Senior Marketing Manager Job Trends in London

Senior Marketing Manager
England > London

The median Senior Marketing Manager salary in London is £80,000 per year, according to job vacancies posted during the 6 months leading to 10 January 2026.

The table below compares current salary benchmarking and summary statistics with the previous two years.

6 months to
10 Jan 2026
Same period 2025 Same period 2024
Rank 370 425 454
Rank change year-on-year +55 +29 +222
Permanent jobs requiring a Senior Marketing Manager 11 3 3
As % of all permanent jobs in London 0.079% 0.019% 0.016%
As % of the Job Titles category 0.087% 0.021% 0.017%
Number of salaries quoted 9 3 1
10th Percentile £59,300 £83,000 -
25th Percentile £60,000 £83,750 £60,000
Median annual salary (50th Percentile) £80,000 £90,000 £65,000
Median % change year-on-year -11.11% +38.46% -21.21%
75th Percentile £100,000 £96,250 £70,000
90th Percentile £105,000 £97,000 -
England median annual salary £60,000 £90,000 £65,000
% change year-on-year -33.33% +38.46% -10.34%

All Permanent IT Job Roles
London

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in London. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in London with a recognized job title 12,711 14,325 17,400
% of permanent jobs with a recognized job title 91.07% 92.74% 95.26%
Number of salaries quoted 8,434 8,290 14,022
10th Percentile £36,075 £42,500 £41,250
25th Percentile £50,000 £55,822 £55,000
Median annual salary (50th Percentile) £72,500 £75,000 £75,000
Median % change year-on-year -3.33% - +3.45%
75th Percentile £95,000 £95,188 £95,000
90th Percentile £113,750 £120,000 £115,000
England median annual salary £55,000 £60,000 £58,500
% change year-on-year -8.33% +2.56% -4.88%

Senior Marketing Manager
Job Vacancy Trend in London

Historical trend showing the proportion of permanent IT job postings featuring 'Senior Marketing Manager' in the job title relative to all permanent IT jobs advertised in London.

Senior Marketing Manager job vacancy trend in London

Senior Marketing Manager
Salary Trend in London

Salary distribution trend for Senior Marketing Manager job vacancies in London.

Salary distribution trend for Senior Marketing Manager job vacancies in London

Senior Marketing Manager
Salary Histogram in London

Salary distribution for jobs citing Senior Marketing Manager in London over the 6 months to 10 January 2026.

Salary histogram for Senior Marketing Manager in London

Senior Marketing Manager
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Senior Marketing Manager within the London region over the 6 months to 10 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Central London +37 1 £75,000 -11.76%
Senior Marketing Manager
England

Senior Marketing Manager Skill Set
Top 30 Co-Occurring Skills & Capabilities in London

For the 6 months to 10 January 2026, Senior Marketing Manager job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number of co-occurrences and as a proportion of all permanent job ads across the London region featuring Senior Marketing Manager in the job title.

1 5 (45.45%) Roadmaps
2 4 (36.36%) Analytics
2 4 (36.36%) Decision-Making
2 4 (36.36%) Marketing Strategy
2 4 (36.36%) Salesforce
3 3 (27.27%) B2B
3 3 (27.27%) B2B Marketing
3 3 (27.27%) Business Strategy
3 3 (27.27%) Content Development
3 3 (27.27%) Content Strategy
3 3 (27.27%) CRM
3 3 (27.27%) GTM Strategy
3 3 (27.27%) Project Management
3 3 (27.27%) SaaS
4 2 (18.18%) Actionable Insight
4 2 (18.18%) Budget Management
4 2 (18.18%) Business Intelligence
4 2 (18.18%) Continuous Improvement
4 2 (18.18%) Customer Experience
4 2 (18.18%) HubSpot
4 2 (18.18%) Integrated Marketing
4 2 (18.18%) IT Strategy
4 2 (18.18%) Lead Generation
4 2 (18.18%) Line Management
4 2 (18.18%) Marketing Automation
4 2 (18.18%) Product Marketing
4 2 (18.18%) Programme Management
4 2 (18.18%) Project Delivery
4 2 (18.18%) Strategic Roadmap
4 2 (18.18%) Technology Strategy

Senior Marketing Manager Skill Set
Co-Occurring Skills & Capabilities in London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 1 (9.09%) Microsoft Excel
1 1 (9.09%) Microsoft PowerPoint
Cloud Services
1 3 (27.27%) SaaS
2 1 (9.09%) Google Analytics
General
1 11 (100.00%) Marketing
2 4 (36.36%) Analytical Skills
3 3 (27.27%) Finance
3 3 (27.27%) Telecoms
4 2 (18.18%) Banking
4 2 (18.18%) Brand Awareness
4 2 (18.18%) Investment Banking
4 2 (18.18%) Social Skills
5 1 (9.09%) Advertising
5 1 (9.09%) Inclusion and Diversity
5 1 (9.09%) Influencing Skills
5 1 (9.09%) Law
5 1 (9.09%) Publishing
5 1 (9.09%) Retail
Miscellaneous
1 3 (27.27%) Marketing Technology
1 3 (27.27%) Social Media
2 2 (18.18%) Analytical Mindset
2 2 (18.18%) Data Centre
2 2 (18.18%) FMCG
3 1 (9.09%) Blog
3 1 (9.09%) Web Conferencing
Processes & Methodologies
1 5 (45.45%) Roadmaps
2 4 (36.36%) Analytics
2 4 (36.36%) Decision-Making
2 4 (36.36%) Marketing Strategy
3 3 (27.27%) B2B
3 3 (27.27%) B2B Marketing
3 3 (27.27%) Business Strategy
3 3 (27.27%) Content Development
3 3 (27.27%) Content Strategy
3 3 (27.27%) CRM
3 3 (27.27%) GTM Strategy
3 3 (27.27%) Project Management
4 2 (18.18%) Actionable Insight
4 2 (18.18%) Budget Management
4 2 (18.18%) Customer Experience
4 2 (18.18%) Integrated Marketing
4 2 (18.18%) Project Delivery
4 2 (18.18%) Strategic Roadmap
4 2 (18.18%) Technology Strategy
4 2 (18.18%) Thought Leadership
Qualifications
1 1 (9.09%) DBS Check
1 1 (9.09%) Degree
1 1 (9.09%) Master's Degree
Vendors
1 4 (36.36%) Salesforce
2 2 (18.18%) HubSpot
3 1 (9.09%) Google