Advertising Jobs with Hybrid/Remote/WFH Options

Advertising
UK > Work from Home

The table below looks at the prevalence of the term Advertising in remote or hybrid work. Included is a benchmarking guide to the salaries offered in vacancies that cited Advertising over the 6 months leading up to 22 May 2025, comparing them to the same period in the previous two years.

6 months to
22 May 2025
Same period 2024 Same period 2023
Rank 206 201 337
Rank change year-on-year -5 +136 -126
Permanent jobs citing Advertising 300 541 365
As % of all permanent jobs with a WFH option 1.62% 1.60% 0.90%
As % of the General category 2.06% 2.59% 1.37%
Number of salaries quoted 143 334 314
10th Percentile £30,500 £27,650 £32,500
25th Percentile £39,750 £36,250 £42,500
Median annual salary (50th Percentile) £52,500 £47,500 £54,882
Median % change year-on-year +10.53% -13.45% -0.21%
75th Percentile £70,000 £68,750 £71,250
90th Percentile £89,250 £82,125 £88,750
UK median annual salary £55,000 £47,500 £50,000
% change year-on-year +15.79% -5.00% -13.04%

All General Skills
Work from Home

Advertising falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies with remote or hybrid options requiring common skills.

Permanent vacancies with a requirement for common skills 14,536 20,862 26,627
As % of all permanent jobs with a WFH option 78.26% 61.70% 65.97%
Number of salaries quoted 7,301 15,086 17,739
10th Percentile £25,087 £31,800 £36,250
25th Percentile £39,926 £41,500 £46,570
Median annual salary (50th Percentile) £55,000 £55,000 £62,500
Median % change year-on-year - -12.00% +4.17%
75th Percentile £76,840 £75,000 £83,125
90th Percentile £105,000 £95,000 £103,750
UK median annual salary £55,000 £52,500 £60,000
% change year-on-year +4.76% -12.50% -

Advertising
Trend for Jobs with a WFH Option

Job vacancies with remote working options citing Advertising as a proportion of all IT jobs advertised.

Advertising trend for jobs with Hybrid/Remote/WFH options

Advertising
Salary Trend for Jobs with a WFH Option

3-month moving average salary quoted in job vacancies with remote working options citing Advertising.

Advertising salary trend for jobs with a WFH option

Advertising
Salary Histogram for Jobs with a WFH Option

Salary distribution for jobs with remote working options citing Advertising over the 6 months to 22 May 2025.

