Personalization Contract Job Trends in London

Personalization
England > London

The table below provides summary statistics and contractor rates for jobs advertised in London requiring Personalization skills. It covers contract job vacancies from the 6 months leading up to 5 September 2026, with comparisons to the same periods in the previous two years.

6 months to
5 Sep 2026
Same period 2025 Same period 2024
Rank 339 325 339
Rank change year-on-year -14 +14 +69
Contract jobs citing Personalization 111 43 51
As % of all contract jobs in London 0.55% 0.32% 0.32%
As % of the Processes & Methodologies category 0.62% 0.35% 0.36%
Number of daily rates quoted 65 29 28
10th Percentile £363 £354 £353
25th Percentile £500 £371 £417
Median daily rate (50th Percentile) £615 £525 £544
Median % change year-on-year +17.14% -3.45% -22.32%
75th Percentile £695 £625 £575
90th Percentile £750 £659 £745
England median daily rate £600 £458 £513
% change year-on-year +31.15% -10.73% -25.51%

All Process & Methodology Skills
London

Personalization falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in London.

Contract vacancies with a requirement for process or methodology skills 17,968 12,305 14,254
As % of all contract IT jobs advertised in London 89.07% 92.45% 89.03%
Number of daily rates quoted 11,753 8,146 9,703
10th Percentile £360 £325 £350
25th Percentile £450 £425 £450
Median daily rate (50th Percentile) £550 £538 £550
Median % change year-on-year +2.33% -2.27% -4.35%
75th Percentile £660 £675 £681
90th Percentile £775 £775 £800
England median daily rate £525 £509 £525
% change year-on-year +3.05% -2.96% -4.55%
Number of hourly rates quoted 288 255 185
10th Percentile £17.18 £17.00 £17.25
25th Percentile £19.98 £25.00 £22.00
Median hourly rate £35.50 £32.00 £35.00
Median % change year-on-year +10.94% -8.57% -12.50%
75th Percentile £57.50 £49.63 £55.00
90th Percentile £85.53 £63.75 £71.88
England median hourly rate £43.56 £25.15 £43.00
% change year-on-year +73.20% -41.51% +1.18%

Personalization
Job Vacancy Trend in London

Historical trend showing the proportion of contract IT job postings citing Personalization relative to all contract IT jobs advertised in London.

Personalization job vacancy trend in London

Personalization
Daily Rate Trend in London

Contractor daily rate distribution trend for jobs in London citing Personalization.

Contractor daily rate distribution trend for jobs in London citing Personalization

Personalization
Daily Rate Histogram in London

Daily rate distribution for jobs citing Personalization in London over the 6 months to 5 September 2026.

Daily rate histogram for Personalization in London

Personalization
Hourly Rate Trend in London

Contractor hourly rate distribution trend for jobs in London citing Personalization.

Contractor hourly rate distribution trend for jobs in London citing Personalization

Personalization
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Personalization within the London region over the 6 months to 5 September 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Central London -10 18 £600 +9.09% 27
West London - 2 £630 - 4
Personalization
England

