Marketing Jobs in the Midlands

Marketing
England > Midlands

The table below looks at the prevalence of the term Marketing in permanent job vacancies in the Midlands. Included is a benchmarking guide to the salaries offered in vacancies that cited Marketing over the 6 months leading up to 31 May 2025, comparing them to the same period in the previous two years.

6 months to
31 May 2025
Same period 2024 Same period 2023
Rank 99 43 122
Rank change year-on-year -56 +79 -78
Permanent jobs citing Marketing 204 548 234
As % of all permanent jobs advertised in the Midlands 2.95% 4.26% 2.67%
As % of the General category 4.89% 7.77% 3.66%
Number of salaries quoted 105 375 144
10th Percentile £24,000 £25,750 £28,100
25th Percentile £28,750 £30,000 £35,000
Median annual salary (50th Percentile) £42,500 £40,000 £42,500
Median % change year-on-year +6.25% -5.88% -5.56%
75th Percentile £53,750 £55,000 £58,259
90th Percentile £66,000 £73,750 £70,000
England median annual salary £52,500 £45,000 £55,000
% change year-on-year +16.67% -18.18% -

All General Skills
Midlands

Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring common skills in the Midlands.

Permanent vacancies with a requirement for common skills 4,170 7,056 6,400
As % of all permanent jobs advertised in the Midlands 60.33% 54.86% 73.14%
Number of salaries quoted 1,762 4,789 3,033
10th Percentile £26,250 £25,500 £28,250
25th Percentile £32,000 £31,250 £37,000
Median annual salary (50th Percentile) £47,500 £45,000 £52,500
Median % change year-on-year +5.56% -14.29% +10.53%
75th Percentile £62,500 £60,000 £66,250
90th Percentile £75,000 £71,991 £77,500
England median annual salary £55,565 £52,500 £60,000
% change year-on-year +5.84% -12.50% -

Marketing
Job Vacancy Trend in the Midlands

Job postings citing Marketing as a proportion of all IT jobs advertised in the Midlands.

Job vacancy trend for Marketing in the Midlands

Marketing
Salary Trend in the Midlands

3-month moving average salary quoted in jobs citing Marketing in the Midlands.

Salary trend for Marketing in the Midlands

Marketing
Salary Histogram in the Midlands

Salary distribution for jobs citing Marketing in the Midlands over the 6 months to 31 May 2025.

Salary histogram for Marketing in the Midlands

Marketing
Job Locations in the Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Midlands region over the 6 months to 31 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
West Midlands -34 119 £45,000 +9.76% 235
East Midlands -39 85 £37,500 -2.60% 136
Marketing
England

