Period
to 27 June 2019

The following table provides summary statistics for permanent job vacancies with a requirement for Competitor Analysis skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Competitor Analysis over the 6 months to 27 June 2019 with a comparison to the same period in the previous 2 years.

Competitor Analysis
UK
6 months to
27 Jun 2019
Same period 2018 Same period 2017
Rank 829 1121 1127
Rank change year-on-year +292 +6 -10
Permanent jobs citing Competitor Analysis 256 77 70
As % of all permanent IT jobs advertised in the UK 0.18% 0.044% 0.040%
As % of the Processes & Methodologies category 0.19% 0.048% 0.044%
Number of salaries quoted 230 67 51
UK median annual salary £40,000 £45,000 £40,000
Median salary % change year-on-year -11.11% +12.50% -11.11%
10th Percentile £35,000 £25,950 £26,250
90th Percentile £53,750 £73,500 £83,750
UK excluding London median annual salary £40,000 £43,750 £30,000
% change year-on-year -8.57% +45.83% -14.29%

Competitor Analysis is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process or methodology skills.

All Process and Methodology Skills
UK
Permanent vacancies with a requirement for process or methodology skills 132,994 160,798 159,692
As % of all permanent IT jobs advertised in the UK 92.04% 91.97% 91.78%
Number of salaries quoted 104,426 129,203 130,069
UK median annual salary £52,500 £50,000 £47,500
Median salary % change year-on-year +5.00% +5.26% -
10th Percentile £30,000 £29,000 £27,750
90th Percentile £86,250 £82,500 £78,750
UK excluding London median annual salary £45,000 £45,000 £42,500
% change year-on-year - +5.88% -

Competitor Analysis
Job Vacancy Trend

Job postings citing Competitor Analysis as a percentage of all IT jobs advertised.

Job vacancy trend for Competitor Analysis in the UK

Competitor Analysis
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Competitor Analysis.

Salary trend for Competitor Analysis in the UK

Competitor Analysis
Salary Histogram

The salary distribution of IT jobs citing Competitor Analysis over the 6 months to 27 June 2019.

Salary histogram for Competitor Analysis in the UK

Competitor Analysis
Top 13 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Competitor Analysis within the UK over the 6 months to 27 June 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +274 250 £42,500 -5.56% 5
UK excluding London +217 212 £40,000 -8.57% 4
North of England +183 175 £40,000 +23.08% 1
North West +190 170 £40,000 +25.00%
London +123 38 £52,500 +16.67% 1
South East +63 17 £47,000 -20.00% 2
South West +6 10 £20,000 -60.00% 1
Midlands +28 8 £37,500 +20.00%
West Midlands +27 6 £37,500 +15.38%
Yorkshire +15 4 £37,500 -11.76% 1
East of England +73 2 £81,250 +80.56%
East Midlands +31 2 £24,000 -11.93%
North East - 1 £25,000 -

For the 6 months to 27 June 2019, IT jobs citing Competitor Analysis also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads with a requirement for Competitor Analysis.

1 197 (76.95%) User Experience
2 161 (62.89%) Wireframes
3 156 (60.94%) Analytics
4 152 (59.38%) Customer-Centricity
4 152 (59.38%) BPR
4 152 (59.38%) Workflow
4 152 (59.38%) Systems Analysis
5 138 (53.91%) Line Management
6 137 (53.52%) Workshop Facilitation
7 135 (52.73%) Business Analysis
7 135 (52.73%) Customer Engagement
8 134 (52.34%) Use Case
9 131 (51.17%) Change Management
9 131 (51.17%) MoSCoW
9 131 (51.17%) Sprint Planning
9 131 (51.17%) Workflow Analysis
10 48 (18.75%) Marketing
11 29 (11.33%) Degree
12 27 (10.55%) E-Commerce
13 21 (8.20%) Software Engineering
13 21 (8.20%) Analytical Skills
14 19 (7.42%) Product Management
15 18 (7.03%) Google
15 18 (7.03%) Finance
16 17 (6.64%) Project Management
16 17 (6.64%) Google Analytics
16 17 (6.64%) User Stories
17 16 (6.25%) SEO
17 16 (6.25%) Retail
18 15 (5.86%) Agile Software Development

