Marketing Contracts in the City of London

Marketing
Central London > City of London

The table below looks at the prevalence of the term Marketing in contract job vacancies in the City of London. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Marketing over the 6 months leading up to 6 August 2025, comparing them to the same period in the previous two years.

6 months to
6 Aug 2025
Same period 2024 Same period 2023
Rank 83 63 84
Rank change year-on-year -20 +21 +39
Contract jobs citing Marketing 47 62 79
As % of all contract jobs advertised in the City of London 2.52% 3.00% 2.38%
As % of the General category 3.42% 4.42% 3.72%
Number of daily rates quoted 30 41 53
10th Percentile £264 £350 £313
25th Percentile £365 £420 £413
Median daily rate (50th Percentile) £480 £550 £525
Median % change year-on-year -12.73% +4.76% +2.44%
75th Percentile £575 £638 £725
90th Percentile £740 £688 £850
Central London median daily rate £480 £525 £525
% change year-on-year -8.57% - -
Number of hourly rates quoted 3 1 2
10th Percentile £28.84 - £27.36
25th Percentile £31.01 £146.25 £29.02
Median hourly rate £34.65 £147.50 £33.67
Median % change year-on-year -76.51% +338.14% -22.14%
75th Percentile £39.21 £148.75 £38.93
90th Percentile £41.94 - £40.96
Central London median hourly rate £42.50 £147.50 £33.67
% change year-on-year -71.19% +338.14% -22.14%

All General Skills
City of London

Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring common skills in the City of London.

Contract vacancies with a requirement for common skills 1,375 1,404 2,124
As % of all contract IT jobs advertised in the City of London 73.61% 67.96% 63.94%
Number of daily rates quoted 905 928 1,486
10th Percentile £331 £350 £359
25th Percentile £425 £463 £481
Median daily rate (50th Percentile) £550 £575 £609
Median % change year-on-year -4.35% -5.58% +5.91%
75th Percentile £680 £700 £738
90th Percentile £775 £813 £825
Central London median daily rate £550 £575 £600
% change year-on-year -4.35% -4.17% +4.35%
Number of hourly rates quoted 21 10 11
10th Percentile £17.08 £13.73 -
25th Percentile £24.66 £17.06 £14.25
Median hourly rate £31.00 £27.00 £18.00
Median % change year-on-year +14.81% +50.00% -57.14%
75th Percentile £63.75 £74.38 £38.66
90th Percentile £88.75 £98.13 £53.75
Central London median hourly rate £34.00 £27.00 £27.50
% change year-on-year +25.93% -1.82% -33.73%

Marketing
Job Vacancy Trend in the City of London

Job postings citing Marketing as a proportion of all IT jobs advertised in the City of London.

Job vacancy trend for Marketing in the City of London

Marketing
Contractor Daily Rate Trend in the City of London

3-month moving average daily rate quoted in jobs citing Marketing in the City of London.

Daily rate trend for Marketing in the City of London

Marketing
Daily Rate Histogram in the City of London

Daily rate distribution for jobs citing Marketing in the City of London over the 6 months to 6 August 2025.

Daily rate histogram for Marketing in the City of London

Marketing
Contractor Hourly Rate Trend in the City of London

3-month moving average hourly rates quoted in jobs citing Marketing in the City of London.

Hourly rate trend for Marketing in the City of London

Marketing
Hourly Rate Histogram in the City of London

Hourly rate distribution of jobs citing Marketing in the City of London over the 6 months to 6 August 2025.