Marketing
Co-occurring Skills and Capabilities in the Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (3.92%) CMS
2 3 (1.47%) Apache Spark
3 2 (0.98%) WordPress
4 1 (0.49%) Headless CMS
4 1 (0.49%) Strapi
Applications
1 39 (19.12%) Microsoft Office
2 20 (9.80%) Microsoft Excel
3 4 (1.96%) Microsoft PowerPoint
4 2 (0.98%) Photoshop
5 1 (0.49%) Adobe Creative Suite
5 1 (0.49%) Chatbot
Business Applications
1 11 (5.39%) Shopify
2 5 (2.45%) Dynamics CRM
2 5 (2.45%) Magento
3 4 (1.96%) Dynamics AX
4 2 (0.98%) Dynamics NAV
4 2 (0.98%) Odoo
5 1 (0.49%) Maximo
Cloud Services
1 21 (10.29%) Google Analytics
2 16 (7.84%) Power Platform
3 13 (6.37%) Google Ads
4 10 (4.90%) SaaS
5 9 (4.41%) Azure
6 8 (3.92%) Microsoft 365
7 5 (2.45%) Azure Synapse Analytics
7 5 (2.45%) Facebook Ads
7 5 (2.45%) MailChimp
8 4 (1.96%) AWS
8 4 (1.96%) Dynamics 365
8 4 (1.96%) Firebase
8 4 (1.96%) GitHub
8 4 (1.96%) Google Tag Manager
9 3 (1.47%) Amazon EC2
9 3 (1.47%) Amazon S3
9 3 (1.47%) Amazon SageMaker
9 3 (1.47%) AWS Lambda
9 3 (1.47%) BigCommerce
9 3 (1.47%) Serverless
Communications & Networking
1 4 (1.96%) Intranet
1 4 (1.96%) SMS
2 1 (0.49%) Ethernet
2 1 (0.49%) Firewall
2 1 (0.49%) LTE
2 1 (0.49%) Profibus
2 1 (0.49%) SD-WAN
2 1 (0.49%) VLAN
2 1 (0.49%) VPN
2 1 (0.49%) WAN
2 1 (0.49%) Wi-Fi
2 1 (0.49%) Wireless
Database & Business Intelligence
1 15 (7.35%) Power BI
2 10 (4.90%) Tableau
3 6 (2.94%) SQL Server
4 5 (2.45%) Relational Database
5 4 (1.96%) MySQL
6 3 (1.47%) Amazon Athena
6 3 (1.47%) MS Access
6 3 (1.47%) Parquet
6 3 (1.47%) PostgreSQL
6 3 (1.47%) Spark SQL
7 2 (0.98%) Looker
7 2 (0.98%) SQL Server Reporting Services
Development Applications
1 6 (2.94%) Git
2 3 (1.47%) GitLab
3 2 (0.98%) JIRA
4 1 (0.49%) Subversion
General
1 112 (54.90%) Finance
2 94 (46.08%) Social Skills
3 47 (23.04%) Analytical Skills
4 44 (21.57%) Retail
5 31 (15.20%) Legal
6 26 (12.75%) Telecoms
7 21 (10.29%) Public Sector
8 18 (8.82%) Organisational Skills
9 15 (7.35%) Law
9 15 (7.35%) Manufacturing
10 10 (4.90%) Advertising
11 7 (3.43%) Automotive
11 7 (3.43%) Inclusion and Diversity
11 7 (3.43%) Presentation Skills
12 5 (2.45%) Agriculture
12 5 (2.45%) Electronics
13 3 (1.47%) Brand Awareness
13 3 (1.47%) Dutch Language
13 3 (1.47%) French Language
13 3 (1.47%) Games
Job Titles
1 26 (12.75%) Analyst
1 26 (12.75%) Customer Executive
2 21 (10.29%) Risk Manager
2 21 (10.29%) Technology Risk Manager
3 15 (7.35%) Senior
4 12 (5.88%) Developer
4 12 (5.88%) Operations Manager
5 10 (4.90%) Support Analyst
6 9 (4.41%) 2nd Line Support
6 9 (4.41%) 2nd Line Support Analyst
6 9 (4.41%) Development Manager
6 9 (4.41%) E-Commerce Manager
7 8 (3.92%) Business Development Manager
7 8 (3.92%) Business Manager
7 8 (3.92%) Marketing Manager
8 7 (3.43%) Consultant
8 7 (3.43%) Product Manager
9 6 (2.94%) Data Analyst
10 5 (2.45%) Lead
10 5 (2.45%) Marketing Executive
Libraries, Frameworks & Software Standards
1 16 (7.84%) HTML
2 14 (6.86%) CSS
3 6 (2.94%) .NET
4 3 (1.47%) PySpark
4 3 (1.47%) XGBoost
