Marketing Automation Contracts in England

Marketing Automation
UK > England

The table below provides summary statistics for contract job vacancies advertised in England requiring Marketing Automation skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Marketing Automation over the 6 months leading up to 31 May 2025, comparing them to the same period in the previous two years.

6 months to
31 May 2025
Same period 2024 Same period 2023
Rank 446 500 606
Rank change year-on-year +54 +106 +140
Contract jobs citing Marketing Automation 40 36 32
As % of all contract jobs advertised in England 0.17% 0.098% 0.067%
As % of the Processes & Methodologies category 0.18% 0.11% 0.075%
Number of daily rates quoted 22 18 17
10th Percentile £233 £200 £408
25th Percentile £363 £313 £420
Median daily rate (50th Percentile) £520 £441 £500
Median % change year-on-year +17.85% -11.75% -4.76%
75th Percentile £575 £579 £638
90th Percentile - £600 £703
UK median daily rate £510 £450 £500
% change year-on-year +13.33% -10.00% -6.98%
Number of hourly rates quoted 2 0 3
10th Percentile £30.50 - £26.80
25th Percentile £31.25 - £33.25
Median hourly rate £33.00 - £44.00
75th Percentile £35.25 - -
90th Percentile £36.30 - -
UK median hourly rate £33.00 - £44.00

All Process and Methodology Skills
England

Marketing Automation falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 22,122 31,544 42,731
As % of all contract IT jobs advertised in England 91.29% 85.81% 89.96%
Number of daily rates quoted 14,378 20,598 30,002
10th Percentile £305 £300 £325
25th Percentile £410 £413 £450
Median daily rate (50th Percentile) £525 £525 £550
Median % change year-on-year - -4.55% +1.85%
75th Percentile £638 £650 £675
90th Percentile £750 £750 £769
UK median daily rate £513 £525 £550
% change year-on-year -2.38% -4.55% +2.33%
Number of hourly rates quoted 964 2,306 1,516
10th Percentile £14.20 £12.84 £10.63
25th Percentile £18.04 £16.00 £15.61
Median hourly rate £28.53 £37.50 £37.50
Median % change year-on-year -23.93% - +50.00%
75th Percentile £60.00 £61.30 £65.00
90th Percentile £75.00 £72.50 £75.00
UK median hourly rate £27.85 £36.50 £36.77
% change year-on-year -23.70% -0.73% +43.19%

Marketing Automation
Job Vacancy Trend in England

Job postings citing Marketing Automation as a proportion of all IT jobs advertised in England.

Job vacancy trend for Marketing Automation in England

Marketing Automation
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing Marketing Automation in England.

Daily rate trend for Marketing Automation in England

Marketing Automation
Daily Rate Histogram in England

Daily rate distribution for jobs citing Marketing Automation in England over the 6 months to 31 May 2025.

Daily rate histogram for Marketing Automation in England

Marketing Automation
Contractor Hourly Rate Trend in England

3-month moving average hourly rates quoted in jobs citing Marketing Automation in England.

Hourly rate trend for Marketing Automation in England

Marketing Automation
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Automation within the England region over the 6 months to 31 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London +44 28 £520 +20.23% 174
Midlands - 5 - - 11
West Midlands - 4 - - 6
South East +46 2 £471 - 20
East of England +25 2 £465 +3.33% 4
North of England - 2 £550 - 23
Yorkshire - 2 £550 - 7
East Midlands - 1 - - 5
Marketing Automation
UK

