Personalization Contract Job Trends in London

Personalization
England > London

The table below provides summary statistics and contractor rates for jobs advertised in London requiring Personalization skills. It covers contract job vacancies from the 6 months leading up to 11 October 2026, with comparisons to the same periods in the previous two years.

6 months to
11 Oct 2026
Same period 2025 Same period 2024
Rank 338 322 345
Rank change year-on-year -16 +23 +44
Contract jobs citing Personalization 124 53 48
As % of all contract jobs in London 0.61% 0.40% 0.30%
As % of the Processes & Methodologies category 0.69% 0.43% 0.33%
Number of daily rates quoted 80 35 22
10th Percentile £435 £283 £333
25th Percentile £549 £367 £411
Median daily rate (50th Percentile) £630 £500 £525
Median % change year-on-year +26.00% -4.76% -25.00%
75th Percentile £730 £625 £568
90th Percentile £750 £650 £689
England median daily rate £625 £450 £475
% change year-on-year +38.89% -5.26% -32.14%

All Process & Methodology Skills
London

Personalization falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in London.

Contract vacancies with a requirement for process or methodology skills 17,982 12,382 14,424
As % of all contract IT jobs advertised in London 88.94% 92.49% 89.32%
Number of daily rates quoted 11,765 8,174 9,384
10th Percentile £360 £334 £350
25th Percentile £450 £425 £450
Median daily rate (50th Percentile) £550 £540 £550
Median % change year-on-year +1.85% -1.82% -4.35%
75th Percentile £663 £663 £675
90th Percentile £775 £775 £800
England median daily rate £525 £510 £525
% change year-on-year +2.94% -2.86% -4.55%
Number of hourly rates quoted 338 244 181
10th Percentile £15.97 £18.06 £17.25
25th Percentile £18.81 £25.01 £24.18
Median hourly rate £33.60 £30.25 £36.80
Median % change year-on-year +11.07% -17.80% -7.80%
75th Percentile £60.25 £47.50 £57.50
90th Percentile £80.38 £64.93 £78.75
England median hourly rate £40.00 £25.15 £42.50
% change year-on-year +59.05% -40.82% -5.56%

Personalization
Job Vacancy Trend in London

Historical trend showing the proportion of contract IT job postings citing Personalization relative to all contract IT jobs advertised in London.

Personalization job vacancy trend in London

Personalization
Daily Rate Trend in London

Contractor daily rate distribution trend for jobs in London citing Personalization.

Contractor daily rate distribution trend for jobs in London citing Personalization

Personalization
Daily Rate Histogram in London

Daily rate distribution for jobs citing Personalization in London over the 6 months to 11 October 2026.

Daily rate histogram for Personalization in London

Personalization
Hourly Rate Trend in London

Contractor hourly rate distribution trend for jobs in London citing Personalization.

Contractor hourly rate distribution trend for jobs in London citing Personalization

Personalization
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Personalization within the London region over the 6 months to 11 October 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Central London -10 17 £600 +9.09% 39
West London - 10 £714 - 9
Personalization
England

