Campaign Manager Job Trends

Campaign Manager
UK

The median Campaign Manager salary in the UK is £45,000 per year, according to job vacancies posted during the 6 months leading to 10 October 2026.

The table below compares current salary benchmarking and summary statistics with the previous two years.

6 months to
10 Oct 2026
Same period 2025 Same period 2024
Rank 765 650 743
Rank change year-on-year -115 +93 -5
Permanent jobs requiring a Campaign Manager 40 17 9
As % of all permanent jobs in the UK 0.034% 0.034% 0.012%
As % of the Job Titles category 0.037% 0.038% 0.013%
Number of salaries quoted 20 7 8
10th Percentile - £40,450 £35,750
25th Percentile £35,000 £41,625 £38,938
Median annual salary (50th Percentile) £45,000 £47,500 £48,201
Median % change year-on-year -5.26% -1.45% -
75th Percentile £50,625 £50,000 £58,238
90th Percentile £52,500 £61,000 £66,750
UK excluding London median annual salary £45,000 £60,000 £38,250
% change year-on-year -25.00% +56.86% -

All Permanent IT Job Roles
UK

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in the UK with a recognized job title 109,405 44,412 69,302
% of permanent jobs with a recognized job title 92.66% 89.84% 95.38%
Number of salaries quoted 74,287 25,750 39,695
10th Percentile £30,000 £28,000 £31,250
25th Percentile £40,750 £35,500 £41,250
Median annual salary (50th Percentile) £58,396 £53,688 £55,000
Median % change year-on-year +8.77% -2.39% -8.33%
75th Percentile £76,250 £73,750 £75,000
90th Percentile £98,750 £95,000 £95,000
UK excluding London median annual salary £55,000 £46,000 £50,000
% change year-on-year +19.57% -8.00% -4.76%

Campaign Manager
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings featuring 'Campaign Manager' in the job title relative to all permanent IT jobs advertised.

Campaign Manager job vacancy trend in the UK

Campaign Manager
Salary Trend

Salary distribution trend for Campaign Manager job vacancies in the UK.

Salary distribution trend for Campaign Manager job vacancies in the UK

Campaign Manager
Salary Histogram

Salary distribution for jobs citing Campaign Manager over the 6 months to 10 October 2026.

Salary histogram for Campaign Manager in the UK

Campaign Manager
Top 10 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Campaign Manager within the UK over the 6 months to 10 October 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England -99 40 £45,000 -7.69% 44
UK excluding London -101 29 £45,000 -25.00% 13
Work from Home -41 21 £50,000 - 21
London -50 11 £42,500 -12.82% 29
South East -46 10 £50,000 -33.33% 7
East of England - 9 £31,750 -
North of England -54 5 £35,000 -22.22% 4
South West - 5 £45,000 -
North East - 4 £35,000 -
Yorkshire -30 1 £38,500 -14.44% 3

Campaign Manager Skill Set
Top 30 Co-Occurring Skills & Capabilities

For the 6 months to 10 October 2026, Campaign Manager job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number of co-occurrences and as a proportion of all permanent job ads featuring Campaign Manager in the job title.

1 18 (45.00%) Data Management
1 18 (45.00%) Decision-Making
2 16 (40.00%) Analytics
3 15 (37.50%) CRM
3 15 (37.50%) Roadmaps
4 14 (35.00%) Customer Experience
4 14 (35.00%) Sprint Planning
4 14 (35.00%) User Stories
5 13 (32.50%) Digital Marketing
6 11 (27.50%) Continuous Improvement
6 11 (27.50%) Marketing Automation
7 10 (25.00%) Adobe
7 10 (25.00%) Adobe Campaign
7 10 (25.00%) Agile
7 10 (25.00%) Campaign Management
8 9 (22.50%) Broadband
8 9 (22.50%) Consent Management
8 9 (22.50%) Ideation Sessions
8 9 (22.50%) Personalization
8 9 (22.50%) Product Backlog
8 9 (22.50%) Product Requirements
8 9 (22.50%) Product Vision
8 9 (22.50%) Web Analytics
9 7 (17.50%) AI
9 7 (17.50%) B2B
9 7 (17.50%) Demand Generation
9 7 (17.50%) Lead Generation
10 6 (15.00%) B2B Marketing
10 6 (15.00%) Confluence
10 6 (15.00%) JIRA

Campaign Manager Skill Set
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 6 (15.00%) Confluence
Business Applications
1 10 (25.00%) Adobe Campaign
2 5 (12.50%) Dynamics CRM
3 4 (10.00%) Raiser’s Edge
Cloud Services
1 5 (12.50%) SaaS
2 1 (2.50%) Google Tag Manager
Communications & Networking
1 9 (22.50%) Broadband
Database & Business Intelligence
1 1 (2.50%) Big Data
Development Applications
1 6 (15.00%) JIRA
General
1 30 (75.00%) Marketing
2 5 (12.50%) Law
2 5 (12.50%) Manufacturing
2 5 (12.50%) Pharmaceutical
3 4 (10.00%) Advertising
3 4 (10.00%) iGaming
3 4 (10.00%) Legal
4 3 (7.50%) Social Skills
5 1 (2.50%) Aerospace
5 1 (2.50%) Finance
5 1 (2.50%) Inclusion and Diversity
5 1 (2.50%) Organisational Skills
5 1 (2.50%) Publishing
Libraries, Frameworks & Software Standards
1 5 (12.50%) HTML
Miscellaneous
1 14 (35.00%) Product Ownership
2 13 (32.50%) Social Media
3 10 (25.00%) Marketing Technology
4 9 (22.50%) Over-the-Top Content
5 6 (15.00%) Web Conferencing
6 5 (12.50%) Biopharmaceutical
6 5 (12.50%) Operational Technology
7 1 (2.50%) Digital Media
7 1 (2.50%) Podcast
7 1 (2.50%) Self-Motivation
Processes & Methodologies
1 18 (45.00%) Data Management
1 18 (45.00%) Decision-Making
2 16 (40.00%) Analytics
3 15 (37.50%) CRM
3 15 (37.50%) Roadmaps
4 14 (35.00%) Customer Experience
4 14 (35.00%) Sprint Planning
4 14 (35.00%) User Stories
5 13 (32.50%) Digital Marketing
6 11 (27.50%) Continuous Improvement
6 11 (27.50%) Marketing Automation
7 10 (25.00%) Agile
7 10 (25.00%) Campaign Management
8 9 (22.50%) Consent Management
8 9 (22.50%) Ideation Sessions
8 9 (22.50%) Personalization
8 9 (22.50%) Product Backlog
8 9 (22.50%) Product Requirements
8 9 (22.50%) Product Vision
8 9 (22.50%) Web Analytics
Programming Languages
1 1 (2.50%) SQL
Qualifications
1 5 (12.50%) Degree
1 5 (12.50%) Master's Degree
1 5 (12.50%) MBA
2 1 (2.50%) DBS Check
2 1 (2.50%) SC Cleared
2 1 (2.50%) Security Cleared
Quality Assurance & Compliance
1 1 (2.50%) Accessibility
1 1 (2.50%) Actionable Recommendations
1 1 (2.50%) QA
Vendors
1 10 (25.00%) Adobe
2 4 (10.00%) Salesforce
3 1 (2.50%) Google
3 1 (2.50%) HubSpot
3 1 (2.50%) Thales