Senior Digital Analyst Jobs in the UK excluding London

Senior Digital Analyst
UK > UK excluding London

The median Senior Digital Analyst salary in the UK excluding London is £43,750 per year, according to job vacancies posted during the 6 months leading to 15 May 2025.

The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
15 May 2025
Same period 2024 Same period 2023
Rank 576 757 637
Rank change year-on-year +181 -120 +179
Permanent jobs requiring a Senior Digital Analyst 9 6 113
As % of all permanent jobs advertised in the UK excluding London 0.023% 0.008% 0.19%
As % of the Job Titles category 0.025% 0.009% 0.21%
Number of salaries quoted 4 6 5
10th Percentile - £35,000 £47,000
25th Percentile £38,750 £39,063 £53,750
Median annual salary (50th Percentile) £43,750 £52,500 £60,000
Median % change year-on-year -16.67% -12.50% -
75th Percentile £48,438 £58,438 £73,750
90th Percentile £50,125 £60,000 -
UK median annual salary £45,000 £57,500 £58,750
% change year-on-year -21.74% -2.13% -2.08%

All Permanent IT Job Vacancies
UK excluding London

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in the UK excluding London. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in the UK excluding London with a recognized job title 35,427 67,196 53,197
% of permanent jobs with a recognized job title 90.64% 94.83% 89.21%
Number of salaries quoted 18,481 47,540 30,291
10th Percentile £27,000 £26,750 £29,750
25th Percentile £37,574 £35,000 £38,750
Median annual salary (50th Percentile) £51,645 £50,000 £53,000
Median % change year-on-year +3.29% -5.66% +6.00%
75th Percentile £65,000 £63,750 £68,750
90th Percentile £77,500 £76,750 £81,250
UK median annual salary £56,000 £52,500 £60,000
% change year-on-year +6.67% -12.50% -

Senior Digital Analyst
Job Vacancy Trend in the UK excluding London

Job postings that featured Senior Digital Analyst in the job title as a proportion of all IT jobs advertised in the UK excluding London.

Job vacancy trend for Senior Digital Analyst in the UK excluding London

Senior Digital Analyst
Salary Trend in the UK excluding London

3-month moving average salary quoted in jobs citing Senior Digital Analyst in the UK excluding London.

Salary trend for Senior Digital Analyst in the UK excluding London

Senior Digital Analyst
Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Senior Digital Analyst within the UK excluding London region over the 6 months to 15 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Midlands +67 3 £42,500 +21.43% 1
North of England +55 3 - -
Scotland - 3 £47,500 -
East Midlands - 3 £42,500 - 1
North West -3 2 - -
Yorkshire - 1 - -
Senior Digital Analyst
UK

Senior Digital Analyst Skill Set
Top 30 Co-occurring Skills and Capabilities in the UK excluding London

For the 6 months to 15 May 2025, Senior Digital Analyst job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the UK excluding London region featuring Senior Digital Analyst in the job title.

1 7 (77.78%) Finance
2 6 (66.67%) Customer Experience
3 5 (55.56%) Customer Service
3 5 (55.56%) Problem-Solving
3 5 (55.56%) Data Analysis
4 4 (44.44%) Artificial Intelligence
4 4 (44.44%) Agile
4 4 (44.44%) Banking
4 4 (44.44%) Marketing
4 4 (44.44%) JIRA
4 4 (44.44%) Change Management
4 4 (44.44%) Confluence
4 4 (44.44%) Analytics
4 4 (44.44%) Onboarding
5 3 (33.33%) Degree
5 3 (33.33%) Visualisation
5 3 (33.33%) SQL
6 2 (22.22%) Microsoft Excel
6 2 (22.22%) CRM
6 2 (22.22%) Business Intelligence
6 2 (22.22%) B2C
6 2 (22.22%) Salesforce
6 2 (22.22%) Mathematics
6 2 (22.22%) Google Analytics
6 2 (22.22%) Digital Marketing
6 2 (22.22%) Economics
6 2 (22.22%) Customer Engagement
6 2 (22.22%) Google
6 2 (22.22%) Data Visualisation
6 2 (22.22%) Marketing Analytics

Senior Digital Analyst Skill Set
Co-occurring Skills and Capabilities in the UK excluding London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (44.44%) Confluence
Applications
1 2 (22.22%) Microsoft Excel
Cloud Services
1 2 (22.22%) Google Analytics
1 2 (22.22%) Power Platform
2 1 (11.11%) Adobe Analytics
2 1 (11.11%) Google Tag Manager
Database & Business Intelligence
1 2 (22.22%) Power BI
1 2 (22.22%) Tableau
Development Applications
1 4 (44.44%) JIRA
General
1 7 (77.78%) Finance
2 4 (44.44%) Banking
2 4 (44.44%) Marketing
3 2 (22.22%) Presentation Skills
4 1 (11.11%) Advertising
4 1 (11.11%) Manufacturing
4 1 (11.11%) Retail
Libraries, Frameworks & Software Standards
1 1 (11.11%) CSS
1 1 (11.11%) HTML
Miscellaneous
1 4 (44.44%) Onboarding
2 1 (11.11%) Product Ownership
Processes & Methodologies
1 6 (66.67%) Customer Experience
2 5 (55.56%) Customer Service
2 5 (55.56%) Data Analysis
2 5 (55.56%) Problem-Solving
3 4 (44.44%) Agile
3 4 (44.44%) Analytics
3 4 (44.44%) Artificial Intelligence
3 4 (44.44%) Change Management
4 3 (33.33%) Visualisation
5 2 (22.22%) Actionable Insight
5 2 (22.22%) Business Intelligence
5 2 (22.22%) CRM
5 2 (22.22%) Customer Engagement
5 2 (22.22%) Data Visualisation
5 2 (22.22%) Decision-Making
5 2 (22.22%) Digital Marketing
5 2 (22.22%) Marketing Analytics
5 2 (22.22%) Marketing Strategy
5 2 (22.22%) Pricing Strategy
5 2 (22.22%) User Experience
Programming Languages
1 3 (33.33%) SQL
2 1 (11.11%) JavaScript
Qualifications
1 3 (33.33%) Degree
2 2 (22.22%) Numerate Degree
3 1 (11.11%) BPSS Clearance
Vendors
1 2 (22.22%) Google
1 2 (22.22%) Salesforce
2 1 (11.11%) Adobe
2 1 (11.11%) Maxymiser
2 1 (11.11%) Medallia
2 1 (11.11%) Microsoft
2 1 (11.11%) ServiceNow