Competitive Intelligence Job Trends

Competitive Intelligence
UK

The table below provides summary statistics and salary benchmarking for jobs requiring Competitive Intelligence skills. It covers permanent job vacancies from the 6 months leading up to 1 January 2026, with comparisons to the same periods in the previous two years.

6 months to
1 Jan 2026
Same period 2025 Same period 2024
Rank 642 710 694
Rank change year-on-year +68 -16 +317
Permanent jobs citing Competitive Intelligence 9 1 19
As % of all permanent jobs in the UK 0.015% 0.002% 0.037%
As % of the Processes & Methodologies category 0.019% 0.002% 0.040%
Number of salaries quoted 0 1 4
10th Percentile - - £57,750
25th Percentile - £42,500 £65,625
Median annual salary (50th Percentile) - £45,000 £86,250
Median % change year-on-year - -47.83% +81.58%
75th Percentile - £47,500 £104,688
90th Percentile - - £106,375
UK excluding London median annual salary - £45,000 £70,000
% change year-on-year - -35.71% +40.00%

All Process & Methodology Skills
UK

Competitive Intelligence falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 48,455 49,716 46,950
As % of all permanent jobs advertised in the UK 81.91% 90.02% 91.47%
Number of salaries quoted 28,359 24,660 35,854
10th Percentile £28,500 £35,000 £31,552
25th Percentile £36,500 £45,000 £42,500
Median annual salary (50th Percentile) £55,000 £60,000 £60,000
Median % change year-on-year -8.33% - -4.00%
75th Percentile £75,000 £80,000 £80,000
90th Percentile £95,000 £100,000 £97,500
UK excluding London median annual salary £49,000 £55,000 £52,500
% change year-on-year -10.91% +4.76% -4.50%

Competitive Intelligence
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings citing Competitive Intelligence relative to all permanent IT jobs advertised.

Competitive Intelligence job vacancy trend in the UK

Competitive Intelligence
Salary Trend

Salary distribution trend for jobs in the UK citing Competitive Intelligence.

Salary distribution trend for jobs in the UK citing Competitive Intelligence

Competitive Intelligence
Top 6 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Competitive Intelligence within the UK over the 6 months to 1 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +80 5 - - 66
London - 3 - - 16
UK excluding London +64 2 - - 56
North of England - 1 - - 17
North West - 1 - - 9
South West - 1 - - 6

Competitive Intelligence
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 1 (11.11%) CMS
Applications
1 1 (11.11%) AutoCAD
1 1 (11.11%) Microsoft Excel
1 1 (11.11%) Microsoft Office
1 1 (11.11%) MS Visio
Business Applications
1 1 (11.11%) Dynamics CRM
Communications & Networking
1 1 (11.11%) RTP
General
1 7 (77.78%) Social Skills
2 6 (66.67%) Finance
3 4 (44.44%) Inclusion and Diversity
4 2 (22.22%) Analytical Skills
4 2 (22.22%) Marketing
5 1 (11.11%) Banking
5 1 (11.11%) Digital Economy
5 1 (11.11%) Electronics
5 1 (11.11%) Financial Institution
5 1 (11.11%) Influencing Skills
5 1 (11.11%) Organisational Skills
Job Titles
1 1 (11.11%) Business Development Director
1 1 (11.11%) Development Director
1 1 (11.11%) Marketing Director
1 1 (11.11%) Product Management Director
1 1 (11.11%) Product Management Specialist
1 1 (11.11%) Product Specialist
1 1 (11.11%) Project Engineer
1 1 (11.11%) Sales Engineer
1 1 (11.11%) Technical Engineer
1 1 (11.11%) Technical Sales Engineer
Miscellaneous
1 4 (44.44%) Social Media
2 1 (11.11%) Product Ownership
Processes & Methodologies
1 5 (55.56%) Analytics
1 5 (55.56%) Business Strategy
1 5 (55.56%) Continuous Improvement
2 4 (44.44%) Data Analytics
2 4 (44.44%) Performance Metrics
2 4 (44.44%) Root Cause Analysis
3 3 (33.33%) Strategic Thinking
4 2 (22.22%) Actionable Insight
4 2 (22.22%) CRM
4 2 (22.22%) Information Security
4 2 (22.22%) Product Management
4 2 (22.22%) Sales Enablement
4 2 (22.22%) Value Proposition
5 1 (11.11%) AI
5 1 (11.11%) B2B
5 1 (11.11%) Business Development
5 1 (11.11%) Project Management
5 1 (11.11%) Risk Management
5 1 (11.11%) Stakeholder Management
5 1 (11.11%) Validation
Qualifications
1 5 (55.56%) Degree
2 2 (22.22%) Master's Degree
3 1 (11.11%) MBA
Quality Assurance & Compliance
1 1 (11.11%) Actionable Recommendations
Vendors
1 1 (11.11%) Microsoft