Period
to 20 January 2018

The following table provides summary statistics for contract job vacancies with a requirement for Market Research skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Market Research over the 6 months to 20 January 2018 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Market Research
UK
6 months to
20 Jan 2018
Same period 2017 Same period 2016
Rank 658 634 716
Rank change year-on-year -24 +82 +25
Contract jobs citing Market Research 212 212 161
As % of all contract IT jobs advertised in the UK 0.21% 0.22% 0.15%
As % of the Processes & Methodologies category 0.25% 0.26% 0.18%
Number of daily rates quoted 141 123 87
UK median daily rate £438 £425 £400
Median daily rate % change year-on-year +2.94% +6.25% -11.11%
10th Percentile £345 £363 £300
90th Percentile £550 £525 £490
UK excluding London median daily rate £425 £400 £390
% change year-on-year +6.25% +2.56% -11.36%
Number of hourly rates quoted 0 3 1
UK median hourly rate - £11.50 £120.00
Median hourly rate % change year-on-year - -90.42% -
UK excluding London median hourly rate - £11.25 £120.00
% change year-on-year - -90.63% -

Market Research is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for process or methodology skills.

All Process and Methodology Skills
UK
Contract vacancies with a requirement for process or methodology skills 84,024 81,140 89,182
As % of all contract IT jobs advertised in the UK 84.51% 83.79% 82.46%
Number of daily rates quoted 56,267 53,737 57,879
UK median daily rate £450 £425 £425
Median daily rate % change year-on-year +5.88% - +6.25%
10th Percentile £285 £263 £263
90th Percentile £638 £613 £600
UK excluding London median daily rate £410 £400 £390
% change year-on-year +2.50% +2.56% +4.00%
Number of hourly rates quoted 1,958 2,261 2,720
UK median hourly rate £23.50 £24.50 £23.75
Median hourly rate % change year-on-year -4.08% +3.16% +18.75%
10th Percentile £11.32 £11.25 £11.25
90th Percentile £50.00 £48.75 £50.00
UK excluding London median hourly rate £24.00 £24.50 £25.00
% change year-on-year -2.04% -2.00% +24.22%

Market Research
Job Vacancy Trend

Job postings citing Market Research as a percentage of all IT jobs advertised.

Job vacancy trend for Market Research in the UK

Market Research
Contractor Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Market Research.

Contractor daily rate trend for Market Research in the UK

Market Research
Contractor Daily Rate Histogram

The daily rate distribution of IT jobs citing Market Research over the 6 months to 20 January 2018.

Contractor daily rate histogram for Market Research in the UK

Market Research
Contractor Hourly Rate Trend

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Market Research.

Contractor hourly rate trend for Market Research in the UK

Market Research
Top 15 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Market Research within the UK over the 6 months to 20 January 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -31 187 £425 - 59
UK excluding London -10 123 £425 +6.25% 41
London -34 63 £450 -0.11% 17
North of England +25 56 £425 +6.25% 8
South East -24 40 £400 -5.88% 10
North East +60 29 £425 +6.25% 2
Yorkshire -1 19 £475 +11.76% 4
Midlands -7 12 £380 -5.00% 8
West Midlands +19 11 £380 -15.56% 5
North West +1 8 £425 +6.18% 2
South West +5 6 £400 +6.67% 4
Wales - 5 £463 -
Scotland - 3 £145 -
East of England - 2 £363 - 11
East Midlands -8 1 £350 +40.00% 3

For the 6 months to 20 January 2018, IT contractor jobs citing Market Research also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for Market Research.

