Web Analytics Jobs in London

Web Analytics
England > London

The table below provides summary statistics for permanent job vacancies advertised in London requiring Web Analytics skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Web Analytics over the 6 months leading up to 19 May 2025, comparing them to the same period in the previous two years.

6 months to
19 May 2025
Same period 2024 Same period 2023
Rank 367 487 510
Rank change year-on-year +120 +23 +151
Permanent jobs citing Web Analytics 33 24 111
As % of all permanent jobs advertised in London 0.26% 0.10% 0.33%
As % of the Processes & Methodologies category 0.27% 0.11% 0.35%
Number of salaries quoted 4 18 83
10th Percentile - £43,000 £34,250
25th Percentile £62,000 £43,063 £42,484
Median annual salary (50th Percentile) £64,000 £47,521 £62,500
Median % change year-on-year +34.68% -23.97% -9.09%
75th Percentile £67,000 £51,358 £89,375
90th Percentile £68,800 £63,000 £100,000
England median annual salary £40,000 £44,500 £59,526
% change year-on-year -10.11% -25.24% +12.08%

All Process and Methodology Skills
London

Web Analytics falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in London.

Permanent vacancies with a requirement for process or methodology skills 12,375 21,526 32,049
As % of all permanent jobs advertised in London 96.17% 90.97% 95.36%
Number of salaries quoted 7,226 15,906 23,132
10th Percentile £42,000 £37,500 £43,257
25th Percentile £55,500 £51,500 £55,000
Median annual salary (50th Percentile) £75,000 £70,500 £75,000
Median % change year-on-year +6.38% -6.00% +7.14%
75th Percentile £100,000 £95,000 £95,000
90th Percentile £122,500 £115,000 £115,000
England median annual salary £57,500 £55,000 £62,500
% change year-on-year +4.55% -12.00% +4.17%

Web Analytics
Job Vacancy Trend in London

Job postings citing Web Analytics as a proportion of all IT jobs advertised in London.

Job vacancy trend for Web Analytics in London

Web Analytics
Salary Trend in London

3-month moving average salary quoted in jobs citing Web Analytics in London.

Salary trend for Web Analytics in London

Web Analytics
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics within the London region over the 6 months to 19 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Central London - 2 - - 2
Web Analytics
England

Web Analytics
Co-occurring Skills and Capabilities in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (6.06%) Adobe Experience Manager
1 2 (6.06%) CMS
Applications
1 6 (18.18%) Adobe Premiere
2 1 (3.03%) Microsoft Excel
2 1 (3.03%) Spreadsheet
Cloud Services
1 13 (39.39%) Adobe Analytics
2 12 (36.36%) Google Analytics
3 6 (18.18%) Power Platform
4 4 (12.12%) Google Tag Manager
5 3 (9.09%) Contentsquare
6 2 (6.06%) Google Ads
6 2 (6.06%) Google Sheets
Database & Business Intelligence
1 7 (21.21%) Looker
1 7 (21.21%) Tableau
2 6 (18.18%) Power BI
3 4 (12.12%) Power Query
3 4 (12.12%) PowerPivot
4 3 (9.09%) Data Warehouse
5 2 (6.06%) Metadata
6 1 (3.03%) MySQL
6 1 (3.03%) PostgreSQL
6 1 (3.03%) Relational Database
6 1 (3.03%) SQL Server
General
1 19 (57.58%) Social Skills
2 17 (51.52%) Analytical Skills
3 10 (30.30%) Marketing
4 6 (18.18%) Finance
4 6 (18.18%) Law
4 6 (18.18%) Presentation Skills
5 4 (12.12%) Games
5 4 (12.12%) Retail
6 1 (3.03%) Inclusion and Diversity
6 1 (3.03%) Legal
6 1 (3.03%) Public Sector
Job Titles
1 6 (18.18%) Analyst
1 6 (18.18%) Data Analyst
1 6 (18.18%) Data Insight Analyst
1 6 (18.18%) Digital Producer
1 6 (18.18%) Insight Analyst
1 6 (18.18%) Insight Data Analyst
2 4 (12.12%) Analytics Manager
2 4 (12.12%) Senior
2 4 (12.12%) Senior Data Warehouse Specialist
2 4 (12.12%) Senior Web Analytics Specialist
2 4 (12.12%) Web Analytics Specialist
2 4 (12.12%) Web Specialist
3 3 (9.09%) Insight Executive
4 2 (6.06%) Business Intelligence Developer
4 2 (6.06%) Developer
4 2 (6.06%) Power BI Developer
5 1 (3.03%) Data Manager
5 1 (3.03%) Insight Manager
Libraries, Frameworks & Software Standards
1 1 (3.03%) HTML
Miscellaneous
1 8 (24.24%) Social Media
2 2 (6.06%) Analytical Mindset
Processes & Methodologies
1 33 (100.00%) Analytics
2 13 (39.39%) Data Analysis
3 12 (36.36%) Data Visualisation
3 12 (36.36%) User Experience
3 12 (36.36%) Visualisation
4 10 (30.30%) Content Management
4 10 (30.30%) Data Analytics
4 10 (30.30%) Data Integration
5 9 (27.27%) Digital Strategy
6 8 (24.24%) A/B Testing
6 8 (24.24%) Coaching
6 8 (24.24%) Decision-Making
6 8 (24.24%) Mentoring
6 8 (24.24%) Problem-Solving
6 8 (24.24%) SEO
7 7 (21.21%) Storytelling
8 6 (18.18%) Content Development
8 6 (18.18%) Content Strategy
8 6 (18.18%) Data Pipeline
8 6 (18.18%) Project Management
Programming Languages
1 12 (36.36%) SQL
2 10 (30.30%) Python
3 4 (12.12%) R
4 2 (6.06%) Data Analysis Expressions
5 1 (3.03%) JavaScript
Qualifications
1 6 (18.18%) Degree
1 6 (18.18%) Master's Degree
2 1 (3.03%) DBS Check
Quality Assurance & Compliance
1 8 (24.24%) Accessibility
2 2 (6.06%) Actionable Recommendations
2 2 (6.06%) WCAG
3 1 (3.03%) Data Quality
3 1 (3.03%) GDPR
Systems Management
1 4 (12.12%) Matomo
Vendors
1 14 (42.42%) Google
2 13 (39.39%) Adobe
3 8 (24.24%) YouTube
4 6 (18.18%) TikTok
5 3 (9.09%) Microsoft
6 2 (6.06%) Pinterest
6 2 (6.06%) Snapchat