Personalization
Co-Occurring Skills & Capabilities in London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 25 (22.52%) CMS
2 13 (11.71%) Adobe Experience Manager
3 8 (7.21%) Sitecore CMS
4 6 (5.41%) Apache Spark
5 5 (4.50%) Headless CMS
6 4 (3.60%) Oracle Workflow
7 3 (2.70%) Apache Airflow
7 3 (2.70%) Confluence
8 2 (1.80%) SharePoint
Applications
1 2 (1.80%) Chatbot
1 2 (1.80%) Microsoft PowerPoint
1 2 (1.80%) MS Visio
2 1 (0.90%) Adobe Premiere
Business Applications
1 7 (6.31%) Salesforce CRM
2 5 (4.50%) Oracle Assets
2 5 (4.50%) Oracle FAH
2 5 (4.50%) Oracle General Ledger
2 5 (4.50%) Oracle Payables
2 5 (4.50%) Oracle Receivables
3 4 (3.60%) Oracle EBS
3 4 (3.60%) Oracle E-Business Tax
3 4 (3.60%) Oracle Financials
3 4 (3.60%) Oracle Internet Expenses
3 4 (3.60%) Oracle iProcurement
3 4 (3.60%) Shopify
4 2 (1.80%) Adobe Campaign
4 2 (1.80%) Dynamics CRM
4 2 (1.80%) SAP CRM
5 1 (0.90%) Oracle EBS R12
5 1 (0.90%) Workfront
Cloud Services
1 14 (12.61%) Azure
2 11 (9.91%) Adobe Analytics
3 10 (9.01%) AWS
4 8 (7.21%) Google Analytics
5 6 (5.41%) GCP
6 5 (4.50%) Azure DevOps
6 5 (4.50%) Power Platform
6 5 (4.50%) Salesforce Einstein
7 4 (3.60%) Siteimprove
8 3 (2.70%) Azure AKS
8 3 (2.70%) Azure Data Factory
8 3 (2.70%) Bloomreach
8 3 (2.70%) Figma
8 3 (2.70%) PaaS
9 2 (1.80%) Entra ID
9 2 (1.80%) GitHub
9 2 (1.80%) Lucidchart
9 2 (1.80%) Microsoft 365
9 2 (1.80%) Salesforce Commerce Cloud
9 2 (1.80%) Viva Engage
Communications & Networking
1 13 (11.71%) SMS
2 1 (0.90%) DKIM
2 1 (0.90%) DMARC
2 1 (0.90%) HTTP
Database & Business Intelligence
1 11 (9.91%) Metadata
2 9 (8.11%) Data Lake
3 6 (5.41%) Big Data
3 6 (5.41%) Data Warehouse
4 5 (4.50%) Oracle BI Publisher
4 5 (4.50%) Oracle Reports
5 4 (3.60%) Power BI
6 3 (2.70%) Apache Hive
6 3 (2.70%) Hadoop
6 3 (2.70%) Oracle Database
6 3 (2.70%) Tableau
7 2 (1.80%) Delta Lake
8 1 (0.90%) Looker
8 1 (0.90%) Mixpanel
8 1 (0.90%) Neo4j
8 1 (0.90%) OLAP
8 1 (0.90%) Relational Database
Development Applications
1 5 (4.50%) Oracle Forms
2 4 (3.60%) JDeveloper
2 4 (3.60%) JIRA
2 4 (3.60%) Visual Website Optimizer
3 3 (2.70%) GitLab
4 2 (1.80%) Jenkins
4 2 (1.80%) TeamCity
5 1 (0.90%) MLflow
General
1 61 (54.95%) Marketing
2 44 (39.64%) Social Skills
3 22 (19.82%) Retail
4 19 (17.12%) Finance
5 15 (13.51%) Analytical Skills
6 6 (5.41%) Banking
6 6 (5.41%) Presentation Skills
7 5 (4.50%) Automotive
7 5 (4.50%) Influencing Skills
7 5 (4.50%) Publishing
8 4 (3.60%) Documentation Skills
9 3 (2.70%) General Ledger
9 3 (2.70%) Investment Banking
9 3 (2.70%) Legal Technology
9 3 (2.70%) Telecoms
10 2 (1.80%) Corporate Banking
10 2 (1.80%) Public Sector
10 2 (1.80%) Retail Banking
11 1 (0.90%) Inclusion and Diversity
11 1 (0.90%) Organisational Skills
Job Titles
1 31 (27.93%) Architect
2 16 (14.41%) Developer
2 16 (14.41%) Solutions Architect
3 11 (9.91%) Lead
4 10 (9.01%) Cloud Developer
4 10 (9.01%) Salesforce Developer
4 10 (9.01%) Senior
5 9 (8.11%) Data Architect
6 8 (7.21%) Enterprise Architect