1 128 (60.38%) Agile Software Development
2 122 (57.55%) Analytical Skills
3 116 (54.72%) Usability Testing
4 112 (52.83%) Degree
5 102 (48.11%) Quantitative Research
6 100 (47.17%) Psychology
7 96 (45.28%) Customer Insight
8 95 (44.81%) Service Design
9 91 (42.92%) Qualitative Research
9 91 (42.92%) Actionable Insight
10 85 (40.09%) Human Factors
11 84 (39.62%) Ethnography
12 77 (36.32%) Actionable Customer Insight
13 73 (34.43%) Cognitive Psychology
14 69 (32.55%) User Experience
15 60 (28.30%) Guerrilla Research
16 55 (25.94%) Analytics
17 44 (20.75%) User Stories
18 39 (18.40%) Mentoring
19 30 (14.15%) Continuous Improvement
20 24 (11.32%) Marketing
21 23 (10.85%) Web Analytics
21 23 (10.85%) Open Source
21 23 (10.85%) Prototyping
22 21 (9.91%) Finance
23 20 (9.43%) Blog
23 20 (9.43%) Strategic Thinking
24 19 (8.96%) Web Design
25 13 (6.13%) Business Intelligence
25 13 (6.13%) Data Analysis

Market Research
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 11 (5.19%) SAS
Applications
1 9 (4.25%) Microsoft Excel
2 8 (3.77%) Microsoft PowerPoint
3 5 (2.36%) SPSS
4 2 (0.94%) InVision
4 2 (0.94%) Microsoft Office
5 1 (0.47%) Adobe Creative Suite
5 1 (0.47%) OmniGraffle
5 1 (0.47%) Spreadsheet
5 1 (0.47%) Stata
Business Applications
1 3 (1.42%) Radian6
2 1 (0.47%) Payment Gateway
2 1 (0.47%) WebTrends
Cloud Services
1 8 (3.77%) Google Analytics
2 3 (1.42%) Cloud Computing
3 2 (0.94%) SaaS
4 1 (0.47%) Force.com
4 1 (0.47%) Microsoft Azure
Communications & Networking
1 3 (1.42%) Internet
2 2 (0.94%) SMS
3 1 (0.47%) BGP
3 1 (0.47%) EIGRP
3 1 (0.47%) GLBP
3 1 (0.47%) H.323
3 1 (0.47%) HSRP
3 1 (0.47%) MGCP
3 1 (0.47%) MPLS
3 1 (0.47%) Multicast
3 1 (0.47%) OSPF
3 1 (0.47%) SCCP
3 1 (0.47%) TCP/IP
Database & Business Intelligence
1 7 (3.30%) QlikView
2 3 (1.42%) Big Data
3 2 (0.94%) MySQL
3 2 (0.94%) Power BI
3 2 (0.94%) SQL Server
3 2 (0.94%) SQL Server Analysis Services
4 1 (0.47%) Apache Hive
4 1 (0.47%) Data Mining
4 1 (0.47%) Data Warehouse
4 1 (0.47%) Electronic Patient Records
4 1 (0.47%) Hadoop
4 1 (0.47%) Impala
4 1 (0.47%) PowerPivot
4 1 (0.47%) Spotfire
Development Applications
1 2 (0.94%) Axure RP
General
1 24 (11.32%) Marketing
2 21 (9.91%) Finance
3 9 (4.25%) Telecoms
4 7 (3.30%) Pharmaceutical
5 6 (2.83%) Advertising
5 6 (2.83%) Local Government
5 6 (2.83%) Retail
6 5 (2.36%) Electronics
7 4 (1.89%) Law
7 4 (1.89%) Legal
8 3 (1.42%) Publishing
9 1 (0.47%) Billing
9 1 (0.47%) Financial Institution
9 1 (0.47%) French Language
9 1 (0.47%) Mandarin Language
9 1 (0.47%) Manufacturing
9 1 (0.47%) Swedish Language
Job Titles
1 136 (64.15%) User Researcher
2 36 (16.98%) Digital User Researcher
3 20 (9.43%) User Experience Researcher
4 15 (7.08%) Analyst
5 9 (4.25%) Architect
5 9 (4.25%) Business Analyst
