Pay per click Jobs in London

Pay per click (PPC)
England > London

The table below provides summary statistics for permanent job vacancies advertised in London requiring Pay per click skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Pay per click over the 6 months leading up to 28 May 2025, comparing them to the same period in the previous two years.

6 months to
28 May 2025
Same period 2024 Same period 2023
Rank 318 487 582
Rank change year-on-year +169 +95 +263
Permanent jobs citing Pay per click 74 25 29
As % of all permanent jobs advertised in London 0.59% 0.11% 0.088%
As % of the Processes & Methodologies category 0.61% 0.12% 0.092%
Number of salaries quoted 23 18 15
10th Percentile £35,200 - £37,250
25th Percentile £36,250 £31,500 £40,000
Median annual salary (50th Percentile) £45,000 £36,750 £50,000
Median % change year-on-year +22.45% -26.50% -
75th Percentile £63,750 £38,938 £64,000
90th Percentile £72,000 £48,750 £81,250
England median annual salary £37,500 £37,500 £44,000
% change year-on-year - -14.77% -7.37%

All Process and Methodology Skills
London

Pay per click falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in London.

Permanent vacancies with a requirement for process or methodology skills 12,045 21,522 31,580
As % of all permanent jobs advertised in London 96.26% 90.48% 95.32%
Number of salaries quoted 6,842 15,847 22,804
10th Percentile £42,000 £37,500 £42,874
25th Percentile £56,250 £51,250 £55,000
Median annual salary (50th Percentile) £75,000 £70,000 £75,000
Median % change year-on-year +7.14% -6.67% +7.14%
75th Percentile £100,000 £95,000 £95,000
90th Percentile £125,000 £115,000 £115,000
England median annual salary £57,500 £55,000 £62,500
% change year-on-year +4.55% -12.00% +4.17%

Pay per click
Job Vacancy Trend in London

Job postings citing Pay per click as a proportion of all IT jobs advertised in London.

Job vacancy trend for Pay per click in London

Pay per click
Salary Trend in London

3-month moving average salary quoted in jobs citing Pay per click in London.

Salary trend for Pay per click in London

Pay per click
Salary Histogram in London

Salary distribution for jobs citing Pay per click in London over the 6 months to 28 May 2025.

Salary histogram for Pay per click in London

Pay per click
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the London region over the 6 months to 28 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Central London +48 10 - - 5
East London - 1 - - 3
Pay per click
England

Pay per click
Co-occurring Skills and Capabilities in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (16.22%) CMS
2 10 (13.51%) WordPress
3 6 (8.11%) Sitecore CMS
Applications
1 13 (17.57%) Microsoft Excel
2 6 (8.11%) Microsoft PowerPoint
3 2 (2.70%) Adobe Creative Suite
3 2 (2.70%) Adobe Illustrator
3 2 (2.70%) Adobe Premiere
3 2 (2.70%) InDesign
3 2 (2.70%) Photoshop
Cloud Services
1 29 (39.19%) Google Analytics
2 25 (33.78%) Google Ads
3 11 (14.86%) Facebook Ads
3 11 (14.86%) Google Sheets
4 4 (5.41%) Figma
4 4 (5.41%) Google Docs
4 4 (5.41%) Miro
4 4 (5.41%) Slack
5 2 (2.70%) Adobe Creative Cloud
5 2 (2.70%) Canva
6 1 (1.35%) Adobe Analytics
6 1 (1.35%) Power Platform
6 1 (1.35%) SaaS
Communications & Networking
1 1 (1.35%) SMS
Database & Business Intelligence
1 5 (6.76%) Looker
2 4 (5.41%) Data Mining
3 1 (1.35%) Power BI
General
1 66 (89.19%) Marketing
2 33 (44.59%) Analytical Skills
3 30 (40.54%) Advertising
4 23 (31.08%) Social Skills
5 16 (21.62%) Inclusion and Diversity
6 12 (16.22%) Retail
7 10 (13.51%) Finance
8 6 (8.11%) Presentation Skills
8 6 (8.11%) Publishing
9 5 (6.76%) Organisational Skills
10 2 (2.70%) Billing
10 2 (2.70%) Legal
10 2 (2.70%) Public Sector
Job Titles
1 18 (24.32%) SEO Specialist
2 11 (14.86%) PPC Specialist
3 9 (12.16%) Analyst
3 9 (12.16%) Marketing Manager
3 9 (12.16%) SEO Executive
4 7 (9.46%) PPC Analyst
5 6 (8.11%) Digital Executive
6 4 (5.41%) Content Strategist
6 4 (5.41%) E-Commerce Manager
6 4 (5.41%) IT Manager
6 4 (5.41%) Paid Search Specialist
6 4 (5.41%) SEO Manager
6 4 (5.41%) Strategy Manager
7 3 (4.05%) Senior
7 3 (4.05%) SEO Strategist
8 2 (2.70%) Content Manager
8 2 (2.70%) Digital Content Manager
8 2 (2.70%) Lead
8 2 (2.70%) Senior SEO Analyst
8 2 (2.70%) Senior SEO Specialist
Libraries, Frameworks & Software Standards
1 4 (5.41%) CSS
1 4 (5.41%) HTML
Miscellaneous
1 29 (39.19%) Social Media
2 11 (14.86%) Self-Motivation
3 8 (10.81%) Analytical Mindset
3 8 (10.81%) BBC
4 6 (8.11%) Blog
5 3 (4.05%) Digital Media
5 3 (4.05%) Marketing Technology
6 2 (2.70%) Motion Graphics
6 2 (2.70%) Onboarding
Processes & Methodologies
1 55 (74.32%) SEO
2 47 (63.51%) Analytics
3 30 (40.54%) Actionable Insight
4 28 (37.84%) Digital Marketing
5 27 (36.49%) Conversion Rate Optimisation
5 27 (36.49%) Marketing Strategy
6 24 (32.43%) E-Commerce
7 17 (22.97%) Roadmaps
8 14 (18.92%) Project Management
8 14 (18.92%) Social Commerce
8 14 (18.92%) Strategic Thinking
9 12 (16.22%) A/B Testing
9 12 (16.22%) B2B
10 11 (14.86%) Campaign Management
10 11 (14.86%) Collaborative Working
10 11 (14.86%) Link Building
11 10 (13.51%) Storytelling
12 9 (12.16%) B2C
12 9 (12.16%) Copywriting
12 9 (12.16%) Problem-Solving
Qualifications
1 8 (10.81%) Degree
2 2 (2.70%) DBS Check
Quality Assurance & Compliance
1 4 (5.41%) QA
2 3 (4.05%) Actionable Recommendations
Vendors
1 58 (78.38%) Google
2 19 (25.68%) Ahrefs
2 19 (25.68%) Microsoft
3 15 (20.27%) TikTok
4 12 (16.22%) Screaming Frog
5 11 (14.86%) Facebook
5 11 (14.86%) Instagram
5 11 (14.86%) Pinterest
6 9 (12.16%) Salesforce
7 8 (10.81%) JD Edwards
8 6 (8.11%) Sitecore
9 5 (6.76%) HubSpot
10 4 (5.41%) Hotjar
10 4 (5.41%) WooCommerce
11 3 (4.05%) Adobe
12 2 (2.70%) YouTube