Competitive Intelligence Job Trends

Competitive Intelligence
UK

The table below provides summary statistics and salary benchmarking for jobs requiring Competitive Intelligence skills. It covers permanent job vacancies from the 6 months leading up to 18 October 2025, with comparisons to the same periods in the previous two years.

6 months to
18 Oct 2025
Same period 2024 Same period 2023
Rank 660 739 742
Rank change year-on-year +79 +3 +392
Permanent jobs citing Competitive Intelligence 11 9 12
As % of all permanent jobs in the UK 0.022% 0.013% 0.021%
As % of the Processes & Methodologies category 0.025% 0.016% 0.023%
Number of salaries quoted 1 0 8
10th Percentile - - £64,750
25th Percentile £41,250 - £93,438
Median annual salary (50th Percentile) £42,500 - £105,000
Median % change year-on-year - - +121.05%
75th Percentile £43,750 - £105,625
90th Percentile - - £109,750
UK excluding London median annual salary - - £70,000
% change year-on-year - - +40.00%

All Process and Methodology Skills
UK

Competitive Intelligence falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 43,423 57,271 53,298
As % of all permanent jobs advertised in the UK 88.70% 82.20% 94.05%
Number of salaries quoted 24,627 30,673 40,835
10th Percentile £28,250 £33,500 £32,500
25th Percentile £35,854 £45,000 £45,000
Median annual salary (50th Percentile) £55,000 £60,000 £60,000
Median % change year-on-year -8.33% - -
75th Percentile £75,000 £78,750 £80,000
90th Percentile £95,000 £97,500 £97,500
UK excluding London median annual salary £46,500 £53,928 £53,500
% change year-on-year -13.77% +0.80% +1.90%

Competitive Intelligence
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings citing Competitive Intelligence relative to all permanent IT jobs advertised.

Competitive Intelligence job vacancy trend in the UK

Competitive Intelligence
Salary Trend

Salary distribution trend for jobs in the UK citing Competitive Intelligence.

Salary distribution trend for jobs in the UK citing Competitive Intelligence

Competitive Intelligence
Top 6 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Competitive Intelligence within the UK over the 6 months to 18 October 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +111 8 £42,500 - 29
UK excluding London +67 4 - - 19
London - 4 £42,500 - 17
South West - 3 - -
North of England - 1 - - 1
North West - 1 - - 1

Competitive Intelligence
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 2 (18.18%) Microsoft Excel
2 1 (9.09%) AutoCAD
2 1 (9.09%) Microsoft Office
2 1 (9.09%) Microsoft PowerPoint
2 1 (9.09%) MS Visio
Business Applications
1 1 (9.09%) Dynamics CRM
Cloud Services
1 1 (9.09%) SaaS
General
1 9 (81.82%) Social Skills
2 6 (54.55%) Marketing
3 5 (45.45%) Finance
4 3 (27.27%) Electronics
4 3 (27.27%) Inclusion and Diversity
4 3 (27.27%) Organisational Skills
5 2 (18.18%) Law
6 1 (9.09%) Analytical Skills
6 1 (9.09%) Banking
6 1 (9.09%) Financial Institution
6 1 (9.09%) Influencing Skills
6 1 (9.09%) Legal
Job Titles
1 3 (27.27%) Sales Engineer
1 3 (27.27%) Technical Engineer
1 3 (27.27%) Technical Sales Engineer
2 1 (9.09%) Account Manager
2 1 (9.09%) Business Development Director
2 1 (9.09%) Business Development Manager
2 1 (9.09%) Business Manager
2 1 (9.09%) Development Director
2 1 (9.09%) Development Manager
2 1 (9.09%) Marketing Director
2 1 (9.09%) Product Management Director
2 1 (9.09%) Project Engineer
Miscellaneous
1 3 (27.27%) Social Media
2 1 (9.09%) Product Ownership
2 1 (9.09%) Self-Motivation
Processes & Methodologies
1 6 (54.55%) Business Strategy
2 4 (36.36%) Analytics
2 4 (36.36%) Continuous Improvement
3 3 (27.27%) Business Development
3 3 (27.27%) Customer Requirements
3 3 (27.27%) Data Analytics
3 3 (27.27%) Performance Metrics
3 3 (27.27%) Physics
3 3 (27.27%) Root Cause Analysis
3 3 (27.27%) Strategic Thinking
4 2 (18.18%) AI
4 2 (18.18%) B2B
4 2 (18.18%) Problem-Solving
4 2 (18.18%) Storytelling
4 2 (18.18%) Value Proposition
5 1 (9.09%) Process Management
5 1 (9.09%) Project Management
5 1 (9.09%) Risk Management
5 1 (9.09%) Stakeholder Management
5 1 (9.09%) Validation
Qualifications
1 7 (63.64%) Degree
2 2 (18.18%) Master's Degree
3 1 (9.09%) MBA
Quality Assurance & Compliance
1 1 (9.09%) Actionable Recommendations
Vendors
1 1 (9.09%) Microsoft