Period
to 24 November 2017

The following table provides summary statistics for permanent job vacancies advertised in England with a requirement for Customer Segmentation skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Customer Segmentation over the 6 months to 24 November 2017 with a comparison to the same period in the previous 2 years.

Customer Segmentation
UK > England
6 months to
24 Nov 2017
Same period 2016 Same period 2015
Rank 1074 1058 1210
Rank change year-on-year -16 +152 -18
Permanent jobs citing Customer Segmentation 89 149 81
As % of all permanent IT jobs advertised in England 0.053% 0.083% 0.039%
As % of the Processes & Methodologies category 0.059% 0.093% 0.044%
Number of salaries quoted 58 95 79
England median annual salary £60,000 £50,000 £47,500
Median salary % change year-on-year +20.00% +5.26% +18.75%
10th Percentile £35,000 £33,750 £28,000
90th Percentile £100,750 £75,450 £85,000
UK median annual salary £60,000 £50,000 £47,500
% change year-on-year +20.00% +5.26% +18.75%

Customer Segmentation is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in England with a requirement for process or methodology skills.

All Process and Methodology Skills
England
Permanent vacancies with a requirement for process or methodology skills 151740 159655 182630
As % of all permanent IT jobs advertised in England 89.91% 89.41% 88.75%
Number of salaries quoted 120747 133850 152095
England median annual salary £50,000 £50,000 £47,500
Median salary % change year-on-year - +5.26% +5.56%
10th Percentile £28,750 £28,250 £27,500
90th Percentile £80,000 £80,000 £77,500
UK median annual salary £50,000 £49,500 £47,500
% change year-on-year +1.01% +4.21% +5.56%

Customer Segmentation
Job Vacancy Trend in England

Job postings citing Customer Segmentation as a percentage of all IT jobs advertised in England.

Job vacancy trend for Customer Segmentation in England

Customer Segmentation
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Customer Segmentation in England.

Salary trend for Customer Segmentation in England

Customer Segmentation
Salary Histogram in England

The salary distribution of IT jobs citing Customer Segmentation in England over the 6 months to 24 November 2017.

Salary histogram for Customer Segmentation in England

Customer Segmentation
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Customer Segmentation within the England region over the 6 months to 24 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -27 70 £60,000 +4.35% 3
East Midlands +29 9 £40,000 -11.11%
Midlands +25 9 £40,000 -11.11%
East of England +11 6 - -
North of England +13 4 £68,000 +51.11% 2
Yorkshire - 4 £68,000 -
Customer Segmentation
UK

For the 6 months to 24 November 2017, IT jobs citing Customer Segmentation also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the England region with a requirement for Customer Segmentation.

1 69 (77.53%) Marketing
2 39 (43.82%) Analytical Skills
3 36 (40.45%) Degree
4 35 (39.33%) SQL
4 35 (39.33%) Analytics
5 33 (37.08%) CRM
6 24 (26.97%) Microsoft Excel
7 23 (25.84%) Business Intelligence
8 18 (20.22%) Computer Science
9 17 (19.10%) Mathematics
9 17 (19.10%) E-Commerce
10 16 (17.98%) Actionable Insight
11 15 (16.85%) Matrix Organization
11 15 (16.85%) Agile Software Development
11 15 (16.85%) Banking
12 14 (15.73%) Finance
12 14 (15.73%) SAS
12 14 (15.73%) R
12 14 (15.73%) Machine Learning
13 13 (14.61%) Big Data
13 13 (14.61%) A/B Testing
13 13 (14.61%) Adobe
13 13 (14.61%) Web Analytics
14 12 (13.48%) Python
14 12 (13.48%) Marketing Strategy
15 11 (12.36%) Customer Insight
15 11 (12.36%) Salesforce.com
15 11 (12.36%) Microsoft
16 10 (11.24%) Statistics
16 10 (11.24%) Test Strategy