5 2 (0.98%) Lightning Web Components
5 2 (0.98%) Middleware
5 2 (0.98%) Visualforce
5 2 (0.98%) Vue
6 1 (0.49%) JSON
6 1 (0.49%) LAMP
6 1 (0.49%) Laravel
6 1 (0.49%) LESS
6 1 (0.49%) Next.js
6 1 (0.49%) React
6 1 (0.49%) STL
6 1 (0.49%) Tailwind CSS
Miscellaneous
1 21 (10.29%) Blockchain
1 21 (10.29%) Robotics
2 12 (5.88%) Social Media
3 9 (4.41%) Product Ownership
4 8 (3.92%) Marketing Technology
4 8 (3.92%) Mobile App
5 7 (3.43%) Self-Motivation
6 6 (2.94%) Driving Licence
7 5 (2.45%) Algorithms
7 5 (2.45%) Analytical Mindset
8 3 (1.47%) EPoS
8 3 (1.47%) NHS
9 2 (0.98%) Data Protection Act
9 2 (0.98%) Embedded Systems
9 2 (0.98%) FMCG
9 2 (0.98%) Graphic Design
9 2 (0.98%) IoT
9 2 (0.98%) Legacy Applications
9 2 (0.98%) Legacy Systems
9 2 (0.98%) Management Information System
Operating Systems
1 4 (1.96%) Windows
2 3 (1.47%) Windows Server
3 1 (0.49%) Android
3 1 (0.49%) Apple iOS
3 1 (0.49%) Linux
3 1 (0.49%) Windows 10
Processes & Methodologies
1 72 (35.29%) Analytics
2 56 (27.45%) Decision-Making
3 47 (23.04%) Business Development
4 40 (19.61%) Digital Marketing
5 38 (18.63%) CRM
6 36 (17.65%) Artificial Intelligence
7 34 (16.67%) Agile
8 31 (15.20%) Data-Driven Decision Making
8 31 (15.20%) Mentoring
9 29 (14.22%) Coaching
10 27 (13.24%) Contract Negotiation
10 27 (13.24%) Marketing Strategy
10 27 (13.24%) SEO
11 26 (12.75%) Customer Service
12 25 (12.25%) Data Analytics
12 25 (12.25%) Pay per click
12 25 (12.25%) Problem-Solving
13 24 (11.76%) B2B
13 24 (11.76%) Risk Management
14 22 (10.78%) Continuous Improvement
Programming Languages
1 34 (16.67%) SQL
2 12 (5.88%) JavaScript
2 12 (5.88%) Python
3 5 (2.45%) C++
3 5 (2.45%) Java
3 5 (2.45%) R
4 4 (1.96%) C#
4 4 (1.96%) PHP
5 2 (0.98%) Apex Code
5 2 (0.98%) PL/SQL
Qualifications
1 23 (11.27%) Degree
2 9 (4.41%) SC Cleared
2 9 (4.41%) Security Cleared
3 3 (1.47%) DBS Check
3 3 (1.47%) Numerate Degree
4 2 (0.98%) Computer Science Degree
4 2 (0.98%) Microsoft Certification
5 1 (0.49%) PMI Certification
5 1 (0.49%) PMP
Quality Assurance & Compliance
1 21 (10.29%) ITGC
2 13 (6.37%) GDPR
3 9 (4.41%) SLA
4 6 (2.94%) Actionable Recommendations
4 6 (2.94%) California Consumer Privacy Act
5 5 (2.45%) Data Quality
6 3 (1.47%) PCI DSS
7 2 (0.98%) Accessibility
7 2 (0.98%) Cyber Essentials
7 2 (0.98%) QA
8 1 (0.49%) ISO 9001
8 1 (0.49%) ISO/IEC 20000
8 1 (0.49%) ISO/IEC 27001
8 1 (0.49%) PMO
System Software
1 3 (1.47%) VMware Infrastructure
2 2 (0.98%) Active Directory
3 1 (0.49%) Embedded Firmware
3 1 (0.49%) Firmware
Systems Management
1 1 (0.49%) Automic
1 1 (0.49%) EMC NetWorker
1 1 (0.49%) SCCM
Vendors
1 39 (19.12%) Salesforce
2 26 (12.75%) Google
3 22 (10.78%) Microsoft
4 14 (6.86%) Facebook
5 7 (3.43%) Zoho
6 6 (2.94%) Optimizely
7 5 (2.45%) SAP
8 4 (1.96%) Adobe
9 3 (1.47%) Ahrefs
9 3 (1.47%) Databricks
9 3 (1.47%) dotdigital
9 3 (1.47%) HubSpot
9 3 (1.47%) Instagram
9 3 (1.47%) VMware
10 2 (0.98%) Cisco
10 2 (0.98%) Hotjar
10 2 (0.98%) MuleSoft
10 2 (0.98%) Salesforce Marketing Cloud
10 2 (0.98%) WooCommerce
10 2 (0.98%) YouTube