Search Engine Optimisation Manager (SEO Manager)
UK
The median Search Engine Optimisation Manager (SEO Manager) salary in the UK is £61,250 per year, according to job vacancies posted during the 6 months leading to 31 May 2025.
The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.
| 6 months to 31 May 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 685 | 882 | 952 |
| Rank change year-on-year | +197 | +70 | +299 |
| Permanent jobs requiring an SEO Manager | 17 | 25 | 16 |
| As % of all permanent jobs advertised in the UK | 0.030% | 0.024% | 0.017% |
| As % of the Job Titles category | 0.034% | 0.025% | 0.018% |
| Number of salaries quoted | 10 | 16 | 16 |
| 10th Percentile | £39,750 | £31,250 | £33,125 |
| 25th Percentile | £42,188 | £38,750 | £37,188 |
| Median annual salary (50th Percentile) | £61,250 | £46,000 | £41,250 |
| Median % change year-on-year | +33.15% | +11.52% | -26.67% |
| 75th Percentile | £74,688 | £53,125 | £53,125 |
| 90th Percentile | £75,250 | £61,875 | £55,000 |
| UK excluding London median annual salary | £41,500 | £47,500 | £40,000 |
| % change year-on-year | -12.63% | +18.75% | -23.81% |
All Permanent IT Job Vacancies
UK
For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.
| Permanent vacancies in the UK with a recognized job title | 50,444 | 98,297 | 87,491 |
| % of permanent jobs with a recognized job title | 90.33% | 94.81% | 91.34% |
| Number of salaries quoted | 26,384 | 69,991 | 55,965 |
| 10th Percentile | £28,750 | £28,500 | £32,500 |
| 25th Percentile | £40,748 | £38,500 | £45,000 |
| Median annual salary (50th Percentile) | £55,000 | £52,500 | £60,000 |
| Median % change year-on-year | +4.76% | -12.50% | - |
| 75th Percentile | £73,750 | £70,000 | £80,000 |
| 90th Percentile | £95,000 | £90,000 | £100,000 |
| UK excluding London median annual salary | £51,000 | £50,000 | £53,500 |
| % change year-on-year | +2.00% | -6.54% | +6.49% |
SEO Manager
Job Vacancy Trend
Job postings that featured SEO Manager in the job title as a proportion of all IT jobs advertised.
SEO Manager
Salary Trend
3-month moving average salary quoted in jobs citing SEO Manager.
SEO Manager
Salary Histogram
Salary distribution for jobs citing SEO Manager over the 6 months to 31 May 2025.
SEO Manager
Top 6 Job Locations
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO Manager within the UK over the 6 months to 31 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| England | +160 | 14 | £70,000 | +52.17% | 69 |
| London | +111 | 11 | £70,000 | +57.30% | 38 |
| Work from Home | +123 | 8 | £52,500 | +7.69% | 48 |
| UK excluding London | +166 | 3 | £41,500 | -12.63% | 43 |
| South West | - | 2 | £41,500 | - | 2 |
| East of England | +48 | 1 | - | - | 2 |
SEO Manager Skill Set
Top 30 Co-occurring Skills and Capabilities
For the 6 months to 31 May 2025, SEO Manager job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads featuring SEO Manager in the job title.
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SEO Manager Skill Set
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories: