Period
to

The median annual salary for an SEO Executive was £27,500 in advertised job vacancies during the 6 months to 8 August 2022.

The first table below provides salary benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Search Engine Optimisation (SEO) Executive
UK
6 months to
8 Aug 2022
Same period 2021 Same period 2020
Rank 1208 978 772
Rank change year-on-year -230 -206 +338
Permanent jobs requiring an SEO Executive 19 33 21
As % of all permanent jobs advertised in the UK 0.011% 0.029% 0.032%
As % of the Job Titles category 0.012% 0.032% 0.034%
Number of salaries quoted 18 24 12
10th Percentile - £22,525 £22,825
25th Percentile £26,250 £26,250 £24,250
Median annual salary (50th Percentile) £27,500 £35,000 £25,000
Median % change year-on-year -21.43% +40.00% -0.99%
75th Percentile £32,500 £37,500 £32,500
90th Percentile £33,900 £38,750 -
UK excluding London median annual salary £27,500 £27,500 £25,000
% change year-on-year - +10.00% +4.17%

The following table is for comparison with the above and includes summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

All Permanent IT Job Vacancies
UK
Permanent vacancies in the UK with a recognized job title 157,044 103,898 61,800
% of permanent IT jobs with a recognized job title 91.94% 91.14% 94.93%
Number of salaries quoted 84,149 73,476 50,466
10th Percentile £32,500 £31,750 £31,250
25th Percentile £43,500 £41,250 £40,000
Median annual salary (50th Percentile) £60,000 £55,000 £55,000
Median % change year-on-year +9.09% - +10.00%
75th Percentile £78,750 £75,000 £72,500
90th Percentile £95,000 £90,000 £88,750
UK excluding London median annual salary £52,000 £47,500 £47,500
% change year-on-year +9.47% - +5.56%

SEO Executive
Job Vacancy Trend

Job postings that featured SEO Executive in the job title as a proportion of all IT jobs advertised.

Job vacancy trend for SEO Executive in the UK

SEO Executive
Salary Trend

3-month moving average salary quoted in jobs citing SEO Executive.

Salary trend for SEO Executive in the UK

SEO Executive
Salary Histogram

Salary distribution for jobs citing SEO Executive over the 6 months to 8 August 2022.

Salary histogram for SEO Executive in the UK

SEO Executive
Top 8 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO Executive within the UK over the 6 months to 8 August 2022. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England -213 19 £27,500 -21.43% 3
UK excluding London -119 13 £27,500 - 1
North West -53 12 £27,500 - 1
North of England -60 12 £27,500 - 1
London -196 6 £32,500 -13.33% 2
Midlands -49 1 £27,500 +5.77%
Work from Home -224 1 £40,000 +14.29%
West Midlands - 1 £27,500 -

SEO Executive Skill Set
Top 28 Co-occurring IT Skills

For the 6 months to 8 August 2022, SEO Executive job roles required the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads featuring SEO Executive in the job title.

1 19 (100.00%) SEO
1 19 (100.00%) Marketing
2 15 (78.95%) Analytics
3 14 (73.68%) Google
3 14 (73.68%) Screaming Frog
4 12 (63.16%) Ahrefs
4 12 (63.16%) E-Commerce
4 12 (63.16%) Search Engine Marketing
4 12 (63.16%) Google Analytics
5 6 (31.58%) Algorithms
6 5 (26.32%) Digital Marketing
7 4 (21.05%) Campaign Management
7 4 (21.05%) Pay per click
7 4 (21.05%) Retail
7 4 (21.05%) Performance Measurement
7 4 (21.05%) Decision-Making
8 2 (10.53%) Content Marketing
8 2 (10.53%) Microsoft PowerPoint
8 2 (10.53%) Microsoft Office
8 2 (10.53%) Microsoft Excel
8 2 (10.53%) Analytical Skills
9 1 (5.26%) Blog
9 1 (5.26%) Finance
9 1 (5.26%) Automotive
9 1 (5.26%) Legal
9 1 (5.26%) CMS
9 1 (5.26%) Social Skills
9 1 (5.26%) Marketing Mix

SEO Executive Skill Set
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (5.26%) CMS
Applications
1 2 (10.53%) Microsoft Excel
1 2 (10.53%) Microsoft Office
1 2 (10.53%) Microsoft PowerPoint
Cloud Services
1 12 (63.16%) Google Analytics
General
1 19 (100.00%) Marketing
2 4 (21.05%) Retail
3 2 (10.53%) Analytical Skills
4 1 (5.26%) Automotive
4 1 (5.26%) Finance
4 1 (5.26%) Legal
4 1 (5.26%) Social Skills
Miscellaneous
1 6 (31.58%) Algorithms
2 1 (5.26%) Blog
Processes & Methodologies
1 19 (100.00%) SEO
2 15 (78.95%) Analytics
3 12 (63.16%) E-Commerce
3 12 (63.16%) Search Engine Marketing
4 5 (26.32%) Digital Marketing
5 4 (21.05%) Campaign Management
5 4 (21.05%) Decision-Making
5 4 (21.05%) Pay per click
5 4 (21.05%) Performance Measurement
6 2 (10.53%) Content Marketing
7 1 (5.26%) Marketing Mix
Vendors
1 14 (73.68%) Google
1 14 (73.68%) Screaming Frog
2 12 (63.16%) Ahrefs