58%) Social Skills
2 28 (23.14%) Manufacturing
3 23 (19.01%) Finance
4 21 (17.36%) Retail
5 17 (14.05%) Marketing
6 9 (7.44%) Analytical Skills
7 8 (6.61%) Organisational Skills
8 5 (4.13%) Fire and Rescue
8 5 (4.13%) Public Sector
9 4 (3.31%) Banking
10 3 (2.48%) Investment Banking
11 2 (1.65%) Dutch Language
11 2 (1.65%) Games
11 2 (1.65%) Legal
11 2 (1.65%) Pharmaceutical
11 2 (1.65%) Presentation Skills
12 1 (0.83%) Documentation Skills
12 1 (0.83%) Influencing Skills
12 1 (0.83%) Law
Job Titles
1 15 (12.40%) Support Engineer
2 11 (9.09%) Analyst
2 11 (9.09%) Infrastructure Support
2 11 (9.09%) Infrastructure Support Technician
2 11 (9.09%) Infrastructure Technician
2 11 (9.09%) Support Technician
2 11 (9.09%) Technical Support
3 10 (8.26%) Technical Engineer
3 10 (8.26%) Technical Support Engineer
4 9 (7.44%) Sales Manager
5 8 (6.61%) Senior
6 7 (5.79%) Administrator
6 7 (5.79%) Systems Engineer
7 6 (4.96%) Applications Support
7 6 (4.96%) Applications Support Analyst
7 6 (4.96%) Business Development Executive
7 6 (4.96%) Coordinator
7 6 (4.96%) Developer
7 6 (4.96%) Support Analyst
8 5 (4.13%) Security Engineer
Libraries, Frameworks & Software Standards
1 2 (1.65%) .NET
2 1 (0.83%) AngularJS
2 1 (0.83%) Apache Cordova
2 1 (0.83%) ASP.NET
2 1 (0.83%) CSS
2 1 (0.83%) HTML
2 1 (0.83%) HTML5
2 1 (0.83%) Ionic Framework
2 1 (0.83%) jQuery
2 1 (0.83%) OLE
2 1 (0.83%) Snowpark
Miscellaneous
1 20 (16.53%) Driving Licence
2 18 (14.88%) Self-Motivation
3 13 (10.74%) Renewable Energy
4 10 (8.26%) Social Media
5 9 (7.44%) Product Ownership
6 6 (4.96%) Graphic Design
7 5 (4.13%) CCTV
7 5 (4.13%) Management Information System
8 4 (3.31%) Blog
8 4 (3.31%) EPoS
9 3 (2.48%) 3D Graphics
9 3 (2.48%) Digital Signage
9 3 (2.48%) Onboarding
10 2 (1.65%) Animation
10 2 (1.65%) Digital Media
10 2 (1.65%) Fibre Optics
10 2 (1.65%) Photography
10 2 (1.65%) PropTech
10 2 (1.65%) SCADA
10 2 (1.65%) Video Editing
Operating Systems
1 13 (10.74%) Windows
2 7 (5.79%) Linux
3 5 (4.13%) Windows Server
Processes & Methodologies
1 29 (23.97%) Customer Service
2 22 (18.18%) Business Development
2 22 (18.18%) Problem-Solving
3 16 (13.22%) B2B
4 15 (12.40%) Project Delivery
5 14 (11.57%) Agile
6 13 (10.74%) Customer Experience
7 12 (9.92%) Migration
8 11 (9.09%) Change Management
8 11 (9.09%) Decision-Making
9 10 (8.26%) B2B Sales
9 10 (8.26%) Commercial Awareness
9 10 (8.26%) Data Entry
9 10 (8.26%) Mathematics
9 10 (8.26%) SEO
9 10 (8.26%) Telesales
10 9 (7.44%) Data Modelling
10 9 (7.44%) ITIL
10 9 (7.44%) Stakeholder Management
11 8 (6.61%) E-Commerce
Programming Languages
1 18 (14.88%) SQL
2 6 (4.96%) Python
3 5 (4.13%) ANSI SQL
4 1 (0.83%) C#
4 1 (0.83%) JavaScript
4 1 (0.83%) R
4 1 (0.83%) T-SQL
Qualifications
1 15 (12.40%) Degree
2 10 (8.26%) HNC
3 6 (4.96%) Computer Science Degree
3 6 (4.96%) ITIL Certification
4 2 (1.65%) SC Cleared
4 2 (1.65%) Security Cleared
5 1 (0.83%) CISSP
5 1 (0.83%) DBS Check
Quality Assurance & Compliance
1 4 (3.31%) QA
2 3 (2.48%) PMO
3 2 (1.65%) GDPR
4 1 (0.83%) Accessibility
4 1 (0.83%) PCI DSS
System Software
1 16 (13.22%) Active Directory
2 14 (11.57%) VMware Infrastructure
3 3 (2.48%) Hyper-V
Systems Management
1 6 (4.96%) Control-M
1 6 (4.96%) Grafana
1 6 (4.96%) Kubernetes
1 6 (4.96%) Prometheus
2 1 (0.83%) Single Sign-On
Vendors
1 43 (35.54%) Microsoft
2 14 (11.57%) VMware
3 10 (8.26%) Google
4 6 (4.96%) Oracle
5 5 (4.13%) Adobe
5 5 (4.13%) TikTok
5 5 (4.13%) YouTube
6 2 (1.65%) AVEVA
6 2 (1.65%) Instagram
6 2 (1.65%) Rockwell
6 2 (1.65%) Siemens
7 1 (0.83%) Atlassian
7 1 (0.83%) Informatica
7 1 (0.83%) New Relic
7 1 (0.83%) RedGate
7 1 (0.83%) Salesforce
7 1 (0.83%) Talend