Advertising salary histogram for jobs with a WFH option

Advertising
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 19 (6.33%) Apache Spark
2 17 (5.67%) CMS
3 7 (2.33%) Sitecore CMS
4 6 (2.00%) IIS
5 5 (1.67%) Microsoft Exchange
6 4 (1.33%) Confluence
6 4 (1.33%) Drupal
6 4 (1.33%) Headless CMS
7 3 (1.00%) Blackberry Enterprise Server
7 3 (1.00%) Exchange Server 2013
7 3 (1.00%) Skype for Business
8 1 (0.33%) Apache Airflow
8 1 (0.33%) SAS
8 1 (0.33%) SharePoint
Applications
1 14 (4.67%) Photoshop
2 12 (4.00%) Microsoft Excel
3 8 (2.67%) Microsoft PowerPoint
4 5 (1.67%) Adobe Premiere
5 4 (1.33%) Notion
6 3 (1.00%) Microsoft Office
6 3 (1.00%) Simulink
7 1 (0.33%) 3ds Max
7 1 (0.33%) Adobe After Effects
7 1 (0.33%) Adobe Creative Suite
7 1 (0.33%) Adobe Illustrator
7 1 (0.33%) Blender
7 1 (0.33%) Chatbot
7 1 (0.33%) CINEMA 4D
7 1 (0.33%) InDesign
7 1 (0.33%) SPSS
Business Applications
1 7 (2.33%) Dynamics CRM
1 7 (2.33%) Shopify
2 4 (1.33%) NetSuite
Cloud Services
1 35 (11.67%) Google Analytics
2 29 (9.67%) Azure
3 24 (8.00%) Google Ads
4 16 (5.33%) AWS
5 12 (4.00%) Canva
5 12 (4.00%) Microsoft Advertising
6 11 (3.67%) Power Platform
6 11 (3.67%) SaaS
7 7 (2.33%) Azure DevOps
7 7 (2.33%) Facebook Ads
7 7 (2.33%) Serverless
8 6 (2.00%) Google Workspace
9 5 (1.67%) Amazon S3
9 5 (1.67%) AWS CloudFormation
9 5 (1.67%) AWS Lambda
9 5 (1.67%) Cloud Computing
9 5 (1.67%) GCP
9 5 (1.67%) Google Sheets
10 4 (1.33%) Contentstack
10 4 (1.33%) Google Data Studio
Communications & Networking
1 19 (6.33%) HTTP
2 6 (2.00%) Internet
3 4 (1.33%) ADSL
4 3 (1.00%) IMAP
4 3 (1.00%) SAN
4 3 (1.00%) Skype
4 3 (1.00%) SMTP
5 2 (0.67%) MQTT
5 2 (0.67%) WAN
6 1 (0.33%) Broadband
6 1 (0.33%) Firewall
6 1 (0.33%) SMS
Database & Business Intelligence
1 50 (16.67%) Big Data
2 10 (3.33%) Power BI
2 10 (3.33%) SQL Server
3 7 (2.33%) Looker
4 6 (2.00%) GIS
4 6 (2.00%) MongoDB
5 5 (1.67%) Azure SQL Database
5 5 (1.67%) Data Lake
5 5 (1.67%) Data Warehouse
6 4 (1.33%) Amazon Redshift
6 4 (1.33%) BigQuery
6 4 (1.33%) PostgreSQL
6 4 (1.33%) SQL Server Integration Services
6 4 (1.33%) Tableau
7 3 (1.00%) Amazon Athena
7 3 (1.00%) DynamoDB
7 3 (1.00%) MySQL
7 3 (1.00%) Power Query
7 3 (1.00%) SQL Server Reporting Services
8 2 (0.67%) Amazon Aurora
Development Applications
1 7 (2.33%) JIRA
2 4 (1.33%) Git
3 1 (0.33%) Bitbucket
3 1 (0.33%) Browser DevTools
3 1 (0.33%) Jenkins
3 1 (0.33%) PHPUnit
General
1 169 (56.33%) Marketing
2 160 (53.33%) Social Skills
3 78 (26.00%) Analytical Skills
4 56 (18.67%) Finance
5 41 (13.67%) Inclusion and Diversity
6 28 (9.33%) Retail
7 26 (8.67%) Games
8 13 (4.33%) Publishing
9 10 (3.33%) Presentation Skills
10 8 (2.67%) Police
11 6 (2.00%) Organisational Skills
11 6 (2.00%) Public Sector
12 5 (1.67%) Brand Awareness
13 4 (1.33%) Electronics
13 4 (1.33%) Legal
14 3 (1.00%) Aerospace
14 3 (1.00%) Back Office
14 3 (1.00%) Dutch Language
14 3 (1.00%) Financial Institution
14 3 (1.00%) Manufacturing
Job Titles
1 92 (30.67%) Account Manager
2 83 (27.67%) Senior
3 52 (17.33%) Senior Manager
4 51 (17.00%) Senior Account Manager
5 34 (11.33%) Strategic Account Manager
6 26 (8.67%) Software Engineer
7 22 (7.33%) Senior Software Engineer
8 16 (5.33%) Developer
9 14 (4.67%) Lead
10 12 (4.00%) Analyst
11 8 (2.67%) Applications Support
11 8 (2.67%) Junior
12 7 (2.33%) Architect
12 7 (2.33%) Data Engineer
12 7 (2.33%) Digital Executive
12 7 (2.33%) Marketing Executive
12 7 (2.33%) Marketing Manager
12 7 (2.33%) SEO Executive
13 6 (2.00%) AWS Engineer
13 6 (2.00%) IT Support
Libraries, Frameworks & Software Standards