Marketing Automation
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (5.00%) CMS
2 1 (2.50%) Adobe Experience Manager
2 1 (2.50%) Apache
2 1 (2.50%) Apache Spark
2 1 (2.50%) Drupal
2 1 (2.50%) Headless CMS
2 1 (2.50%) WordPress
Applications
1 1 (2.50%) Chatbot
1 1 (2.50%) Microsoft Office
Business Applications
1 5 (12.50%) Dynamics CRM
Cloud Services
1 8 (20.00%) Google Analytics
2 5 (12.50%) AWS
2 5 (12.50%) Azure
3 4 (10.00%) Adobe Analytics
4 3 (7.50%) GCP
5 2 (5.00%) GitHub
5 2 (5.00%) GitHub Actions
5 2 (5.00%) Power Platform
5 2 (5.00%) Social Studio
6 1 (2.50%) Anthropic Claude
6 1 (2.50%) Azure Data Factory
6 1 (2.50%) ChatGPT
6 1 (2.50%) Commercetools
6 1 (2.50%) Contentful
6 1 (2.50%) Figma
6 1 (2.50%) PowerApps
6 1 (2.50%) SaaS
Communications & Networking
1 2 (5.00%) DNS
1 2 (5.00%) HTTP
2 1 (2.50%) SMS
Database & Business Intelligence
1 1 (2.50%) Power BI
Development Applications
1 3 (7.50%) Git
1 3 (7.50%) GitLab
1 3 (7.50%) Jenkins
2 2 (5.00%) Browser DevTools
2 2 (5.00%) Vite
2 2 (5.00%) webpack
General
1 40 (100.00%) Marketing
2 20 (50.00%) Social Skills
3 15 (37.50%) Finance
4 8 (20.00%) Analytical Skills
5 7 (17.50%) Brand Awareness
6 6 (15.00%) Public Sector
7 2 (5.00%) Banking
7 2 (5.00%) Electronics
8 1 (2.50%) Advertising
8 1 (2.50%) French Language
8 1 (2.50%) German Language
8 1 (2.50%) Law
8 1 (2.50%) Manufacturing
8 1 (2.50%) Police
8 1 (2.50%) Telecoms
Job Titles
1 10 (25.00%) Marketing Manager
2 7 (17.50%) Consultant
3 5 (12.50%) Marketing Consultant
4 4 (10.00%) Campaign Manager
4 4 (10.00%) Marketing Project Manager
4 4 (10.00%) Product Owner
4 4 (10.00%) Project Manager
4 4 (10.00%) Salesforce Consultant
5 3 (7.50%) Automation Consultant
5 3 (7.50%) Integration Consultant
5 3 (7.50%) Marketing Automation Consultant
6 2 (5.00%) Administrator
6 2 (5.00%) Developer
6 2 (5.00%) Implementation Manager
6 2 (5.00%) Implementation Project Manager
6 2 (5.00%) Marketing Director
6 2 (5.00%) Salesforce Administrator
6 2 (5.00%) Senior
6 2 (5.00%) Senior Manager
6 2 (5.00%) Web Engineer
Libraries, Frameworks & Software Standards
1 5 (12.50%) CSS
1 5 (12.50%) HTML
2 3 (7.50%) Next.js
2 3 (7.50%) React
3 2 (5.00%) AngularJS
3 2 (5.00%) GatsbyJS
3 2 (5.00%) HTML5
3 2 (5.00%) Jest
3 2 (5.00%) Parceljs
3 2 (5.00%) React Native
3 2 (5.00%) Sass
3 2 (5.00%) Vue
4 1 (2.50%) JSR 170
4 1 (2.50%) OSGi
Miscellaneous
1 10 (25.00%) Social Media
2 5 (12.50%) Product Ownership
3 4 (10.00%) Marketing Technology
4 3 (7.50%) Enterprise Software
4 3 (7.50%) Management Information System
5 1 (2.50%) Cloud Native
5 1 (2.50%) Data Structures
5 1 (2.50%) Legacy Systems
5 1 (2.50%) Low-Code
5 1 (2.50%) Mobile App
5 1 (2.50%) Onboarding
5 1 (2.50%) PropTech
Processes & Methodologies
1 18 (45.00%) Analytics
1 18 (45.00%) CRM
2 17 (42.50%) Marketing Strategy
3 15 (37.50%) Stakeholder Management
4 13 (32.50%) Project Management
5 12 (30.00%) B2B
6 11 (27.50%) Lead Generation
7 10 (25.00%) Digital Marketing
8 8 (20.00%) Data Management
9 7 (17.50%) Customer Experience
10 6 (15.00%) A/B Testing
10 6 (15.00%) B2B Marketing
10 6 (15.00%) Campaign Management
10 6 (15.00%) Data Analytics
10 6 (15.00%) Demand Generation
10 6 (15.00%) Email Marketing
10 6 (15.00%) Multichannel Marketing
10 6 (15.00%) Strategic Planning
11 5 (12.50%) Customer Engagement
11 5 (12.50%) Performance Metrics
Programming Languages
1 8 (20.00%) SQL
2 2 (5.00%) JavaScript
2 2 (5.00%) TypeScript
Qualifications
1 7 (17.50%) Degree
2 3 (7.50%) PMI Certification
2 3 (7.50%) PMP
3 1 (2.50%) SC Cleared
3 1 (2.50%) Security Cleared
Quality Assurance & Compliance
1 4 (10.00%) Accessibility
2 3 (7.50%) GDPR
3 2 (5.00%) Data Quality
3 2 (5.00%) WCAG
4 1 (2.50%) California Consumer Privacy Act
System Software
1 1 (2.50%) Docker
Systems Management
1 2 (5.00%) Terraform
2 1 (2.50%) Kubernetes
2 1 (2.50%) Systems Management Server (SMS)
Vendors
1 13 (32.50%) Salesforce
2 10 (25.00%) Google
3 8 (20.00%) Adobe
4 5 (12.50%) Salesforce Marketing Cloud
5 4 (10.00%) Databricks
5 4 (10.00%) HubSpot
5 4 (10.00%) Marketo
5 4 (10.00%) Microsoft
6 2 (5.00%) Amplitude
6 2 (5.00%) SAP
7 1 (2.50%) Cvent
7 1 (2.50%) OneTrust
7 1 (2.50%) OpenAI
7 1 (2.50%) Optimizely