Period
to 4 December 2020

The following table provides summary statistics for permanent job vacancies advertised in England with a requirement for B2C skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited B2C over the 6 months to 4 December 2020 with a comparison to the same period in the previous 2 years.

B2C (Business-to-Consumer)
UK > England
6 months to
4 Dec 2020
Same period 2019 Same period 2018
Rank 389 485 511
Rank change year-on-year +96 +26 +48
Permanent jobs citing B2C 358 696 809
As % of all permanent jobs advertised in England 0.69% 0.55% 0.54%
As % of the Processes & Methodologies category 0.75% 0.60% 0.58%
Number of salaries quoted 355 505 635
Median annual salary £67,500 £57,500 £62,500
Median salary % change year-on-year +17.39% -8.00% +13.64%
10th Percentile £37,500 £38,750 £35,000
90th Percentile £97,500 £90,000 £94,500
UK median annual salary £67,500 £57,500 £62,500
% change year-on-year +17.39% -8.00% +13.64%

B2C is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in England with a requirement for process or methodology skills.

All Process and Methodology Skills
England
Permanent vacancies with a requirement for process or methodology skills 47,712 115,667 138,799
As % of all permanent IT jobs advertised in England 92.31% 92.21% 92.10%
Number of salaries quoted 39,919 92,519 111,516
Median annual salary £55,000 £52,500 £52,500
Median salary % change year-on-year +4.76% - +5.00%
10th Percentile £33,000 £30,000 £29,750
90th Percentile £90,000 £87,500 £85,000
UK median annual salary £55,000 £52,500 £50,886
% change year-on-year +4.76% +3.17% +1.77%

B2C
Job Vacancy Trend in England

Job postings citing B2C as a proportion of all IT jobs advertised in England.

Job vacancy trend for B2C in England

B2C
Salary Trend in England

3-month moving average salary quoted in jobs citing B2C in England.

Salary trend for B2C in England

B2C
Salary Histogram in England

Salary distribution for jobs citing B2C in England over the 6 months to 4 December 2020.

Salary histogram for B2C in England

B2C
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing B2C within the England region over the 6 months to 4 December 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +84 210 £75,000 +25.00% 36
North of England +152 38 £55,000 - 26
South East +102 32 £45,000 -33.33% 11
North West +127 30 £60,000 +9.09% 19
South West +118 28 £40,000 -11.11% 2
Midlands +115 23 £52,500 +16.67% 5
East of England +72 22 £70,000 +33.33% 5
West Midlands +78 18 £68,750 +61.76% 3
East Midlands +89 5 £50,000 -27.27% 2
North East +19 5 £35,000 -12.50% 2
Yorkshire +88 3 £61,250 +88.46% 5
B2C
UK

For the 6 months to 4 December 2020, IT jobs citing B2C also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the England region with a requirement for B2C.

1 199 (55.59%) B2B
2 128 (35.75%) Agile Software Development
3 97 (27.09%) E-Commerce
4 83 (23.18%) Marketing
4 83 (23.18%) AWS
5 82 (22.91%) HTML
6 78 (21.79%) SQL
7 73 (20.39%) JavaScript
8 68 (18.99%) DevOps
9 66 (18.44%) Analytics
10 64 (17.88%) Retail
11 58 (16.20%) CSS
11 58 (16.20%) Microservices
12 55 (15.36%) Java
13 53 (14.80%) Azure
14 52 (14.53%) Salesforce.com
14 52 (14.53%) Scrum
15 49 (13.69%) Python
16 48 (13.41%) Docker
17 46 (12.85%) Kubernetes
18 45 (12.57%) Analytical Skills
19 44 (12.29%) Problem-Solving
20 43 (12.01%) C#
21 40 (11.17%) .NET
21 40 (11.17%) PaaS
22 39 (10.89%) Finance
23 37 (10.34%) Adobe
23 37 (10.34%) Identity Access Management
23 37 (10.34%) Mentoring
24 36 (10.06%) Web Services

