Funnel Analysis Job Trends

Funnel Analysis
UK

The table below provides summary statistics and salary benchmarking for jobs requiring Funnel Analysis skills. It covers permanent job vacancies from the 6 months leading up to 1 January 2026, with comparisons to the same periods in the previous two years.

6 months to
1 Jan 2026
Same period 2025 Same period 2024
Rank 646 710 712
Rank change year-on-year +64 +2 +311
Permanent jobs citing Funnel Analysis 5 1 1
As % of all permanent jobs in the UK 0.008% 0.002% 0.002%
As % of the Processes & Methodologies category 0.010% 0.002% 0.002%
Number of salaries quoted 3 1 1
10th Percentile £83,000 - -
25th Percentile £83,750 £41,250 £51,625
Median annual salary (50th Percentile) £90,000 £42,500 £53,250
Median % change year-on-year +111.76% -20.19% -
75th Percentile £93,750 £43,750 £54,875
90th Percentile £94,500 - -
UK excluding London median annual salary - £42,500 -

All Process & Methodology Skills
UK

Funnel Analysis falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 48,455 49,716 46,950
As % of all permanent jobs advertised in the UK 81.91% 90.02% 91.47%
Number of salaries quoted 28,359 24,660 35,854
10th Percentile £28,500 £35,000 £31,552
25th Percentile £36,500 £45,000 £42,500
Median annual salary (50th Percentile) £55,000 £60,000 £60,000
Median % change year-on-year -8.33% - -4.00%
75th Percentile £75,000 £80,000 £80,000
90th Percentile £95,000 £100,000 £97,500
UK excluding London median annual salary £49,000 £55,000 £52,500
% change year-on-year -10.91% +4.76% -4.50%

Funnel Analysis
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings citing Funnel Analysis relative to all permanent IT jobs advertised.

Funnel Analysis job vacancy trend in the UK

Funnel Analysis
Salary Trend

Salary distribution trend for jobs in the UK citing Funnel Analysis.

Salary distribution trend for jobs in the UK citing Funnel Analysis

Funnel Analysis
Top 2 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Funnel Analysis within the UK over the 6 months to 1 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +78 3 £90,000 +111.76% 5
London - 3 £90,000 - 4

Funnel Analysis
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 1 (20.00%) CMS
1 1 (20.00%) Headless CMS
Cloud Services
1 3 (60.00%) Google Analytics
1 3 (60.00%) Power Platform
2 2 (40.00%) Contentsquare
2 2 (40.00%) Google Tag Manager
3 1 (20.00%) dbt
Database & Business Intelligence
1 3 (60.00%) Looker
1 3 (60.00%) Power BI
2 1 (20.00%) Tableau
General
1 4 (80.00%) Marketing
2 3 (60.00%) Analytical Skills
3 1 (20.00%) Retail
Job Titles
1 2 (40.00%) Analyst
1 2 (40.00%) Data Analyst
1 2 (40.00%) Lead
2 1 (20.00%) Lead Data Analyst
Miscellaneous
1 2 (40.00%) Social Media
Processes & Methodologies
1 4 (80.00%) A/B Testing
1 4 (80.00%) Analytics
2 3 (60.00%) Actionable Insight
2 3 (60.00%) Continuous Improvement
2 3 (60.00%) CRM
2 3 (60.00%) Data Modelling
2 3 (60.00%) E-Commerce
2 3 (60.00%) User Experience
3 2 (40.00%) AI
3 2 (40.00%) Business Intelligence
3 2 (40.00%) Decision-Making
3 2 (40.00%) Digital Analytics
3 2 (40.00%) Email Marketing
3 2 (40.00%) Multivariate Testing
3 2 (40.00%) Performance Improvement
3 2 (40.00%) Statistical Analysis
3 2 (40.00%) Statistics
3 2 (40.00%) Tag Management
3 2 (40.00%) Test Strategy
3 2 (40.00%) Usability Testing
Programming Languages
1 2 (40.00%) Python
1 2 (40.00%) SQL
Quality Assurance & Compliance
1 3 (60.00%) Actionable Recommendations
Vendors
1 3 (60.00%) Google
2 2 (40.00%) Hotjar