Personalization
Co-Occurring Skills & Capabilities in London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 24 (19.35%) CMS
2 11 (8.87%) Adobe Experience Manager
3 9 (7.26%) Apache Spark
4 8 (6.45%) Sitecore CMS
5 5 (4.03%) Headless CMS
6 4 (3.23%) Confluence
6 4 (3.23%) Oracle Workflow
7 3 (2.42%) Apache Airflow
8 2 (1.61%) Apache
8 2 (1.61%) SharePoint
Applications
1 2 (1.61%) Microsoft PowerPoint
1 2 (1.61%) MS Visio
2 1 (0.81%) Adobe Premiere
Business Applications
1 7 (5.65%) Salesforce CRM
2 5 (4.03%) Oracle Assets
2 5 (4.03%) Oracle FAH
2 5 (4.03%) Oracle General Ledger
2 5 (4.03%) Oracle Payables
2 5 (4.03%) Oracle Receivables
3 4 (3.23%) Oracle EBS
3 4 (3.23%) Oracle E-Business Tax
3 4 (3.23%) Oracle Financials
3 4 (3.23%) Oracle Internet Expenses
3 4 (3.23%) Oracle iProcurement
3 4 (3.23%) Shopify
4 3 (2.42%) Workfront
5 2 (1.61%) Adobe Campaign
5 2 (1.61%) Dynamics CRM
5 2 (1.61%) SAP CRM
6 1 (0.81%) Oracle EBS R12
Cloud Services
1 20 (16.13%) Azure
2 13 (10.48%) AWS
3 11 (8.87%) Adobe Analytics
4 9 (7.26%) GCP
5 8 (6.45%) Google Analytics
6 7 (5.65%) Salesforce Einstein
7 6 (4.84%) Azure DevOps
8 5 (4.03%) Power Platform
9 4 (3.23%) Azure AKS
9 4 (3.23%) Azure Data Factory
9 4 (3.23%) Bloomreach
9 4 (3.23%) PaaS
9 4 (3.23%) Siteimprove
10 3 (2.42%) Figma
10 3 (2.42%) Snowflake
11 2 (1.61%) Algolia
11 2 (1.61%) Azure Monitor
11 2 (1.61%) dbt
11 2 (1.61%) GitHub Actions
11 2 (1.61%) Microsoft Copilot
Communications & Networking
1 11 (8.87%) SMS
2 1 (0.81%) DKIM
2 1 (0.81%) DMARC
2 1 (0.81%) HTTP
Database & Business Intelligence
1 10 (8.06%) Big Data
1 10 (8.06%) Metadata
2 9 (7.26%) Data Lake
3 6 (4.84%) Data Warehouse
4 5 (4.03%) Hadoop
4 5 (4.03%) Oracle BI Publisher
4 5 (4.03%) Oracle Reports
5 4 (3.23%) Power BI
6 3 (2.42%) Apache Hive
6 3 (2.42%) Oracle Database
6 3 (2.42%) Tableau
7 2 (1.61%) Delta Lake
8 1 (0.81%) Looker
8 1 (0.81%) Mixpanel
8 1 (0.81%) Neo4j
8 1 (0.81%) OLAP
8 1 (0.81%) Relational Database
Development Applications
1 5 (4.03%) JIRA
1 5 (4.03%) Oracle Forms
2 4 (3.23%) GitLab
2 4 (3.23%) JDeveloper
2 4 (3.23%) Visual Website Optimizer
3 3 (2.42%) MLflow
4 2 (1.61%) Jenkins
4 2 (1.61%) TeamCity
General
1 54 (43.55%) Marketing
2 45 (36.29%) Social Skills
3 20 (16.13%) Retail
4 17 (13.71%) Finance
5 13 (10.48%) Analytical Skills
6 8 (6.45%) Presentation Skills
7 7 (5.65%) Influencing Skills
8 5 (4.03%) Automotive
8 5 (4.03%) Telecoms
9 4 (3.23%) Banking
9 4 (3.23%) Publishing
10 3 (2.42%) General Ledger
10 3 (2.42%) Legal Technology
11 2 (1.61%) Documentation Skills
11 2 (1.61%) Public Sector
12 1 (0.81%) Inclusion and Diversity
12 1 (0.81%) Investment Banking
12 1 (0.81%) Organisational Skills
12 1 (0.81%) Portuguese Language
12 1 (0.81%) Spanish Language
Job Titles
1 31 (25.00%) Architect
2 16 (12.90%) Developer
2 16 (12.90%) Solutions Architect
3 11 (8.87%) Lead
3 11 (8.87%) Senior
4 10 (8.06%) Cloud Developer
4 10 (8.06%) Machine Learning Engineer
4 10 (8.06%) Salesforce Developer
5 9 (7.26%) Enterprise Architect
6 8 (6.45%) Data Architect
7 5 (4.03%) Analyst
7 5 (4.03%) Content Strategist
7 5 (4.03%) Marketing Manager