B2C
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 30 (8.38%) CMS
2 28 (7.82%) Elasticsearch
3 20 (5.59%) Apache
4 9 (2.51%) Sitecore CMS
5 7 (1.96%) Confluence
6 5 (1.40%) WordPress
7 4 (1.12%) SharePoint
8 3 (0.84%) nginx
9 2 (0.56%) Umbraco
9 2 (0.56%) WebSphere
10 1 (0.28%) Apache Airflow
10 1 (0.28%) Apache Solr
10 1 (0.28%) IIS
10 1 (0.28%) MS Exchange
Applications
1 7 (1.96%) Microsoft Excel
2 6 (1.68%) Figma
3 5 (1.40%) Adobe Creative Suite
4 3 (0.84%) Adobe Illustrator
4 3 (0.84%) Photoshop
5 2 (0.56%) Microsoft Project
6 1 (0.28%) Chatbot
6 1 (0.28%) InDesign
6 1 (0.28%) Microsoft Office
6 1 (0.28%) Sketch
Business Applications
1 22 (6.15%) SAP Hybris
2 8 (2.23%) Magento
2 8 (2.23%) Shopify
3 3 (0.84%) Dynamics CRM
3 3 (0.84%) Salesforce.com CRM
3 3 (0.84%) Sentinel
3 3 (0.84%) Social Studio
3 3 (0.84%) WebTrends
4 2 (0.56%) Dynamics AX
4 2 (0.56%) NetSuite
4 2 (0.56%) SAP R/3
5 1 (0.28%) Sage 200
Cloud Services
1 83 (23.18%) AWS
2 53 (14.80%) Azure
3 40 (11.17%) PaaS
4 36 (10.06%) SaaS
5 28 (7.82%) IaaS
6 24 (6.70%) GCP
7 22 (6.15%) Akamai
7 22 (6.15%) Amazon CloudWatch
8 19 (5.31%) Salesforce Service Cloud
9 14 (3.91%) Azure Active Directory
10 12 (3.35%) Google Analytics
10 12 (3.35%) Serverless
11 11 (3.07%) Google Sheets
12 10 (2.79%) Power Platform
13 7 (1.96%) Office 365
14 6 (1.68%) AWS Lambda
14 6 (1.68%) Azure Functions
15 5 (1.40%) Dynamics 365
16 4 (1.12%) Azure Data Factory
16 4 (1.12%) Logic Apps
Communications & Networking
1 22 (6.15%) DNS
2 9 (2.51%) VPN
3 6 (1.68%) Broadband
3 6 (1.68%) Firewall
4 3 (0.84%) Internet
5 2 (0.56%) HTTP
6 1 (0.28%) 2G
6 1 (0.28%) 3G
6 1 (0.28%) 4G
6 1 (0.28%) BGP
6 1 (0.28%) CTI
6 1 (0.28%) DHCP
6 1 (0.28%) LAN
6 1 (0.28%) MVNO
6 1 (0.28%) TCP/IP
6 1 (0.28%) Wi-Fi
Database & Business Intelligence
1 34 (9.50%) MySQL
1 34 (9.50%) SQL Server
2 14 (3.91%) Looker
3 11 (3.07%) NoSQL
4 10 (2.79%) Data Warehouse
4 10 (2.79%) Power BI
4 10 (2.79%) Tableau
5 9 (2.51%) Azure SQL Database
6 8 (2.23%) Cosmos DB
7 7 (1.96%) Relational Database
8 6 (1.68%) PostgreSQL
8 6 (1.68%) Redis
9 4 (1.12%) Amazon RDS
9 4 (1.12%) Azure SQL Data Warehouse
9 4 (1.12%) MariaDB
10 3 (0.84%) Amazon Redshift
10 3 (0.84%) Big Data
10 3 (0.84%) Microsoft Analysis Services
10 3 (0.84%) Mixpanel
10 3 (0.84%) RDBMS
Development Applications
1 15 (4.19%) Git (software)
1 15 (4.19%) Jenkins
1 15 (4.19%) JIRA
2 10 (2.79%) Visual Studio
3 8 (2.23%) TeamCity
4 7 (1.96%) Bitbucket
5 6 (1.68%) Visual Studio Team System
6 5 (1.40%) Cypress.io
