Personalization Contract Job Trends in London

Personalization
England > London

The table below provides summary statistics and contractor rates for jobs advertised in London requiring Personalization skills. It covers contract job vacancies from the 6 months leading up to 25 July 2026, with comparisons to the same periods in the previous two years.

6 months to
25 Jul 2026
Same period 2025 Same period 2024
Rank 333 323 323
Rank change year-on-year -10 0 +94
Contract jobs citing Personalization 92 37 66
As % of all contract jobs in London 0.46% 0.27% 0.40%
As % of the Processes & Methodologies category 0.52% 0.30% 0.45%
Number of daily rates quoted 58 25 39
10th Percentile £338 £335 £356
25th Percentile £455 £358 £447
Median daily rate (50th Percentile) £600 £563 £538
Median % change year-on-year +6.67% +4.65% -23.21%
75th Percentile £695 £650 £575
90th Percentile £741 £691 £745
England median daily rate £600 £513 £535
% change year-on-year +17.07% -4.21% -22.24%
Number of hourly rates quoted 0 0 1
10th Percentile - - -
25th Percentile - - £76.25
Median hourly rate - - £77.50
75th Percentile - - £78.75
90th Percentile - - -
England median hourly rate - £15.50 £77.50
% change year-on-year - -80.00% +121.43%

All Process & Methodology Skills
London

Personalization falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in London.

Contract vacancies with a requirement for process or methodology skills 17,780 12,524 14,798
As % of all contract IT jobs advertised in London 89.05% 92.22% 88.84%
Number of daily rates quoted 11,742 8,379 10,498
10th Percentile £363 £326 £350
25th Percentile £450 £425 £450
Median daily rate (50th Percentile) £545 £550 £550
Median % change year-on-year -0.91% - -4.35%
75th Percentile £651 £675 £688
90th Percentile £775 £788 £800
England median daily rate £525 £513 £525
% change year-on-year +2.44% -2.38% -4.55%
Number of hourly rates quoted 281 240 232
10th Percentile £17.60 £16.50 £16.25
25th Percentile £21.00 £24.66 £22.00
Median hourly rate £35.71 £30.00 £35.00
Median % change year-on-year +19.03% -14.29% -20.20%
75th Percentile £57.50 £49.75 £55.00
90th Percentile £81.25 £63.30 £71.25
England median hourly rate £47.00 £25.15 £40.00
% change year-on-year +86.88% -37.13% -6.98%

Personalization
Job Vacancy Trend in London

Historical trend showing the proportion of contract IT job postings citing Personalization relative to all contract IT jobs advertised in London.

Personalization job vacancy trend in London

Personalization
Daily Rate Trend in London

Contractor daily rate distribution trend for jobs in London citing Personalization.

Contractor daily rate distribution trend for jobs in London citing Personalization

Personalization
Daily Rate Histogram in London

Daily rate distribution for jobs citing Personalization in London over the 6 months to 25 July 2026.

Daily rate histogram for Personalization in London

Personalization
Hourly Rate Trend in London

Contractor hourly rate distribution trend for jobs in London citing Personalization.

Contractor hourly rate distribution trend for jobs in London citing Personalization

Personalization
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Personalization within the London region over the 6 months to 25 July 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Central London -4 19 £600 -0.08% 8
West London - 2 £630 - 7
Personalization
England

