Search Engine Optimisation Executive (SEO Executive)
UK
The median Search Engine Optimisation Executive (SEO Executive) salary in the UK is £32,500 per year, according to job vacancies posted during the 6 months leading to 30 May 2025.
The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.
| 6 months to 30 May 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 693 | 893 | 957 |
| Rank change year-on-year | +200 | +64 | +259 |
| Permanent jobs requiring an SEO Executive | 16 | 19 | 5 |
| As % of all permanent jobs advertised in the UK | 0.029% | 0.018% | 0.005% |
| As % of the Job Titles category | 0.032% | 0.019% | 0.006% |
| Number of salaries quoted | 7 | 12 | 5 |
| 10th Percentile | £24,000 | £25,325 | - |
| 25th Percentile | £27,625 | £28,625 | £25,000 |
| Median annual salary (50th Percentile) | £32,500 | £33,500 | £35,000 |
| Median % change year-on-year | -2.99% | -4.29% | +45.83% |
| 75th Percentile | £35,000 | £36,750 | £38,000 |
| 90th Percentile | - | £36,975 | £40,700 |
| UK excluding London median annual salary | £29,250 | £33,500 | £36,500 |
| % change year-on-year | -12.69% | -8.22% | +52.08% |
All Permanent IT Job Vacancies
UK
For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.
| Permanent vacancies in the UK with a recognized job title | 50,066 | 97,923 | 88,829 |
| % of permanent jobs with a recognized job title | 90.36% | 94.81% | 91.43% |
| Number of salaries quoted | 26,124 | 69,761 | 56,179 |
| 10th Percentile | £28,750 | £28,500 | £32,500 |
| 25th Percentile | £40,750 | £38,500 | £45,000 |
| Median annual salary (50th Percentile) | £55,000 | £52,500 | £60,000 |
| Median % change year-on-year | +4.76% | -12.50% | - |
| 75th Percentile | £73,750 | £70,000 | £80,000 |
| 90th Percentile | £95,000 | £90,000 | £100,000 |
| UK excluding London median annual salary | £51,000 | £50,000 | £53,500 |
| % change year-on-year | +2.00% | -6.54% | +6.63% |
SEO Executive
Job Vacancy Trend
Job postings that featured SEO Executive in the job title as a proportion of all IT jobs advertised.
SEO Executive
Salary Trend
3-month moving average salary quoted in jobs citing SEO Executive.
SEO Executive
Top 10 Job Locations
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO Executive within the UK over the 6 months to 30 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| England | +157 | 16 | £32,500 | -2.99% | 58 |
| Work from Home | +116 | 12 | £35,000 | +4.48% | 24 |
| London | - | 9 | £35,000 | - | 14 |
| UK excluding London | +182 | 7 | £29,250 | -12.69% | 48 |
| South East | +89 | 2 | £32,500 | -9.72% | 8 |
| Midlands | +85 | 2 | £26,000 | - | 2 |
| North of England | +50 | 2 | - | - | 25 |
| East Midlands | +45 | 2 | £26,000 | - | 2 |
| North West | +7 | 2 | - | - | 19 |
| East of England | +41 | 1 | - | - | 10 |
SEO Executive Skill Set
Top 30 Co-occurring Skills and Capabilities
For the 6 months to 30 May 2025, SEO Executive job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads featuring SEO Executive in the job title.
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SEO Executive Skill Set
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories: