Social Media Job Trends in the South East

Social Media
England > South East

The table below looks at the prevalence of the term Social Media in permanent job vacancies in the South East. Included is a benchmarking guide to the salaries offered in vacancies that cited Social Media over the 6 months leading up to 14 January 2026, comparing them to the same period in the previous two years.

6 months to
14 Jan 2026
Same period 2025 Same period 2024
Rank 131 268 254
Rank change year-on-year +137 -14 +85
Permanent jobs citing Social Media 146 38 41
As % of all permanent jobs in the South East 1.41% 0.42% 0.47%
As % of the Miscellaneous category 4.68% 1.21% 1.44%
Number of salaries quoted 125 11 34
10th Percentile £25,000 £32,500 £21,250
25th Percentile £26,000 £33,750 £27,500
Median annual salary (50th Percentile) £30,000 £57,000 £39,750
Median % change year-on-year -47.37% +43.40% -43.62%
75th Percentile £42,500 £71,875 £61,875
90th Percentile £44,000 £78,750 £69,250
England median annual salary £35,000 £29,500 £40,000
% change year-on-year +18.64% -26.25% -28.57%

All Generic Skills
South East

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills in the South East.

Permanent vacancies with a requirement for generic IT skills 3,118 3,149 2,856
As % of all permanent jobs advertised in the South East 30.04% 35.07% 32.44%
Number of salaries quoted 1,600 1,340 1,921
10th Percentile £26,500 £32,975 £30,000
25th Percentile £32,177 £42,500 £38,500
Median annual salary (50th Percentile) £45,000 £57,000 £54,500
Median % change year-on-year -21.05% +4.59% -0.91%
75th Percentile £65,000 £70,000 £67,500
90th Percentile £77,500 £85,000 £81,250
England median annual salary £55,000 £60,000 £60,000
% change year-on-year -8.33% - -7.69%

Social Media
Job Vacancy Trend in the South East

Historical trend showing the proportion of permanent IT job postings citing Social Media relative to all permanent IT jobs advertised in the South East.

Social Media job vacancy trend in the South East

Social Media
Salary Trend in the South East

Salary distribution trend for jobs in the South East citing Social Media.

Salary distribution trend for jobs in the South East citing Social Media

Social Media
Salary Histogram in the South East

Salary distribution for jobs citing Social Media in the South East over the 6 months to 14 January 2026.

Salary histogram for Social Media in the South East

Social Media
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the South East region over the 6 months to 14 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Hampshire +79 52 £30,000 -14.29% 20
Surrey +30 33 £44,000 -34.81% 19
Thames Valley +24 31 £35,000 +12.90% 55
Oxfordshire +30 16 £35,000 - 9
Berkshire -8 11 £15,000 -51.61% 31
East Sussex +16 10 £25,000 -28.57% 15
West Sussex +11 10 £30,000 -58.62% 16
Kent - 9 £32,500 - 15
Buckinghamshire +12 4 £40,000 - 15
Middlesex 0 1 - - 2
Social Media
England

