B2B Marketing Jobs with Hybrid/Remote/WFH Options

Business-to-Business (B2B) Marketing
UK > Work from Home

The table below provides summary statistics for permanent remote or hybrid work requiring B2B Marketing skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited B2B Marketing over the 6 months leading up to 9 June 2025, comparing them to the same period in the previous two years.

6 months to
9 Jun 2025
Same period 2024 Same period 2023
Rank 437 573 626
Rank change year-on-year +136 +53 +225
Permanent jobs citing B2B Marketing 37 15 14
As % of all permanent jobs with a WFH option 0.19% 0.043% 0.037%
As % of the Processes & Methodologies category 0.20% 0.047% 0.038%
Number of salaries quoted 22 15 12
10th Percentile £29,700 £24,850 -
25th Percentile £31,750 £29,875 £28,750
Median annual salary (50th Percentile) £45,000 £35,000 £32,500
Median % change year-on-year +28.57% +7.69% -40.91%
75th Percentile £70,000 £40,749 £38,750
90th Percentile £72,250 £42,749 £79,625
UK median annual salary £35,000 £37,500 £60,000
% change year-on-year -6.67% -37.50% +14.29%

All Process and Methodology Skills
Work from Home

B2B Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies with remote or hybrid options requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 18,106 31,643 36,467
As % of all permanent jobs with a WFH option 93.86% 89.74% 96.04%
Number of salaries quoted 9,566 23,633 25,914
10th Percentile £26,250 £33,750 £37,500
25th Percentile £41,250 £42,500 £47,500
Median annual salary (50th Percentile) £57,500 £57,500 £62,500
Median % change year-on-year - -8.00% +4.17%
75th Percentile £76,840 £75,000 £82,500
90th Percentile £100,000 £95,000 £100,000
UK median annual salary £56,000 £55,000 £60,800
% change year-on-year +1.82% -9.54% +1.33%

B2B Marketing
Trend for Jobs with a WFH Option

Job vacancies with remote working options citing B2B Marketing as a proportion of all IT jobs advertised.

B2B Marketing trend for jobs with Hybrid/Remote/WFH options

B2B Marketing
Salary Trend for Jobs with a WFH Option

3-month moving average salary quoted in job vacancies with remote working options citing B2B Marketing.

B2B Marketing salary trend for jobs with a WFH option

B2B Marketing
Salary Histogram for Jobs with a WFH Option

Salary distribution for jobs with remote working options citing B2B Marketing over the 6 months to 9 June 2025.

B2B Marketing salary histogram for jobs with a WFH option

B2B Marketing
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (16.22%) CMS
2 5 (13.51%) WordPress
Applications
1 5 (13.51%) Microsoft Excel
2 4 (10.81%) Microsoft Office
3 2 (5.41%) Microsoft PowerPoint
3 2 (5.41%) Notion
3 2 (5.41%) Photoshop
4 1 (2.70%) Adobe Creative Suite
Cloud Services
1 12 (32.43%) Google Ads
2 11 (29.73%) SaaS
3 7 (18.92%) Google Analytics
4 6 (16.22%) AWS
5 4 (10.81%) Canva
6 3 (8.11%) Google Data Studio
7 2 (5.41%) Google Workspace
7 2 (5.41%) MailChimp
7 2 (5.41%) Slack
Communications & Networking
1 2 (5.41%) Intranet
General
1 37 (100.00%) Marketing
2 10 (27.03%) Finance
2 10 (27.03%) Inclusion and Diversity
3 9 (24.32%) Advertising
3 9 (24.32%) Social Skills
4 6 (16.22%) Public Sector
5 3 (8.11%) Brand Awareness
5 3 (8.11%) Health Technology
5 3 (8.11%) Pharmaceutical
6 2 (5.41%) Analytical Skills
6 2 (5.41%) Automotive
Job Titles
1 15 (40.54%) Marketing Executive
2 11 (29.73%) Senior
3 10 (27.03%) Senior Marketing Executive
4 9 (24.32%) Marketing Manager
5 4 (10.81%) Digital Marketing Manager
6 2 (5.41%) Account Manager
6 2 (5.41%) Campaign Specialist
6 2 (5.41%) Digital Marketer
6 2 (5.41%) Head of Marketing
6 2 (5.41%) Marketing Director
7 1 (2.70%) Designer
7 1 (2.70%) Marketing Specialist
7 1 (2.70%) Senior Data Warehouse Specialist
Libraries, Frameworks & Software Standards
1 3 (8.11%) HTML
2 1 (2.70%) CSS
Miscellaneous
1 9 (24.32%) Social Media
2 6 (16.22%) Self-Motivation
3 2 (5.41%) Blog
3 2 (5.41%) Marketing Technology
3 2 (5.41%) Product Ownership
4 1 (2.70%) Derivative
4 1 (2.70%) Motion Graphics
Processes & Methodologies
1 37 (100.00%) B2B
2 24 (64.86%) Marketing Strategy
3 19 (51.35%) Digital Marketing
4 12 (32.43%) Analytics
5 11 (29.73%) Project Management
6 10 (27.03%) SEO
7 9 (24.32%) Pay per click
8 7 (18.92%) Sales Enablement
8 7 (18.92%) Value Proposition
9 6 (16.22%) Artificial Intelligence
9 6 (16.22%) Business Strategy
9 6 (16.22%) Customer-Centricity
9 6 (16.22%) Cybersecurity
9 6 (16.22%) IT Strategy
9 6 (16.22%) Technology Strategy
10 5 (13.51%) Customer Acquisition
10 5 (13.51%) Product Marketing
10 5 (13.51%) Thought Leadership
11 4 (10.81%) Demand Generation
11 4 (10.81%) Lead Generation
Programming Languages
1 1 (2.70%) JavaScript
Qualifications
1 6 (16.22%) Degree
Vendors
1 13 (35.14%) Microsoft
2 12 (32.43%) Google
3 6 (16.22%) Cisco
3 6 (16.22%) Dell
4 5 (13.51%) Adobe
4 5 (13.51%) Salesforce
5 4 (10.81%) Apple
6 3 (8.11%) HubSpot
7 2 (5.41%) Facebook
7 2 (5.41%) Hootsuite
7 2 (5.41%) Instagram
7 2 (5.41%) Pardot
7 2 (5.41%) Zoho