Period
to 21 November 2017

The median annual salary for a Marketing Executive was £30,000 in advertised job vacancies during the 6 months to 21 November 2017.

The first table below provides salary benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Marketing Executive
UK
6 months to
21 Nov 2017
Same period 2016 Same period 2015
Rank 1039 1073 1072
Rank change year-on-year +34 -1 -31
Permanent jobs requiring a Marketing Executive 167 170 229
As % of all permanent IT jobs advertised in the UK 0.092% 0.090% 0.11%
As % of the Job Titles category 0.096% 0.093% 0.11%
Number of salaries quoted 139 139 184
UK median annual salary £30,000 £27,500 £27,500
Median salary % change year-on-year +9.09% - -
10th Percentile £21,250 £20,350 £19,500
90th Percentile £47,500 £38,800 £35,000
UK excluding London median annual salary £29,500 £26,000 £25,000
% change year-on-year +13.46% +4.00% -9.09%

The following table is for comparison with the above and includes summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

All Permanent IT Job Vacancies
UK
Permanent vacancies in the UK with a recognized job title 173309 182267 209632
% of permanent IT jobs with a recognized job title 95.79% 96.49% 96.46%
Number of salaries quoted 139088 152628 174119
UK median annual salary £48,000 £47,500 £45,000
Median salary % change year-on-year +1.05% +5.56% -
10th Percentile £27,500 £27,000 £26,250
90th Percentile £78,750 £77,500 £75,000
UK excluding London median annual salary £42,500 £42,500 £40,500
% change year-on-year - +4.94% +1.25%

Marketing Executive
Job Vacancy Trend

Job postings that featured Marketing Executive in the job title as a percentage of all IT jobs advertised.

Job vacancy trend for Marketing Executive in the UK

Marketing Executive
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Executive.

Salary trend for Marketing Executive in the UK

Marketing Executive
Salary Histogram

The salary distribution of IT jobs citing Marketing Executive over the 6 months to 21 November 2017.

Salary histogram for Marketing Executive in the UK

Marketing Executive
Top 16 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Executive within the UK over the 6 months to 21 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +19 162 £30,000 +9.09% 17
UK excluding London +25 113 £29,500 +13.46% 6
London +20 53 £30,000 - 11
South East +34 37 £45,000 +56.52%
North of England +18 23 £29,000 +20.83% 3
Midlands +47 20 £24,000 -7.69% 1
East of England +11 20 £29,000 +26.09% 2
West Midlands +21 14 £27,500 +5.77%
Yorkshire +22 12 £30,000 +26.32% 1
North West +5 10 £27,500 +7.84% 1
South West +3 8 £27,500 +11.11%
East Midlands +45 6 £24,000 -11.11% 1
Scotland -19 2 £35,000 +27.27%
Wales - 2 £20,000 -
North East - 1 £23,000 - 1
Northern Ireland - 1 £24,000 -

Marketing Executive Skill Set
Top 30 Co-occurring IT Skills

For the 6 months to 21 November 2017, Marketing Executive job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads featuring Marketing Executive in the job title.

1 167 (100.00%) Marketing
2 77 (46.11%) Social Media
3 76 (45.51%) Digital Marketing
4 53 (31.74%) Analytics
5 50 (29.94%) SEO
5 50 (29.94%) CRM
6 46 (27.54%) Google
7 42 (25.15%) Pay per click
8 37 (22.16%) Analytical Skills
9 35 (20.96%) Microsoft
10 34 (20.36%) Email Marketing
11 32 (19.16%) Google Analytics
12 31 (18.56%) Blog
13 29 (17.37%) Business Development
14 27 (16.17%) Degree
15 26 (15.57%) Marketing Automation
16 25 (14.97%) HTML
17 24 (14.37%) Marketing Strategy
17 24 (14.37%) Online Marketing
18 21 (12.57%) Salesforce.com
19 19 (11.38%) Copywriting
20 18 (10.78%) Twitter
21 17 (10.18%) Facebook
21 17 (10.18%) Microsoft Office
22 16 (9.58%) Advertising
22 16 (9.58%) AdWords
22 16 (9.58%) Social Media Management
23 15 (8.98%) Salesforce.com CRM
23 15 (8.98%) CMS
23 15 (8.98%) B2B