Personalization
Co-Occurring Skills & Capabilities in London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 18 (19.57%) CMS
2 10 (10.87%) Adobe Experience Manager
3 4 (4.35%) Oracle Workflow
3 4 (4.35%) Sitecore CMS
4 3 (3.26%) Apache Spark
4 3 (3.26%) Headless CMS
4 3 (3.26%) SharePoint
5 2 (2.17%) Confluence
6 1 (1.09%) Apache Airflow
Applications
1 3 (3.26%) Microsoft PowerPoint
2 2 (2.17%) Chatbot
2 2 (2.17%) MS Visio
3 1 (1.09%) Adobe Premiere
Business Applications
1 8 (8.70%) Salesforce CRM
2 4 (4.35%) Oracle Assets
2 4 (4.35%) Oracle EBS
2 4 (4.35%) Oracle E-Business Tax
2 4 (4.35%) Oracle FAH
2 4 (4.35%) Oracle General Ledger
2 4 (4.35%) Oracle Internet Expenses
2 4 (4.35%) Oracle iProcurement
2 4 (4.35%) Oracle Payables
2 4 (4.35%) Oracle Receivables
3 3 (3.26%) Oracle Financials
4 2 (2.17%) Dynamics CRM
4 2 (2.17%) Shopify
5 1 (1.09%) Adobe Campaign
5 1 (1.09%) Oracle EBS R12
5 1 (1.09%) SAP CRM
5 1 (1.09%) Workfront
Cloud Services
1 8 (8.70%) Azure
1 8 (8.70%) Power Platform
2 7 (7.61%) Adobe Analytics
2 7 (7.61%) AWS
2 7 (7.61%) GCP
3 6 (6.52%) Google Analytics
4 5 (5.43%) Salesforce Einstein
5 2 (2.17%) Contentsquare
5 2 (2.17%) Dynamics 365
5 2 (2.17%) Entra ID
5 2 (2.17%) Figma
5 2 (2.17%) Lucidchart
5 2 (2.17%) Microsoft 365
5 2 (2.17%) Microsoft Copilot
5 2 (2.17%) Siteimprove
5 2 (2.17%) Viva Engage
6 1 (1.09%) Google Workspace
6 1 (1.09%) SaaS
6 1 (1.09%) Salesforce Commerce Cloud
6 1 (1.09%) SAP Commerce Cloud
Communications & Networking
1 10 (10.87%) SMS
2 1 (1.09%) DKIM
2 1 (1.09%) DMARC
2 1 (1.09%) HTTP
Database & Business Intelligence
1 10 (10.87%) Metadata
2 7 (7.61%) Power BI
3 6 (6.52%) Tableau
4 4 (4.35%) Data Lake
4 4 (4.35%) Looker
4 4 (4.35%) Mixpanel
4 4 (4.35%) Oracle BI Publisher
4 4 (4.35%) Oracle Reports
5 3 (3.26%) Big Data
5 3 (3.26%) Hadoop
5 3 (3.26%) Oracle Database
6 2 (2.17%) BigQuery
6 2 (2.17%) Data Warehouse
7 1 (1.09%) Neo4j
7 1 (1.09%) OLAP
7 1 (1.09%) Relational Database
Development Applications
1 4 (4.35%) JDeveloper
1 4 (4.35%) Oracle Forms
2 3 (3.26%) JIRA
3 2 (2.17%) Visual Website Optimizer
4 1 (1.09%) MLflow
General
1 49 (53.26%) Marketing
2 33 (35.87%) Social Skills
3 18 (19.57%) Retail
4 16 (17.39%) Finance
5 14 (15.22%) Analytical Skills
6 5 (5.43%) Presentation Skills
7 4 (4.35%) Automotive
7 4 (4.35%) Banking
7 4 (4.35%) Documentation Skills
8 3 (3.26%) General Ledger
8 3 (3.26%) Influencing Skills
8 3 (3.26%) Investment Banking
8 3 (3.26%) Publishing
8 3 (3.26%) Telecoms
9 2 (2.17%) Corporate Banking
9 2 (2.17%) Legal
9 2 (2.17%) Public Sector
9 2 (2.17%) Retail Banking
10 1 (1.09%) Portuguese Language
10 1 (1.09%) Spanish Language
Job Titles
1 18 (19.57%) Architect
2 15 (16.30%) Developer
3 10 (10.87%) Lead
4 9 (9.78%) Cloud Developer
4 9 (9.78%) Salesforce Developer
4 9 (9.78%) Solutions Architect
5 6 (6.52%) Marketing Manager
5 6 (6.52%) Product Manager
