Digital Executive Job Trends

Digital Executive
UK

The median Digital Executive salary in the UK is £30,000 per year, according to job vacancies posted during the 6 months leading to 14 January 2026.

The table below compares current salary benchmarking and summary statistics with the previous two years.

6 months to
14 Jan 2026
Same period 2025 Same period 2024
Rank 596 679 704
Rank change year-on-year +83 +25 +287
Permanent jobs requiring a Digital Executive 57 20 17
As % of all permanent jobs in the UK 0.095% 0.037% 0.031%
As % of the Job Titles category 0.10% 0.040% 0.032%
Number of salaries quoted 37 10 17
10th Percentile £27,100 £25,000 £25,000
25th Percentile - £27,188 £27,250
Median annual salary (50th Percentile) £30,000 £33,500 £32,500
Median % change year-on-year -10.45% +3.08% -16.13%
75th Percentile £35,000 £37,000 £37,500
90th Percentile £42,500 £110,000 £39,000
UK excluding London median annual salary £30,000 £30,000 £32,000
% change year-on-year - -6.25% +16.36%

All Permanent IT Job Roles
UK

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in the UK with a recognized job title 54,426 49,714 53,040
% of permanent jobs with a recognized job title 90.72% 92.90% 95.25%
Number of salaries quoted 33,710 25,743 40,880
10th Percentile £28,500 £33,625 £30,000
25th Percentile £37,000 £45,000 £41,250
Median annual salary (50th Percentile) £55,000 £60,000 £57,500
Median % change year-on-year -8.33% +4.35% -4.17%
75th Percentile £75,000 £78,750 £77,500
90th Percentile £95,000 £97,500 £96,250
UK excluding London median annual salary £50,000 £52,609 £50,000
% change year-on-year -4.96% +5.22% -5.25%

Digital Executive
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings featuring 'Digital Executive' in the job title relative to all permanent IT jobs advertised.

Digital Executive job vacancy trend in the UK

Digital Executive
Salary Trend

Salary distribution trend for Digital Executive job vacancies in the UK.

Salary distribution trend for Digital Executive job vacancies in the UK

Digital Executive
Salary Histogram

Salary distribution for jobs citing Digital Executive over the 6 months to 14 January 2026.

Salary histogram for Digital Executive in the UK

Digital Executive
Top 15 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Executive within the UK over the 6 months to 14 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +94 51 £30,000 -14.29% 7
UK excluding London +94 44 £30,000 - 4
North of England +24 17 £30,000 - 2
South East +49 14 £30,000 -14.29% 2
Yorkshire -2 10 £30,000 - 1
Work from Home +67 9 £30,000 -10.45% 4
London +50 8 £33,500 -54.42% 3
Midlands +28 7 £40,000 +33.33%
West Midlands +26 6 £40,000 +33.33%
North East - 5 £30,000 - 1
East of England +25 4 - -
North West - 2 £35,000 -
East Midlands - 1 £35,000 -
South West - 1 £30,000 -
Scotland - 1 £26,500 -

Digital Executive Skill Set
Top 30 Co-Occurring Skills & Capabilities

For the 6 months to 14 January 2026, Digital Executive job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number of co-occurrences and as a proportion of all permanent job ads featuring Digital Executive in the job title.

1 28 (49.12%) Digital Marketing
2 11 (19.30%) CMS
3 9 (15.79%) B2B
3 9 (15.79%) Email Marketing
4 7 (12.28%) Business Development
4 7 (12.28%) Content Management
4 7 (12.28%) Customer Experience
4 7 (12.28%) EDI
4 7 (12.28%) Marketing Automation
4 7 (12.28%) Marketing Strategy
5 6 (10.53%) Canva
5 6 (10.53%) Customer Engagement
5 6 (10.53%) Problem-Solving
5 6 (10.53%) WordPress
6 5 (8.77%) Adobe
6 5 (8.77%) Adobe Premiere
6 5 (8.77%) E-Commerce
6 5 (8.77%) Pay per click
6 5 (8.77%) SEO
7 4 (7.02%) Accessibility
7 4 (7.02%) Adobe Creative Suite
7 4 (7.02%) AI
7 4 (7.02%) Asset Management
7 4 (7.02%) Creative Thinking
7 4 (7.02%) CRM
7 4 (7.02%) Google
7 4 (7.02%) Metadata
7 4 (7.02%) Process Improvement
7 4 (7.02%) SaaS
7 4 (7.02%) Social Media Management