Social Media
Co-Occurring Skills & Capabilities in the South East by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 11 (7.53%) CMS
2 6 (4.11%) WordPress
3 1 (0.68%) Confluence
Applications
1 19 (13.01%) Photoshop
2 18 (12.33%) Microsoft Office
3 14 (9.59%) InDesign
4 13 (8.90%) Adobe Creative Suite
5 12 (8.22%) Adobe Premiere
6 7 (4.79%) Adobe Illustrator
7 5 (3.42%) Microsoft Excel
8 4 (2.74%) SketchUp
9 3 (2.05%) Adobe XD
9 3 (2.05%) Microsoft PowerPoint
9 3 (2.05%) Notion
10 1 (0.68%) GIMP
10 1 (0.68%) UserZoom
Business Applications
1 5 (3.42%) SAP Business One
Cloud Services
1 30 (20.55%) Cloud Computing
2 14 (9.59%) SaaS
3 11 (7.53%) MailChimp
4 10 (6.85%) Google Analytics
5 8 (5.48%) Google Workspace
5 8 (5.48%) Microsoft 365
6 7 (4.79%) Figma
7 5 (3.42%) Azure
8 4 (2.74%) Adobe Creative Cloud
8 4 (2.74%) Canva
8 4 (2.74%) Google Ads
9 3 (2.05%) Adobe Analytics
9 3 (2.05%) ChatGPT
9 3 (2.05%) Zapier
10 1 (0.68%) Contentsquare
Communications & Networking
1 5 (3.42%) Broadband
1 5 (3.42%) LAN
1 5 (3.42%) VoIP
1 5 (3.42%) WAN
2 3 (2.05%) Internet
2 3 (2.05%) Unified Communications
3 1 (0.68%) 5G
General
1 62 (42.47%) Marketing
2 43 (29.45%) Social Skills
3 10 (6.85%) Advertising
4 7 (4.79%) Finance
5 6 (4.11%) Organisational Skills
6 4 (2.74%) Analytical Skills
6 4 (2.74%) Automotive
7 3 (2.05%) Games
7 3 (2.05%) Inclusion and Diversity
7 3 (2.05%) Legal
7 3 (2.05%) Local Government
8 2 (1.37%) Brand Awareness
8 2 (1.37%) Financial Institution
8 2 (1.37%) French Language
8 2 (1.37%) Mandarin Language
8 2 (1.37%) Portuguese Language
8 2 (1.37%) Retail
8 2 (1.37%) Spanish Language
9 1 (0.68%) Back Office
9 1 (0.68%) Electronics
Job Titles
1 19 (13.01%) Marketing Executive
2 12 (8.22%) Marketing Manager
3 11 (7.53%) Consultant
4 9 (6.16%) Designer
4 9 (6.16%) Sales Executive
5 8 (5.48%) Telesales Executive
6 7 (4.79%) Graphic Designer
6 7 (4.79%) Sales Consultant
7 6 (4.11%) Senior
8 5 (3.42%) Coordinator
8 5 (3.42%) Field Engineer
8 5 (3.42%) IT Engineer
8 5 (3.42%) Lead
9 4 (2.74%) Community Manager
9 4 (2.74%) Customer Service Consultant
9 4 (2.74%) Digital Designer
9 4 (2.74%) Social Media Manager
10 3 (2.05%) Digital Executive
10 3 (2.05%) Junior Sales Consultant
10 3 (2.05%) Senior Marketing Executive
Libraries, Frameworks & Software Standards
1 3 (2.05%) Bootstrap
1 3 (2.05%) CSS
1 3 (2.05%) HTML
1 3 (2.05%) Tailwind CSS
Miscellaneous
1 31 (21.23%) Data Centre
2 13 (8.90%) Web Conferencing
3 9 (6.16%) Self-Motivation
3 9 (6.16%) Video Editing
4 8 (5.48%) Photography
5 6 (4.11%) Blog
5 6 (4.11%) Educational Technology
6 4 (2.74%) Management Information System
6 4 (2.74%) Multi-touch
6 4 (2.74%) Onboarding
7 3 (2.05%) Animation
7 3 (2.05%) Midjourney
7 3 (2.05%) Smartphone
8 2 (1.37%) Analytical Mindset
8 2 (1.37%) Graphic Design
9 1 (0.68%) Driving Licence
9 1 (0.68%) Learning Management System
Operating Systems
1 29 (19.86%) Windows
2 5 (3.42%) Windows Server
Processes & Methodologies
1 45 (30.82%) Customer Service
2 21 (14.38%) Digital Marketing
2 21 (14.38%) SEO
3 20 (13.70%) Computer Science
3 20 (13.70%) CRM
4 19 (13.01%) Analytics
4 19 (13.01%) B2B
5 18 (12.33%) Marketing Strategy
6 14 (9.59%) Email Marketing
7 13 (8.90%) Problem-Solving
7 13 (8.90%) Telesales
8 12 (8.22%) Time Management
9 11 (7.53%) Lead Generation
10 10 (6.85%) AI
10 10 (6.85%) Copywriting
11 9 (6.16%) Content Management
11 9 (6.16%) Customer Experience
11 9 (6.16%) Demand Generation
11 9 (6.16%) Storytelling
12 8 (5.48%) Deadline-Driven
Programming Languages
1 3 (2.05%) JavaScript
Qualifications
1 24 (16.44%) DBS Check
2 15 (10.27%) Degree
3 1 (0.68%) City & Guilds
Quality Assurance & Compliance
1 3 (2.05%) ISO 9001
1 3 (2.05%) ISO/IEC 27001
2 2 (1.37%) Accessibility
3 1 (0.68%) GDPR
3 1 (0.68%) WCAG
System Software
1 5 (3.42%) Active Directory
Systems Management
1 5 (3.42%) Jamf Pro
1 5 (3.42%) Microsoft Intune
1 5 (3.42%) SmoothWall
Vendors
1 33 (22.60%) Adobe
2 26 (17.81%) Google
3 21 (14.38%) Microsoft
4 12 (8.22%) Instagram
5 10 (6.85%) Facebook
6 8 (5.48%) Cisco
6 8 (5.48%) YouTube
7 6 (4.11%) Dell
7 6 (4.11%) HP
7 6 (4.11%) NVIDIA
7 6 (4.11%) Salesforce
8 5 (3.42%) Meraki
8 5 (3.42%) SAP
9 4 (2.74%) Apple
9 4 (2.74%) HubSpot
9 4 (2.74%) Pardot
9 4 (2.74%) Sage
9 4 (2.74%) TikTok
10 3 (2.05%) Zoho
11 2 (1.37%) Hootsuite