Customer Segmentation
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 14 (15.73%) SAS
2 3 (3.37%) Apache Spark
3 2 (2.25%) CMS
4 1 (1.12%) Apache
4 1 (1.12%) Confluence
4 1 (1.12%) Elasticsearch
4 1 (1.12%) Sitecore CMS
4 1 (1.12%) WordPress
Applications
1 24 (26.97%) Microsoft Excel
2 6 (6.74%) SPSS
3 4 (4.49%) Microsoft Office
3 4 (4.49%) Microsoft PowerPoint
4 1 (1.12%) Adobe Illustrator
4 1 (1.12%) InDesign
4 1 (1.12%) Photoshop
Business Applications
1 8 (8.99%) Salesforce.com CRM
2 4 (4.49%) Adobe Campaign
3 3 (3.37%) Dynamics CRM
Cloud Services
1 9 (10.11%) Google Analytics
2 8 (8.99%) Adobe Analytics
3 7 (7.87%) Microsoft Azure
4 3 (3.37%) Amazon AWS
4 3 (3.37%) Azure Machine Learning
5 1 (1.12%) AdWords
5 1 (1.12%) Google Cloud Platform
Communications & Networking
1 1 (1.12%) SMS
Database & Business Intelligence
1 13 (14.61%) Big Data
2 8 (8.99%) Hadoop
3 6 (6.74%) Power BI
4 5 (5.62%) Data Warehouse
5 4 (4.49%) BusinessObjects
5 4 (4.49%) Data Mining
5 4 (4.49%) PowerPivot
6 1 (1.12%) Amazon Redshift
6 1 (1.12%) BigQuery
6 1 (1.12%) Data Lake
6 1 (1.12%) Geospatial Data
6 1 (1.12%) GIS
6 1 (1.12%) HBase
6 1 (1.12%) MySQL
6 1 (1.12%) NoSQL
6 1 (1.12%) PostgreSQL
6 1 (1.12%) Relational Database
6 1 (1.12%) SQL Server
6 1 (1.12%) SQL Server Reporting Services
6 1 (1.12%) Text Mining
Development Applications
1 2 (2.25%) Talend Open Studio
2 1 (1.12%) JIRA
2 1 (1.12%) SQL Server Management Studio (SSMS)
General
1 69 (77.53%) Marketing
2 15 (16.85%) Banking
3 14 (15.73%) Finance
4 9 (10.11%) Retail
5 8 (8.99%) Games
6 2 (2.25%) Advertising
7 1 (1.12%) Legal
7 1 (1.12%) Music Industry
7 1 (1.12%) Online Betting
Job Titles
1 31 (34.83%) Analyst
2 16 (17.98%) Digital Product Manager
2 16 (17.98%) Product Manager
3 10 (11.24%) Data Scientist
4 9 (10.11%) Senior Manager
5 8 (8.99%) Marketing Analyst
5 8 (8.99%) Senior Product Manager
6 6 (6.74%) CRM Analyst
7 5 (5.62%) E-Marketing Analyst
7 5 (5.62%) Web Analyst
7 5 (5.62%) Web Marketing Analyst
8 4 (4.49%) Consultant
8 4 (4.49%) CRM Executive
8 4 (4.49%) Insight Analyst
8 4 (4.49%) Machine Learning Scientist
8 4 (4.49%) Report Analyst
8 4 (4.49%) Senior Data Scientist
8 4 (4.49%) SQL Analyst
9 3 (3.37%) CRM Specialist
9 3 (3.37%) Head of CRM
Libraries, Frameworks & Software Standards
1 9 (10.11%) CSS
1 9 (10.11%) HTML
2 2 (2.25%) Web Services
3 1 (1.12%) D3.js
3 1 (1.12%) HTML5
3 1 (1.12%) jQuery
3 1 (1.12%) Natural Language Processing
Miscellaneous
1 39 (43.82%) Analytical Skills
2 18 (20.22%) Computer Science
3 7 (7.87%) Algorithms
4 6 (6.74%) Social Media
5 5 (5.62%) Augmented Reality
6 4 (4.49%) Credit Risk
6 4 (4.49%) Data Structures
6 4 (4.49%) Marketing Technology
7 2 (2.25%) Digital Media
7 2 (2.25%) Online Games
7 2 (2.25%) User Experience
8 1 (1.12%) Analytical Mindset
8 1 (1.12%) Greenfield Project
8 1 (1.12%) Management Information System
8 1 (1.12%) Online Gambling
8 1 (1.12%) Social Gaming
8 1 (1.12%) Spread Betting
Processes & Methodologies
1 35 (39.33%) Analytics
2 33 (37.08%) CRM
3 23 (25.84%) Business Intelligence
4 17 (19.10%) E-Commerce
4 17 (19.10%) Mathematics
5 16 (17.98%) Actionable Insight
6 15 (16.85%) Agile Software Development
6 15 (16.85%) Matrix Organization
7 14 (15.73%) Machine Learning
8 13 (14.61%) A/B Testing
8 13 (14.61%) Web Analytics
9 12 (13.48%) Marketing Strategy
10 11 (12.36%) Customer Insight
11 10 (11.24%) Statistics
11 10 (11.24%) Test Strategy
12 9 (10.11%) Predictive Modelling
12 9 (10.11%) Segmentation Analysis
13 8 (8.99%) Behavioural Change
13 8 (8.99%) Customer Acquisition
13 8 (8.99%) Data Analytics
Programming Languages
1 35 (39.33%) SQL
2 14 (15.73%) R
3 12 (13.48%) Python
4 3 (3.37%) Scala
5 2 (2.25%) VB
6 1 (1.12%) JavaScript
6 1 (1.12%) MATLAB
6 1 (1.12%) VBA
Qualifications
1 36 (40.45%) Degree
2 3 (3.37%) Numerate Degree
3 2 (2.25%) PhD
Quality Assurance & Compliance
1 1 (1.12%) Actionable Recommendations
1 1 (1.12%) Data Quality
Vendors
1 13 (14.61%) Adobe
2 11 (12.36%) Microsoft
2 11 (12.36%) Salesforce.com
3 10 (11.24%) Salesforce Marketing Cloud
4 9 (10.11%) Google
5 5 (5.62%) Coremetrics
6 4 (4.49%) Facebook
6 4 (4.49%) Tableau
7 2 (2.25%) Ab Initio
7 2 (2.25%) Birst
7 2 (2.25%) Cognos
7 2 (2.25%) MicroStrategy
7 2 (2.25%) Netezza
7 2 (2.25%) Talend
8 1 (1.12%) Alteryx
8 1 (1.12%) EXASOL
8 1 (1.12%) Optimizely
8 1 (1.12%) Pardot
8 1 (1.12%) Sitecore
8 1 (1.12%) Twitter