7 4 (1.12%) SQL Server Management Studio (SSMS)
7 4 (1.12%) Team Foundation Server
8 3 (0.84%) ESLint
8 3 (0.84%) NUnit
8 3 (0.84%) Octopus Deploy
8 3 (0.84%) SpecFlow
8 3 (0.84%) Subversion
9 2 (0.56%) JUnit
9 2 (0.56%) Mockito
9 2 (0.56%) PHPUnit
9 2 (0.56%) Selenium
10 1 (0.28%) Cucumber
General
1 83 (23.18%) Marketing
2 64 (17.88%) Retail
3 39 (10.89%) Finance
4 12 (3.35%) Advertising
5 8 (2.23%) Games
5 8 (2.23%) Law
6 6 (1.68%) Banking
6 6 (1.68%) Brand Awareness
6 6 (1.68%) Telecoms
7 5 (1.40%) Public Sector
8 4 (1.12%) Back Office
8 4 (1.12%) Legal
8 4 (1.12%) Publishing
9 2 (0.56%) Front Office
9 2 (0.56%) Local Government
9 2 (0.56%) Manufacturing
10 1 (0.28%) Billing
10 1 (0.28%) German Language
10 1 (0.28%) Music Industry
10 1 (0.28%) Pharmaceutical
Job Titles
1 95 (26.54%) Developer
2 44 (12.29%) Architect
3 25 (6.98%) Product Manager
4 22 (6.15%) Senior DevOps
5 21 (5.87%) Senior Developer
5 21 (5.87%) Software Developer
6 20 (5.59%) Web Developer
7 19 (5.31%) DevOps Engineer
7 19 (5.31%) Full Stack Developer
8 15 (4.19%) Analyst
8 15 (4.19%) Senior Architect
9 13 (3.63%) .NET Developer
9 13 (3.63%) Java Developer
9 13 (3.63%) Product Owner
9 13 (3.63%) Project Manager
9 13 (3.63%) Senior Manager
10 12 (3.35%) Senior DevOps Engineer
11 11 (3.07%) Digital Architect
12 10 (2.79%) AWS Engineer
12 10 (2.79%) DevOps Architect
Libraries, Frameworks & Software Standards
1 82 (22.91%) HTML
2 58 (16.20%) CSS
3 40 (11.17%) .NET
4 36 (10.06%) Web Services
5 34 (9.50%) ASP.NET
5 34 (9.50%) jQuery
6 23 (6.42%) HTML5
7 21 (5.87%) LAMP
8 17 (4.75%) .NET Core
9 14 (3.91%) .NET Framework
9 14 (3.91%) CSS3
9 14 (3.91%) React
9 14 (3.91%) Visualforce
10 13 (3.63%) AngularJS
10 13 (3.63%) Node.js
11 12 (3.35%) Entity Framework
12 11 (3.07%) RESTful
13 9 (2.51%) ASP.NET MVC
13 9 (2.51%) Velocity
14 8 (2.23%) REST
Miscellaneous
1 45 (12.57%) Analytical Skills
2 30 (8.38%) FMCG
2 30 (8.38%) User Experience
3 29 (8.10%) Cloud Native
4 26 (7.26%) Mobile App
5 18 (5.03%) Social Media
6 15 (4.19%) Self-Motivation
7 12 (3.35%) Greenfield Project
8 7 (1.96%) Hybrid Cloud
8 7 (1.96%) Management Information System
9 6 (1.68%) PMI
9 6 (1.68%) Virtual Team
10 4 (1.12%) Data Centre
10 4 (1.12%) Public Cloud
10 4 (1.12%) Replication
10 4 (1.12%) Smart Home
11 3 (0.84%) Algorithms
11 3 (0.84%) Enterprise Cloud
11 3 (0.84%) Enterprise Software
11 3 (0.84%) EPoS
Operating Systems
1 35 (9.78%) Linux
2 12 (3.35%) Android
3 11 (3.07%) Apple iOS
4 7 (1.96%) Windows
5 4 (1.12%) VMS
5 4 (1.12%) Windows Server
