Blogs
UK

The table below looks at the prevalence of the term Blog in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that cited Blog over the 6 months leading up to 30 April 2025, comparing them to the same period in the previous two years.

6 months to
30 Apr 2025
Same period 2024 Same period 2023
Rank 566 582 478
Rank change year-on-year +16 -104 -98
Permanent jobs citing Blog 118 324 645
As % of all permanent jobs advertised in the UK 0.23% 0.33% 0.62%
As % of the Miscellaneous category 0.65% 0.93% 1.42%
Number of salaries quoted 45 214 157
10th Percentile £23,500 £26,075 £38,856
25th Percentile £36,000 £30,750 £46,225
Median annual salary (50th Percentile) £47,500 £38,918 £65,600
Median % change year-on-year +22.05% -40.67% -9.52%
75th Percentile £75,000 £57,500 £80,000
90th Percentile £89,000 £91,250 £96,000
UK excluding London median annual salary £41,000 £35,000 £52,500
% change year-on-year +17.14% -33.33% -13.99%

All Generic Skills
UK

Blog falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills.

Permanent vacancies with a requirement for generic IT skills 18,032 35,027 45,319
As % of all permanent jobs advertised in the UK 34.57% 35.62% 43.58%
Number of salaries quoted 9,839 23,030 23,975
10th Percentile £31,500 £28,000 £35,271
25th Percentile £42,500 £38,000 £46,350
Median annual salary (50th Percentile) £60,000 £55,000 £65,000
Median % change year-on-year +9.09% -15.38% +4.00%
75th Percentile £80,000 £75,000 £86,250
90th Percentile £110,000 £97,500 £107,500
UK excluding London median annual salary £55,000 £50,000 £55,000
% change year-on-year +10.00% -9.09% +4.76%

Blog
Job Vacancy Trend

Job postings citing Blog as a proportion of all IT jobs advertised.

Job vacancy trend for Blog in the UK

Blog
Salary Trend

3-month moving average salary quoted in jobs citing Blog.

Salary trend for Blog in the UK

Blog
Salary Histogram

Salary distribution for jobs citing Blog over the 6 months to 30 April 2025.

Salary histogram for Blog in the UK

Blog
Top 13 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Blog within the UK over the 6 months to 30 April 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +14 97 £52,500 +40.00% 372
London +48 66 £70,000 +79.87% 248
Work from Home +77 53 £52,500 +40.00% 196
UK excluding London +72 36 £41,000 +17.14% 144
North of England +49 14 £40,000 +33.33% 51
North West +3 14 £40,000 +39.13% 33
South East +74 11 £35,000 -6.67% 26
Scotland +129 3 - - 6
South West +109 3 £47,500 +82.69% 19
Midlands +48 2 £43,500 +55.36% 24
East Midlands +47 2 £43,500 -40.00% 9
Wales +35 2 £68,500 +63.10% 11
East of England +24 1 - - 9