1 19 (6.33%) Kafka
2 11 (3.67%) .NET
3 10 (3.33%) React
4 9 (3.00%) HTML
5 8 (2.67%) ASP.NET
5 8 (2.67%) ASP.NET MVC
6 7 (2.33%) Node.js
7 6 (2.00%) ASP.NET Web API
8 5 (1.67%) .NET Core
8 5 (1.67%) AngularJS
8 5 (1.67%) Flask
8 5 (1.67%) HTML5
8 5 (1.67%) LINQ
8 5 (1.67%) RESTful
9 4 (1.33%) .NET Framework
9 4 (1.33%) Django
9 4 (1.33%) Express.js
9 4 (1.33%) MACH
9 4 (1.33%) Next.js
10 3 (1.00%) REST
Miscellaneous
1 88 (29.33%) Digital Media
2 85 (28.33%) Marketing Technology
3 39 (13.00%) Social Media
4 38 (12.67%) Product Ownership
5 21 (7.00%) Distributed Systems
6 16 (5.33%) Blog
7 10 (3.33%) Self-Motivation
8 9 (3.00%) Analytical Mindset
8 9 (3.00%) Management Information System
9 7 (2.33%) Algorithms
10 5 (1.67%) Enterprise Software
11 4 (1.33%) Hackathon
12 3 (1.00%) Blackberry
12 3 (1.00%) Cloud Native
12 3 (1.00%) SCADA
12 3 (1.00%) Virtual Team
13 2 (0.67%) Graphic Design
13 2 (0.67%) Hybrid Cloud
13 2 (0.67%) IoT
13 2 (0.67%) Replication
Operating Systems
1 18 (6.00%) Windows
2 6 (2.00%) Mac OS X
2 6 (2.00%) Windows Server
3 4 (1.33%) Linux
4 1 (0.33%) Unix
Processes & Methodologies
1 121 (40.33%) Digital Marketing
2 100 (33.33%) Project Management
3 87 (29.00%) Collaborative Working
3 87 (29.00%) Strategic Thinking
4 66 (22.00%) Artificial Intelligence
5 64 (21.33%) Marketing Strategy
6 57 (19.00%) Analytical Thinking
7 55 (18.33%) Process Improvement
8 53 (17.67%) Customer Retention
8 53 (17.67%) Time Management
9 49 (16.33%) Epics
10 48 (16.00%) Analytics
11 45 (15.00%) Mentoring
12 44 (14.67%) Digital Strategy
13 43 (14.33%) Continuous Improvement
14 42 (14.00%) Agile
15 36 (12.00%) Creative Thinking
16 32 (10.67%) Software Engineering
17 27 (9.00%) Pay per click
18 26 (8.67%) Business Development
Programming Languages
1 44 (14.67%) Python
2 25 (8.33%) SQL
3 19 (6.33%) Scala
4 10 (3.33%) JavaScript
5 9 (3.00%) C#
6 7 (2.33%) PowerShell
7 4 (1.33%) MATLAB
8 3 (1.00%) Data Analysis Expressions
8 3 (1.00%) R
8 3 (1.00%) T-SQL
9 2 (0.67%) Bash
9 2 (0.67%) PHP
9 2 (0.67%) PL/SQL
9 2 (0.67%) TypeScript
9 2 (0.67%) VB.NET
10 1 (0.33%) Apex Code
10 1 (0.33%) C++
10 1 (0.33%) COBOL
10 1 (0.33%) Java
10 1 (0.33%) Perl
Qualifications
1 35 (11.67%) Degree
2 11 (3.67%) DBS Check
3 7 (2.33%) Security Cleared
4 6 (2.00%) SC Cleared
5 3 (1.00%) Microsoft Certification
6 2 (0.67%) Azure Certification
6 2 (0.67%) HNC
7 1 (0.33%) AWS Certification
7 1 (0.33%) CISM
7 1 (0.33%) CISSP
7 1 (0.33%) Computer Science Degree
7 1 (0.33%) MCP
7 1 (0.33%) Microsoft Certified Master
7 1 (0.33%) TOGAF Certification
Quality Assurance & Compliance
1 6 (2.00%) Accessibility
2 3 (1.00%) Data Quality
2 3 (1.00%) QA
3 2 (0.67%) GDPR
3 2 (0.67%) SLA
4 1 (0.33%) Cyber Essentials
4 1 (0.33%) Cyber Essentials PLUS
4 1 (0.33%) DO-254
4 1 (0.33%) Dodd-Frank
4 1 (0.33%) ISO/IEC 27001
4 1 (0.33%) MiFID
4 1 (0.33%) NIST
System Software
1 6 (2.00%) Active Directory
2 5 (1.67%) Docker
3 3 (1.00%) Virtual Machines
4 1 (0.33%) Firmware
Systems Management
1 6 (2.00%) Jamf Pro
2 5 (1.67%) Terraform
3 2 (0.67%) Kibana
3 2 (0.67%) logstash
4 1 (0.33%) Kubernetes
4 1 (0.33%) Nessus
4 1 (0.33%) WSUS
Vendors
1 69 (23.00%) Google
2 60 (20.00%) Microsoft
3 23 (7.67%) Apple
4 18 (6.00%) Facebook
4 18 (6.00%) Salesforce
5 10 (3.33%) YouTube
6 9 (3.00%) Instagram
7 7 (2.33%) Ahrefs
7 7 (2.33%) Screaming Frog
7 7 (2.33%) Sitecore
8 5 (1.67%) Pinterest
8 5 (1.67%) TikTok
9 4 (1.33%) Adobe
9 4 (1.33%) Allen-Bradley
9 4 (1.33%) Siemens
9 4 (1.33%) VMware
10 3 (1.00%) NetApp
10 3 (1.00%) Oracle
10 3 (1.00%) Spotify
10 3 (1.00%) Wonderware