Hourly rate histogram for Marketing in the City of London

Marketing
Co-occurring Skills and Capabilities in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (6.38%) CMS
2 2 (4.26%) SharePoint
3 1 (2.13%) Apache Spark
3 1 (2.13%) Confluence
3 1 (2.13%) Kentico
3 1 (2.13%) Sitecore CMS
3 1 (2.13%) Umbraco
3 1 (2.13%) WordPress
Applications
1 3 (6.38%) Microsoft Excel
Business Applications
1 6 (12.77%) Dynamics CRM
2 2 (4.26%) Workfront
3 1 (2.13%) Salesforce CRM
Cloud Services
1 6 (12.77%) Power Platform
2 5 (10.64%) GCP
3 4 (8.51%) Azure
3 4 (8.51%) PowerApps
3 4 (8.51%) SaaS
4 3 (6.38%) AWS
4 3 (6.38%) Dynamics 365
4 3 (6.38%) Power Automate
4 3 (6.38%) Salesforce Sales Cloud
5 2 (4.26%) AppsFlyer
5 2 (4.26%) Azure DevOps
5 2 (4.26%) Figma
5 2 (4.26%) Salesforce Service Cloud
6 1 (2.13%) Azure Data Factory
6 1 (2.13%) Cloud Functions
6 1 (2.13%) GitHub
6 1 (2.13%) Google Ads
6 1 (2.13%) Microsoft 365
6 1 (2.13%) Snowflake
6 1 (2.13%) Veeva
Database & Business Intelligence
1 3 (6.38%) Power BI
2 2 (4.26%) Mixpanel
2 2 (4.26%) Tableau
3 1 (2.13%) BigQuery
3 1 (2.13%) Data Warehouse
3 1 (2.13%) Metadata
3 1 (2.13%) Parquet
Development Applications
1 1 (2.13%) Jenkins
1 1 (2.13%) JIRA
General
1 17 (36.17%) Social Skills
2 12 (25.53%) Finance
3 7 (14.89%) Analytical Skills
4 6 (12.77%) Retail
5 5 (10.64%) Legal
6 2 (4.26%) Advertising
6 2 (4.26%) Public Sector
6 2 (4.26%) Telecoms
7 1 (2.13%) Banking
7 1 (2.13%) Brand Awareness
7 1 (2.13%) Corporate Banking
7 1 (2.13%) French Language
7 1 (2.13%) German Language
7 1 (2.13%) Inclusion and Diversity
7 1 (2.13%) Investment Banking
7 1 (2.13%) Pharmaceutical
7 1 (2.13%) Portuguese Language
7 1 (2.13%) Presentation Skills
7 1 (2.13%) Retail Banking
Job Titles
1 7 (14.89%) Developer
2 6 (12.77%) Analyst
2 6 (12.77%) Senior
3 5 (10.64%) Project Manager
4 4 (8.51%) Marketing Manager
5 3 (6.38%) Business Analyst
5 3 (6.38%) Data Analyst
5 3 (6.38%) Designer
5 3 (6.38%) Senior Manager
5 3 (6.38%) Senior Marketing Manager
6 2 (4.26%) Analyst Developer
6 2 (4.26%) Architect
6 2 (4.26%) Email Developer
6 2 (4.26%) Marketing Specialist
6 2 (4.26%) Procurement Manager
6 2 (4.26%) Product Designer
6 2 (4.26%) Product Manager
6 2 (4.26%) Salesforce Developer
7 1 (2.13%) Change Manager
7 1 (2.13%) Senior Product Designer
Libraries, Frameworks & Software Standards
1 4 (8.51%) HTML
2 3 (6.38%) CSS
2 3 (6.38%) Lightning Web Components
2 3 (6.38%) REST
2 3 (6.38%) Visualforce
3 2 (4.26%) .NET
3 2 (4.26%) SOAP
4 1 (2.13%) Apache Avro
4 1 (2.13%) Middleware
4 1 (2.13%) Pandas
Miscellaneous
1 7 (14.89%) Onboarding
2 5 (10.64%) Marketing Technology
3 3 (6.38%) Social Media
4 2 (4.26%) Data Structures
4 2 (4.26%) Mobile App
5 1 (2.13%) Analytical Mindset
5 1 (2.13%) Blog
5 1 (2.13%) Cloud Native
5 1 (2.13%) Enterprise Software
5 1 (2.13%) Greenfield Project
5 1 (2.13%) Motion Graphics
5 1 (2.13%) Multi-touch
5 1 (2.13%) Taxonomies
5 1 (2.13%) Video Editing
Operating Systems
1 3 (6.38%) Android
1 3 (6.38%) Apple iOS
Processes & Methodologies
1 15 (31.91%) Stakeholder Management
2 11 (23.40%) CRM
3 10 (21.28%) Agile
3 10 (21.28%) Digital Marketing
4 9 (19.15%) User Experience
5 8 (17.02%) B2B
5 8 (17.02%) Stakeholder Engagement
6 6 (12.77%) Marketing Strategy
6 6 (12.77%) Migration
6 6 (12.77%) Problem-Solving
7 5 (10.64%) Business Strategy
7 5 (10.64%) DevOps
7 5 (10.64%) Marketing Automation
7 5 (10.64%) Project Management
7 5 (10.64%) Stakeholder and Relationship Management
7 5 (10.64%) Storytelling
7 5 (10.64%) Strategic Thinking
8 4 (8.51%) Business Case
8 4 (8.51%) CI/CD
8 4 (8.51%) Roadmaps
Programming Languages
1 6 (12.77%) SQL
2 3 (6.38%) Apex Code
2 3 (6.38%) JavaScript
3 2 (4.26%) C#
4 1 (2.13%) Data Analysis Expressions
4 1 (2.13%) Java
4 1 (2.13%) Python
4 1 (2.13%) R
4 1 (2.13%) SOQL
Qualifications
1 7 (14.89%) Degree
2 2 (4.26%) PMI Certification
2 2 (4.26%) PMP
3 1 (2.13%) Computer Science Degree
3 1 (2.13%) Microsoft Certification
3 1 (2.13%) PhD
3 1 (2.13%) Security Cleared
3 1 (2.13%) TOGAF Certification
Quality Assurance & Compliance
1 5 (10.64%) Accessibility
2 2 (4.26%) PMO
2 2 (4.26%) SLA
3 1 (2.13%) GDPR
3 1 (2.13%) GxP
3 1 (2.13%) QA
Systems Management
1 1 (2.13%) Terraform
Vendors
1 15 (31.91%) Salesforce
2 7 (14.89%) Adobe
2 7 (14.89%) Google
2 7 (14.89%) Microsoft
3 3 (6.38%) Salesforce Marketing Cloud
4 2 (4.26%) Optimizely
5 1 (2.13%) dotdigital
5 1 (2.13%) OneTrust
5 1 (2.13%) Oracle
5 1 (2.13%) SAP
5 1 (2.13%) Sitecore
5 1 (2.13%) Talend
5 1 (2.13%) TikTok