Hybrid/Remote Product Marketing Job Trends

Product Marketing
UK > Work from Home

The table below provides summary statistics and salary benchmarking for remote or hybrid work requiring Product Marketing skills. It covers permanent job vacancies from the 6 months leading up to 11 January 2026, with comparisons to the same periods in the previous two years.

6 months to
11 Jan 2026
Same period 2025 Same period 2024
Rank 333 418 459
Rank change year-on-year +85 +41 +166
Permanent jobs citing Product Marketing 28 25 29
As % of all permanent jobs with remote/hybrid work options 0.19% 0.15% 0.13%
As % of the Processes & Methodologies category 0.21% 0.16% 0.14%
Number of salaries quoted 14 13 16
10th Percentile £35,000 £55,500 £41,250
25th Percentile £43,750 £62,500 £50,313
Median annual salary (50th Percentile) £47,500 £65,000 £56,250
Median % change year-on-year -26.92% +15.56% -25.00%
75th Percentile £51,250 £67,500 £71,250
90th Percentile £86,213 - £75,625
UK median annual salary £60,000 £65,000 £62,500
% change year-on-year -7.69% +4.00% -16.67%

All Process & Methodology Skills
Work from Home

Product Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies with remote or hybrid options requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 13,114 15,432 20,281
As % of all permanent jobs with a WFH option 87.46% 93.53% 93.47%
Number of salaries quoted 8,324 9,112 16,422
10th Percentile £30,000 £36,250 £36,250
25th Percentile £41,250 £46,938 £45,750
Median annual salary (50th Percentile) £60,000 £62,500 £60,000
Median % change year-on-year -4.00% +4.17% -4.00%
75th Percentile £80,000 £82,000 £80,000
90th Percentile £100,000 £100,000 £97,500
UK median annual salary £55,000 £60,000 £60,000
% change year-on-year -8.33% - -4.00%

Product Marketing
Job Vacancy Trend for Remote/Hybrid Jobs

Historical trend showing the proportion of permanent IT job postings citing Product Marketing and offering remote or hybrid work options relative to all permanent IT jobs advertised.

Product Marketing job vacancy trend for remote/hybrid jobs

Product Marketing
Salary Trend for Remote/Hybrid Jobs

Salary distribution trend for jobs with remote/hybrid work options citing Product Marketing.

Salary distribution trend for jobs with remote/hybrid work options citing Product Marketing

Product Marketing
Salary Histogram for Remote/Hybrid Jobs

Salary distribution for jobs with remote/hybrid work options citing Product Marketing over the 6 months to 11 January 2026.

Product Marketing salary histogram for jobs with remote/hybrid work options

Product Marketing
Co-Occurring Skills & Capabilities in Remote/Hybrid Jobs by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 2 (7.14%) CMS
Applications
1 9 (32.14%) InDesign
1 9 (32.14%) Microsoft Excel
1 9 (32.14%) Microsoft Office
1 9 (32.14%) Microsoft PowerPoint
2 2 (7.14%) Adobe Creative Suite
Cloud Services
1 20 (71.43%) SaaS
2 9 (32.14%) Microsoft 365
3 3 (10.71%) Power Platform
4 2 (7.14%) Figma
4 2 (7.14%) Google Analytics
Communications & Networking
1 9 (32.14%) Unified Communications
Database & Business Intelligence
1 3 (10.71%) Power BI
2 2 (7.14%) Metadata
General
1 28 (100.00%) Marketing
2 16 (57.14%) Social Skills
3 13 (46.43%) Finance
4 7 (25.00%) Retail
5 6 (21.43%) Financial Institution
6 5 (17.86%) Presentation Skills
7 4 (14.29%) Inclusion and Diversity
8 3 (10.71%) Advertising
8 3 (10.71%) Analytical Skills
8 3 (10.71%) Back Office
8 3 (10.71%) Local Government
9 1 (3.57%) Electronics
9 1 (3.57%) Influencing Skills
9 1 (3.57%) Law
9 1 (3.57%) Manufacturing
9 1 (3.57%) Public Sector
9 1 (3.57%) Telecoms
Job Titles
1 10 (35.71%) Senior
2 9 (32.14%) Marketing Executive
2 9 (32.14%) Senior Marketing Executive
3 5 (17.86%) Account Manager
4 3 (10.71%) Head of Marketing
4 3 (10.71%) Head of Operations
4 3 (10.71%) Head of Sales
4 3 (10.71%) Marketing Manager
4 3 (10.71%) Product Manager
4 3 (10.71%) Product Marketing Manager
5 2 (7.14%) Creative Director
5 2 (7.14%) Lead
6 1 (3.57%) Sales Director
6 1 (3.57%) Senior Sales Director
Miscellaneous
1 18 (64.29%) Onboarding
2 9 (32.14%) Social Media
2 9 (32.14%) Web Conferencing
3 4 (14.29%) Management Information System
4 3 (10.71%) Educational Technology
5 2 (7.14%) Blog
6 1 (3.57%) Self-Motivation
Processes & Methodologies
1 20 (71.43%) Analytics
2 18 (64.29%) CRM
3 13 (46.43%) Business Intelligence
3 13 (46.43%) Demand Generation
3 13 (46.43%) GTM Strategy
3 13 (46.43%) Lead Generation
4 11 (39.29%) Storytelling
5 10 (35.71%) Collaborative Culture
6 9 (32.14%) B2B
6 9 (32.14%) Business Analytics
6 9 (32.14%) Commercial Awareness
6 9 (32.14%) Computer Science
6 9 (32.14%) Line Management
7 7 (25.00%) Actionable Insight
7 7 (25.00%) Agile
7 7 (25.00%) Digital Marketing
7 7 (25.00%) Marketing Strategy
7 7 (25.00%) Roadmaps
8 5 (17.86%) Business Strategy
8 5 (17.86%) Performance Monitoring
Qualifications
1 9 (32.14%) Degree
Quality Assurance & Compliance
1 9 (32.14%) ISO 9001
1 9 (32.14%) ISO/IEC 27001
Vendors
1 11 (39.29%) Adobe
2 9 (32.14%) Cisco
2 9 (32.14%) Microsoft
2 9 (32.14%) Zoho
3 6 (21.43%) HubSpot
4 5 (17.86%) Salesforce
5 2 (7.14%) Google
6 1 (3.57%) SAP