5 9 (4.25%) Senior User Researcher
6 7 (3.30%) Consultant
7 6 (2.83%) Business Manager
7 6 (2.83%) Designer
7 6 (2.83%) Enterprise Architect
8 5 (2.36%) Developer
8 5 (2.36%) Marketing Assistant
8 5 (2.36%) Product Owner
8 5 (2.36%) Project Manager
9 4 (1.89%) Data Business Analyst
9 4 (1.89%) Digital Analyst
9 4 (1.89%) Digital Business Analyst
9 4 (1.89%) Insight Manager
9 4 (1.89%) User Experience Consultant
Libraries, Frameworks & Software Standards
1 5 (2.36%) CSS
1 5 (2.36%) HTML
2 3 (1.42%) Web Services
3 2 (0.94%) jQuery
4 1 (0.47%) .NET
4 1 (0.47%) AngularJS
4 1 (0.47%) ASP.NET
4 1 (0.47%) ASP.NET Web Forms
4 1 (0.47%) CSS3
4 1 (0.47%) EDI
4 1 (0.47%) ggplot2
4 1 (0.47%) HTML5
4 1 (0.47%) LESS
4 1 (0.47%) MDX
4 1 (0.47%) React
4 1 (0.47%) Sass
4 1 (0.47%) Twitter Bootstrap
Miscellaneous
1 122 (57.55%) Analytical Skills
2 69 (32.55%) User Experience
3 20 (9.43%) Blog
4 6 (2.83%) Mobile App
5 4 (1.89%) FMCG
6 3 (1.42%) Smartphone
7 2 (0.94%) Mobile Wallet
7 2 (0.94%) Renewable Energy
7 2 (0.94%) Social Media
8 1 (0.47%) Analytical Mindset
8 1 (0.47%) Computer Science
8 1 (0.47%) Credit Risk
8 1 (0.47%) Data Structures
8 1 (0.47%) Graphic Design
8 1 (0.47%) iPad
8 1 (0.47%) NHS
8 1 (0.47%) Taxonomies
Processes & Methodologies
1 128 (60.38%) Agile Software Development
2 116 (54.72%) Usability Testing
3 102 (48.11%) Quantitative Research
4 100 (47.17%) Psychology
5 96 (45.28%) Customer Insight
6 95 (44.81%) Service Design
7 91 (42.92%) Actionable Insight
7 91 (42.92%) Qualitative Research
8 85 (40.09%) Human Factors
9 84 (39.62%) Ethnography
10 77 (36.32%) Actionable Customer Insight
11 73 (34.43%) Cognitive Psychology
12 60 (28.30%) Guerrilla Research
13 55 (25.94%) Analytics
14 44 (20.75%) User Stories
15 39 (18.40%) Mentoring
16 30 (14.15%) Continuous Improvement
17 23 (10.85%) Open Source
17 23 (10.85%) Prototyping
17 23 (10.85%) Web Analytics
Programming Languages
1 6 (2.83%) R
2 4 (1.89%) Python
2 4 (1.89%) SQL
3 2 (0.94%) JavaScript
3 2 (0.94%) MATLAB
4 1 (0.47%) C#
4 1 (0.47%) Java
4 1 (0.47%) Perl
Qualifications
1 112 (52.83%) Degree
2 3 (1.42%) Security Cleared
3 2 (0.94%) BPSS Clearance
3 2 (0.94%) Master's Degree
4 1 (0.47%) CCNA
4 1 (0.47%) CCNP
4 1 (0.47%) CCNP Voice
4 1 (0.47%) Cisco Certification
4 1 (0.47%) IIBA
4 1 (0.47%) MBA
4 1 (0.47%) PMI Certification
4 1 (0.47%) PMP
Quality Assurance & Compliance
1 1 (0.47%) Data Quality
1 1 (0.47%) Disclosure Scotland
1 1 (0.47%) SLA
Vendors
1 8 (3.77%) Google
1 8 (3.77%) Tableau
2 6 (2.83%) Adobe
3 5 (2.36%) Cognos
3 5 (2.36%) MicroStrategy
4 3 (1.42%) Brandwatch
4 3 (1.42%) Crimson Hexagon
4 3 (1.42%) NetBase
4 3 (1.42%) Reuters
5 2 (0.94%) Huawei
5 2 (0.94%) Microsoft
5 2 (0.94%) Oracle
6 1 (0.47%) Cisco
6 1 (0.47%) DataCash
6 1 (0.47%) Sage
6 1 (0.47%) SAP
6 1 (0.47%) TIBCO