Optimizely
UK

The table below provides summary statistics for permanent job vacancies requiring knowledge or experience of Optimizely products and/or services. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Optimizely over the 6 months leading up to 6 September 2026, comparing them to the same period in the previous two years.

The figures below represent the IT labour market in general and are not representative of salaries within Optimizely.

6 months to
6 Sep 2026
Same period 2025 Same period 2024
Rank 771 669 766
Rank change year-on-year -102 +97 +20
Permanent jobs citing Optimizely 16 11 28
As % of all permanent jobs in the UK 0.014% 0.022% 0.035%
As % of the Vendors category 0.059% 0.052% 0.11%
Number of salaries quoted 11 7 22
10th Percentile £42,500 £44,350 £48,375
25th Percentile £47,500 £51,875 £58,250
Median annual salary (50th Percentile) £52,500 £75,000 £61,500
Median % change year-on-year -30.00% +21.95% +29.47%
75th Percentile £61,875 £77,500 £74,313
90th Percentile £66,250 £84,000 £77,500
UK excluding London median annual salary £52,500 £43,250 £61,500
% change year-on-year +21.39% -29.67% +44.71%

All Vendors
UK

Optimizely falls under the Vendor Products and Services category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring knowledge or experience of all vendor products and services.

Permanent vacancies with a requirement for knowledge or experience of vendor products and services 27,172 21,038 25,901
As % of all permanent jobs advertised in the UK 24.33% 42.50% 32.60%
Number of salaries quoted 17,089 11,376 14,633
10th Percentile £29,750 £26,929 £30,000
25th Percentile £40,000 £32,851 £40,000
Median annual salary (50th Percentile) £57,500 £51,500 £55,000
Median % change year-on-year +11.65% -6.36% -4.35%
75th Percentile £77,500 £71,250 £75,000
90th Percentile £97,564 £90,000 £92,500
UK excluding London median annual salary £50,000 £42,500 £48,800
% change year-on-year +17.65% -12.91% -2.40%

Optimizely
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings citing Optimizely relative to all permanent IT jobs advertised.

Optimizely job vacancy trend in the UK

Optimizely
Salary Trend

Salary distribution trend for jobs in the UK citing Optimizely.

Salary distribution trend for jobs in the UK citing Optimizely

Optimizely
Salary Histogram

Salary distribution for jobs citing Optimizely over the 6 months to 6 September 2026.

Salary histogram for Optimizely in the UK

Optimizely
Top 9 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Optimizely within the UK over the 6 months to 6 September 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England -105 15 £52,500 -19.23% 39
Work from Home -37 9 £55,000 -26.67% 13
London -62 9 £52,500 -30.00% 26
UK excluding London -92 7 £52,500 +21.39% 19
East of England -27 3 - - 3
South West - 2 £52,500 - 2
North East - 1 £45,000 -
Scotland - 1 - -
North of England - 1 £45,000 - 5

Optimizely
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 6 (37.50%) CMS
2 5 (31.25%) EPiServer
3 4 (25.00%) Sitecore CMS
3 4 (25.00%) Umbraco
4 3 (18.75%) DNN
4 3 (18.75%) Immediacy CMS
4 3 (18.75%) Kentico
4 3 (18.75%) Sitefinity
Cloud Services
1 4 (25.00%) Adobe Analytics
1 4 (25.00%) Azure
2 3 (18.75%) Asana
2 3 (18.75%) AWS
2 3 (18.75%) Google Analytics
3 1 (6.25%) AppsFlyer
3 1 (6.25%) Bloomreach
3 1 (6.25%) Contentsquare
3 1 (6.25%) dbt
3 1 (6.25%) Power Platform
3 1 (6.25%) Snowflake
Communications & Networking
1 1 (6.25%) Broadband
Database & Business Intelligence
1 3 (18.75%) Azure SQL Database
1 3 (18.75%) Elasticsearch
1 3 (18.75%) MongoDB
2 1 (6.25%) Data Mining
2 1 (6.25%) Power BI
2 1 (6.25%) Tableau
Development Applications
1 4 (25.00%) Visual Website Optimizer
General
1 9 (56.25%) Marketing
2 5 (31.25%) Analytical Skills
3 3 (18.75%) Publishing
3 3 (18.75%) Social Skills
4 2 (12.50%) Finance
5 1 (6.25%) Inclusion and Diversity
5 1 (6.25%) Retail
Job Titles
1 6 (37.50%) Developer
2 4 (25.00%) CMS Developer
3 3 (18.75%) .NET Developer
3 3 (18.75%) EPiServer Developer
3 3 (18.75%) Sitecore Developer
4 1 (6.25%) Analyst
4 1 (6.25%) Conversion Manager
4 1 (6.25%) Digital Analyst
4 1 (6.25%) Insight Manager
4 1 (6.25%) Senior
4 1 (6.25%) Senior Manager
4 1 (6.25%) Software Developer
Libraries, Frameworks & Software Standards
1 6 (37.50%) .NET
2 4 (25.00%) .NET Framework
2 4 (25.00%) ASP.NET
3 3 (18.75%) .NET Core
3 3 (18.75%) AngularJS
3 3 (18.75%) ASP.NET Core
3 3 (18.75%) ASP.NET Web API
3 3 (18.75%) Entity Framework
3 3 (18.75%) Node.js
3 3 (18.75%) React
3 3 (18.75%) Vue
4 1 (6.25%) ASP.NET MVC
4 1 (6.25%) CSS
4 1 (6.25%) CSS3
4 1 (6.25%) HTML
4 1 (6.25%) HTML5
4 1 (6.25%) JSON
4 1 (6.25%) Razor View Engine
4 1 (6.25%) RESTful
Miscellaneous
1 4 (25.00%) Greenfield Project
2 3 (18.75%) Analytical Mindset
2 3 (18.75%) Mobile App
2 3 (18.75%) Tandem
3 1 (6.25%) Low-Code
3 1 (6.25%) Social Media
Processes & Methodologies
1 9 (56.25%) Analytics
2 7 (43.75%) Agile
2 7 (43.75%) Roadmaps
3 6 (37.50%) Continuous Improvement
3 6 (37.50%) Conversion Rate Optimisation
3 6 (37.50%) Decision-Making
3 6 (37.50%) User Experience
4 5 (31.25%) Content Management
4 5 (31.25%) Stakeholder Management
5 4 (25.00%) Digital Analytics
5 4 (25.00%) E-Commerce
5 4 (25.00%) Personalization
5 4 (25.00%) Scrum
6 3 (18.75%) A/B Testing
6 3 (18.75%) Customer Experience
6 3 (18.75%) Digital Strategy
6 3 (18.75%) Full-Stack Development
6 3 (18.75%) Microservices
6 3 (18.75%) Performance Metrics
6 3 (18.75%) Quantitative Research
Programming Languages
1 4 (25.00%) C#
1 4 (25.00%) JavaScript
1 4 (25.00%) SQL
2 3 (18.75%) TypeScript
Quality Assurance & Compliance
1 1 (6.25%) Accessibility
1 1 (6.25%) GDPR
Vendors
1 4 (25.00%) Adobe
1 4 (25.00%) Sitecore
2 3 (18.75%) Alterian
2 3 (18.75%) Google
2 3 (18.75%) Microsoft
2 3 (18.75%) Oracle
3 1 (6.25%) Braze
3 1 (6.25%) Marketo
3 1 (6.25%) Salesforce
3 1 (6.25%) Salesforce Marketing Cloud