Meta Ads
UK

The table below provides summary statistics and salary benchmarking for jobs requiring Meta Ads skills. It covers permanent job vacancies from the 6 months leading up to 8 May 2026, with comparisons to the same periods in the previous two years.

6 months to
8 May 2026
Same period 2025 Same period 2024
Rank 686 647 863
Rank change year-on-year -39 +216 -
Permanent jobs citing Meta Ads 22 17 4
As % of all permanent jobs in the UK 0.024% 0.039% 0.004%
As % of the Cloud Services category 0.079% 0.11% 0.012%
Number of salaries quoted 18 12 4
10th Percentile £28,688 £26,825 £29,350
25th Percentile £38,750 £27,500 £31,375
Median annual salary (50th Percentile) £52,500 £34,250 £37,500
Median % change year-on-year +53.28% -8.67% -
75th Percentile £60,000 £44,313 £40,000
90th Percentile £63,750 £56,500 -
UK excluding London median annual salary £52,500 £31,500 £40,000
% change year-on-year +66.67% -21.25% -

All Cloud Computing Skills
UK

Meta Ads falls under the Cloud Services category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring cloud computing skills.

Permanent vacancies with a requirement for cloud computing skills 27,680 15,182 34,398
As % of all permanent jobs advertised in the UK 30.54% 34.96% 35.77%
Number of salaries quoted 14,644 10,852 26,766
10th Percentile £31,250 £31,250 £30,000
25th Percentile £42,500 £43,750 £41,250
Median annual salary (50th Percentile) £62,500 £60,000 £57,500
Median % change year-on-year +4.17% +4.35% -11.54%
75th Percentile £83,750 £82,813 £77,500
90th Percentile £100,000 £103,750 £96,250
UK excluding London median annual salary £55,000 £55,000 £50,000
% change year-on-year - +10.00% -9.09%

Meta Ads
Salary Histogram

Salary distribution for jobs citing Meta Ads over the 6 months to 8 May 2026.

Salary histogram for Meta Ads in the UK

Meta Ads
Top 11 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Meta Ads within the UK over the 6 months to 8 May 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England -43 20 £52,500 +53.28%
UK excluding London -63 16 £52,500 +66.67%
West Midlands -15 10 £60,000 +62.16%
Midlands -16 10 £60,000 +62.16%
Work from Home +7 6 £44,625 +47.52%
London -11 4 £62,500 +13.64%
East of England -14 2 £26,750 -
South East -37 2 £40,000 +26.98%
North West -21 1 £45,000 +55.17%
North of England -54 1 £45,000 +55.17%
South West - 1 £30,000 -

Meta Ads
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 1 (4.55%) Photoshop
Cloud Services
1 12 (54.55%) Google Ads
2 11 (50.00%) SaaS
3 3 (13.64%) Google Analytics
4 2 (9.09%) Google Tag Manager
5 1 (4.55%) Canva
5 1 (4.55%) Microsoft Advertising
5 1 (4.55%) Power Platform
Communications & Networking
1 1 (4.55%) Broadband
Database & Business Intelligence
1 1 (4.55%) Delta Lake
1 1 (4.55%) Power BI
1 1 (4.55%) Star Schema
Development Applications
1 1 (4.55%) Git
General
1 15 (68.18%) Marketing
2 8 (36.36%) Analytical Skills
3 4 (18.18%) Advertising
4 3 (13.64%) Social Skills
5 2 (9.09%) Mandarin Language
5 2 (9.09%) Telecoms
6 1 (4.55%) Finance
Job Titles
1 8 (36.36%) Marketing Manager
2 6 (27.27%) Performance Manager
3 5 (22.73%) Senior
4 2 (9.09%) PPC Specialist
4 2 (9.09%) Senior Manager
4 2 (9.09%) Senior Marketing Manager
5 1 (4.55%) Data Engineer
5 1 (4.55%) Digital Executive
5 1 (4.55%) Digital Marketing Executive
5 1 (4.55%) Marketing Executive
5 1 (4.55%) PPC Manager
Libraries, Frameworks & Software Standards
1 1 (4.55%) PySpark
1 1 (4.55%) REST
Miscellaneous
1 2 (9.09%) Smart Home
2 1 (4.55%) Analytical Mindset
Processes & Methodologies
1 9 (40.91%) Lead Generation
2 8 (36.36%) E-Commerce
3 7 (31.82%) Analytics
3 7 (31.82%) Digital Marketing
4 5 (22.73%) Marketing Strategy
5 4 (18.18%) Competitor Analysis
5 4 (18.18%) CRM
5 4 (18.18%) Marketing Automation
6 3 (13.64%) Affiliate Network
6 3 (13.64%) B2C
6 3 (13.64%) Pay per click
6 3 (13.64%) Remarketing
7 2 (9.09%) Actionable Insight
7 2 (9.09%) Affiliate Marketing
7 2 (9.09%) Content Marketing
7 2 (9.09%) Customer Acquisition
7 2 (9.09%) Demand Generation
7 2 (9.09%) Market Research
7 2 (9.09%) Paid Search
7 2 (9.09%) Time Management
Programming Languages
1 1 (4.55%) Data Analysis Expressions
1 1 (4.55%) Python
1 1 (4.55%) SQL
Quality Assurance & Compliance
1 1 (4.55%) Data Quality
Vendors
1 12 (54.55%) Google
2 5 (22.73%) Microsoft
3 4 (18.18%) Facebook
3 4 (18.18%) Instagram
4 1 (4.55%) TikTok
4 1 (4.55%) YouTube