Customer Segmentation Job Trends

Customer Segmentation
UK

The table below provides summary statistics and salary benchmarking for jobs requiring Customer Segmentation skills. It covers permanent job vacancies from the 6 months leading up to 17 March 2026, with comparisons to the same periods in the previous two years.

6 months to
17 Mar 2026
Same period 2025 Same period 2024
Rank 685 625 817
Rank change year-on-year -60 +192 +53
Permanent jobs citing Customer Segmentation 6 28 12
As % of all permanent jobs in the UK 0.008% 0.065% 0.014%
As % of the Processes & Methodologies category 0.010% 0.070% 0.016%
Number of salaries quoted 5 24 6
10th Percentile £54,750 - -
25th Percentile £71,250 - £62,500
Median annual salary (50th Percentile) £72,500 £45,000 £70,000
Median % change year-on-year +61.11% -35.71% +9.38%
75th Percentile £73,750 £61,250 £87,500
90th Percentile £76,000 £84,425 -
UK excluding London median annual salary £72,500 £45,000 £70,000
% change year-on-year +61.11% -35.71% +16.18%

All Process & Methodology Skills
UK

Customer Segmentation falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 58,222 40,192 73,990
As % of all permanent jobs advertised in the UK 77.86% 93.47% 87.20%
Number of salaries quoted 35,232 22,295 56,140
10th Percentile £29,750 £31,750 £29,035
25th Percentile £40,000 £44,188 £40,000
Median annual salary (50th Percentile) £55,000 £60,000 £55,000
Median % change year-on-year -8.33% +9.09% -11.41%
75th Percentile £77,424 £80,000 £73,750
90th Percentile £97,500 £102,500 £93,750
UK excluding London median annual salary £50,000 £55,000 £50,000
% change year-on-year -9.09% +10.00% -9.09%

Customer Segmentation
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings citing Customer Segmentation relative to all permanent IT jobs advertised.

Customer Segmentation job vacancy trend in the UK

Customer Segmentation
Salary Trend

Salary distribution trend for jobs in the UK citing Customer Segmentation.

Salary distribution trend for jobs in the UK citing Customer Segmentation

Customer Segmentation
Salary Histogram

Salary distribution for jobs citing Customer Segmentation over the 6 months to 17 March 2026.

Salary histogram for Customer Segmentation in the UK

Customer Segmentation
Top 8 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Customer Segmentation within the UK over the 6 months to 17 March 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Work from Home +1 4 £72,500 +61.11% 5
England -38 4 £72,500 +61.11% 15
UK excluding London -40 4 £72,500 +61.11% 10
South West - 2 £73,750 -
London +6 1 £72,500 +26.09% 9
North West -13 1 £47,500 +5.56% 1
Scotland -27 1 £72,500 +61.11%
North of England -42 1 £47,500 +5.56% 2

Customer Segmentation
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 2 (33.33%) Oracle Application Server
Business Applications
1 1 (16.67%) NetSuite
1 1 (16.67%) Payment Gateway
Cloud Services
1 3 (50.00%) AWS
2 1 (16.67%) Azure
2 1 (16.67%) BigCommerce
2 1 (16.67%) Dynamics 365
2 1 (16.67%) GCP
2 1 (16.67%) Google Analytics
2 1 (16.67%) Power Platform
Database & Business Intelligence
1 2 (33.33%) Data Warehouse
1 2 (33.33%) Oracle BI EE
1 2 (33.33%) Oracle ODI
1 2 (33.33%) Oracle Reports
1 2 (33.33%) Snowflake Schema
1 2 (33.33%) Star Schema
2 1 (16.67%) Power BI
2 1 (16.67%) Tableau
Development Applications
1 2 (33.33%) Oracle APEX
General
1 3 (50.00%) Finance
1 3 (50.00%) Marketing
1 3 (50.00%) Social Skills
2 2 (33.33%) Retail
3 1 (16.67%) Analytical Skills
3 1 (16.67%) Manufacturing
Job Titles
1 2 (33.33%) CRM Manager
1 2 (33.33%) Data Engineer
2 1 (16.67%) Analytics Manager
2 1 (16.67%) Data Analytics Manager
2 1 (16.67%) Data Manager
2 1 (16.67%) Developer
2 1 (16.67%) E-Commerce Director
Libraries, Frameworks & Software Standards
1 2 (33.33%) JSON
1 2 (33.33%) XML
2 1 (16.67%) CSS
2 1 (16.67%) HTML
2 1 (16.67%) OAuth
2 1 (16.67%) OAuth2
2 1 (16.67%) React
2 1 (16.67%) RESTful
2 1 (16.67%) Vue
Processes & Methodologies
1 4 (66.67%) CRM
2 3 (50.00%) Analytics
2 3 (50.00%) Business Intelligence
2 3 (50.00%) Decision-Making
3 2 (33.33%) Collaborative Culture
3 2 (33.33%) Dimensional Modelling
3 2 (33.33%) ETL
3 2 (33.33%) Journey Map
3 2 (33.33%) Predictive Modelling
3 2 (33.33%) Re-Platforming
3 2 (33.33%) Task Automation
3 2 (33.33%) Web Development
4 1 (16.67%) Actionable Insight
4 1 (16.67%) Budgeting and Forecasting
4 1 (16.67%) Continuous Improvement
4 1 (16.67%) Conversion Rate Optimisation
4 1 (16.67%) Data Visualisation
4 1 (16.67%) Digital Innovation
4 1 (16.67%) Personalization
4 1 (16.67%) Webhook
Programming Languages
1 2 (33.33%) SQL
2 1 (16.67%) JavaScript
2 1 (16.67%) PL/SQL
Quality Assurance & Compliance
1 1 (16.67%) Accessibility
Vendors
1 3 (50.00%) Oracle
2 2 (33.33%) Salesforce
3 1 (16.67%) Google
3 1 (16.67%) Microsoft
3 1 (16.67%) Salesforce Marketing Cloud