Customer Acquisition Contract Job Trends in England

Customer Acquisition
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Customer Acquisition skills. It covers contract job vacancies from the 6 months leading up to 21 December 2025, with comparisons to the same periods in the previous two years.

6 months to
21 Dec 2025
Same period 2024 Same period 2023
Rank 511 474 536
Rank change year-on-year -37 +62 +173
Contract jobs citing Customer Acquisition 34 41 28
As % of all contract jobs in England 0.11% 0.14% 0.076%
As % of the Processes & Methodologies category 0.12% 0.16% 0.085%
Number of daily rates quoted 13 9 3
10th Percentile £224 £334 £173
25th Percentile £260 £398 £244
Median daily rate (50th Percentile) £375 £413 £375
Median % change year-on-year -9.09% +10.00% -31.82%
75th Percentile £400 £500 £457
90th Percentile £402 £643 £499
UK median daily rate £375 £415 £375
% change year-on-year -9.64% +10.67% -31.82%
Number of hourly rates quoted 3 1 0
10th Percentile - - -
25th Percentile £33.75 £36.25 -
Median hourly rate £37.50 £37.50 -
75th Percentile £41.25 £38.75 -
90th Percentile - - -
UK median hourly rate £37.50 £37.50 -

All Process and Methodology Skills
England

Customer Acquisition falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 27,831 25,521 32,842
As % of all contract IT jobs advertised in England 88.70% 88.62% 88.68%
Number of daily rates quoted 17,689 15,759 22,371
10th Percentile £300 £310 £310
25th Percentile £406 £413 £425
Median daily rate (50th Percentile) £505 £525 £540
Median % change year-on-year -3.81% -2.78% -1.82%
75th Percentile £625 £650 £650
90th Percentile £725 £750 £750
UK median daily rate £500 £525 £530
% change year-on-year -4.76% -0.94% -3.64%
Number of hourly rates quoted 1,818 840 1,378
10th Percentile £15.00 £15.62 £14.70
25th Percentile £17.87 £20.30 £19.25
Median hourly rate £25.15 £35.00 £44.50
Median % change year-on-year -28.14% -21.35% +19.85%
75th Percentile £55.00 £64.73 £65.00
90th Percentile £69.25 £74.88 £77.50
UK median hourly rate £25.15 £32.50 £43.84
% change year-on-year -22.62% -25.86% +25.25%

Customer Acquisition
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Customer Acquisition relative to all contract IT jobs advertised in England.

Customer Acquisition job vacancy trend in England

Customer Acquisition
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Customer Acquisition.

Contractor daily rate distribution trend for jobs in England citing Customer Acquisition

Customer Acquisition
Daily Rate Histogram in England

Daily rate distribution for jobs citing Customer Acquisition in England over the 6 months to 21 December 2025.

Daily rate histogram for Customer Acquisition in England

Customer Acquisition
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Customer Acquisition.

Contractor hourly rate distribution trend for jobs in England citing Customer Acquisition

Customer Acquisition
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Customer Acquisition within the England region over the 6 months to 21 December 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -13 22 £270 -34.55% 12
North of England - 8 £375 - 5
North West - 7 £375 - 1
East of England - 3 - - 2
South East -23 1 £400 - 12
Yorkshire - 1 - - 2
Customer Acquisition
UK