Blog
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 22 (18.64%) CMS
2 19 (16.10%) WordPress
3 9 (7.63%) Drupal
4 7 (5.93%) Sitecore CMS
5 1 (0.85%) Ethereum
5 1 (0.85%) Umbraco
Applications
1 9 (7.63%) Microsoft PowerPoint
1 9 (7.63%) Photoshop
2 8 (6.78%) Adobe Premiere
2 8 (6.78%) Microsoft Excel
3 6 (5.08%) Microsoft Office
4 4 (3.39%) Adobe Creative Suite
5 3 (2.54%) Adobe Illustrator
6 2 (1.69%) Notion
7 1 (0.85%) Adobe After Effects
7 1 (0.85%) Final Cut Pro
Business Applications
1 6 (5.08%) Dynamics CRM
2 5 (4.24%) CiviCRM
Cloud Services
1 45 (38.14%) Google Analytics
2 13 (11.02%) Canva
3 8 (6.78%) Google Ads
4 7 (5.93%) SaaS
5 6 (5.08%) Adobe Creative Cloud
6 5 (4.24%) GitHub
7 3 (2.54%) Dynamics 365
7 3 (2.54%) Google Workspace
7 3 (2.54%) MailChimp
7 3 (2.54%) Microsoft 365
8 2 (1.69%) Azure
8 2 (1.69%) Cloud Computing
8 2 (1.69%) GCP
8 2 (1.69%) Google Compute Engine
8 2 (1.69%) IaaS
8 2 (1.69%) PaaS
8 2 (1.69%) Serverless
8 2 (1.69%) Slack
9 1 (0.85%) AWS
9 1 (0.85%) Azure DevOps
Communications & Networking
1 1 (0.85%) Internet
Database & Business Intelligence
1 5 (4.24%) MySQL
2 2 (1.69%) BigQuery
3 1 (0.85%) Metadata
Development Applications
1 1 (0.85%) GitLab
General
1 65 (55.08%) Marketing
2 58 (49.15%) Social Skills
3 24 (20.34%) Advertising
3 24 (20.34%) Analytical Skills
4 13 (11.02%) Multimedia
5 12 (10.17%) Presentation Skills
6 11 (9.32%) Finance
7 10 (8.47%) Brand Awareness
8 9 (7.63%) Organisational Skills
8 9 (7.63%) Publishing
8 9 (7.63%) Retail
9 8 (6.78%) Legal
10 6 (5.08%) Public Sector
10 6 (5.08%) Spanish Language
11 4 (3.39%) French Language
11 4 (3.39%) Law
11 4 (3.39%) Local Government
12 3 (2.54%) Automotive
12 3 (2.54%) German Language
12 3 (2.54%) Greek Language
Job Titles
1 9 (7.63%) Digital Executive
1 9 (7.63%) SEO Manager
2 8 (6.78%) Marketing Manager
3 7 (5.93%) Communications Officer
3 7 (5.93%) SEO Executive
3 7 (5.93%) Software Engineer
4 6 (5.08%) Copywriter
4 6 (5.08%) Developer
4 6 (5.08%) Lead
5 5 (4.24%) Digital Copywriter
5 5 (4.24%) Marketing Copywriter
5 5 (4.24%) Marketing Executive
5 5 (4.24%) Security Engineer
6 4 (3.39%) Head of Content
6 4 (3.39%) Programme Manager
6 4 (3.39%) Senior
7 3 (2.54%) Creative Developer
7 3 (2.54%) Digital Developer
7 3 (2.54%) Digital Marketing Developer
7 3 (2.54%) Marketing Specialist
Libraries, Frameworks & Software Standards
1 6 (5.08%) HTML
2 5 (4.24%) SLSA
2 5 (4.24%) XML
3 4 (3.39%) RSS
4 3 (2.54%) .NET
4 3 (2.54%) REST
4 3 (2.54%) Web Services
5 1 (0.85%) .NET Core
5 1 (0.85%) CSS
5 1 (0.85%) JSON
5 1 (0.85%) SWT
5 1 (0.85%) web3js
5 1 (0.85%) YANG
Miscellaneous
1 56 (47.46%) Social Media
2 14 (11.86%) Self-Motivation
3 11 (9.32%) Algorithms
4 8 (6.78%) Analytical Mindset
4 8 (6.78%) NHS
5 5 (4.24%) Management Information System
5 5 (4.24%) Robotics
6 4 (3.39%) Video Editing
7 3 (2.54%) Graphic Design
7 3 (2.54%) Motion Graphics
7 3 (2.54%) Podcast
8 2 (1.69%) Digital Media
8 2 (1.69%) Online Games
8 2 (1.69%) Photography
8 2 (1.69%) W3C
9 1 (0.85%) Animation
9 1 (0.85%) Blockchain
9 1 (0.85%) IoT
9 1 (0.85%) PropTech
9 1 (0.85%) Web3
Operating Systems
1 1 (0.85%) Android
1 1 (0.85%) Windows
Processes & Methodologies
1 51 (43.22%) SEO
2 48 (40.68%) Analytics
3 23 (19.49%) Digital Marketing
4 21 (17.80%) Copywriting
5 19 (16.10%) Business Development
6 17 (14.41%) Problem-Solving
7 15 (12.71%) Link Building
7 15 (12.71%) Pay per click
8 14 (11.86%) Creative Thinking
8 14 (11.86%) CRM
8 14 (11.86%) Marketing Strategy
8 14 (11.86%) Thought Leadership
9 13 (11.02%) Content Writing
9 13 (11.02%) Data Protection
9 13 (11.02%) Email Marketing
9 13 (11.02%) Project Management
9 13 (11.02%) Storytelling
10 12 (10.17%) Open Source
10 12 (10.17%) Time Management
11 11 (9.32%) Social Media Management
Programming Languages
1 7 (5.93%) JavaScript
2 5 (4.24%) PHP
3 3 (2.54%) SQL
4 2 (1.69%) C#
4 2 (1.69%) Python
5 1 (0.85%) Go
5 1 (0.85%) Ruby
5 1 (0.85%) Rust
Qualifications
1 12 (10.17%) Degree
2 4 (3.39%) DBS Check
3 2 (1.69%) Computer Science Degree
3 2 (1.69%) Master's Degree
4 1 (0.85%) CSQA
4 1 (0.85%) GISF
4 1 (0.85%) ISTQB
4 1 (0.85%) PhD
Quality Assurance & Compliance
1 6 (5.08%) Accessibility
2 5 (4.24%) NIST
3 4 (3.39%) GDPR
4 2 (1.69%) QA
System Software
1 1 (0.85%) Docker
Systems Management
1 4 (3.39%) Kubernetes
2 1 (0.85%) Ansible
2 1 (0.85%) Terraform
Vendors
1 53 (44.92%) Google
2 18 (15.25%) Salesforce
3 15 (12.71%) Microsoft
3 15 (12.71%) Screaming Frog
4 14 (11.86%) Ahrefs
5 11 (9.32%) Adobe
6 10 (8.47%) Facebook
7 7 (5.93%) Instagram
7 7 (5.93%) Sitecore
8 6 (5.08%) Twitter
9 5 (4.24%) Hootsuite
10 3 (2.54%) dotdigital
11 2 (1.69%) HubSpot
11 2 (1.69%) YouTube
12 1 (0.85%) Duck Creek
12 1 (0.85%) Guidewire
12 1 (0.85%) Mercator
12 1 (0.85%) Spotify