Link Building Jobs

Link Building
UK

The table below provides summary statistics for permanent job vacancies requiring Link Building skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Link Building over the 6 months leading up to 19 February 2025, comparing them to the same period in the previous two years.

6 months to
19 Feb 2025
Same period 2024 Same period 2023
Rank 715 782 1007
Rank change year-on-year +67 +225 +114
Permanent jobs citing Link Building 19 22 9
As % of all permanent jobs advertised in the UK 0.032% 0.029% 0.008%
As % of the Processes & Methodologies category 0.034% 0.032% 0.009%
Number of salaries quoted 3 20 9
10th Percentile £52,510 - £32,250
25th Percentile £60,006 £32,500 -
Median annual salary (50th Percentile) £75,000 £39,000 £55,000
Median % change year-on-year +92.31% -29.09% +74.60%
75th Percentile £126,250 £46,250 £67,500
90th Percentile £155,500 £50,000 -
UK excluding London median annual salary - £39,000 £33,750
% change year-on-year - +15.56% +35.00%

All Process and Methodology Skills
UK

Link Building falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 55,992 68,309 104,908
As % of all permanent jobs advertised in the UK 93.42% 88.68% 95.52%
Number of salaries quoted 25,152 50,933 63,892
10th Percentile £35,000 £29,485 £34,324
25th Percentile £46,250 £40,000 £45,500
Median annual salary (50th Percentile) £60,000 £55,000 £62,500
Median % change year-on-year +9.09% -12.00% +4.17%
75th Percentile £77,500 £75,000 £82,500
90th Percentile £100,000 £95,000 £100,000
UK excluding London median annual salary £55,000 £50,000 £54,882
% change year-on-year +10.00% -8.90% +7.61%

Link Building
Job Vacancy Trend

Job postings citing Link Building as a proportion of all IT jobs advertised.

Job vacancy trend for Link Building in the UK

Link Building
Salary Trend

3-month moving average salary quoted in jobs citing Link Building.

Salary trend for Link Building in the UK

Link Building
Salary Histogram

Salary distribution for jobs citing Link Building over the 6 months to 19 February 2025.

Salary histogram for Link Building in the UK

Link Building
Top 8 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Link Building within the UK over the 6 months to 19 February 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +72 19 £75,000 +92.31% 21
London +54 17 £75,000 +114.29% 12
Work from Home +91 10 £98,756 +182.16% 9
UK excluding London +55 2 - - 12
North of England +38 1 - - 2
East Midlands +21 1 - - 1
North West +4 1 - - 2
Midlands 0 1 - - 1

Link Building
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 15 (78.95%) CMS
2 7 (36.84%) Sitecore CMS
2 7 (36.84%) WordPress
3 1 (5.26%) Drupal
3 1 (5.26%) Ethereum
Applications
1 7 (36.84%) Microsoft Excel
1 7 (36.84%) Microsoft PowerPoint
Cloud Services
1 17 (89.47%) Google Analytics
2 6 (31.58%) Google Ads
Database & Business Intelligence
1 1 (5.26%) MySQL
General
1 17 (89.47%) Marketing
2 9 (47.37%) Social Skills
3 8 (42.11%) Analytical Skills
4 7 (36.84%) Advertising
4 7 (36.84%) Presentation Skills
4 7 (36.84%) Publishing
5 1 (5.26%) French Language
5 1 (5.26%) German Language
5 1 (5.26%) Greek Language
5 1 (5.26%) Inclusion and Diversity
5 1 (5.26%) Italian Language
5 1 (5.26%) Police
5 1 (5.26%) Retail
5 1 (5.26%) Romanian Language
5 1 (5.26%) Spanish Language
Job Titles
1 9 (47.37%) SEO Specialist
2 8 (42.11%) SEO Executive
3 7 (36.84%) Digital Executive
4 6 (31.58%) Paid Search Specialist
5 1 (5.26%) Copywriter
5 1 (5.26%) SEO Copywriter
5 1 (5.26%) SEO Manager
5 1 (5.26%) Web Manager
Libraries, Frameworks & Software Standards
1 8 (42.11%) HTML
2 7 (36.84%) CSS
3 1 (5.26%) web3js
3 1 (5.26%) XML
Miscellaneous
1 9 (47.37%) Blog
2 7 (36.84%) Analytical Mindset
3 3 (15.79%) Social Media
4 1 (5.26%) Algorithms
4 1 (5.26%) Blockchain
4 1 (5.26%) Web3
Processes & Methodologies
1 19 (100.00%) SEO
2 18 (94.74%) Analytics
3 13 (68.42%) Actionable Insight
3 13 (68.42%) Pay per click
4 7 (36.84%) Business Development
4 7 (36.84%) Content Writing
4 7 (36.84%) GAP Analysis
4 7 (36.84%) Social Commerce
5 6 (31.58%) B2C
5 6 (31.58%) Budget Management
5 6 (31.58%) Marketing Strategy
5 6 (31.58%) Paid Search
5 6 (31.58%) Performance Metrics
6 2 (10.53%) Content Strategy
6 2 (10.53%) Digital Marketing
6 2 (10.53%) User Experience
7 1 (5.26%) A/B Testing
7 1 (5.26%) Conversion Rate Optimisation
7 1 (5.26%) Performance Analysis
7 1 (5.26%) Technical Analysis
Programming Languages
1 1 (5.26%) PHP
Qualifications
1 1 (5.26%) DBS Check
Quality Assurance & Compliance
1 1 (5.26%) GDPR
Vendors
1 18 (94.74%) Google
2 16 (84.21%) Ahrefs
3 9 (47.37%) Screaming Frog
4 7 (36.84%) Microsoft
4 7 (36.84%) Salesforce
4 7 (36.84%) Sitecore
5 1 (5.26%) Hotjar