7 5 (4.03%) Product Manager
8 4 (3.23%) Artificial Intelligence Engineer
8 4 (3.23%) Deployment Manager
8 4 (3.23%) DevOps Engineer
8 4 (3.23%) Oracle Developer
9 3 (2.42%) Data Scientist
9 3 (2.42%) Platform Architect
Libraries, Frameworks & Software Standards
1 6 (4.84%) CSS
1 6 (4.84%) HTML
1 6 (4.84%) Kafka
1 6 (4.84%) PyTorch
1 6 (4.84%) TensorFlow
1 6 (4.84%) Terraform
2 5 (4.03%) React
2 5 (4.03%) REST
2 5 (4.03%) scikit-learn
2 5 (4.03%) XML
3 4 (3.23%) Flutter
3 4 (3.23%) JSON
3 4 (3.23%) React Native
3 4 (3.23%) VML
4 3 (2.42%) Node.js
5 2 (1.61%) AngularJS
5 2 (1.61%) jQuery
5 2 (1.61%) LightGBM
5 2 (1.61%) MACH
5 2 (1.61%) Sass
Miscellaneous
1 23 (18.55%) Marketing Technology
2 15 (12.10%) Algorithms
3 10 (8.06%) Cloud Native
4 7 (5.65%) Taxonomies
5 6 (4.84%) Mobile App
5 6 (4.84%) Product Ownership
6 4 (3.23%) Onboarding
7 2 (1.61%) Data Structures
7 2 (1.61%) Greenfield Project
7 2 (1.61%) Media Streaming
8 1 (0.81%) AI Agents
8 1 (0.81%) Data Protection Act
8 1 (0.81%) Distributed Systems
8 1 (0.81%) FMCG
8 1 (0.81%) Management Information System
8 1 (0.81%) Video\Live Streaming
8 1 (0.81%) Web Conferencing
Operating Systems
1 4 (3.23%) Unix
2 1 (0.81%) Linux
Processes & Methodologies
1 56 (45.16%) Analytics
2 40 (32.26%) Machine Learning
3 37 (29.84%) Roadmaps
4 36 (29.03%) Agile
5 35 (28.23%) AI
6 34 (27.42%) Stakeholder Management
7 31 (25.00%) CRM
7 31 (25.00%) Data Pipeline
8 29 (23.39%) A/B Testing
9 27 (21.77%) Customer Experience
10 24 (19.35%) Data Governance
11 21 (16.94%) Continuous Improvement
11 21 (16.94%) Data Science
12 18 (14.52%) Feature Engineering
13 17 (13.71%) Deep Learning
14 14 (11.29%) Content Analysis
14 14 (11.29%) Customer Engagement
15 13 (10.48%) Strategic Thinking
16 12 (9.68%) Actionable Insight
17 11 (8.87%) Problem-Solving
Programming Languages
1 22 (17.74%) SQL
2 14 (11.29%) Python
3 13 (10.48%) JavaScript
4 6 (4.84%) Java
5 5 (4.03%) PL/SQL
6 4 (3.23%) PowerShell
6 4 (3.23%) Shell Script
7 3 (2.42%) C#
8 2 (1.61%) Bash
8 2 (1.61%) R
9 1 (0.81%) Go
9 1 (0.81%) Korn
9 1 (0.81%) Scala
9 1 (0.81%) TypeScript
Qualifications
1 8 (6.45%) Security Cleared
2 7 (5.65%) Degree
2 7 (5.65%) SC Cleared
3 3 (2.42%) BPSS Clearance
3 3 (2.42%) DV Cleared
4 2 (1.61%) Computer Science Degree
4 2 (1.61%) Master's Degree
4 2 (1.61%) MBA
5 1 (0.81%) PMI Certification
5 1 (0.81%) PMP
Quality Assurance & Compliance
1 13 (10.48%) Data Quality
2 12 (9.68%) GDPR
2 12 (9.68%) QA
3 5 (4.03%) Accessibility
3 5 (4.03%) Actionable Recommendations
4 3 (2.42%) PERC
5 1 (0.81%) PMO
System Software
1 2 (1.61%) Docker
Systems Management
1 6 (4.84%) Kubernetes
2 1 (0.81%) Systems Management Server (SMS)
Vendors
1 23 (18.55%) Adobe
2 19 (15.32%) Salesforce
3 12 (9.68%) Databricks
3 12 (9.68%) Google
3 12 (9.68%) Microsoft
3 12 (9.68%) Salesforce Marketing Cloud
4 10 (8.06%) Optimizely
5 9 (7.26%) Amplitude
5 9 (7.26%) Tealium
6 8 (6.45%) Sitecore
7 7 (5.65%) Oracle
8 5 (4.03%) Braze
8 5 (4.03%) Pardot
9 3 (2.42%) Cloudera
9 3 (2.42%) Pega
9 3 (2.42%) SAP
10 2 (1.61%) MuleSoft
11 1 (0.81%) dotdigital
11 1 (0.81%) OneTrust
11 1 (0.81%) Synthesia