Competitor Analysis
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (3.91%) SharePoint
2 1 (0.39%) CMS
Applications
1 15 (5.86%) Microsoft Office
2 11 (4.30%) Microsoft Excel
2 11 (4.30%) Microsoft PowerPoint
3 9 (3.52%) InVision
4 6 (2.34%) OmniGraffle
4 6 (2.34%) Sketch
5 5 (1.95%) Adobe Illustrator
6 4 (1.56%) InDesign
7 3 (1.17%) Adobe Creative Suite
7 3 (1.17%) Moqups
8 2 (0.78%) Marvel
9 1 (0.39%) Photoshop
9 1 (0.39%) Spreadsheet
Cloud Services
1 17 (6.64%) Google Analytics
2 10 (3.91%) Office 365
2 10 (3.91%) Power Platform
3 8 (3.13%) SaaS
4 2 (0.78%) AdWords
4 2 (0.78%) Amazon AWS
4 2 (0.78%) IaaS
4 2 (0.78%) Microsoft Azure
5 1 (0.39%) Adobe Creative Cloud
5 1 (0.39%) Google Tag Manager
5 1 (0.39%) SurveyMonkey
Communications & Networking
1 3 (1.17%) Unified Communications
1 3 (1.17%) VoIP
2 1 (0.39%) Internet
2 1 (0.39%) Network Security
Database & Business Intelligence
1 10 (3.91%) Power BI
2 3 (1.17%) Looker
2 3 (1.17%) Mixpanel
Development Applications
1 15 (5.86%) Balsamiq
2 11 (4.30%) Axure RP
3 4 (1.56%) JIRA
4 2 (0.78%) Visual Website Optimizer
General
1 48 (18.75%) Marketing
2 18 (7.03%) Finance
3 16 (6.25%) Retail
4 6 (2.34%) Telecoms
5 4 (1.56%) Automotive
5 4 (1.56%) Games
6 2 (0.78%) Advertising
6 2 (0.78%) Legal
7 1 (0.39%) Music Industry
Job Titles
1 159 (62.11%) Analyst
2 137 (53.52%) Business Analyst
3 122 (47.66%) Digital Analyst
4 116 (45.31%) Digital Business Analyst
5 109 (42.58%) UX Analyst
6 93 (36.33%) Business Process Analyst
6 93 (36.33%) Process Analyst
7 22 (8.59%) Designer
7 22 (8.59%) Product Manager
7 22 (8.59%) Systems Analyst
7 22 (8.59%) UX Designer
8 21 (8.20%) Business Systems Analyst
9 10 (3.91%) Bid Manager
10 9 (3.52%) UI Designer
10 9 (3.52%) UI/UX Designer
11 8 (3.13%) Software Manager
12 7 (2.73%) SEO Analyst
13 6 (2.34%) Software Product Manager
14 5 (1.95%) Product Owner
15 4 (1.56%) Online Product Manager
Libraries, Frameworks & Software Standards
1 13 (5.08%) CSS
1 13 (5.08%) HTML
2 6 (2.34%) XML
3 2 (0.78%) COM
Miscellaneous
1 197 (76.95%) User Experience
2 21 (8.20%) Analytical Skills
3 12 (4.69%) Social Media
4 10 (3.91%) Data Centre
4 10 (3.91%) Virtual Team
5 8 (3.13%) Mobile App
6 4 (1.56%) Management Information System
7 3 (1.17%) Driving Licence
7 3 (1.17%) Online Games
8 2 (0.78%) Analytical Mindset
8 2 (0.78%) Blog
8 2 (0.78%) Self-Motivation
9 1 (0.39%) Cyberattack
Operating Systems
1 4 (1.56%) Android
1 4 (1.56%) Apple iOS
Processes & Methodologies
1 161 (62.89%) Wireframes
2 156 (60.94%) Analytics
3 152 (59.38%) BPR
3 152 (59.38%) Customer-Centricity
3 152 (59.38%) Systems Analysis
3 152 (59.38%) Workflow
4 138 (53.91%) Line Management
5 137 (53.52%) Workshop Facilitation
6 135 (52.73%) Business Analysis
6 135 (52.73%) Customer Engagement
7 134 (52.34%) Use Case
8 131 (51.17%) Change Management
8 131 (51.17%) MoSCoW
8 131 (51.17%) Sprint Planning
8 131 (51.17%) Workflow Analysis
9 27 (10.55%) E-Commerce
10 21 (8.20%) Software Engineering
11 19 (7.42%) Product Management
12 17 (6.64%) Project Management
12 17 (6.64%) User Stories
Programming Languages
1 6 (2.34%) JavaScript
2 1 (0.39%) SQL
Qualifications
1 29 (11.33%) Degree
2 10 (3.91%) APMP
3 2 (0.78%) Analytics IQ
Quality Assurance & Compliance
1 4 (1.56%) SLA
2 3 (1.17%) Actionable Recommendations
3 2 (0.78%) PMO
4 1 (0.39%) IFRS
Vendors
1 18 (7.03%) Google
2 12 (4.69%) Microsoft
3 10 (3.91%) Adobe
4 3 (1.17%) Screaming Frog
5 2 (0.78%) ClickTale
5 2 (0.78%) Hotjar
5 2 (0.78%) Maxymiser
5 2 (0.78%) Optimizely
5 2 (0.78%) Salesforce.com
6 1 (0.39%) DeepCrawl
6 1 (0.39%) Spotify