Ahrefs Job Trends

Ahrefs
UK

The table below provides summary statistics for permanent job vacancies requiring knowledge or experience of Ahrefs products and/or services. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Ahrefs over the 6 months leading up to 31 December 2025, comparing them to the same period in the previous two years.

The figures below represent the IT labour market in general and are not representative of salaries within Ahrefs.

6 months to
31 Dec 2025
Same period 2024 Same period 2023
Rank 619 698 681
Rank change year-on-year +79 -17 +336
Permanent jobs citing Ahrefs 25 18 20
As % of all permanent jobs in the UK 0.042% 0.032% 0.039%
As % of the Vendors category 0.13% 0.088% 0.097%
Number of salaries quoted 16 2 20
10th Percentile £31,125 £28,375 -
25th Percentile £32,500 £31,563 £32,500
Median annual salary (50th Percentile) £42,750 £38,750 £39,000
Median % change year-on-year +10.32% -0.64% +30.00%
75th Percentile £47,500 £46,563 £46,250
90th Percentile - £50,125 £55,250
UK excluding London median annual salary £43,750 - £39,000
% change year-on-year - - +41.82%

All Vendors
UK

Ahrefs falls under the Vendor Products and Services category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring knowledge or experience of all vendor products and services.

Permanent vacancies with a requirement for knowledge or experience of vendor products and services 19,267 20,506 20,709
As % of all permanent jobs advertised in the UK 32.57% 36.97% 40.51%
Number of salaries quoted 10,935 10,669 15,854
10th Percentile £27,500 £31,296 £29,000
25th Percentile £33,250 £41,500 £39,017
Median annual salary (50th Percentile) £50,000 £57,500 £55,000
Median % change year-on-year -13.04% +4.55% -4.35%
75th Percentile £73,500 £77,250 £73,438
90th Percentile £90,000 £93,756 £91,934
UK excluding London median annual salary £42,500 £50,000 £49,000
% change year-on-year -15.00% +2.04% -2.00%

Ahrefs
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings citing Ahrefs relative to all permanent IT jobs advertised.

Ahrefs job vacancy trend in the UK

Ahrefs
Salary Trend

Salary distribution trend for jobs in the UK citing Ahrefs.

Salary distribution trend for jobs in the UK citing Ahrefs

Ahrefs
Salary Histogram

Salary distribution for jobs citing Ahrefs over the 6 months to 31 December 2025.

Salary histogram for Ahrefs in the UK

Ahrefs
Top 11 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Ahrefs within the UK over the 6 months to 31 December 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +74 23 £42,750 -14.50% 3
UK excluding London +70 21 £43,750 - 1
South East - 11 £45,000 -
Work from Home +74 9 £45,000 -10.00% 1
North West +27 4 £40,000 -
North of England +14 4 £40,000 -
East of England - 3 £42,500 -
Midlands - 3 £42,500 - 1
London +47 2 £37,500 -25.00% 2
East Midlands - 2 £42,500 - 1
West Midlands - 1 £45,000 -

Ahrefs
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 5 (20.00%) WordPress
2 4 (16.00%) CMS
Applications
1 2 (8.00%) Adobe Creative Suite
Business Applications
1 2 (8.00%) OpenCart
2 1 (4.00%) Magento
Cloud Services
1 17 (68.00%) Google Analytics
2 1 (4.00%) Google Ads
2 1 (4.00%) Google Docs
2 1 (4.00%) Google Sheets
2 1 (4.00%) Sprout Social
Database & Business Intelligence
1 5 (20.00%) Metadata
2 1 (4.00%) Looker
Development Applications
1 1 (4.00%) GCC
General
1 18 (72.00%) Marketing
2 9 (36.00%) Social Skills
3 8 (32.00%) Analytical Skills
4 3 (12.00%) Organisational Skills
5 2 (8.00%) Advertising
5 2 (8.00%) Legal
5 2 (8.00%) Presentation Skills
6 1 (4.00%) Finance
6 1 (4.00%) French Language
6 1 (4.00%) German Language
6 1 (4.00%) iGaming
6 1 (4.00%) Inclusion and Diversity
6 1 (4.00%) Manufacturing
6 1 (4.00%) Spanish Language
Job Titles
1 14 (56.00%) SEO Manager
2 3 (12.00%) SEO Executive
2 3 (12.00%) SEO Specialist
3 2 (8.00%) E-Commerce Manager
3 2 (8.00%) Senior
4 1 (4.00%) Account Manager
4 1 (4.00%) E-Commerce Marketing Manager
4 1 (4.00%) Lead
4 1 (4.00%) Marketing Manager
4 1 (4.00%) PPC Specialist
4 1 (4.00%) Search Manager
4 1 (4.00%) Senior Data Warehouse Specialist
4 1 (4.00%) Senior SEO Executive
4 1 (4.00%) Senior SEO Specialist
4 1 (4.00%) SEO Account Manager
4 1 (4.00%) Social Media Manager
4 1 (4.00%) Web Manager
4 1 (4.00%) Website Manager
Libraries, Frameworks & Software Standards
1 7 (28.00%) HTML
2 6 (24.00%) CSS
3 1 (4.00%) EDI
Miscellaneous
1 8 (32.00%) Algorithms
2 6 (24.00%) Blog
2 6 (24.00%) Social Media
3 3 (12.00%) Analytical Mindset
4 1 (4.00%) Self-Motivation
4 1 (4.00%) Sports Betting
Processes & Methodologies
1 24 (96.00%) SEO
2 19 (76.00%) Analytics
3 12 (48.00%) Competitor Analysis
4 10 (40.00%) Digital Marketing
4 10 (40.00%) E-Commerce
5 9 (36.00%) Content Strategy
6 8 (32.00%) User Experience
7 7 (28.00%) AI
7 7 (28.00%) Link Building
8 5 (20.00%) Data Analysis
8 5 (20.00%) Roadmaps
9 4 (16.00%) B2B
9 4 (16.00%) Lead Generation
9 4 (16.00%) Pay per click
10 3 (12.00%) Actionable Insight
10 3 (12.00%) Collaborative Culture
10 3 (12.00%) Performance Monitoring
11 2 (8.00%) Decision-Making
11 2 (8.00%) Generative AI
11 2 (8.00%) Infographics
Programming Languages
1 4 (16.00%) JavaScript
Qualifications
1 3 (12.00%) Degree
Quality Assurance & Compliance
1 4 (16.00%) Accessibility
2 1 (4.00%) Actionable Recommendations
Vendors
1 23 (92.00%) Google
2 19 (76.00%) Screaming Frog
3 2 (8.00%) Adobe
3 2 (8.00%) Hotjar
4 1 (4.00%) Hootsuite
4 1 (4.00%) Pardot
4 1 (4.00%) Salesforce
4 1 (4.00%) Sitebulb
4 1 (4.00%) WooCommerce