7 7 (6.31%) Product Manager
8 5 (4.50%) Consultant
8 5 (4.50%) Content Strategist
9 4 (3.60%) Analyst
9 4 (3.60%) Digital Product Owner
9 4 (3.60%) Marketing Specialist
9 4 (3.60%) Oracle Developer
9 4 (3.60%) Product Owner
10 3 (2.70%) Data Scientist
10 3 (2.70%) DevOps Engineer
10 3 (2.70%) Platform Architect
Libraries, Frameworks & Software Standards
1 6 (5.41%) CSS
1 6 (5.41%) HTML
1 6 (5.41%) Kafka
2 5 (4.50%) React
2 5 (4.50%) REST
2 5 (4.50%) Terraform
2 5 (4.50%) XML
3 4 (3.60%) Flutter
3 4 (3.60%) React Native
3 4 (3.60%) VML
4 3 (2.70%) Node.js
5 2 (1.80%) AngularJS
5 2 (1.80%) jQuery
5 2 (1.80%) JSON
5 2 (1.80%) MACH
5 2 (1.80%) Microsoft Graph
5 2 (1.80%) PySpark
5 2 (1.80%) PyTorch
5 2 (1.80%) Sass
5 2 (1.80%) TensorFlow
Miscellaneous
1 21 (18.92%) Marketing Technology
2 9 (8.11%) Cloud Native
3 8 (7.21%) Taxonomies
4 7 (6.31%) Product Ownership
5 6 (5.41%) Mobile App
6 4 (3.60%) Onboarding
7 1 (0.90%) AI Agents
7 1 (0.90%) Data Protection Act
7 1 (0.90%) Data Structures
7 1 (0.90%) Distributed Systems
7 1 (0.90%) Greenfield Project
7 1 (0.90%) Management Information System
7 1 (0.90%) Video\Live Streaming
7 1 (0.90%) Web Conferencing
Operating Systems
1 4 (3.60%) Unix
2 1 (0.90%) Linux
Processes & Methodologies
1 58 (52.25%) Analytics
2 37 (33.33%) Roadmaps
3 35 (31.53%) Agile
3 35 (31.53%) AI
4 31 (27.93%) CRM
5 28 (25.23%) Customer Experience
5 28 (25.23%) Stakeholder Management
6 24 (21.62%) Machine Learning
7 23 (20.72%) Data Science
8 21 (18.92%) Data Governance
9 14 (12.61%) Customer Engagement
9 14 (12.61%) Data Pipeline
9 14 (12.61%) Strategic Thinking
10 13 (11.71%) A/B Testing
10 13 (11.71%) Workflow
11 12 (10.81%) Actionable Insight
11 12 (10.81%) Data Architecture
11 12 (10.81%) Problem-Solving
11 12 (10.81%) User Experience
12 10 (9.01%) Customer Insight
Programming Languages
1 21 (18.92%) SQL
2 13 (11.71%) JavaScript
3 11 (9.91%) Python
4 8 (7.21%) Java
5 5 (4.50%) PL/SQL
6 4 (3.60%) Shell Script
7 3 (2.70%) C#
7 3 (2.70%) PowerShell
8 2 (1.80%) Bash
8 2 (1.80%) R
9 1 (0.90%) Go
9 1 (0.90%) Korn
9 1 (0.90%) Scala
9 1 (0.90%) TypeScript
Qualifications
1 8 (7.21%) Security Cleared
2 7 (6.31%) Degree
2 7 (6.31%) SC Cleared
3 3 (2.70%) DV Cleared
4 2 (1.80%) Computer Science Degree
4 2 (1.80%) Master's Degree
4 2 (1.80%) MBA
Quality Assurance & Compliance
1 12 (10.81%) Data Quality
1 12 (10.81%) QA
2 11 (9.91%) GDPR
3 5 (4.50%) Accessibility
3 5 (4.50%) Actionable Recommendations
4 2 (1.80%) PERC
5 1 (0.90%) PMO
Systems Management
1 3 (2.70%) Kubernetes
2 1 (0.90%) Systems Management Server (SMS)
Vendors
1 27 (24.32%) Adobe
2 20 (18.02%) Salesforce
3 13 (11.71%) Google
4 11 (9.91%) Salesforce Marketing Cloud
5 10 (9.01%) Optimizely
6 9 (8.11%) Amplitude
6 9 (8.11%) Microsoft
6 9 (8.11%) Tealium
7 8 (7.21%) Databricks
7 8 (7.21%) Sitecore
8 7 (6.31%) Braze
8 7 (6.31%) Oracle
9 4 (3.60%) Pardot
10 3 (2.70%) Cloudera
10 3 (2.70%) Pega
10 3 (2.70%) SAP
11 2 (1.80%) Apple
11 2 (1.80%) MuleSoft
12 1 (0.90%) Cognizant
12 1 (0.90%) MicroStrategy