5 6 (6.52%) Senior
6 5 (5.43%) Analyst
6 5 (5.43%) Data Architect
6 5 (5.43%) Enterprise Architect
7 4 (4.35%) Consultant
7 4 (4.35%) Content Strategist
7 4 (4.35%) Data Scientist
7 4 (4.35%) Marketing Specialist
7 4 (4.35%) Oracle Developer
8 3 (3.26%) Data Engineer
8 3 (3.26%) Designer
8 3 (3.26%) Senior Developer
Libraries, Frameworks & Software Standards
1 5 (5.43%) Kafka
2 4 (4.35%) CSS
2 4 (4.35%) Flutter
2 4 (4.35%) HTML
2 4 (4.35%) React Native
2 4 (4.35%) REST
2 4 (4.35%) VML
2 4 (4.35%) XML
3 3 (3.26%) PySpark
3 3 (3.26%) React
4 2 (2.17%) AngularJS
4 2 (2.17%) jQuery
4 2 (2.17%) JSON
4 2 (2.17%) Microsoft Graph
4 2 (2.17%) PyTorch
4 2 (2.17%) Sass
4 2 (2.17%) TensorFlow
5 1 (1.09%) gRPC
5 1 (1.09%) Hugging Face
5 1 (1.09%) MACH
Miscellaneous
1 16 (17.39%) Marketing Technology
2 7 (7.61%) Taxonomies
3 6 (6.52%) Mobile App
4 4 (4.35%) Product Ownership
5 3 (3.26%) Cloud Native
6 1 (1.09%) Analytical Mindset
6 1 (1.09%) Data Protection Act
6 1 (1.09%) Data Structures
6 1 (1.09%) Onboarding
6 1 (1.09%) Video\Live Streaming
6 1 (1.09%) Web Conferencing
Operating Systems
1 4 (4.35%) Unix
2 1 (1.09%) Linux
Processes & Methodologies
1 52 (56.52%) Analytics
2 30 (32.61%) Agile
3 29 (31.52%) AI
4 28 (30.43%) Roadmaps
5 25 (27.17%) CRM
6 23 (25.00%) Data Science
6 23 (25.00%) Machine Learning
7 22 (23.91%) Customer Experience
8 18 (19.57%) A/B Testing
9 16 (17.39%) Stakeholder Management
10 13 (14.13%) User Experience
11 12 (13.04%) Business Intelligence
11 12 (13.04%) Data Modelling
11 12 (13.04%) Workflow
12 11 (11.96%) Customer Engagement
13 10 (10.87%) Strategic Thinking
13 10 (10.87%) UX Design
14 9 (9.78%) Conversion Rate Optimisation
14 9 (9.78%) Data Pipeline
14 9 (9.78%) Problem-Solving
Programming Languages
1 22 (23.91%) SQL
2 12 (13.04%) Python
3 6 (6.52%) Java
4 5 (5.43%) JavaScript
4 5 (5.43%) R
5 4 (4.35%) PL/SQL
5 4 (4.35%) Shell Script
6 1 (1.09%) Go
6 1 (1.09%) Scala
Qualifications
1 8 (8.70%) Security Cleared
2 7 (7.61%) Degree
2 7 (7.61%) SC Cleared
3 3 (3.26%) Computer Science Degree
3 3 (3.26%) DV Cleared
3 3 (3.26%) Master's Degree
4 2 (2.17%) MBA
5 1 (1.09%) PMI Certification
5 1 (1.09%) PMP
Quality Assurance & Compliance
1 12 (13.04%) QA
2 9 (9.78%) GDPR
3 6 (6.52%) Data Quality
4 4 (4.35%) Accessibility
5 3 (3.26%) Actionable Recommendations
6 2 (2.17%) PERC
7 1 (1.09%) PMO
Systems Management
1 1 (1.09%) Systems Management Server (SMS)
Vendors
1 22 (23.91%) Adobe
2 19 (20.65%) Salesforce
3 12 (13.04%) Salesforce Marketing Cloud
4 11 (11.96%) Google
5 8 (8.70%) Amplitude
5 8 (8.70%) Microsoft
6 7 (7.61%) Optimizely
7 6 (6.52%) Oracle
8 4 (4.35%) Braze
8 4 (4.35%) Pardot
8 4 (4.35%) Sitecore
8 4 (4.35%) Tealium
9 3 (3.26%) Apple
9 3 (3.26%) Databricks
10 2 (2.17%) Pega
10 2 (2.17%) SAP
11 1 (1.09%) Cognizant
11 1 (1.09%) MicroStrategy
11 1 (1.09%) MuleSoft
11 1 (1.09%) Planview