6 3 (0.84%) Red Hat Enterprise Linux
6 3 (0.84%) Ubuntu
Processes & Methodologies
1 199 (55.59%) B2B
2 128 (35.75%) Agile Software Development
3 97 (27.09%) E-Commerce
4 68 (18.99%) DevOps
5 66 (18.44%) Analytics
6 58 (16.20%) Microservices
7 52 (14.53%) Scrum
8 44 (12.29%) Problem-Solving
9 37 (10.34%) Identity Access Management
9 37 (10.34%) Mentoring
10 35 (9.78%) MVC
11 34 (9.50%) Decision-Making
11 34 (9.50%) Web Development
12 29 (8.10%) Test Automation
12 29 (8.10%) Waterfall
13 27 (7.54%) Business Intelligence
13 27 (7.54%) Configuration Management
13 27 (7.54%) Software Engineering
14 26 (7.26%) Kanban
14 26 (7.26%) Stakeholder Management
Programming Languages
1 78 (21.79%) SQL
2 73 (20.39%) JavaScript
3 55 (15.36%) Java
4 49 (13.69%) Python
5 43 (12.01%) C#
6 31 (8.66%) PHP
7 23 (6.42%) Go
8 22 (6.15%) Ruby
9 18 (5.03%) T-SQL
10 12 (3.35%) Apex Code
11 9 (2.51%) PowerShell
12 8 (2.23%) VB.NET
13 6 (1.68%) Java 8
14 4 (1.12%) Bash Shell
14 4 (1.12%) Kotlin
14 4 (1.12%) Perl
14 4 (1.12%) R
15 3 (0.84%) TypeScript
16 2 (0.56%) ABAP
16 2 (0.56%) ES6
Qualifications
1 33 (9.22%) Degree
2 13 (3.63%) Security Cleared
3 12 (3.35%) SC Cleared
4 8 (2.23%) PMI Certification
5 3 (0.84%) APMP
5 3 (0.84%) CISSP
6 2 (0.56%) APMG
6 2 (0.56%) CISA
6 2 (0.56%) PMP
7 1 (0.28%) CCNA
7 1 (0.28%) Cisco Certification
7 1 (0.28%) CISM
7 1 (0.28%) ISEB
7 1 (0.28%) ISTQB
7 1 (0.28%) MCP
7 1 (0.28%) Microsoft Certification
7 1 (0.28%) Numerate Degree
7 1 (0.28%) Sun Certification
Quality Assurance & Compliance
1 13 (3.63%) QA
2 6 (1.68%) PCI DSS
3 5 (1.40%) Data Quality
3 5 (1.40%) GDPR
4 4 (1.12%) HIPAA
5 2 (0.56%) ISO/IEC 27001
5 2 (0.56%) NIST
5 2 (0.56%) NIST 800
6 1 (0.28%) GxP
6 1 (0.28%) Sarbanes-Oxley
6 1 (0.28%) SLA
System Software
1 48 (13.41%) Docker
2 16 (4.47%) Active Directory
Systems Management
1 46 (12.85%) Kubernetes
2 26 (7.26%) Ansible
3 22 (6.15%) Opscode Chef
3 22 (6.15%) Puppet
4 21 (5.87%) Single Sign-On
5 12 (3.35%) Terraform
6 4 (1.12%) Grafana
6 4 (1.12%) Istio
7 3 (0.84%) Microsoft Intune
8 2 (0.56%) Docker Swarm
8 2 (0.56%) Rancher
Vendors
1 52 (14.53%) Salesforce.com
2 37 (10.34%) Adobe
3 29 (8.10%) Microsoft
4 27 (7.54%) SAP
5 26 (7.26%) Google
6 24 (6.70%) hybris
7 22 (6.15%) New Relic
8 10 (2.79%) Sitecore
9 5 (1.40%) Databricks
9 5 (1.40%) Dynatrace
9 5 (1.40%) Oracle
9 5 (1.40%) Splunk
9 5 (1.40%) Zend
10 4 (1.12%) Percona
10 4 (1.12%) Salesforce Marketing Cloud
11 3 (0.84%) ATG
11 3 (0.84%) WooCommerce
12 2 (0.56%) Instagram
12 2 (0.56%) Spotify
12 2 (0.56%) Xamarin