Marketing Executive Skill Set
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 15 (8.98%) CMS
2 7 (4.19%) WordPress
3 2 (1.20%) Umbraco
Applications
1 17 (10.18%) Microsoft Office
2 9 (5.39%) Photoshop
3 7 (4.19%) Microsoft Excel
4 2 (1.20%) Microsoft PowerPoint
5 1 (0.60%) Adobe Creative Suite
5 1 (0.60%) Adobe Illustrator
5 1 (0.60%) InDesign
Business Applications
1 15 (8.98%) Salesforce.com CRM
2 14 (8.38%) Eloqua
3 4 (2.40%) Adobe Campaign
4 2 (1.20%) Dynamics CRM
5 1 (0.60%) Unica
Cloud Services
1 32 (19.16%) Google Analytics
2 16 (9.58%) AdWords
3 5 (2.99%) MailChimp
4 2 (1.20%) Silverpop
5 1 (0.60%) SaaS
Communications & Networking
1 8 (4.79%) SMS
2 4 (2.40%) Intranet
Database & Business Intelligence
1 3 (1.80%) Big Data
Development Applications
1 1 (0.60%) Dreamweaver
1 1 (0.60%) Sublime Text
General
1 167 (100.00%) Marketing
2 16 (9.58%) Advertising
3 13 (7.78%) Finance
4 10 (5.99%) Retail
5 9 (5.39%) Games
5 9 (5.39%) Publishing
6 4 (2.40%) Telecoms
7 3 (1.80%) Brand Awareness
7 3 (1.80%) Mandarin Language
8 2 (1.20%) Electronics
8 2 (1.20%) French Language
8 2 (1.20%) Legal
9 1 (0.60%) Banking
9 1 (0.60%) German Language
9 1 (0.60%) Italian Language
Libraries, Frameworks & Software Standards
1 25 (14.97%) HTML
2 13 (7.78%) CSS
3 6 (3.59%) CSS3
3 6 (3.59%) HTML5
Miscellaneous
1 77 (46.11%) Social Media
2 37 (22.16%) Analytical Skills
3 31 (18.56%) Blog
4 7 (4.19%) User Experience
5 5 (2.99%) Mobile App
5 5 (2.99%) Social Network
6 4 (2.40%) BBC
6 4 (2.40%) Management Information System
6 4 (2.40%) Tandem
7 3 (1.80%) Data Centre
7 3 (1.80%) Video Editing
8 2 (1.20%) Enterprise Software
8 2 (1.20%) EPoS
9 1 (0.60%) Algorithms
9 1 (0.60%) Data Protection Act
9 1 (0.60%) Driving Licence
9 1 (0.60%) Fintech
9 1 (0.60%) Graphic Design
9 1 (0.60%) iPhone
9 1 (0.60%) Podcast
Operating Systems
1 1 (0.60%) Windows
Processes & Methodologies
1 76 (45.51%) Digital Marketing
2 53 (31.74%) Analytics
3 50 (29.94%) CRM
3 50 (29.94%) SEO
4 42 (25.15%) Pay per click
5 34 (20.36%) Email Marketing
6 29 (17.37%) Business Development
7 26 (15.57%) Marketing Automation
8 24 (14.37%) Marketing Strategy
8 24 (14.37%) Online Marketing
9 19 (11.38%) Copywriting
10 16 (9.58%) Social Media Management
11 15 (8.98%) B2B
12 13 (7.78%) E-Commerce
13 12 (7.19%) Content Management
13 12 (7.19%) Lead Generation
13 12 (7.19%) Project Management
13 12 (7.19%) Web Analytics
14 11 (6.59%) Customer Engagement
15 10 (5.99%) Direct Marketing
Programming Languages
1 5 (2.99%) JavaScript
2 1 (0.60%) C
2 1 (0.60%) Python
2 1 (0.60%) R
2 1 (0.60%) SQL
Qualifications
1 27 (16.17%) Degree
2 9 (5.39%) Numerate Degree
Quality Assurance & Compliance
1 1 (0.60%) QA
Systems Management
1 1 (0.60%) Systems Management Server (SMS)
Vendors
1 46 (27.54%) Google
2 35 (20.96%) Microsoft
3 21 (12.57%) Salesforce.com
4 18 (10.78%) Twitter
5 17 (10.18%) Facebook
6 14 (8.38%) Marketo
7 10 (5.99%) Adobe
8 9 (5.39%) HubSpot
9 7 (4.19%) Pardot
10 3 (1.80%) Hootsuite
10 3 (1.80%) Salesforce Marketing Cloud
11 1 (0.60%) Aprimo
11 1 (0.60%) Capita
11 1 (0.60%) Chordiant
11 1 (0.60%) IBM
11 1 (0.60%) Pega