B2B Marketing Jobs with Hybrid/Remote/WFH Options

Business-to-Business (B2B) Marketing
UK > Work from Home

The table below provides summary statistics for permanent remote or hybrid work requiring B2B Marketing skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited B2B Marketing over the 6 months leading up to 28 May 2025, comparing them to the same period in the previous two years.

6 months to
28 May 2025
Same period 2024 Same period 2023
Rank 444 578 633
Rank change year-on-year +134 +55 +198
Permanent jobs citing B2B Marketing 29 16 12
As % of all permanent jobs with a WFH option 0.16% 0.047% 0.030%
As % of the Processes & Methodologies category 0.17% 0.052% 0.031%
Number of salaries quoted 17 16 10
10th Percentile £30,100 £25,000 -
25th Percentile £31,500 £30,813 £28,750
Median annual salary (50th Percentile) £45,000 £35,000 £32,500
Median % change year-on-year +28.57% +7.69% -39.53%
75th Percentile £70,000 £39,750 £36,813
90th Percentile £91,500 £42,749 £38,000
UK median annual salary £35,000 £37,000 £57,250
% change year-on-year -5.41% -35.37% +14.50%

All Process and Methodology Skills
Work from Home

B2B Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies with remote or hybrid options requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 17,498 30,975 38,433
As % of all permanent jobs with a WFH option 93.97% 90.61% 96.05%
Number of salaries quoted 9,196 23,429 26,704
10th Percentile £27,250 £33,750 £37,500
25th Percentile £42,500 £42,500 £47,500
Median annual salary (50th Percentile) £58,000 £57,500 £62,500
Median % change year-on-year +0.87% -8.00% +4.17%
75th Percentile £77,500 £75,000 £82,500
90th Percentile £102,500 £95,000 £100,000
UK median annual salary £57,500 £55,000 £61,000
% change year-on-year +4.55% -9.84% +1.67%

B2B Marketing
Trend for Jobs with a WFH Option

Job vacancies with remote working options citing B2B Marketing as a proportion of all IT jobs advertised.

B2B Marketing trend for jobs with Hybrid/Remote/WFH options

B2B Marketing
Salary Trend for Jobs with a WFH Option

3-month moving average salary quoted in job vacancies with remote working options citing B2B Marketing.

B2B Marketing salary trend for jobs with a WFH option

B2B Marketing
Salary Histogram for Jobs with a WFH Option

Salary distribution for jobs with remote working options citing B2B Marketing over the 6 months to 28 May 2025.

B2B Marketing salary histogram for jobs with a WFH option

B2B Marketing
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (20.69%) CMS
2 4 (13.79%) WordPress
Applications
1 5 (17.24%) Microsoft Excel
2 2 (6.90%) Microsoft PowerPoint
2 2 (6.90%) Notion
2 2 (6.90%) Photoshop
3 1 (3.45%) Microsoft Office
Cloud Services
1 11 (37.93%) SaaS
2 9 (31.03%) Google Ads
3 6 (20.69%) AWS
3 6 (20.69%) Google Analytics
4 4 (13.79%) Canva
5 3 (10.34%) Google Data Studio
6 2 (6.90%) Google Workspace
6 2 (6.90%) MailChimp
6 2 (6.90%) Slack
Communications & Networking
1 2 (6.90%) Intranet
General
1 29 (100.00%) Marketing
2 9 (31.03%) Finance
3 8 (27.59%) Advertising
4 7 (24.14%) Inclusion and Diversity
4 7 (24.14%) Social Skills
5 3 (10.34%) Brand Awareness
5 3 (10.34%) Health Technology
5 3 (10.34%) Pharmaceutical
5 3 (10.34%) Public Sector
6 2 (6.90%) Automotive
7 1 (3.45%) Analytical Skills
Job Titles
1 12 (41.38%) Marketing Executive
2 8 (27.59%) Marketing Manager
2 8 (27.59%) Senior
3 7 (24.14%) Senior Marketing Executive
4 3 (10.34%) Digital Marketing Manager
5 2 (6.90%) Head of Marketing
5 2 (6.90%) Marketing Director
5 2 (6.90%) Marketing Specialist
6 1 (3.45%) Account Manager
6 1 (3.45%) Digital Marketer
6 1 (3.45%) Digital Marketing Specialist
6 1 (3.45%) Senior Data Warehouse Specialist
Miscellaneous
1 5 (17.24%) Self-Motivation
1 5 (17.24%) Social Media
2 2 (6.90%) Blog
2 2 (6.90%) Product Ownership
3 1 (3.45%) Analytical Mindset
3 1 (3.45%) Derivative
3 1 (3.45%) Graphic Design
Processes & Methodologies
1 29 (100.00%) B2B
2 20 (68.97%) Marketing Strategy
3 13 (44.83%) Digital Marketing
4 9 (31.03%) Analytics
5 8 (27.59%) SEO
6 6 (20.69%) Customer-Centricity
6 6 (20.69%) IT Strategy
6 6 (20.69%) Pay per click
6 6 (20.69%) Project Management
6 6 (20.69%) Technology Strategy
7 5 (17.24%) Business Strategy
7 5 (17.24%) Customer Acquisition
7 5 (17.24%) Product Marketing
8 4 (13.79%) Fintech
8 4 (13.79%) Lead Generation
8 4 (13.79%) Marketing Automation
8 4 (13.79%) Sales Enablement
8 4 (13.79%) Thought Leadership
8 4 (13.79%) Value Proposition
9 3 (10.34%) Performance Metrics
Qualifications
1 3 (10.34%) Degree
Vendors
1 10 (34.48%) Microsoft
2 9 (31.03%) Google
3 6 (20.69%) Cisco
3 6 (20.69%) Dell
4 3 (10.34%) HubSpot
4 3 (10.34%) Salesforce
5 2 (6.90%) Facebook
5 2 (6.90%) Hootsuite
5 2 (6.90%) Instagram
5 2 (6.90%) Zoho
6 1 (3.45%) Adobe
6 1 (3.45%) Apple