Marketing Analytics Job Trends in London

Marketing Analytics
England > London

The table below provides summary statistics and salary benchmarking for jobs advertised in London requiring Marketing Analytics skills. It covers permanent job vacancies from the 6 months leading up to 31 December 2025, with comparisons to the same periods in the previous two years.

6 months to
31 Dec 2025
Same period 2024 Same period 2023
Rank 373 419 431
Rank change year-on-year +46 +12 +251
Permanent jobs citing Marketing Analytics 6 19 8
As % of all permanent jobs in London 0.044% 0.12% 0.045%
As % of the Processes & Methodologies category 0.050% 0.13% 0.049%
Number of salaries quoted 5 17 8
10th Percentile £66,000 £47,500 £56,250
25th Percentile £86,250 £51,250 £63,750
Median annual salary (50th Percentile) £97,500 £65,000 £67,500
Median % change year-on-year +50.00% -3.70% +26.58%
75th Percentile £108,750 £92,500 £80,250
90th Percentile £112,500 £95,250 £124,125
England median annual salary £70,000 £52,500 £63,750
% change year-on-year +33.33% -17.65% +19.55%

All Process & Methodology Skills
London

Marketing Analytics falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in London.

Permanent vacancies with a requirement for process or methodology skills 12,118 14,957 16,367
As % of all permanent jobs advertised in London 88.48% 94.35% 92.92%
Number of salaries quoted 7,728 8,393 13,166
10th Percentile £36,250 £43,000 £42,000
25th Percentile £51,250 £56,250 £56,250
Median annual salary (50th Percentile) £74,000 £75,000 £75,000
Median % change year-on-year -1.33% - -
75th Percentile £95,000 £97,500 £95,000
90th Percentile £117,500 £120,000 £116,250
England median annual salary £55,000 £60,000 £60,000
% change year-on-year -8.33% - -4.00%

Marketing Analytics
Job Vacancy Trend in London

Historical trend showing the proportion of permanent IT job postings citing Marketing Analytics relative to all permanent IT jobs advertised in London.

Marketing Analytics job vacancy trend in London

Marketing Analytics
Salary Trend in London

Salary distribution trend for jobs in London citing Marketing Analytics.

Salary distribution trend for jobs in London citing Marketing Analytics

Marketing Analytics
Salary Histogram in London

Salary distribution for jobs citing Marketing Analytics in London over the 6 months to 31 December 2025.

Salary histogram for Marketing Analytics in London

Marketing Analytics
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Analytics within the London region over the 6 months to 31 December 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Central London +33 1 £55,000 -20.00% 7
Marketing Analytics
England

Marketing Analytics
Co-Occurring Skills & Capabilities in London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 1 (16.67%) Microsoft Excel
1 1 (16.67%) Microsoft PowerPoint
Cloud Services
1 1 (16.67%) AWS
1 1 (16.67%) dbt
1 1 (16.67%) Google Analytics
1 1 (16.67%) SaaS
1 1 (16.67%) Snowflake
Database & Business Intelligence
1 1 (16.67%) Snowflake Schema
1 1 (16.67%) Tableau
General
1 6 (100.00%) Marketing
2 3 (50.00%) Analytical Skills
2 3 (50.00%) Finance
3 1 (16.67%) Advertising
3 1 (16.67%) Games
3 1 (16.67%) Influencing Skills
3 1 (16.67%) Law
3 1 (16.67%) Organisational Skills
3 1 (16.67%) Social Skills
3 1 (16.67%) Telecoms
Job Titles
1 2 (33.33%) Data Scientist
1 2 (33.33%) Senior
2 1 (16.67%) Marketing Director
2 1 (16.67%) Marketing Manager
2 1 (16.67%) Senior Data Scientist
2 1 (16.67%) Senior Manager
2 1 (16.67%) Senior Marketing Manager
2 1 (16.67%) Telecoms Manager
Libraries, Frameworks & Software Standards
1 1 (16.67%) PyTorch
1 1 (16.67%) XGBoost
Miscellaneous
1 1 (16.67%) Digital Media
1 1 (16.67%) Educational Technology
1 1 (16.67%) Marketing Technology
1 1 (16.67%) Mobile Games
1 1 (16.67%) Social Media
Processes & Methodologies
1 6 (100.00%) Analytics
2 3 (50.00%) Business Strategy
2 3 (50.00%) Decision-Making
2 3 (50.00%) Digital Marketing
3 2 (33.33%) Asset Management
3 2 (33.33%) B2B
3 2 (33.33%) B2B Marketing
3 2 (33.33%) Business Development
3 2 (33.33%) Collaborative Culture
3 2 (33.33%) Content Strategy
3 2 (33.33%) CRM
3 2 (33.33%) Data Science
3 2 (33.33%) GTM Strategy
3 2 (33.33%) Marketing Strategy
3 2 (33.33%) Project Management
4 1 (16.67%) A/B Testing
4 1 (16.67%) Content Development
4 1 (16.67%) Demand Generation
4 1 (16.67%) Recruitment Marketing
4 1 (16.67%) Storytelling
Programming Languages
1 2 (33.33%) Python
1 2 (33.33%) SQL
Qualifications
1 1 (16.67%) Degree
1 1 (16.67%) Master's Degree
Vendors
1 1 (16.67%) Facebook
1 1 (16.67%) Salesforce
1 1 (16.67%) Salesforce Marketing Cloud