Customer Acquisition
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 7 (20.59%) Apache Airflow
2 3 (8.82%) WordPress
Applications
1 1 (2.94%) Chatbot
1 1 (2.94%) Microsoft Excel
1 1 (2.94%) Microsoft Office
1 1 (2.94%) Microsoft PowerPoint
Business Applications
1 4 (11.76%) Shopify
2 1 (2.94%) Eloqua
2 1 (2.94%) Magento
Cloud Services
1 8 (23.53%) AWS
2 7 (20.59%) GitHub
3 4 (11.76%) BigCommerce
4 3 (8.82%) SaaS
5 2 (5.88%) Facebook Ads
5 2 (5.88%) Google Analytics
5 2 (5.88%) Power Platform
6 1 (2.94%) Azure
6 1 (2.94%) Google Tag Manager
Database & Business Intelligence
1 7 (20.59%) Data Lake
2 3 (8.82%) Tableau
3 2 (5.88%) Looker
3 2 (5.88%) Power BI
4 1 (2.94%) Elasticsearch
4 1 (2.94%) MySQL
4 1 (2.94%) Redis
4 1 (2.94%) Relational Database
Development Applications
1 7 (20.59%) GitLab
2 1 (2.94%) Git
2 1 (2.94%) Jenkins
2 1 (2.94%) Subversion
General
1 22 (64.71%) Marketing
2 17 (50.00%) Social Skills
3 15 (44.12%) Analytical Skills
4 8 (23.53%) Brand Awareness
5 6 (17.65%) Finance
5 6 (17.65%) Italian Language
6 5 (14.71%) Retail
7 3 (8.82%) Advertising
7 3 (8.82%) Electronics
7 3 (8.82%) Public Sector
8 2 (5.88%) Manufacturing
8 2 (5.88%) Presentation Skills
8 2 (5.88%) Telecoms
9 1 (2.94%) Organisational Skills
Job Titles
1 8 (23.53%) Senior
2 7 (20.59%) Marketing Manager
3 6 (17.65%) AWS Engineer
3 6 (17.65%) Senior Manager
3 6 (17.65%) Senior Marketing Manager
4 5 (14.71%) DevOps Engineer
4 5 (14.71%) Marketing Executive
5 4 (11.76%) AWS DevOps
5 4 (11.76%) AWS DevOps Engineer
6 3 (8.82%) Analyst
7 2 (5.88%) E-Commerce Manager
7 2 (5.88%) Integration Engineer
7 2 (5.88%) Lead
7 2 (5.88%) Project Manager
7 2 (5.88%) Technical Manager
7 2 (5.88%) Technical Project Manager
8 1 (2.94%) Business Analyst
8 1 (2.94%) Development Manager
8 1 (2.94%) E-Commerce Project Manager
8 1 (2.94%) Marketing Analyst
Libraries, Frameworks & Software Standards
1 4 (11.76%) VML
2 1 (2.94%) RabbitMQ
Miscellaneous
1 9 (26.47%) Web Conferencing
2 4 (11.76%) Social Media
3 2 (5.88%) Product Ownership
4 1 (2.94%) AI Agents
4 1 (2.94%) Client/Server
4 1 (2.94%) Data Protection Act
4 1 (2.94%) Legacy Systems
4 1 (2.94%) Marketing Technology
4 1 (2.94%) Onboarding
4 1 (2.94%) PMI
4 1 (2.94%) Renewable Energy
4 1 (2.94%) Self-Motivation
Processes & Methodologies
1 15 (44.12%) Digital Marketing
2 12 (35.29%) CRM
3 11 (32.35%) Actionable Insight
4 10 (29.41%) Analytics
4 10 (29.41%) Performance Metrics
5 9 (26.47%) Customer Engagement
5 9 (26.47%) E-Commerce
5 9 (26.47%) Lead Generation
5 9 (26.47%) Marketing Automation
5 9 (26.47%) Marketing Strategy
5 9 (26.47%) Stakeholder Management
6 8 (23.53%) Process Improvement
7 7 (20.59%) B2B
7 7 (20.59%) Capacity Planning
7 7 (20.59%) Cloud Security
7 7 (20.59%) Data Pipeline
7 7 (20.59%) Global Marketing
7 7 (20.59%) High Availability
7 7 (20.59%) Resource Allocation
8 6 (17.65%) DevOps
Programming Languages
1 8 (23.53%) SQL
2 1 (2.94%) PHP
Qualifications
1 5 (14.71%) Degree
2 1 (2.94%) CBAP
2 1 (2.94%) PMI Certification
2 1 (2.94%) Security Cleared
Quality Assurance & Compliance
1 6 (17.65%) Accessibility
System Software
1 1 (2.94%) Varnish
Vendors
1 9 (26.47%) Salesforce
2 6 (17.65%) SAP
3 4 (11.76%) Adobe
3 4 (11.76%) Microsoft
3 4 (11.76%) Sitecore
4 2 (5.88%) Facebook
4 2 (5.88%) Google
5 1 (2.94%) ComArch
5 1 (2.94%) Optimizely