Digital Executive Skill Set
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 11 (19.30%) CMS
2 6 (10.53%) WordPress
Applications
1 5 (8.77%) Adobe Premiere
2 4 (7.02%) Adobe Creative Suite
3 3 (5.26%) Adobe After Effects
3 3 (5.26%) Adobe Illustrator
3 3 (5.26%) Notion
4 1 (1.75%) Final Cut Pro
Business Applications
1 1 (1.75%) Dynamics CRM
1 1 (1.75%) Raiser’s Edge
1 1 (1.75%) Salesforce CRM
Cloud Services
1 6 (10.53%) Canva
2 4 (7.02%) SaaS
3 3 (5.26%) ChatGPT
3 3 (5.26%) Google Workspace
3 3 (5.26%) Zapier
4 2 (3.51%) ClickUp
4 2 (3.51%) Sprout Social
5 1 (1.75%) Google Ads
5 1 (1.75%) MailChimp
Communications & Networking
1 1 (1.75%) Broadband
Database & Business Intelligence
1 4 (7.02%) Metadata
General
1 44 (77.19%) Marketing
2 5 (8.77%) Legal
2 5 (8.77%) Organisational Skills
2 5 (8.77%) Social Skills
3 4 (7.02%) Law
3 4 (7.02%) Multimedia
3 4 (7.02%) Retail
4 3 (5.26%) Games
5 1 (1.75%) Advertising
5 1 (1.75%) Analytical Skills
5 1 (1.75%) Back Office
5 1 (1.75%) Finance
5 1 (1.75%) Presentation Skills
Libraries, Frameworks & Software Standards
1 7 (12.28%) EDI
2 3 (5.26%) CSS
2 3 (5.26%) HTML
Miscellaneous
1 11 (19.30%) Social Media
2 4 (7.02%) Taxonomies
3 3 (5.26%) Animation
3 3 (5.26%) Digital Media
3 3 (5.26%) Digital Signage
3 3 (5.26%) Midjourney
3 3 (5.26%) Motion Graphics
4 1 (1.75%) Blog
4 1 (1.75%) Mobile App
4 1 (1.75%) Photography
4 1 (1.75%) Self-Motivation
4 1 (1.75%) Video Editing
Processes & Methodologies
1 28 (49.12%) Digital Marketing
2 9 (15.79%) B2B
2 9 (15.79%) Email Marketing
3 7 (12.28%) Business Development
3 7 (12.28%) Content Management
3 7 (12.28%) Customer Experience
3 7 (12.28%) Marketing Automation
3 7 (12.28%) Marketing Strategy
4 6 (10.53%) Customer Engagement
4 6 (10.53%) Problem-Solving
5 5 (8.77%) E-Commerce
5 5 (8.77%) Pay per click
5 5 (8.77%) SEO
6 4 (7.02%) AI
6 4 (7.02%) Asset Management
6 4 (7.02%) Creative Thinking
6 4 (7.02%) CRM
6 4 (7.02%) Process Improvement
6 4 (7.02%) Social Media Management
6 4 (7.02%) Storytelling
Qualifications
1 3 (5.26%) DBS Check
2 1 (1.75%) Degree
2 1 (1.75%) Master's Degree
2 1 (1.75%) MBA
Quality Assurance & Compliance
1 4 (7.02%) Accessibility
Vendors
1 5 (8.77%) Adobe
2 4 (7.02%) Google
2 4 (7.02%) YouTube
3 3 (5.26%) HubSpot
4 1 (1.75%) dotdigital
4 1 (1.75%) Facebook
4 1 (1.75%) Instagram
4 1 (1.75%) Salesforce